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Difference Makers Celebration 2011

Difference Makers Celebration 2011

BusinessWest’s Program Spotlights the Many Ways People Can Make an Impact

BizDiffMakrsLOGO2011More than 350 people turned out at the Log Cabin Banquet & Meeting House on March 24 for a lavish ceremony to honor the Difference Makers for 2011. Attendees, including area business and civic leaders, as well as friends, family, and colleagues of the five honorees, were treated to fine food, entertainment, thoughts from event sponsors, introductions of the winners, remarks from each recipient, and an update on the ongoing initiative known as Project Literacy.
Following an hour of networking, members of the Maurice A. Donahue School in Hoyoke kicked off the formal program with several patriotic songs. The evening’s events were punctuated with words of praise for the Difference Makers and inspirational thoughts from them about ways others can and must give back to the community. “It was an incredible night,” said Kate Campiti, associate publisher and advertising manager of BusinessWest. “Our honorees showed the many ways in which one can make a difference here in Western Mass., and provided inspiration for everyone to find their own ways to make an impact on the community.”

•••••••• Click here to view images of the March 24 celebration ••••••••
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Posted in Difference Makers, The Class of 20100 Comments

2011 Difference Makers

2011 Difference Makers

Honoring Five Who Have Left Their Mark
BusinessWest Cover February 14, 2011

BusinessWest Cover February 14, 2011

One is a police chief who likes to say that he’s made the cost of doing business in his city too high for criminals to operate. Another, while still battling breast cancer, created a walk known as Rays of Hope that now raises close to $1 million a year to combat the killer. A third blueprinted the region’s Plan for Progress, while others have made their mark through programs for the mentally and physically disabled and donations of time, energy, and imagination to a number of area nonprofits. These are the Difference Makers for 2011, and while their contributions vary, they have all enhanced quality of life in Western Massachusetts.

• • • • • • • • • • •

Tim Brennan

Executive Director, Pioneer Valley Planning Commission

Tim Brennan

Tim Brennan

Tim Brennan was talking about the specific skills one must possess to be a successful planner, especially a long-range planner, which is his unofficial job title.
And he focused on two traits — patience and tenacity — noting that one must have them in abundance in this arena, because some — actually, it’s more like most — initiatives don’t take a few months or years to become reality; they take a few decades, at least.
“If you get disappointed easily, and you don’t have the grit to keep coming back over and over again and make the plans work that you think should work, then you’ve picked the wrong job,” he told BusinessWest, laughing as he did so. “And it happens; some people just don’t have that demeanor for this.”
As an example of patience and tenacity, he cited work to create bike paths in the region, an initiative that dates back to when he started working for what was then known as the Lower Pioneer Valley Regional Planning Commission (LPVRPC), as the transportation planner, in 1973.
“There were none at that time, but the temperature started to change and the federal government became interested in things other than autos and transit,” he explained. “We started working on what was then the Five College Bikeway, which was a conceptual idea. Once the media-release value was gone, everyone abandoned it; but we stayed with it, and 20-something years later, I’m at the ribbon-cutting for the trail. I’m not the planner in the Transportation Department, I’m the director, and I’ve got two young daughters who are going to be able to use the Norwottuck trail.
“That’s a long time to wait for some satisfaction,” he continued, putting extra emphasis on that word ‘long.’ “But now we have these bikeway projects springing up across the area, and I think they’re really attraction amenities; they add a lot of value to communities, and when we get them to hook up with one another, they’re great assets.”
There are several other examples from Brennan’s tenure with what is now simply the Pioneer Valley Planning Commission. They include everything from Connecticut River clean-up efforts to initiatives to bring more and better rail service to the area; from work to maximize the CSX complex in West Springfield as a regional economic-development asset to efforts to promote greater regionalization in this region and also neighboring Northern Conn.
For achieving progress in these areas and, overall, for giving that grit he described earlier, Brennan has been named one of BusinessWest’s Difference Makers for 2011. Some of the work he’s led is easy to see, such as those bike trails, a cleaner Connecticut River, and a reconstructed Coolidge Bridge. But some of it is outwardly less visible, yet equally important, such as the creation in 1994 of the Plan for Progress — a blueprint for helping the Valley remain competitive in an increasingly global economy — and its many updates since.
Brennan has seemingly always been a little ahead of his time, dating to when he did his thesis at UMass Amherst on issues concerning the collection and management of solid waste, and, specifically, the need for greater recycling. “That was kind of a radical idea at the time,” he said.
While at UMass, he took part in an internship with the city of Northampton, “which at that time was as downtrodden as any city you could imagine,” and worked on solid waste and, eventually, planning issues for then-Mayor Sean Dunphey. He was part of efforts to create a new master plan and revamped zoning laws, and was there to see the very beginnings of that city’s renaissance.
After graduating from UMass, Brennan commenced a search for employment in the region and found an opportunity at the LPVRPC as transportation planner. While in that position, he led the formation of the Pioneer Valley Transit Authority (PVTA), one of many regional transit systems created by the state Legislature.
In 1980, when the directorship of the LPVRPC came open, Brennan applied, but did not get the nod. But when the individual who was chosen ultimately decided not to relocate from Illinois, another search was commenced, and this time Brennan triumphed.
When asked what’s kept him in this job for more than 30 years, working for and alongside countless mayors, selectmen, and planning and development leaders, Brennan said it’s the diversity of the work and the satisfaction that comes with overcoming the many challenges it takes to bring projects that are decades in the making to fruition.
He also likes the balance between working in both the present and future tenses.
“I tell people, and I really believe this, that one of the interesting things about planners is that you have to be bipolar in terms of your time zone,” he explained. “And I don’t know if you can quantify it, but both switches are always on because, if you can’t demonstrate that you’re relevant to the present, all your conjecture about the future gets completely tuned out.”
So when asked what the Greater Springfield area might look like in 30 years, the man who always has one eye focused at least that far down the road said there will be some recognizable changes.
“What’s going to shape the region is energy and climate change,” Brennan said. “Suddenly, it’s politically unpopular to talk about climate change, but the scientists are screaming that it’s real and we have to do something about it. A few weeks ago, the state set greenhouse-gas emission-reduction goals for 2020 and 2050. I don’t think I’ll be around in 2050, but it’s my job to start, with my colleagues, to take this seriously and try to get us ready.
“So what I see is that we won’t be on fossil fuels anymore; we’ll be running off different kinds of fuels, and we’ll need a more-compact land-use pattern — we can’t keep spreading out like we have been,” he continued. “We’ll be going back to the future in a way, where some of the places that we depopulated get repopulated, including many of the urban areas, the downtowns.”
Meanwhile, the Valley will have to focus its energies on successfully existing in one of what are projected to be a dozen or so ‘super regions,’ the one in question stretching from Philadelphia to Boston.
“We have to be connected to the Northeast mega-region, or we’re toast,” Brennan told BusinessWest. “There was a guy here 10 years ago who has a national reputation, who said that if we didn’t have firm plans and follow through on them, much of New England, including this region, could end up as a cul-de-sac, and that really stuck in my mind.
“I think the Valley has all the right building blocks to be one of those regions that can sustain itself going into all these major changes,” he continued. “That’s why we’re working on rail, that’s why we’re working on the broadband, that’s why we will be working on food security; these are all designed to put the infrastructure in place for the region to be vibrant and attractive.”
Getting to that place won’t be easy, but Brennan has the requisite personality traits — patience, tenacity, and that all-important grit — to get the job done.
— George O’Brien

