Page 62 - BusinessWest December 21, 2020
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  SENIOR LIVING COMMUNITIES
LISTED ALPHABETICALLY BY COUNTY
 COMMUNITY
NO. OF UNITS
LEVELS OF CARE
SERVICES
CHIEF ADMIN.
     Berkshire County
DEVONSHIRE ESTATES
329 Pittsfield Road, Lenox, MA 01240 (413) 637-1700; www.holidaytouch.com
THE LANDING AT LAUREL LAKE
600-620 Laurel St., Lee, MA 01238
(413) 243-2010; www.thelandingatlaurellake.com
THE ARBORS AT CHICOPEE
929 Memorial Dr., Chicopee, MA 01020
(413) 593-0088; www.arborsassistedliving.com
ARMBROOK VILLAGE
551 North Road, Westfield, MA 01085 (413) 568-0000; www.armbrookvillage.com
BEAVEN KELLY HOME
25 Brightside Dr., Holyoke, MA 01040 (413) 532-4892; www.trinityhealthofne.org
Vaccines
Continued from page 61
tiveness across all age groups, with no serious adverse effects.
“The data I’ve seen is pretty impres- sive for efficacy and safety of the vac- cine. And there were around 40,000 people in the trial, so that’s a good sample,” he said — enough to start delivering some immunity to high-risk populations now.
The question, especially as distri- bution widens in the spring, is how many Americans will actually take the vaccine. Collins said the Public Health Institute has conducted preliminary outreach and found some skepticism and mistrust of the government when it comes to vaccine advice, especially in communities of color.
“In order to counteract that, we have been trying to find and lift up messengers in the community who are trusted people, whether faith-based leaders or other trusted messengers, to counteract skepticism and fear about getting vaccines, whether the flu vac-
135
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Independent Living
Traditional Assisted Living; Enhanced Dementia Care
Three meals per day; weekly housekeeping; activities; linens and towels; maintenance; transportation; emergency call pendants; cable TV, utilities
Dining services; private apartments; country kitchen; activities lounge; meeting areas; personal care
Camilo Manrique
Bolaji Mustapha
 KIMBALL FARMS LIFECARE RETIREMENT COMMUNITY
235 Walker St., Lenox, MA 01240
(413) 637-7000; www.kimballfarms.org
298
Independent and Assisted Living; Skilled Nursing; Memory-impaired Units
90% refundable entrance fee and monthly service fee covering four levels of care; all utilities; full-service dining room; housekeeping; laundry; transportation; emergency response; activities; wellness clinic; fitness center; yoga; community care nurses and program; all-inclusive-fee assisted living; direct admission to assisted living and memory care
Sandra Shepard
WINGATE RESIDENCES AT MELBOURNE PLACE
140 Melbourne Road, Pittsfield, MA 01201 (413) 499-1992; www.wingatehealthcare.com
126
Assisted Living; Memory Care; Independent Living
Three meals daily; housekeeping/linen service; transportation; activities; fitness center and instructor; beauty salon; cable TV; AC; 24-hour healthcare coverage; wellness programs; pets allowed; emergency response system; the Neighborhood memory-care program
Mark Amuso
 Franklin County
   THE ARBORS AT GREENFIELD
15 Meridian St., Greenfield, MA 01301
(413) 774-4400; www.arborsassistedliving.com
82
Assisted Living; Memory-impaired Units
Three meals daily; housekeeping; personal care; medication management; activities and recreational programs
Alison Rice
 Hampden County
   THE AMERICAN INN
One Sawmill Park, Southwick, MA 01077 (413) 569-1215; www.theamericaninn.net
187
Independent Cottages; Independent Apartments; Assisted Living
Meal plans; housekeeping; laundry; all utilities (excluding cottages); cable included in all apartments; 24-hour security; emergency response; indoor pool; beauty salon; wellness center; transportation; activities for entire community
Rob Fallon
90
122
57
Assisted Living; Memory-impaired Units
Independent and Assisted Living; Mild Cognitive Impairment; Memory Care
Level IV Residential Care
Three meals daily; housekeeping; personal care; medication management; activities; recreational programs
Two state-of-the-art memory support programs: Compass Memory Care and ConnectedLife for mild cognitive impairment, Alzheimer’s disease, or related dementias; committed to helping seniors stay socially connected and independent through evidence-based arts, fitness, and lifelong learning programs
