Berkshire Bank Supports Food Banks Through eStatement Initiative
PITTSFIELD — Berkshire Bank announced that its initiative to move customers from paper statements to eStatements, in an effort to reduce their carbon footprint, resulted in 1,099 customer conversions. As a result of this campaign, the Berkshire Bank Foundation is donating $3,500 to local food banks, having previously pledged donations for every account that converted to eStatements.
A secure and convenient way to stay organized while helping the environment, Berkshire Bank eStatements, like paper statements, are delivered regularly to each customer. An e-mail message alerts the customer when their statement is available online. Not only does this reduce paper usage, it is a secure way to manage finances without the worry of disposing of traditional statements through recycling and shredding.
The selected food banks that will be receiving funding include the Food Bank of Western Massachusetts, the Food Bank of Greater Boston, the Worcester County Food Bank, the Regional Food Bank of Northeastern NY, the Food Bank of Central New York, FoodShare of Connecticut, and the Vermont Food Bank. Berkshire Bank’s eStatement campaign won the New England Financial Marketing Assoc. Best in Marketing Award for the category of image, green campaign.