Daily News

SPRINGFIELD — American International College announced that Henry “Joe” Long Jr. joined AIC as associate vice president for Institutional Advancement on Nov. 29. Long will oversee all development operations, including major gifts, planned giving, annual giving, grants, advancement services, and constituent records.

With more than 20 years of experience in fundraising, team building, and securing major and planned gifts, he comes to AIC from UMass Amherst, where he served as the executive director of Development for Libraries. At UMass Amherst, he partnered with a dedicated staff to enhance philanthropic support for all three library locations and strengthen donor stewardship and communication.

Prior to UMass, Long worked at Springfield College for more than a decade with success in major giving, athletics development, and parent giving. Additionally, he has held numerous advancement leadership roles at Plymouth State University, including alumni director and interim director of advancement.

Long served as a member of the board of directors for the Council of Advancement and Support of Education, District I, from 2009 to 2016, and currently serves on the African American Development Officers (AADO) network and the Council for Advancement and Support of Education (CASE) Diverse Philanthropy and Leadership Conference committee.

His wife, Moira Long, is the head women’s volleyball coach at Springfield College.

Daily News

SPRINGFIELD — Western New England University will host its Stuff-a-Cruiser Toy Drive event on Monday, Dec. 6 from 8 a.m. to 2 p.m. outside the University Commons. Donations from the public are welcomed.

Bring a new unwrapped toy to the University Commons, where officers will park a cruiser to collect donations for the benefit of Shriners Hospitals for Children in Springfield.

Shriners has been leading specialty pediatric healthcare since 1922, delivering specialty pediatric care to children around the world, providing a comprehensive range of treatments and services that help improve the quality of children’s lives and allow them to reach their full potential. Children up to age 18 with orthopaedic conditions, burns, spinal-cord injuries, and cleft lip and palate are eligible for care and receive all services in a family-centered environment, regardless of the families’ ability to pay.

“This year, our Love to the Rescue goal is to fill the Western New England University’s entire fleet of five cruisers,” said university Police Officer Alexandria Capen-Parizo, the event organizer, adding that monetary donations are also welcomed. “Directly after the event, members of Public Safety and Student Senate will purchase toys that fill the need gaps as outlined by Shriners.”

This event is sponsored by the Western New England University Department of Public Safety.

Daily News

CHICOPEE — Beauty Batlles is inviting the community to its lounge tonight, Dec. 2, as it launches a new holiday fundraising event, “Batlle Beauties Give Back,” to benefit the women’s domestic-violence shelter and the Department of Children and Families (DCF).

Beauty Batlles will kick off its new toy and coat drive to support children who are part of the DCF system, as well as providing new coats and socks for Alianza, the women’s domestic-violence shelter. The event will take place from 6 to 8 p.m. at the Beauty Batlles Lounge, located at 661 Front St., Suite B, in Chicopee.

Guests will hear a performance from Aleyana Ramos, a seventh-grader at Holyoke Community Charter School. She loves to sing and perform and has been singing with Dan Kane since age 8. She discovered her passion for singing at her second-grade talent show, where she performed in front of an audience for the first time and won first place. She is very active in her community and loves giving back to those in need.

In addition to the drive, Beauty Batlles launched its “15 Days of Deals” promotional calendar on Dec. 1. In order to take advantage of the discounts offered, services must be scheduled for the day of purchase. Promotions vary from 25% off all waxing and 50% off lipo freeze to $15 henna brows and $65 brow lamination. All promotions will be posted on the Beauty Batlles website and social-media pages.

The more donations Beauty Batlles Lounge receives, the more women it will be able to support. The company’s goal is to deliver self-confidence to individuals who have been struggling with different insecurities.

Daily News

HADLEY — Hampshire Mall will welcome back the Winter Farmers’ Market this season. It will run every Saturday from 10 a.m. to 2 p.m. in the Target wing, from Dec. 4 to April 2. The market will be closed on Christmas and New Year’s Day. All winter long, fresh vegetables and fruit, meat, cheese, bread, crafts, and more will be available from local farmers and artisans.

“We are thrilled the market will be returning for the fifth year in a row,” said Lynn Gray, general manager of Hampshire Mall. “This association embodies our continued commitment to supporting local businesses while also creating an exciting event for our shoppers.”

Some of the vendors participating this season include Atlas Farm, Berkshire Mountain Bakery, Chase Hill Farm, Quabbin Hill Farm, and many more. EBT/SNAP and HIP benefits are accepted.

In addition to some of the returning vendors, Cathleen O’Keefe, managing owner of the market, said there are new additions to look forward to. “This year, we have partnered with a local juggling group, which will be offering free juggling exercises on the first Saturday of December, February, and March, while the farmers market takes place. Knowing how hard the arts community has been hit because of COVID, we are honored to be able to provide this space for the community to learn a new skill.”

A list of participating vendors will be updated at wfmhm.com/our-vendors.