Page 15 - BusinessWest July 7, 2021

Springfield Springfield
145 Industry Avenue
145 Industry Avenue
BANKING & FINANCE
depth of experience in the market, Glid- den said, expan- sion into this region — lending activity began last year, and a commercial loan- production office is opening this month in East Longmeadow — just made sense.
“Obviously, this commercial loan production under Tony’s leadership is the first foray over the border,” Glid- den said, “and we’re continually evaluat- ing and looking at retail branch sites and how we’ll build out the franchise over
the course of the next couple of years in support of the commercial-lending activities that really started about a year or so ago.”
With more than $7 billion in assets but strong ties to its local communities, Glidden said Liberty is the kind of stable institution that appeals to customers in Western Mass., especially at a time when mergers and acquisitions (M&A) continue to shake up the landscape.
“With everything that’s going on in all the banking markets, there’s a lot of disruption with M&A, and it’s projected there will be a lot more M&A industry-wide,” he noted. “So, as a bank with our size and history, and the teams we have,
we’re in a unique position where we can kind of out-local national banks and out-national local banks and be that entity in the middle that can deliver services and make decisions in a very local fashion, but has the scale and the size to grow with borrowers, usually past where a lot of the other community banks are restricted due to their size.”
“Liberty Bank is new to Western
Mass., but our team is not new to
”
While commercial lending is the main focus right now, Glidden said, he sees Liberty eventu- ally expanding its presence to offer that type of appeal to retail customers as well. “When a bank gets acquired, customers often say, ‘my bank’s changing, my banking relationship is changing — maybe now is the time I should have the con- versation with someone else.”
It’s a sense that was only supercharged by the pandemic, a time when online retailers thrived and changed people’s expectations about service delivery.
“We have to continue to deliver the right type of distribution system for our customers if we expect to gain market share and capture those who get disrupted due to M&A activity, or what- ever other market event might happen,” Glidden told BusinessWest.
“There are great banks in Western Mass., super people, experienced bankers, but there’s
Western Mass.
Dave Glidden with a map of Liberty’s locations, most of which are concentrated along, or not far from, the I-91 corridor.
cer Dan Flynn; lenders Tony Liberopoulos, Jeff Sattler, Rick Rabideau, and Gene Rondeau; and Sue Fearn, who specializes in cash management — have roughly 160 years of combined experi- ence working in banking in Western Mass.
“Liberty Bank is new to Western Mass., but our team is not new to Western Mass.,” Liberopou- los said. “We’ve got one of the most experienced teams in Western Mass., even though we’re the rookie bank in this area.”
With the ability to assemble a team with that
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