Page 21 - BusinessWest April 4, 2022
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Still on a Roll
 Golf Industry Eyes Continued
Growth, but Challenges Abound
The game of golf — and the business of golf — has enjoyed a resurgence since the start of the pandemic, with many people picking up the game or returning to it after pausing for one of many reasons. As the new season begins, there is optimism that the momentum gained will carry over into 2022, with an understanding that there are many challenges — from workforce issues and rising prices for just about everything to the very real possibility of a golf- ball shortage — that will have to be overcome.
BAy George O’Brien
s the 2022 golf season com- mences — earlier than what would be considered normal at many facilities — those operating courses
are, to borrow language from the game, looking at both scoring opportunities
“The golf side of the business has been phenomenal the past few years. We were almost too busy on the golf side. We had to say no to a lot of people and tell them that there were just no tee times available. We hated to say no, but it was a good problem to have.”
and some potentially heavy rough. Indeed, as courses across the region
start to welcome players to their first
tees — some have actually been open for weeks now — they are looking optimisti- cally toward building off some pandemic- generated momentum for a sport (and
a business) that was in the tall grass and struggling on many levels just a few years ago.
Sports & Leisure
         Dan Burak, owner of Tekoa Country Club.
  BusinessWest SPORTS & LEISURE APRIL 4, 2022 21
 



















































































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