• • • • • • • • • • •

Lucia Giuggio Carvalho

Founder, Rays of Hope

Lucy Giuggio Carvalho

Lucy Giuggio Carvalho

Lucy Giuggio Carvalho calls them her “million-dollar sunglasses.”
She found them in a bargain bin at T.J. Maxx in the summer of 2009, and knew at first sight that she had something special.
“I think I paid $2 for them; they’re pink, they’re sparkly, they’re different,” said Carvalho, who gave them their name because she thought that, by wearing them, she could help will the fund-raising walk known as Rays of Hope — which she founded after becoming a breast-cancer survivor in 1994 — over the $1 million mark for that year’s walk.
Thus far, the shades haven’t lived up to their name — the tallies for the past few walks have come tantalizing close to what is, for now, anyway, the magic number, but haven’t crossed that threshold. But Carvalho isn’t ready to give up on her latest good-luck charm.
“They’ll be back for a third year,” she said with a large dose of conviction, adding quickly that her choice of eyewear is just one of myriad decisions to make when it comes to her Rays of Hope ensemble (everything goes with pink sneakers, apparently). Indeed, over the years she has collected vast amounts of keepsakes and gifts from event organizers and fellow walkers — survivor pins and badges, scarves, T-shirts, and assorted chochkies, as she calls them. “I couldn’t wear it all,” she joked. “If I did, it would weigh me down so much I couldn’t walk.”
There are far more scientific ways of measuring just how far Rays of Hope has come in 17 years than Carvalho’s inventory of options when it comes to accessorizing for the annual walk — such as the total raised to date, more than $8 million. But there are perhaps none that are more poignant.
They show how the event has evolved into more than a fund-raiser — although it is that, first and foremost. It has become, said Carvalho, a very powerful show of strength, and unity, in a fight that’s far from over — a sobering fact that draws more individuals and teams to the starting line every year.
For creating and nurturing this show of unity, Carvalho, a former oncology nurse and currently director of case management for Jewish Geriatric Services, has been named one of BusinessWest’s Difference Makers for 2011. She said that, if she had her way, she would bring the tens of thousands of walkers and event organizers to the podium with her, because it is their collective efforts that have made the event, through the dollars it raises, a difference maker in the lives of breast-cancer victims, and a role player in the ongoing efforts to find a cure.
When asked how Rays of Hope came to be, Carvalho didn’t start with her own well-documented battle with breast cancer, which began when she discovered a lump during a self-exam. Instead, she focused on her nephew’s involvement, and also her own, in an AIDS walk in Boston several years earlier, and the very important lessons she took from it.
“I come from a family that gets involved,” she said while explaining how and why she became a participant. “And it’s from that walk that I gained a lot of the vision that I wanted to see happen here. That’s where I learned so much about how important it is, and how much you can do, if you can get a group of people who are dedicated to a cause and try to make a difference.
“They raised a lot of money, and they made it fun,” she continued. “They made it fun, exciting, and educational. While you were walking, you talked with people and learned about the disease; all that made it such a fulfilling experience that you wanted to do it again, and we did.”
To make a long and inspiring story short, Calvalho and other Rays of Hope organizers have managed to do the same with their event.
Indeed, with memories of that AIDS walk still fresh in her mind and an American Cancer Society breast-cancer walk that netted $400,000 in the pouring rain further inspiring her, Carvalho, while still recovering from her own lengthy battle with the disease, set out to create her own event.
She recruited organizers, secured a media sponsor (Channel 40), and gained commitments for startup funds. Still, many people involved with her wanted her to wait a year to get on even more solid ground. She listened to that advice, but pressed ahead with her plans for that year, and is glad she did.
“I believe to this day that, if I waited a year, it wouldn’t have happened,” she explained. “It had to happen, and it had to happen that year. I had the energy, I had the passion, I had the motivation, I had the group … the stars were aligned, and it was meant to be.”
Today, funds from Rays of Hope go in several directions. Some are put toward ongoing research, including work at the Pioneer Valley Life Sciences Institute in Springfield. Funds also go toward a wide range of services, including what are known as ‘complementary services’ for those battling the disease. These include yoga, Reiki, and something known as Art from the Heart.
Carvalho is traditionally assigned the task of reviewing requests in this complementary-services category, which she says has perhaps the most compelling direct impact on breast-cancer patients.
“It’s probably the most unscientific aspect of all this, but the piece that really helps people,” she explained. “It’s promoting wellness, and a way of helping people through the process.”
Over the years, Carvalho has turned over most all of the operational aspects of the walk to partner Baystate Health, employees there, and a massive team of volunteers. She describes the broad planning and execution process as a “well-oiled machine” with which she is still quite active.
She has what she considers a lifetime seat on the committee that receives and considers funding requests and ultimately rewards proceeds, and played a role in a five-year strategic plan for the walk undertaken in 2004. “Obviously, we’re overdue for another one.”
As for walk day itself, she said she has a badge (somewhat lost amid everything else she wears) that identifies her as the founder. “It gets me a parking space close to the start line,” she joked, adding that she is largely anonymous for the event itself, walking with a team from JGS and family members, and getting to meet as many new people as time and circumstances allow.
Carvalho told BusinessWest that fund-raising veterans have marveled at the longevity of Rays of Hope. “They say an event like this one usually runs its course in 10 years, and then you have to find something else. This one, though, shows no signs of slowing down; I don’t see it ending unless we find a cure for breast cancer.”
The one constant, she said, is change — in everything from the size and composition of the crowd of participants, to new wrinkles (a run and a walk in Greenfield were added for 2010), to the programs funded by the proceeds.
One thing that won’t change for 2011 is that pair of million-dollar sunglasses.
Carvalho isn’t sure what else she’ll be wearing — again, there are a lot of decisions to make — but weather permitting (and perhaps even if it doesn’t), the shades will return.
And Carvalho believes this year they will live up to their name. n
— George O’Brien

