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Web Shaffer Named Senior VP, General Manager of OMG Fastenmaster Division

AGAWAM — As part of organizational changes previously announced by OMG Inc. to accelerate growth, the company has promoted Web Shaffer to the position of senior vice president and general manager for the FastenMaster Division.

In this role, Shaffer is responsible for developing and executing the division’s overall strategy for the two recently created divisional business units, Decking and Structural Products. In addition, he is responsible for overseeing FastenMaster’s new product-development and innovation group and its sales and marketing teams, including retail sales, customer service, and technical support. He reports to Hubert McGovern, president and CEO of OMG.

“Web is uniquely qualified for the FastenMaster position,” said McGovern. “He came to OMG not only with 20 years of experience growing global businesses, but also extensive experience servicing home centers, a big part of FastenMaster’s customer base. Since joining OMG, Web has established a proven track record of leadership with a strong focus on creating long-term value for customers and shareholders. We are confident he is the right resource to lead the FastenMaster team to succeed.”

Shaffer joined OMG Roofing Products in 2015 as vice president of Marketing and took on international sales responsibility in 2016. He was promoted in 2018 to vice president of the Fastener Business Unit. Prior to joining OMG, he spent eight years in the Newell Rubbermaid tool business, managing hand tools and power-tool accessories for the Lenox and Irwin brands. He also served as vice president of Marketing for the baby gear segment at Newell. Earlier, he was director of Product Management at Permatex, a division of Illinois Tool Works, and worked in sales, channel marketing, and market research at the Goodyear Tire & Rubber Co.

He holds a bachelor’s degree from Bowdoin College and an MBA from The University of Indiana.

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