Three meals daily; assistance with daily living; support services; housekeeping; linen service; activities; nursing care; respite care; pastoral care
Crystal DaSilva
Beth Cardillo
Lori Hannah
THE ARBORS AT WESTFIELD
40 Court St., Westfield, MA 01085
(413) 562-0001; www.arborsassistedliving.com
90
Assisted Living; Memory-impaired Units
Three meals daily; housekeeping; personal care; medication management; activities; recreational programs
Alicia Dessereau
THE ATRIUM AT CARDINAL DRIVE
153 Cardinal Dr., Agawam, MA 01001
(413) 821-9911; www.atriumatcardinaldrive.com
44
Assisted Living for Memory-impaired
Three meals daily; daily living services; activities; laundry; housekeeping; medication management; specializing in memory impairment
Cheryl Moran
BLUEBIRD ESTATES
1 Apple Blossom Lane, East Longmeadow, MA 01028 (413) 525-8600; www.holidaytouch.com
 132
Independent Retirement Living
 Three meals daily; housekeeping/linen service; utilities Included; transportation; 24-hour, GPS-enabled emergency-response service; no long-term commitments; hair salon; pets welcome; private home care on site; exclusive travel program
 Eric Lisitano
   cine or the COVID-19 vaccine,” Collins told BusinessWest, adding that the insti- tute held a virtual town-hall event two days before Thanksgiving and asked 10 such messengers to share their wisdom on prevention measures.
Artenstein breaks down vaccine atti- tudes into three distinct groups of peo- ple — two of which are those champ- ing at the bit for a vaccine, and a small but robust community of anti-vaxxers who express skepticism at vaccines in general.
“Then there’s a whole middle group who could be convinced to get the vac- cine, but they’re concerned about safe- ty and effectiveness,” he explained. “It’s a risk-benefit calculation, and based on what I know about vaccines, the risk seems low, and the risk of COVID seems pretty high, especially right now, with such high rates in the community.
Hampden County, in fact, currently ranks third among Massachusetts counties for transmission rate, with more than 50 positive cases per 100,000 residents.
Typically, around 70% of people in a community — or a nation — need to be exposed, either through natu- ral infection or a vaccine, to reach the desired herd immunity, he added. “In the U.S., that’s a big number. But the risk-benefit calculation is obvious. You’d like, over time, to have enough people willing to get the vaccine to help the general population.”
Anticipation and Reality
While surveys currently suggest about 60% of Americans are willing to take a COVID-19 vaccine, that number could rise higher if early results from the priority groups demonstrate both effectiveness and safety.
“The U.K. is going first, and then U.S. healthcare workers have to go — which is obviously the right thing to do — then people over 65,” Collins noted. “It’s not like the general public is being made guinea pigs. We will actually be able to see a lot of people getting the vaccine, and the companies will see the
Continued on page 64 >>
reactions.
“So, messaging is critical, and the
messengers are critical,” she added. “Hopefully, we’ll have good results, and more people will be willing to take it.”
Artenstein agreed, adding that, for the group of Americans ready to line up right now, the wait may be longer than they realize, but that’s OK.
“We’re a little over our skis on this,” he said. “There’s a lot of excitement and anticipation, but it’s going to come out as more of a slow roll; there’s a manu- facturing process, an approval process, and a safety process. There won’t be 300 million doses available tomorrow, and that’s hard for some folks.
“There’s going to be a lot of interest, questions, and anxiety, and rightly so,” he added. “We’re living in a very dif- ferent time, and people want to move very fast. But we have to make sure we do things in the safest possible way.” u
Joseph Bednar can be reached at [email protected]
 62 DECEMBER 21, 2020
BUSINESS OF AGING
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