40 Under 40 The Class of 2012

Erin Corriveau: 35

Public Relations and Marketing Coordinator, Reliable Temps Inc.

Corriveau-ErinErin Corriveau says she likes to “connect the dots” — to make connections between businesses and individuals. And she has found plenty of ways to do so over the years.
Early on, she worked as a customer-service representative in the MassMutual call center and then at Baystate Health in administrative support and community relations, giving her a firsthand look at two of the region’s largest employers. At Baystate, the man she calls a mentor, Steven Bradley, who handles government relations and public affairs for the health system, cultivated in her a dual passion for business and the community.
As if to prove it, Corriveau moved from there into the director’s chair of the West of the River Chamber of Commerce. “I truly loved it, and I got to meet so many business people, and helped make those connections. I was able to be a resource to businesses while fostering my commitment to the community.”
These days, she’s making such connections in a different way, working for Reliable Temps. “I honestly think I’m in the best place possible for me,” she said. “We help connect companies that need a workforce with people who need jobs. Seeing both sides be completely satisfied is absolutely thrilling.”
She also writes a monthly column for Lioness magazine and hosts the local Businews Connect show online — two more ways of forging relationships and creating awareness of the local business scene.
The passion for community manifests itself in many ways outside of work as well; Corriveau is a board member of the Young Professional Society of Greater Springfield, as well as a board member for the Western Mass. chapter of Best Buddies and an executive council member of the Jimmy Fund.
Of the latter two groups, she said being a parent has given her a heart for organizations that help young people. “I’m lucky to have two very healthy children, but a lot of parents aren’t as lucky. For kids with cancer or kids with developmental disabilities, as a parent myself, I want to be as helpful in any way as I can be.”
— Joseph Bednar