Page 48 - BusinessWest September 1, 2021

Brendon Holland
Director of Production and Technology, Focus Springfield Community Television; Age 25
When Comcast ceased offering public-access television a decade ago and Focus Springfield Community Television rose up in its wake, Brendon Holland, then a high-school student, was on the scene, helping dismantle the old Comcast studio and create a
new one on Main Street.
When he returned to Springfield
after graduating from Brigham Young University — with considerably more production experience under
his belt — he started working at Focus Springfield again, as the station was evolving
from an old, analog enterprise to a modern, digital media-production facility. He relished
the transition.
“At Brigham Young, we had an insane
budget for audio-visual equipment, millions of dollars, and we could buy
whatever we wanted, top-of-the-line stuff. Back in Springfield, we’ve been able to do high-end production on a
smaller budget.”
The station’s impact, however, has
been anything but small, especially during the pandemic. Holland
designed and maintained the city’s remote municipal meeting system, which helped Springfield become the only community in Massachusetts — out of 351 — to have never stopped any essential municipal business during COVID-19.
Meanwhile, he produced all nine of the city’s virtual high-school graduations last year. During normal years, he helps residents access recordings and streaming
of signature events like the Jazz & Roots Festival and the Hoophall Classic. “We put community first and show up when it matters. We’ve really been able to integrate ourselves into a lot of households in the city.”
Two aspects of his job are especially gratifying, he said. “First is when people come into the station to create media and video, when the lightbulb clicks and they understand how all the audio, lighting, video, and editing come together.”
Second, simply put, is providing a community service no one else can. “Without us, no one would hear about some of the positive things happening in Springfield. We’ve been great at changing the perception of a city that needed a facelift, but that I grew up in and love.”
While his wife, Morgan Drewniany Holland (a 40 Under Forty honoree in 2017), is certainly a fan of his work, Brendon is also quick to credit his golden retriever, Cooper.
“I owe pretty much every single thing I do at work to my dog,” he said. “I come up with the best ideas on evening and morning dog walks. When I’m stuck in a rut, I’ll go for a walk, and it totally makes sense.”
—Joseph Bednar
Congratulations KELLY LAMAS 40 Under Forty
CLASS OF 2021 HONOREE
Kelly Lamas
Mobile Health Bus Project Coordinator
For nearly 150 years, this community has entrusted Baystate Health with its wellbeing. We are humbled and privileged to make a difference in the lives of our patients every day.
In celebration of this year’s BusinessWest 40 Under Forty, we are proud to support and congratulate the 2021 honorees - including our own, Kelly Lamas.
Thank you, Kelly, for making a difference in the lives of our patients and our community!
CS12901
BaystateHealth.org
Congratulations Brendon Holland A Distinguished Award Winner
of the BusinessWest 40 Under Forty!
Do You Need Assistance with the Technical Challenges Managing Virtual Webinars or Annual Meetings?
FOCUS Springfield Community Television Can Help Your Business or Non-Profit Reach an Audience of 5 or over 500
During COVID-19 Please Stay Tuned to: Channel 17 - GOVERNMENT
Join Us Every Monday at 10:15AM
to hear Mayor Sarno & Local Health Officials for the Mayor’s Weekly COVID-19 Update
Watch Programming & Performances Anytime at: www.focusspringfield.com
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THE BUSINESS JOURNAL OF WESTERN MASSACHUSETTS
EVENTS / SOCIAL MEDIA / PRINT / WEB
A24 SEPTEMBER 1, 2021
BusinessWest
BusinessWest