Big E Offers 40% Off Midweek Fair Admission with Flash Sale Today Only

WEST SPRINGFIELD — Eastern States Exposition is offering a flash sale on midweek tickets to the Big E in celebration of the 100-day countdown to the fair. The all-in price is $12 for general admission tickets, valid Monday through Thursday, for a 40% savings. The sale takes place today only, June 10, until 8 p.m., exclusively online at thebige.com. There is a limit of eight tickets per order. The Big E takes place Sept. 18 through Oct. 4.

The flash sale is Eastern States Exposition’s way to thank Big E attendees who help make every year a success. The 2025 fair was the third-largest to date with 1,538,463 visitors. Guests came from all 50 states, Puerto Rico, and the U.S. Virgin Islands, along with international travelers from Canada, Mexico, England, and Ireland.