• • • • • • • • • • •

Don Kozera

President, Human Resources Unlimited

Don Kozera

Don Kozera

Don Kozera says he applies a number of lessons from his time in teaching to his day-to-day work as president of Human Resources Unlimited (HRU).
And one of the most important dates back to his first full day at Green Mountain Union High School in Chester, Vt., and what happened after.
“The administration thought it would be an excellent idea to have the students choose their homeroom teacher,” he recalled for BusinessWest in a voice conveying no small dose of cynicism, “because if they choose their homeroom teacher they’ll be more bonded to that individual, and the teacher will become their advisor … that was the theory, anyway.
“I was a young guy right out of school, 22 years old. I coached soccer, and some of the kids thought I was a cool guy who could relate to people,” he continued. “Anyway, I had no idea what I was doing, really, but I had 300 names on my door when I arrived that first day. And then, there was this extremely experienced, but tough, science teacher across the hall from me, and she had two.”
The moral to this story? “The concept was a great one, but the execution of it just created all kinds of problems,” he explained. “That woman … she hated me for the rest of my time there, and she made my life a living hell.
“Often in management, there is great intent on the part of people like those administrators at Green Mountain Union,” he went on. “But when you put it into action, the unintended consequences of that decision were worse than having left things the way they were. By choosing their homeroom teacher, the students did bond better with the teacher — that part was true, but what they failed to realize was that they destroyed the collaboration between teachers, the sharing of information; everybody then became an island.
“That piece is something I carry with me all the time,” he continued, “and the way you apply it is that you don’t think you know the answer, and you don’t do things in isolation.”
Kozera has let that experience and many others help guide him as he’s steered HRU to continued growth and success as an organization devoted to helping mentally and physically disabled individuals find work — and, in the process, gain confidence, self-esteem, and all the other rewards that come with meaningful employment, and become productive members of society.
Since arriving in 1980 as fiscal director of what was known then as the Carval Workshop, Kozera has led the agency, which currently operates on an annual budget of $7.5 million and assists more than 1,500 people a year, on a course of expansion and evolution to where it now includes a number of working parts, including:
• A component known as Workforce Alternatives, which helps transition individuals from public assistance to the workplace through job-readiness skills, placement assistance, and ongoing support;
• Pyramid, a ‘day habilitation’ program that provides a caring environment in which individuals with developmental disabilities can enhance their physical, mental, and social competencies;
• ETS (Employment Training Support) Career Services, which provides individuals who are disabled or have developmental or other disabilities with opportunities to increase their vocational skills and find meaningful work that ranges from light assembly to sorting greeting cards bound for the Final Markdown;
• Custom Packaging, HRU’s commercial division that provides a wide range of customers with services that include light assembly, heat-sealing, shrink-wrapping, folding, collating, and mailing; and
• Four clubhouses — Lighthouse, Star Light, Forum House, and Trade Winds — that help transition members, who join on a volunteer basis, to meaningful employment.
For these efforts, as well as his recent and ongoing efforts to successfully combat what he called “mission drift,” Kozera has been named one of BusinessWest’s Difference Makers for 2011. More specifically, Kozera is being recognized for his work in leading the organization through times of change and extreme challenge.
This leadership comes in a number of forms — from successfully managing day-to-day operations to conducting long-term strategic planning, to maintaining the critical balance that is part and parcel to both of those assignments. And, overall, and to borrow Kozera’s own words, “making sure that the guiding principles of the organization are not simply words on a wall.”
When asked for his job description and the approach that he takes to everything on that list, Kozera thought for a minute and said that, at the end of the day, it is essentially to set goals for the agency and give his staff the tools and the direction to meet them.
And these goals must be realistic, he continued.
“That’s because, when people are constantly working on unrealistic goals, they become deflated, and then it becomes OK never to achieve — they just work hard, but they don’t achieve,” he explained. “You must have action phases that are really defined, timelines that are really defined, and goals that are aggressive but ultimately achievable.
“My job is to really define reality and to make sure everyone knows what that reality is and to pull people toward that vision and ensure that we stay in balance,” he continued. “Staying in balance is how you manage change.”
Kozera said that, whenever he’s looking or acting like the bureaucracy or regulatory aspects of his work are dragging him down, they’ll find some way to get him out to one of HRU’s various programs.
“They’ll call one of the managers to invite me to the program for some purpose,” he explained, “and then I’m fine. That’s when I’m reminded of exactly what I’m doing; by far the most rewarding thing for me is seeing the outcome of those programs.”
Which brings him back to that mission drift he mentioned and the need to be vigilant about allowing it to happen.
“Especially in bad times, it’s easy to get mission drift and essentially chase money, and we have not done that,” he explained. “Sometimes you’ll see agencies like ours, specializing in employment services, see a residential contract come out and say, ‘let’s do some residential work.’ Is that really their expertise? And is there a need for that? Often, they’re just trying to make their organization survive.
“We’ve remained very true to our mission, even in the tough times, and there have been none tougher than what we’re seeing now,” he continued. “We have a niche mission — our major focus is employment services; they are the tool to empowerment for us. In these times, everyone’s grabbing, and it’s not just on human services — you’re seeing painters looking at paving; people are just trying to stay in the game. We’re very conscious of mission drift and are committed to not letting that happen.”
As he goes about meeting that overriding goal, Kozera will keep in mind the lessons he’s learned over the past 30 years, and some that go back further, to those lists of names on the teachers’ doors at Green Mountain Union High School.
In short, he won’t just think he knows the answer, and won’t do anything in isolation.
— George O’Brien

