EASTHAMPTON — bankESB served as a $10,000 top sponsor of the city of Easthampton’s Millside Summer Series, a vibrant community celebration that brought residents and visitors together through world-class soccer, live entertainment, local artisans, and family-friendly activities at Millside Park.
The summer-series featured a FIFA World Cup watch party experience with four match screenings at Millside Park. Community members gathered to cheer on their favorite teams while enjoying a festive atmosphere that showcased the spirit and diversity of Easthampton.
In addition to the World Cup watch parties, the Millside Summer Series included live music performances and an artisan marketplace featuring local makers, artists, and small businesses, creating a welcoming destination for residents of all ages.
As a community bank committed to strengthening the region it serves, bankESB’s sponsorship reflects its mission to help individuals, families, businesses, and communities unlock potential.
“Events like the Millside Summer Series bring people together, celebrate community pride, and create meaningful experiences for residents and visitors alike,” said Matthew Sosik, president and CEO of bankESB. “We are proud to support the city of Easthampton and invest in opportunities that enhance quality of life, foster community connections, and help unlock the potential that exists throughout our region.”
The sponsorship also aligns with bankESB’s longstanding commitment to charitable giving through its Giving Tree program. Through the Giving Tree, bankESB supports hundreds of nonprofit organizations, community initiatives, educational programs, and local events each year, helping strengthen the neighborhoods and communities it serves across Western Mass.
“The Millside Summer Series demonstrates the power of partnership and community engagement,” Sosik added. “Whether it’s supporting local nonprofits through our Giving Tree program or sponsoring events that bring people together, bankESB remains dedicated to making a positive impact throughout the region.”
