Daily News

James Garvey Wins National Social-media Award

SPRINGFIELD — The social-media marketing work of James Garvey, social media analyst at Garvey Communication Associates Inc., was recognized with a Top 10 Social Media Standouts award at the recent 2014 Lift Brands Corporate Conference in Las Vegas.

Garvey has been working with a regional Snap Fitness gym and fitness center for the last six months and devised a plan to harvest relevant content and disseminate it according to a defined editorial calendar. The center reported that the new social-media marketing plan has both grown online fans and helped achieve a 25% sales increase.

Garvey is a member of the New England Financial Marketing Assoc., the Advertising Club of Western Mass., an associate member of the Public Relations Society of America, and a registered mentor with Valley Venture Mentors.