• • • • • • • • • • •

Robert Perry

Retired Partner/Consultant, Meyers Brothers Kalicka, P.C.

Robert Perry

Robert Perry

Robert Perry admits that he’s not much of a handyman.
So he makes no apologies for the fact that, over the course of more than a decade’s work with Greater Springfield Habitat for Humanity, he’s probably spent three or four days “working,” at least by his estimation.
And while others would disagree with that math — they say Perry enjoys getting his hands dirty and is always ready, willing, and able to pitch in — they usually don’t quibble with his numbers, or his leadership, for that matter.
That’s because Perry’s contributions usually haven’t been with a hammer, shovel, or level, but rather with a telephone, gavel, and calculator. A quasi-retired CPA — ‘retired partner/consultant’ with Meyers Brothers Kalicka, P.C. in Holyoke, to be more exact — Perry spent an unheard-of seven years as president of the organization’s board (“I wasn’t smart enough to find a replacement”) while also serving as treasurer.
He said that, instead of framing, tiling, or putting up sheetrock, his main contributions to Habitat’s mission have come in the form of leadership, organization, fund-raising, finding and cultivating sponsors, and keeping track of the financial details.
Those who have worked with him over the years would say that he and his wife (Bob and Bobbi to those who know them) have provided something else — hefty amounts of inspiration. A large dose of it came in late 2008 when, in conjunction with their 35th wedding anniversary, they donated and raised $35,000 each toward the construction of a Habitat home in Monson.
Perry said there was a was good deal of serendipity, or symmetry, to that project — it was the 35th house built by the Greater Springfield Habitat group, and it was dedicated on Valentine’s Day in 2010. And, overall, it was an appropriate way for he and his wife to give back and celebrate all they’ve been able to enjoy together. “We’ve had a lot of good things happen in our lives.”
Meanwhile, the overall experience with Habitat has been perhaps the best example of how, through more than 30 years of work within the community — here and elsewhere — he’s sought out opportunities where the results are visible and significant. It was this way with his work at Big Brothers Big Sisters in Framingham much earlier in his professional career, and also with his recent efforts mentoring students at Putnam Vocational-Technical High School in Springfield.
“The connection I made between being a big brother and being in Habitat is being able to see the results of your efforts every day,” he explained. “When I was working as a big brother with a kid, you could see his progress — you could see his self-esteem growing, you could see him learning things that you were imparting. In Habitat, when we raised some money or when we found a family, you could see the change immediately — you could see the cause and effect of your relationship.
“That’s the essence of Habitat for me,” he continued. “We all know we’re doing good when we donate to cancer or when we take part in the breast-cancer walk, or take part in Rotary, but it’s a little more difficult to connect the dots. And that’s one of the big benefits of work with Habitat; you truly get to see that every day.”
Recapping his professional career and work in the community, Perry said they’ve dovetailed nicely. He told BusinessWest that he was always drawn to accounting work, and, after graduating from Northeastern, he went to work for Alexander Grant in Boston. After a stint as a CFO for a textile manufacturer in the late ’70s, he went to Greenberg Rosenblatt in Worcester, and later, when that firm bought an accounting practice in Springfield, he was transferred here to run that operation. After a few years as a self-employed consultant, he went to work for Meyers Brothers, which merged with the Kalicka firm in 2003.
Today, Perry is what one colleague, also semi-retired, calls a “partner emeritus.” He says he spends about 500 hours a year as a consultant — 250 during the three crunch months of tax season, and the balance spread out over the remainder of the year. The rest of his time is devoted to a few passions, but especially golf and community service.
He and Bobbi are members at Wilbraham Country Club (he’s a 16 handicapper and she’s a 20), and they play together frequently. As for the community-service piece, it’s been a career-long constant, inspired in part by Bobbi’s work with deaf children and their families.
Perry spent several years as a member of the Exchange Club that serves Longmeadow, East Longmeadow, and Wilbraham, but found he wanted to be more on what he called the “front lines” of community work. He looked for ways to address this desire, and found one when friend York Mayo, then-volunteer president of Habitat for Humanity, recruited him to look at the group’s finances.
Little did he know that he would soon work his way up to president and spend seven years in that seat, helping the organization “get to the next level” organizationally, as he put it, while also building three or four houses a year.
As for the house he and Bobbi helped sponsor for their 35th anniversary, Perry said, “sometimes, things just come together in a natural sort of way. “This was the 35th house. We saw it coming, looked at it, saw an opportunity to give back, and worked with some church groups to make it happen.”
He’s been making things happen with other organizations as well, especially the Greater Springfield YMCA, which he’s served on the corporate and finance boards, as chair of the audit board, and as co-chair of the Scantic golf tournament. He also involved with Springfield School Volunteers, and is currently in his second year of mentoring students at Putnam.
“I have a sophomore student who’s on point,” he said. “He’s a little shy; I think he’s looking for some self-confidence, and he’s looking for someone outside his family to be a role model. It’s a mini-version of Big Brothers Big Sisters, and I find it very rewarding.”
Mayo, summing up Perry’s contributions to Habitat and other groups, had this to say: “Bob has compassion for others. He converts his beliefs into action through hard work and relentless dedication. When he makes the decision to support an organization, he is the first to roll up his sleeves and get involved. He is persistent and never gives up.
“He is a critical thinker, learns quickly, and is a great listener,” Mayo continued. “His contribution to Habitat for Humanity is immeasurable. But Habitat is not the only recipient of Bob’s many talents. A partial list includes ReStore Home Improvement, the Red Cross, the YMCA, the Roger L. Putnam Technical Fund, and the Millbrook Scholars Fund for homeless high-school students.”
As for what he considers a lack of handyman skills, “I think it’s funny that I would get involved in a volunteer construction organization,” Perry joked, adding quickly that he believes he’s more than made up for that deficiency with organizational and leadership abilities.
And no one would argue with that point.
— George O’Brien

