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Local Banks to Sponsor Collegiate Elevator-pitch Competition

HOLYOKE — Six local community banks will sponsor a live elevator-pitch competition at the 12th annual awards banquet for the Harold Grinspoon Charitable Foundation’s Entrepreneurship Initiative. Representatives from each institution — Berkshire Bank, Country Bank for Savings, First Niagara Bank, PeoplesBank, United Bank, and Westfield Bank — will also serve as judges at the annual event planned for April 22 at the Log Cabin in Holyoke.

An elevator pitch is an overview of an idea for a new business. The name reflects the fact that an elevator pitch can be delivered in the time span of an elevator ride. The term is used when an entrepreneur pitches an idea to a venture capitalist to receive funding.

The competition will feature a student representative from each of the participating local colleges: American International College, Amherst College, Bay Path University, Elms College, Greenfield Community College, Hampshire College, Holyoke Community College, Mount Holyoke College, Smith College, Springfield College, Springfield Technical Community College, UMass Amherst, Western New England University, and Westfield State University. The judges will pick the top three students, who will receive cash awards, with the winner receiving $1,000.

Other features of the banquet include keynote speaker Aaron St. John, co-founder and CEO of Springfield-based HitPoint; entrepreneur and awardee exhibits featuring 76 student entrepreneurs from area colleges; and recognition of the Grinspoon, Garvey & Young Alumni Award winner, Bill Goldfarb of Lefty’s Brewery.

For more information about the Harold Grinspoon Charitable Foundation, visit hgf.org or contact Cari Carpenter at (413) 335-3535 or [email protected].

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