Market Mentors Promotes Sarah Murphy to Director of Operations

Sarah Murphy

SPRINGFIELD — Market Mentors LLC, a full-service marketing, advertising, and public relations agency, announced the promotion of Sarah Murphy to director of Operations.

Having begun her career at the agency as an intern, Murphy has advanced through roles including account coordinator, traffic manager, and director of Resource Management. Throughout her tenure, she has played a key role in managing workflow, aligning resources, and strengthening project management processes across the agency.

In her new role, Murphy will oversee day-to-day operations and provide senior oversight to ensure the agency is delivering at the highest level across the board. She will focus on strengthening teams, building structure and accountability, and supporting continued growth.

“Sarah’s journey at Market Mentors has been exceptional,” said Michelle Abdow, president of Market Mentors. “She has consistently stepped up, earned the trust of our clients and team, and brings a thoughtful, solutions-oriented mindset to everything she does. She has a unique ability to balance people, process, and performance, and she does it with authenticity and care.”

Murphy was named to BusinessWest’s 40 Under Forty class of 2021, recognizing her professional achievements and community involvement. She serves as vice president of the board of the Foundation for TJO Animals, supporting fundraising and outreach efforts for local animal welfare initiatives. She earned a bachelor’s degree in marketing from Lasell University.

“I am grateful for the opportunity to step into this role and continue growing with Market Mentors,” she said. “I look forward to building on our strong foundation, strengthening our processes, and delivering the highest level of service to our clients.”