AIC Advertising Class Receives Invitation from Spirit of Springfield
SPRINGFIELD — Members of American International College’s (AIC) advertising class were treated to breakfast and a special recognition from Spirit of Springfield president Judy Matt for their creative talents at the recent celebration of the organization’s 25th anniversary.
The advertising class, working with their instructor, Carol de Carlo, put together a proposal that members will present later this month requesting corporate sponsorship for Spirit of Springfield’s upcoming Star Spangled Springfield event. “The idea is to have the class do real work for real people,” de Carlo said. “It’s inspired them.”
The Honey Team, as the group calls itself, initially presented the marketing proposal to Matt and the staff of Spirit of Springfield. They got the green light to go forward with their ideas and outreach. They will be taking their proposal on the road, making their pitch to the director of advertising at a major Springfield-based corporation later this month.