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Class of 2018

40 Under 40 Class of 2018

Co-owner and Marketing Director, Mercedes-Benz of Springfield; Age 39; Education: MS, Lehigh University

Michelle Wirth

Michelle Wirth

Wirth has spent the past 18 years working for the Mercedes-Benz brand. She started her career in the Engineering department at Mercedes-Benz USA in 2000. She then held positions in PR and marketing before entering retail. She learned to drive stick on a Dodge Neon during an internship at Chrysler Corp. in 1997. That same summer, she got her first (and only) ticket for drag racing a Viper during the infamous Woodward Cruise in Detroit. She and her husband, Peter, have four children.

What did you want to be when you grew up? I toggled between lawyer, doctor, and Oprah Winfrey.

How do you define success? The ultimate symbol of success is time independence. When you can choose how you spend each and every minute of your time without restriction, you’ve made it.

What three words best describe you? Driven, caring, mom.

What do you like most about Western Massachusetts? The people!

Who has been your best mentor, and why? My mom and dad — the best example setters, cheerleaders, and sage advisors on the planet.

What actress would play you in a movie about your life? Sandra Bullock.

What are you passionate about? I believe in the power of every individual, and I am committed to each and every person realizing their true potential, no matter what circumstances he or she may have been born into. This takes shape in myriad ways.

Whom do you look up to, and why? I believe the only person holding you back from achieving your dreams is … you. To all those going back to school to get a higher degree, especially working parents, I have so much respect for your decision and admire the sacrifices you make to achieve your goals. To all the inventors, tinkerers, advocates, and change agents … thanks for making the world a better place for us all.

What person, past or present, would you like to have lunch with, and why? There are so many people … John and Jackie Kennedy, Nelson Mandela, John Lennon, Oprah Winfrey … but if I had to choose one, I would love to meet Albert Einstein, just to pick his brain.


Photography by Leah Martin Photography

40 Under 40 Class of 2018

Meteorologist, Western Mass News; Age 32; Education: BS, Western Connecticut State University

Jacob Wycoff

Jacob Wycoff

For the past three years, Wycoff has been the evening meteorologist with Western Mass News in Springfield. He produces an award-winning segment called “10 Towns in 10 Days,” where he visits local towns to take in the sights and sounds. Wycoff got bit by the weather bug in 1993 during the Storm of the Century. A few years later, Twister was released and solidified his dream to become a weatherman. He is a dedicated husband and proud father, and enjoys giving back to the community through various organizations.

What did you want to be when you grew up? A meteorologist! I’m lucky to have parents and teachers who helped me reach my childhood goal.

How do you define success? The ultimate success in life will be for my daughter to grow up and say I was a great dad. Everything else would be icing on the cake.

What three words best describe you? Caring, funny, loyal.

Who has been your best mentor, and why? I have multiple mentors, mainly from my internship days. Geoff Fox, Bob Ryan, and Vytas Reid were instrumental in helping me shake the nerves and learn the science of TV weather.

What goal do you set for yourself at the start of each day? To live my values every day. It’s also kinda important to get my weather forecast correct.

What are you passionate about? Because of my job, I’ve been able to reach a lot of youngsters through school visits. I look to inspire kids to be whatever they want to be in life, but especially the STEM fields.

What fictional character do you relate to most, and why? Charlie Brown. We both have the same hairline.

Whom do you look up to, and why? I look up to my wife, Sujata, a chemistry teacher turned journalist. She’s someone who epitomizes hard work and dedication. She wasn’t afraid to follow her passion of journalism after being a teacher for six years.

What person, past or present, would you like to have lunch with, and why? St. Francis of Assisi. He’s been a role model of sorts, so much so that I named my daughter in his honor. He gave up worldly goods and lived very simply.


Photography by Leah Martin Photography

40 Under 40 Class of 2018

Director of Kehillah, Springfield Jewish Community Center; Age 26 Education: BS, Springfield College; MS, Bay Path University

 Bethany Young

Bethany Young

Young grew up in Upstate New York with two older sisters and an older brother. She earned her undergraduate degree at Springfield College, where she ran on the track and field team. After graduation, she began working at the Springfield Jewish Community Center, and through Kehillah, a JCC program that offers programs for individuals with special needs, her eyes were opened to a special population of people with different abilities. Young is currently working toward her master’s degree in applied behavior analysis with an eye on becoming a board-certified behavior analyst. She loves spending time with friends, playing ‘name that tune,’ sweets, and learning.

What did you want to be when you grew up? My first career choice when I was really little was to be a brown bird like the ones in my backyard. My family likes to remind me of that often. I contemplated being a pharmacist, a teacher, and an athletic trainer. The one desired career that has remained a constant for me is to be a hospice nurse.

How do you define success? Success is putting a smile on someone’s face without them telling you they needed it.

Who has been your best mentor, and why? I am incredibly fortunate to have met several beautiful, fierce, and strong people in my life that have lent me their guidance. I’ve learned so much from them all and continue to be inspired by their merits.

What goal do you set for yourself at the start of each day? To not press ‘snooze’ one more time.

What goals have you set for yourself? I hope to make my parents proud, my siblings feel loved, and my friends feel confident in what they are. I also want to better my community by giving as much of myself as I can to it. My community includes my family, friends, career, and geographical location. I hope to make a difference that lasts over time.

Whom do you look up to? There are no better people, or parents, than my mom and dad. Those two are my best (and favorite) role models.


Photography by Leah Martin Photography