Chikmedia Celebrates Five Years in Business
NORTHAMPTON — Public-relations and marketing firm Chikmedia celebrated its fifth year in business on April 1. Chikmedia is a boutique firm with a passion for working with female-run organizations and women business owners, offering strategic marketing planning and creative public relations, said Meghan Rothschild, CEO and ‘chief badass.’
The said she started the business to put an emphasis on female-run organizations with an edgy, fierce, and authentic approach. Five years ago, Chikmedia focused mostly on social media, graphic design, and public relations for its clients. However, the firm has now expanded its services and has conducted several engaging, informative, and educational workshops that aid businesses with social media, personal branding, PR 101, and crisis management.
“We’ve grown here in the community through our reputation and happy client referrals,” she said. “We’re grateful to now have an amazing team, expanded services, and a well-known presence here in Western Mass.”
This year, Chikmedia worked with the region’s new Futures Collegiate Baseball team, the Westfield Starfires, to launch its season by hosting a team name unveiling party. Chikmedia also worked with Square One, a Springfield nonprofit that provides a range of family-friendly education and support services, in launching a new service line that expands childcare to all hours of the day. The company also partners with Dunkin’ Donuts in sponsoring several events.
Chikmedia puts an emphasis on supporting fellow women entrepreneurs and thrives on hosting its own signature events to fulfill this mission. The company’s second annual sold-out Chiks’ Night Out event took place in Springfield in March to promote the spring line of Addy Elizabeth, a chic clothing boutique. Plans are underway to host Party With the Chiks this fall.