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Founder of Hot Oven Cookies to Keynote Super 60 Event

SPRINGFIELD — Sheila Coon, founder of Hot Oven Cookies, will be the keynote speaker at the Springfield Regional Chamber’s 2019 Super 60 event, presented by Health New England and sponsored by People’s United Bank, Wells Fargo Bank, the Republican, MassHire Hampden County Workforce Board, and Zasco Productions.

Now in its 30th year, the Super 60 program celebrates the success of the fastest-growing privately owned businesses in the region, which continue to make significant contributions to the strength of the regional economy.

Hot Oven Cookies began in 2015, when Coon started baking cookies for her children while she was in culinary school. She started her business as a cookie-delivery service.

With business education from Valley Venture Mentors and SPARK EforAll in Holyoke, the delivery business expanded to a food truck, from which Coon began selling cookies from her repertoire of more than 100 recipes, inspired by her children, at farmers’ markets and other events. When her food truck constantly sold out of cookies, Coon knew there was potential for more.

Coon is also a graduate of the first cohort of RiseUp Springfield, a seven-month, intensive, hands-on program for established and small business owners, powered by Interise’s StreetWise ‘MBA’ curriculum in collaboration with the city of Springfield, the Assoc. of Black Business & Professionals, and the Springfield Regional Chamber.

In just four short years, Coon has found sweet success with Hot Oven Cookies. In 2018, she and her husband, David, opened the brand’s first retail location at 1597 Main St. in Springfield. She has plans to open a production facility in Agawam to accommodate her current business as well as plans for a wholesale business and an online store with national shipping of Hot Oven’s uncooked frozen cookie dough.

“Hot Oven Cookies is an example of a true entrepreneurial story about how an idea, a passion, or a hobby can become a thriving business with dedication and taking advantage of the small-business resources available in Western Massachusetts,” said Nancy Creed, president of the Springfield Regional Chamber. “We are thrilled to have a graduate of the first cohort of RiseUp Springfield take the stage at Super 60 to share her success story.”

The Super 60 Celebration event honoring this year’s class will be held on Friday, Oct. 25 from 11:30 a.m. to 1:30 p.m. at Chez Josef, 176 Shoemaker Lane, Agawam.

The event costs $60 for chamber members and $75 for general admission. Reservations may be made for tables of eight or 10. The deadline for reservations is Wednesday, Oct. 16. No cancellations are accepted after that date, and no walk-ins will be allowed. Reservations must be made online at www.springfieldregionalchamber.com or by e-mailing [email protected].

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