SPRINGFIELD — Pioneer Valley Credit Union was recognized with the 2017 America Saves Designation of Savings Excellence for its efforts during America Saves Week/Military Saves Week to encourage members to save money. The award is presented each year to financial institutions that succeed in encouraging people to open and add to wealth-building accounts.
“This was our most competitive year so far, with institutions engaging in creative ways and offering savings incentives,” said Allie Vered, America Saves director. “A lot of people don’t believe they can find the money to save. But saving is not an amount; it’s an activity. Convincing consumers to pay themselves first, to hang on to dollars instead of spending, and to take a pledge to achieve a goal go a long way towards helping them develop savings habits. We recognize Pioneer Valley Credit Union for their efforts to educate and inspire.”
Just two in five American households report making good or excellent savings progress. America Saves Week is an annual opportunity for people to assess their savings status and make a plan to start or increase their savings and for organizations like banks or credit unions to support good savings behavior. America Saves Week is coordinated each year by America Saves and the American Savings Education Council.
“Our involvement with the America Saves initiative has helped us to focus on and promote the benefits of savings,” said Anabela Grenier, Pioneer Valley Credit Union president and CEO. “We have been committed to empowering our members in making sound financial decisions. We are proud to offer products that actually make it an achievable goal for our members to save.”