Herrell’s Ice Cream Hosting ‘What’s Your Flavor Idea?’ Contest

NORTHAMPTON — Through March 1, Herrell’s Ice Cream is asking customers to join in its “What’s Your Flavor Idea?” contest. This contest will run in both the 83 Cowls Road, North Amherst, and 8 Old South St., Northampton locations.

According to owner Judy Herrell, “one winner will be chosen from each location on March 1, and Herrell’s will make their ice-cream concept.”

To enter, all a customer must do is come into Herrell’s, fill out an entry slip, and put it in the box (only one idea per entry slip). The winning flavor ideas will win a quartet (four jars) of Herrell’s Hot Fudge, a Herrell’s T-shirt, and bragging rights.

“I can’t wait to see the innovative local genius flavors suggested to create new and exciting trends,” said Rose Ritter, Herrell’s kitchen and ice-cream production manager. “We really love our community engaging with us to make flavor history.”