Page 22 - BusinessWest June 23, 2021

independent — we’ve chosen not to be gobbled up by one of the larger players because we think independence is important. We still think people appreciate being local.”
Dave Malek, vice president of the company, who came aboard nearly 30 years ago, agreed.
“It really is all about relationships,” he noted. “And I think that is what gets lost when you get swallowed up by a larger conglomerate.”
“These days, people are always saying, ‘we can save you...,’ ‘we can save you...,’ ‘we can save you...’ — and that’s great until something goes wrong and all that savings took coverages away and didn’t provide what you should have had.”
In essence, Borawski said, he, Malek, and the other 15 employees at this company launched at the height of the Great Depression in 1930, are continuing a pattern of personalized customer service and relationship building that was start- ed by his grandfather, Alexander Borawski, and continued by his father, Robert.
And this pattern has served the company well, especially when it comes to commercial lines, where the Borawski company has built a
large and diverse port- folio that continues to grow.
Indeed, at present, commercial accounts comprise roughly 75% of the book of business, said Malek, adding that the portfolio includes everything from manu- facturers to auto deal- ers; nonprofits to gen- eral contractors.
And this com- mercial business has spawned growth in numerous areas, espe- cially employee ben- efits but also personal lines, said Borawski, adding that the abil-
ity to provide a wide range of products and services to customers has been a formula for growth going back nine decades, but especially in the past 30 years
as the company has sharpened its focus on its commercial portfolio.
The first and second generations of leadership at Borawski Insurance: Alexander Borawski, left, and Robert Borawski.
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Overall, this agency has been conducting business in much the same way it has since the doors opened, even if COVID-19 forced some changes when it came to where employees were working and how work was done.
Moving forward, the business plan calls for
simply “more of the same,” said Borawski, add- ing that the company intends to take full advan- tage of the trend toward consolidation within the industry and continue its focus on relationship building.
“You’re either moving forward or moving backward, and our plan is to continue to grow
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