Page 37 - BusinessWest February 17, 2025

“When I meet someone,
I don’t see someone who is maxed out. When I’m talking to my clients, I’m not talking to them where they are today. I live
in the future. So I’m sitting at the top of the mountain enjoying a coffee or tea with them at them being their best, at their peak. And that’s what I do for mys”elf every day.
King of His World
Connolly’s handle on social media is standouttruckking — a bold decision, which he humbly explained.
“Some people are like, ‘you call yourself a king?’ And
I go, ‘listen, the king is the greatest servant amongst the community. The people choose their king. Just because you have nice clothes and nice jewelry, that don’t make you a king. The king is a servant — the biggest servant in the community. And I believe in serving.”
And promoting clients in any way he can, including telling their stories right on his website through essays and photos. He’s a believer in their success, and he understands their struggles.
“I’ve been climbing these steps for so long, and every time I get to next step, it plateaus, and I feel like I’m not good enough or I don’t know anything,” he said. “But it’s not in a negative, self-defeating way — it’s like, ‘no, no, no, now it’s time to level up.’
“I don’t see people as they are; I see people at max potential,” he added. “So when I meet someone, I
don’t see someone who is maxed out. When I’m talking to my clients, I’m not talking to them where they are today. I live in the future. So I’m sitting at the top of the mountain enjoying a coffee or tea with them at them being their best, at their peak. And that’s what I do for myself every day. Even the days when I don’t want to do it.”
“I can be having the worst day ever, but I can’t live
in that space,” Connolly added. “That’s a skill you develop because I think everybody deals with the negativity, bad days, and you could turn it into impostor syndrome and curl up in a ball, or you could say, ‘well, here’s an opportunity to level up.’ There’s real value in communicating that to people, because everyone needs that.”
Even a Difference Maker. BW
Mychal Connolly has taken Stand Out Truck to clients both within and well outside this region.
Photo by Bob Zemba, Simple Truth Imaging
Holyoke Community College congratulates the Difference Makers, the people who make our region a great place to do business:
John Doleva
Michael J. Dias Foundation Dan Moriarty
Jennie Adamczyk Sheryl Blancato Andrea Bordenca John Delaney
Especially our alumnus Mychal Connolly, HCC Class of 2004 and CEO of Stand Out Truck, for making us look so good.
hcc.edu
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FEBRUARY 17, 2025 DM19