Page 34 - BusinessWest April 4, 2022
P. 34

 Optimism on Display
Springfield Museums Moves Toward a Full Slate of Activities
Like many other tourism and cultural des- tinations, Springfield Museums closed its doors in March 2020 for what was sup-
posed to be a few weeks — and turned into a few months.
Since reopening its doors that July, it’s been quite the roller-coaster ride, with peaks and val- leys in attendance closely tracking the evolution of COVID-19, said Kay Simpson, the Museums’ president.
“I’d say, right now, people are feeling really
“It seems like our attendance patterns have basically followed along the lines of what’s happening with COVID-19 and all the variants that emerged along the way.”
encouraged,” she told BusinessWest. “The mask mandate has been lifted, and people are doing things they haven’t done throughout the pan- demic. We’re seeing people booking birthday parties, groups coming in, we actually have field
Springfield Museums’ much-anticipated Festival of Flowers is slated for April 7-10.
        trips happening with the schools. All that makes me very hopeful in terms of people feeling confi- dent about coming out.”
But she’s felt that confidence before, starting after Memorial Day 2021, when the city lifted
capacity restrictions and mask mandates, and attendance soared.
Museums
Continued on page 40
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