• • • • • • • • • • •

Anthony Scott

Police Chief, City of Holyoke

Anthony Scott

Anthony Scott

Anthony Scott was talking about his penchant for garnering media attention.
He insists that he’s not a publicity hound, and that newspaper headlines and broadcast sound bites “have just happened” — everywhere he’s gone, including Holyoke.
But Scott, the city’s police chief since 2001, freely admits that he tries to align himself with the press — “I meet the media on their grounds” — and use its reach to get his various messages across. “You can’t sit down and talk to 40,000 people,” he said, noting the approximate population of the Paper City, “but you can use the media to reach them.”
As for what he does with the press and how he does it, he summons a few quotes from an old Cajun friend, passed along when Scott was a young officer with the New Orleans Police Department.
“He told me to never get into a pissing contest with someone who buys their ink by the barrel, their paper by the ton, or their videotape by the mile,” Scott told BusinessWest, acknowledging that this is time-honored advice uttered by many. “He also said that, if you can’t say something kind, nice, or good, tell the truth.”
And through a 44-year career in law enforcement, that’s exactly what Scott has been doing — telling the truth. Sometimes, actually, much of the time, it comes with a little sarcasm, and more often than not it hurts those to whom he’s referring. But this certainly has never stopped the truly outspoken Scott, who will be retiring in April, from speaking his mind.
Consider these comments concerning various topics and constituencies:
On the Holyoke City Council, with which he has butted heads seemingly since the day he arrived: “It’s funny … but when an individual gets 400 or maybe 1,000 votes, they suddenly think they know more about your job than you do. I’ve only been doing this for 40-something years. I’m not trying to be a smart aleck, but I think I know a little more about law enforcement than the average politician.”
On his seemingly incessant criticism of judges for what he considers light sentences and releasing criminals on their own recognizance, and whether this campaign has made an impact: “The judiciary won’t admit it, but it has. We can see that judges are getting a little stiffer on the sentencing and bails are increasing. I’ve been a royal pain in their tuckus; they don’t like me, and personally, I don’t care. I’m here to look out for the citizens of Holyoke, and I’m going to do that until the day I walk out of this office.”
And how about this letter, which Scott wrote to the state parole board when informed that one Angel Santiago, found guilty of breaking and entering and assault on a police officer, was scheduled for a parole hearing just six days into a 60-day sentence? “Inmate Santiago hasn’t had sufficient time to adjust to the luxuries in his present surroundings within the House of Corrections before you are in a rush to push him out the door and back into the civilized community to which he has shown nothing but contempt. Once again I ask that you excuse my sense of right and wrong, but scheduling a parole hearing does not appear to be in the best interest of public safety, nor does it send a message that one must pay for the crimes they commit. Inmate Santiago is a thief, and at the young age of 21, inmate Santiago has been arraigned 11 times in the Holyoke and Springfield district courts. To even consider this rascal for parole is an insult to me, the arresting officers, and the citizens of Holyoke.”
Scott told BusinessWest that he considers such letter-writing, such telling it like it is, to be an important part of his job. He describes all of these various efforts as part of his work to be a voice for victims — and he says there are not enough of them.
“You have a lot of people out there who are very vocal about the rights of criminals, and how fairly criminals should be treated when they go to court,” he said. “There are a lot of voices out there. But not a lot of voices saying, ‘how about the victims of crime?’”
For standing up for victims and, more importantly, for making Holyoke an inhospitable place for criminals and would-be criminals, Chief Scott has made another headline, this time as one of BusinessWest’s Difference Makers for 2011.
And the chief found a little irony in the fact that he was being honored by a business publication, because he has a degree in business, and, more to the point, he approaches crime like a business.
Well, to be more specific, he says he wants to make it so criminals won’t want to do business in his city.
“If a business is operating within a city and that city continues to raise its taxes and raise its fees, and the business overhead gets to be expensive for them, they’ll relocate,” he explained. “They’ll go to another city where the taxes are lower and the fees are low enough so they can operate and make a profit.
“I look at that the same way I do at criminals,” he continued. “I try to make the overhead as high as possible; I try to wreck their drug business, I try to get fees and fines increased … and those individuals from the dark side, the attorneys, help me out a lot. They charge a great deal of money for their services. So the criminal has to pay higher attorney fees, higher fines, they lose their drugs — so they are going to seek out a city that’s not driving up the overhead. I get calls from correctional officers working in Massachusetts and Connecticut who tell me that the criminal element is telling other criminals, ‘don’t go to Holyoke — that chief is crazy.’”
Dark side?
Lawyers probably like Scott because his war on crime has created more business for them, but if they don’t, it really doesn’t matter to him. As he said, he’s told the City Council on many occasions, “I don’t do touchy-feely. My job is to remove the criminal element from the street and make the community safe.”
Scott will reach mandatory retirement age (65) in a few months, and is stepping down in April. He said his plan for life after police work — and it seems well-thought-out — is to do consulting work with police departments, handle background checks on candidates for executive positions, and similar investigatory work. He said he won’t miss the judges — and took one more shot on his way out the door, saying he’ll be extra careful in retirement “because, if I get arrested for a parking ticket, I’m going to jail” — or the city councilors. He will miss the people of Holyoke, though.
“They welcomed me into their community and made me feel at home,” he said, adding that he’s not quite sure what retirement will bring for him.
Probably more of what he’s been doing all along: telling the truth.
— George O’Brien

