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Daily News

GREENFIELD — The Greenfield Business Assoc. (GBA) has hired Hannah Rechtschaffen as its newest association coordinator. With an extensive background in business development and creative placemaking, Rechtschaffen brings fresh energy to this crucial role in Greenfield’s business community.

Rechtschaffen will focus her efforts on growing membership for the GBA — partnering with the city of Greenfield, the Franklin County Chamber of Commerce, and others — to further define the role and value of the association in the greater ecosystem. As the county seat, the health of Greenfield’s business sector is a vital beacon for how the county as a whole continues to keep and attract residents, tourists, and business owners alike.

Growing up in Northampton, Rechtschaffen left in 2002 to attend college in Ohio and was away for almost 17 years. “When I returned to the Valley in 2018, I fell in love with a house in Greenfield, and I have never regretted locating here,” she said. “I have been waiting for the right time to make a professional move to this community, and I am thrilled to now be with the Greenfield Business Association, working directly for the growth and vitality of my city.”

Rechtschaffen did not wait for this position to open up to get involved in her community. She currently chairs the Sustainable Greenfield Implementation Committee, which supports the use and implementation of the city’s master plan. She is also a member of the Downtown Greenfield Alliance and the Local Cultural Council.

For the last four years, Rechtschaffen worked as director of Placemaking for W.D. Cowls, growing the Mill District project in North Amherst through events, social-media marketing, commercial tenant engagment, community development, and the opening of a local artist gallery. As a Greenfield resident, she is thrilled to bring her skills home to her city, getting to know the business owners and organizations more extensively and working for the sustainable advancement of the local economy.

“Big things are happening in Greenfield, and I am honored to be part of the momentum,” she said. “Keep an eye on us up here.”

Rechtschaffen is a former member of the Amherst Chamber Board, a member of the BusinessWest 40 Under Forty class of 2022, and a graduate of the Leadership Pioneer Valley class of 2021.

Daily News

GREENFIELD — Do you want to showcase your businesses located in Greenfield or doing business in Greenfield, and put your brand front and center to local audiences? The Greenfield Business Assoc. (GBA) has announced a way to meet one-on-one, make new contacts, and build new business relationships. The Greenfield Business Showcase is an opportunity to introduce products, services, and staff with the Greenfield community.

Businesses are invited to bring their own table (up to 6 feet), materials to showcase the business, and free samples of your products to share — and be sure to have enough presenters that you each can get out and see what other businesses have to offer, too. Tents are suggested for outside exhibitors (up to 10 x 10 feet). Tents will not be supplied. Pop-up banners, table drapes, posters, flyers, and free swag items are welcome.

GBA member businesses can set up a table for free; the cost is $25 for non-member businesses tables. Space is limited, and will be given on a first-come, first-served basis. Table location is determined by the order that the applications are received by the GBA.

The Greenfield Business Showcase is free and open to the public and features music and alcohol for purchase on the premises.

To register for a table, click here and mail the form to GBA, 289 Main St., Greenfield, MA 01301. E-mail any questions to [email protected].