Jeffrey LaValley Joins Greater Springfield Habitat for Humanity
SPRINGFIELD — Jeffrey LaValley was recently appointed community outreach manager at Greater Springfield Habitat for Humanity.
LaValley’s primary responsibility is the development and execution of strategies to increase awareness and financial support of the affiliate’s mission. LaValley will play a pivotal role in implanting the organization’s capacity-building efforts, specifically the 30 in 3 campaign, the affiliate’s vision to serve 30 families in three years. He also will oversee Habitat’s annual resource-development plan, including outreach efforts to foster a positive identity for the affiliate in the community.
Most recently, LaValley served as executive director and director of sales and marketing for Shaker Farm Farms Country Club in Westfield. Previously, he served as associate director of donor relations for Shriners Hospital for Children in Springfield. Prior to that, he was the community-development coordinator at Noble Hospital in Westfield and director of alumni and parent relations at Keene State College in New Hampshire.
LaValley received a bachelor’s degree in journalism/public affairs and a master of education in curriculum and instruction from Keene State College. He also earned a certificate in fund-raising from UMass Amherst. With nearly 20 years of experience working in higher education and healthcare settings, LaValley brings a great depth of experience to Habitat for Humanity, including a background in public relations, marketing, event and program management, as well as knowledge of annual fund and major-gift strategies, volunteer management and board development, and strategic planning.
Greater Springfield Habitat for Humanity is a housing ministry dedicated to strengthening communities by empowering low-income families to change their lives and the lives of future generations through home ownership and home-preservation opportunities. This is accomplished by working in partnership with diverse people, from all walks of life, to build and repair simple, decent, affordable housing. Greater Springfield Habitat for Humanity has helped 58 local families (54 with home ownership and four with home preservation), as well as over 90 international families, realize their dream of home ownership over the past 27 years.