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BizDiffMakrsLOGO2011

A Date with Destiny

Celebrate This Year’s Difference Makers on March 24

Kate Campiti, BusinessWest’s associate publisher and advertising director, says that, when the magazine created the Difference Makers recognition program more than two years ago, it did so knowing that there were many ways in which recipients could live up to that title.
And never has that been more evident than with the class of 2011, recently chosen by the magazine after receiving dozens of worthy nominations. Indeed, this year’s cast consists of:

• Pioneer Valley Planning Commission Executive Director Tim Brennan, who has kept one eye on the present and the other on the future — sometimes decades into the future — as he goes about helping to create a better quality of life for area residents and enabling this region to effectively compete in an increasingly global economy. He has many legacies, including the Pioneer Valley Transit Authority, a cleaner Connecticut River, several bike trails, and the Plan for Progress — with more on the horizon;

• The founder of Rays of Hope, Lucia (Lucy) Giuggio Carvalho. A breast-cancer survivor, she took inspiration, and some practical lessons in how to wage an effective event, from an AIDS walk in Boston led by, among others, her nephew, and created a walk that today draws more than 18,000 participants annually. In 17 years, Rays of Hope has raised more than $8 million for breast-cancer services and research, while also creating a strong show of unity in the ongoing fight against this killer;

• Don Kozera, president of Human Resources Unlimited, who, over the course of three decades of leadership, has enabled the organization to expand and evolve while remaining true to its original mission: helping individuals with mental and physical disabilities find employment and thus become productive members of society. Kozera has steered the agency though a number of fiscal and bureaucratic challenges while keeping it on course with its all-important goals;

• Robert Perry, a quasi-retired accountant who has, over the course of his career, devoted generous amounts of time, energy, imagination, and dedication to a number of nonprofit organizations, especially Habitat for Humanity. While lending his financial acumen and strong leadership and organizational skills to that agency as president and treasurer, he and his wife, Bobbi, also provided a large dose of inspiration when they committed to donating and raising $35,000 each toward the construction of a Habitat home, the building of which coincided with their 35th wedding anniversary; and

• Holyoke’s police chief, Anthony Scott, who says that his decade-long mission in that job — one that most would say he’s accomplished — has been to “increase the overhead” on criminals in that city, thus driving them out of business, or at least to another community. While doing so, he’s kept the heat on judges and probation officers to keep criminals in jail and off the streets.

“This year’s class of Difference Makers clearly show that there are, indeed, many ways to make a difference in our community,” said Campiti, noting that the award was created to highlight this fact and hopefully inspire others to find new and different ways to continue this legacy.
The class of 2011 will be honored at a gala slated for March 24 at the Log Cabin Banquet & Meeting House in Holyoke, beginning with a networking hour starting at 5 p.m. The event will feature entertainment, butlered hors d’ouevres, lavish food stations, introductions of the Difference Makers, and remarks from the members of this year’s class.
Tickets are $50 per person, with tables of 10 available. For more information or to order tickets, call (413) 781-8600, ext. 10, or visit www.businesswest.com.

