Herrell’s Ice Cream Introduces 2024 UMass Competition Flavors

NORTHAMPTON — Herrell’s Ice Cream introduced four new UMass flavors to its rotating ice cream collection: the winners of the 2024 Ice Cream Competition. The first place winner is Brown Butter Miso Caramel, second place is Tea Time, third place is Apple Kruimel ijsje, and Pineapple Upside-Down Cheesecake won the People’s Choice Award.

These flavors will be sold in both Amherst and Northampton Herrell’s Ice Cream locations beginning May 30.

“All of these flavors are absolutely delicious,” said Judy Herrell, owner of Herrell’s. “They are imaginative and creative: all winners.”

Herrell and former Herrell’s Manager Kirsten Tabb worked with students throughout the spring 2024 semester to help them understand the intricacies of creating flavors. “In some cases, parts of teams’ flavor profiles did not exist, and they had to make something new,” Herrell said. “For example, some of the teams learned how to make variegates (swirls) for their ice creams.”

The criteria for the judging included texture, overrun, sustainability, olfactory, and taste. Charmaine Koo, UMass lecturer and professor for the class, believes as Herrell does: this is a great way to learn science.