Country Bank Promotes Melissa Mann, Michael Dias

WARE — Mary McGovern, president and CEO of Country Bank, announced the promotion of Melissa Mann to vice president of Customer Experience and Michael Dias to Product Marketing & Business Insights officer.

Mann offers a unique blend of skills, including completing the New England School for Financial Studies through the Massachusetts Bankers Assoc. in 2019. She is currently working on completing her project management certification through the Project Management Institute, which shows her ongoing commitment to professional development. She will continue to lead and manage the bank’s Sales and Customer Experience programs and strategies.

Dias has been a driving force in integrating data analytics into the bank’s marketing strategies. With an MBA in data analytics from Western New England University and his recent certification as a certified financial marketing professional by the American Bankers Assoc., his strategic mindset and forward-thinking approach have been key in integrating data analytics into the bank’s marketing strategies.

“We are excited to announce the well-deserved promotions of Melissa and Michael,” said Miriam Siegel, chief Culture and Development officer at Country Bank. “Their hard work, dedication, and contributions have been instrumental to the bank’s success. We take great pride in supporting our team members’ commitment to continuous professional and personal growth, empowering them to explore the many rewarding career paths in community banking.”