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Introducing the Class of 2010

Introducing the Class of 2010

Diffrence Makers

Introducing the Class of 2010Their contributions to the community vary, from work to transform elder care to donations of time, energy, and imagination to a host of nonprofit agencies; from philanthropy that far exceeds grant awards to work to improve the lives of some of the most downtrodden constituencies in our society; from multi-faceted efforts to spur economic development in the region to simply inspiring others to find ways to make an impact. They are the Difference Makers Class of 2010. Their stories are powerful — and compelling.

The Irene E. and George A. Davis Foundation
Ellen Freyman
Shareholder with Shatz,Schwartz and Fentin, P.C.
James Goodwin
President and CEO of the Center for Human Development
Carol Katz
Chief Executive Officer of Loomis Communities
Robert Holub
UMass Amherst and Chancellor
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Robert Holub

UMass Amherst and Chancellor
Robert Holub

Robert Holub says that, as what’s known as a land-grant institution — one of several dozen colleges and universities created on federally owned land — UMass Amherst has certain responsibilities to meet with regard to this region and its residents.

Originally, they centered on the teaching of agriculture, science, and engineering, Holub, who became chancellor of the university in the summer of 2008, explained, adding that, over the past century and a half or so, these duties have evolved and now extend beyond the realm of pure academia and into the broad area of economic development.

In recent years, and particularly since he arrived, the university has been increasingly focused on going beyond what’s been legislated, he continued, and more toward what might be expected (and more) from a school that has 25,000 students and is one of the leading research institutions in the state.

“We consider ourselves a citizen of Western Mass., and with that, we have special obligations to this region, and we’ve been trying to act on those responsibilities,” he continued, adding that such efforts involve the entire region, but especially the city of Springfield, the unofficial capital of Western Mass. and a municipality that, like many former manufacturing centers, is trying to reinvent itself.

Efforts to assist Springfield and the region come in a number of forms, and together — coupled with the hope and expectation for more in the future — they have placed the university in the Difference Makers Class of 2010. These initiatives include:

* The Pioneer Valley Life Sciences Institute, or PVLSI, a collaborative effort with Baystate Health to fuel growth in a fledgling biosciences sector;
* A recently announced project to move the university’s Design Center into one of the buildings in Springfield’s Court Square, a relocation expected to help create more vibrancy in the city’s central business district, help existing service businesses, and spur new ones;
* A planned high-performance computing center in Holyoke, a much-heralded undertaking involving a partnership that includes several other colleges and universities, including MIT and Boston University, as well as private industry. The UMass system as a whole is a lead partner in the project, said Holub, but many of those laying the groundwork for the center are based on the Amherst campus;
* The Precision Manufacturing Regional Alliance Project being undertaken with the Regional Employment Board of Hampden County and the local chapter of the National Tooling and Machining Assoc. to transfer technology from two departments at the university (Polymer Science and Mechanical and Industrial Engineering) to area precision manufacturers; and
* Work with the Springfield school system to attract talented students to UMass Amherst with the hope that they will stay in the region and contribute to its growth and prosperity.

“Instead of giving them fish, we want to give them the fishing pole,” Holub said of the initiative involving Springfield schools, one based on a pilot program now being developed with the city of Chelsea. “We would like to be able to attract the best and brightest students from Springfield to come to UMass Amherst, get an education here, and then go back to their community and assist with development.

“We are, primarily, an educational institution; that’s what we do best,” he continued. “And we think that establishing a greater pipeline with the city of Springfield will enable us to help that community more than any one single program.”

Since his arrival, a few months after Domenic Sarno was elected mayor in Springfield, there has been more communication between the university and the city, or what Holub called a true dialogue. And from those discussions came the agreement to create a presence in downtown and, specifically, Court Square.

“The mayor has engaged us in conversations since I arrived here about the revitalization of Court Square, and we see that as something that’s necessary for the city,” he said. “And we’ve tried to fit in any way we can given the budget constraints we’re facing.”

The school is already looking at ways to expand and enhance its presence within the city, he added, noting that administrators are looking to possibly move some backroom operations from Amherst and Hadley — where office lease rates are comparatively higher than in most area communities — to Springfield in moves that would help the city while also saving the university some money.

The importance of efforts to assist Springfield has been underscored by Holub’s move to appoint to John Mullin, dean of UMass Amherst’s graduate school and a regional planner, as ‘point person’ for the broad initiative. His role will be to keep the lines of communication open, make needed connections within the city, and continue the current dialogue.

“He knows what needs to be done in terms of urban development,” said Holub, adding that Mullin now dedicates a certain amount of time to the Springfield partnership, and his work has helped to move specific projects, ones that provide win-win scenarios, from the drawing board to reality.

“We’re not a granting agency — we don’t have $2 million that we can just give to Springfield,” he explained. “We have to look for areas in which there’s mutual benefit, and we’ve been able to find quite a few of those.”

And while Holub is encouraged, and excited, about current efforts taking place in the realm of economic development, region-wide and especially in Springfield, he fully expects the university to expand and diversify such initiatives when the economy improves sufficiently for it to do so.

“If we didn’t have this severe economic downturn, I certainly believe that we could be doing more than we are,” he explained. “But we are doing things, and they reflect those responsibilities we feel we have to this region.

“The proof of the pudding is in the eating, as they say,” he continued, “and we’ve tried to do things that are going to bring palpable results for the western part of the state and make some modest investments where we can to back up the talk.

“And those investments are often less in terms of actual dollars — although, with something like PVLSI, it does take an actual cut out of our budget,” he continued, “and more in terms of people and ideas, and with our own ability to lobby industries and individual companies to come here, and assist with those efforts.”

Those are the things that might be expected from such a prominent citizen of Western Massachusetts.

—George O’Brien

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Carol Katz

Carol Katz

Carol Katz
Chief Executive Officer of Loomis Communities

Upon hearing that more than a few of the many people who nominated her for the Difference Makers Class of 2010 wrote that she “transformed care for older adults,” Carol Katz chuckled before saying that she found such language flattering, if also a little excessive.

“I would hardly call myself transformational, but that is a term that’s used in our industry in some ways,” said Katz, CEO of the South Hadley-based Loomis Communities, before quickly acknowledging that she obviously played a lead role in that organization’s drive to stay atop — and well above — the curve when it comes to adopting the more-patient-centered model of care now being embraced across the country (more on that shortly).

“And besides,” she continued while explaining this concept and why and how it was incorporated at Loomis, “I certainly didn’t do it all by myself. It’s been a total team effort.”

Elaborating on the patient-centered model, Katz said that, as the name suggests, it puts the patient at the center of care initiatives. As logical as that sounds, she told BusinessWest, until about a decade ago, the staff at long-term-care facilities such as nursing homes was in the center, in the so-called ‘patient-care’ model.

“Traditionally, care has been provided in a very institutional way, and nursing homes in particular, like hospitals, are staff-driven, with things done for the convenience of the institution and as far from home life as it can possibly be,” she explained. “There’s been a movement afoot for some years now, in nursing homes but also other facilities, to really change the culture to what they call person-centered care.

“It’s not enough just to make it more home-like,” she continued. “It’s placing the patient at the center of the care, not the staff. Instead of bringing in extra people on Monday, Wednesday, and Friday, and that’s when everyone gets their showers, you ask the patient, ‘do you like to take a shower or a bath, and would you like it in the morning or the evening? It’s not what’s convenient for the staff; it’s what the patient wants.”

As a result of the teamwork Katz mentioned, Loomis Communities became one of the first institutions of its kind to receive state grants to implement this new way of providing care, and Loomis House was just the second nursing home in North America to receive person-centered-care accreditation.

But these transformational efforts comprise just one of the realms for which Katz has been called a Difference Maker. Others include her work to expand the Loomis Communities, her service to innumerable nonprofits in the area, and her ongoing efforts to create a culture of giving back at all of the Loomis facilities.

When she arrived in 1989 after stints with skilled-nursing facilities in Wisconsin and Agawam, Loomis had one facility — Loomis House in Holyoke — with a second, Loomis Village, under construction.

Recognizing the need to continually expand to better meet its mission, but also understanding that new construction wasn’t (and still isn’t) needed because of demand levels, Loomis has grown through acquisition.

The first such move was Applewood in Amherst, and the second was Reed’s Landing in Springfield, the bankrupt facility that was acquired late last summer. There, Katz has led a change in the fee model that has put that facility within reach of far more area residents.

While expanding Loomis Communities and changing its model of care, Katz has also volunteered her time, energy, and expertise to organizations ranging from the Holyoke Chamber of Commerce to PeoplesBank; from Westfield State College to her synagogue; from the United Way to the Holyoke Rotary Club.

She says she finds nonprofit governance to be “fascinating,” and, over the years, became very interested in the subject of nonprofit management, while becoming what she called a “board junkie.” However, she says she limits her work, and the number of ‘yeses’ given those who ask her to serve, to areas that have relevance to her professionally or personally, “or something I think I can help make a difference.”

And she has made giving back to the community part of the culture of life at all of the Loomis communities. Indeed, residents have contributed to a number of causes and charitable events. For example, they have sold decorative Valentine’s Day cookies to benefit the American Heart Assoc.; sold daffodils and participated in the Relay for Life for the American Cancer Society; walked, raised money, and sold more than 183 dozen blueberry muffins to benefit the Alzheimer’s Assoc. Memory Walk; staged blood drives for Cooley Dickinson Hospital, Mercy Medical Center, and the American Red Cross; sold Brightside Angels at the Holyoke Mall; and wrapped gifts for the hospice program of the Holyoke Visiting Nurse Assoc.

“Our five-year strategic plan has five focus areas, and the first one is community integration, and that means both having events on our campuses that bring the public in and engaging our residents in the broader community,” she said, noting that many residents in each Loomis facility are from the community in question. “Just because you move from an address in South Hadley to Loomis Village doesn’t mean you stop being a citizen of South Hadley.

“We’re involved — and one of the reasons I’ve gotten involved with so many civic organizations over the years is because it’s the right thing to do; it’s the way I was brought up,” she continued. “We rely on the community to give us residents and give us services, and we owe back to the community.”

The sum of all this work across several different fronts prompted the many who nominated Katz — a group that included some who work with her at Loomis, a few of the organization’s board members, others who serve with her on boards and commissions, and some who simply admire her work — to stretch their vocabularies and find phrases such as these:

  • “She has the uncanny ability to recognize the most important issues and figure out logical and effective ways to deal with them.”
  • “She does not just volunteer; she always seems to rise to leadership positions that place enormous demands on her time.”
  • “There are those who lead because they can; Carol Katz leads because she must.”
  • Carol is known across Massachusetts and the entire industry for her tenacity, leadership, and progressive ideas, and I am certain that we have seen only a glimpse of her vision.”
  • “With Carol’s wise direction, Loomis’ promotion of well-being of its residents has been matched by its contribution to the economy of the region.”
  • “She inspires me.”

That last writer probably spoke for everyone who has worked with Katz in any of the many settings in which she has made a difference. —George O’Brien

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