Agenda

Agenda

Starting Gate at GreatHorse Holiday Party

Dec. 14: The Starting Gate at GreatHorse will host a holiday party — including decorations, music, and menu — for any company or group that wants to take part. Attendees can enjoy dinner and dance the night away with staff, co-workers, family, and friends — an ideal option for small businesses. The Clark Eno Orchestra will be playing today’s hits and rock and pop songs from the ’70s, ’80s, ’90s, and beyond, plus big band, swing, and Motown. The event is open to the public for $95 per person. A cash bar will be available. For reservations, call (413) 566-5158.

Micro-emerging Markets: Cannabis Certificate Program

Jan. 13 to May 5: American International College (AIC) is announcing a new undergraduate initiative in the School of Business, Arts and Sciences titled Micro-Emerging Markets: Cannabis Certificate Program. Three business courses are offered in rotation beginning with the spring 2020 semester. The first course of the series will run on Wednesdays, 3:50 p.m. to 6:20 p.m., starting Jan. 13, 2020 and continuing through May 5, 2020. There are no prerequisites to enroll other than a high-school diploma or GED equivalency. Non-matriculated students can enter the program at any time in the sequence. The first course, “Cannabis Entrepreneurship,” will examine customer groups, products, and services in the recreational market. The effect of price, quality, and competitors will be explored relative to competing effectively. This will involve key components of the industry, including legal aspects, business models, financing, and marketing. In “Cannabis Business Operations,” students will analyze the evolving cannabis marketplace and investigate the complexities and challenges of this sector. This course will conduct an in-depth look at the key components of different business types, how the sector is evolving, starting and operating a cannabis business, in addition to financial constraints, investments, and strategic marketing in the industry. The final course, “The Law and Ethics of Cannabis,” will examine the legalization of cannabis. Discussion around the legal and ethical implications of cannabis use, its legalization, criminal activity, and marketing will be explored in addition to perspectives of law enforcement, business owners, and recreational uses. For more information about the Micro-Emerging Market: Cannabis Certificate Program, visit aic.edu/mem.

Women’s Leadership Conference

March 27: Bay Path University’s division of Strategic Alliances announced that producer, author, entrepreneur, educator, and, of course, top model Tyra Banks will bring her bold attitude, unique style, and well-honed business acumen to Springfield as the keynote speaker at the 25th annual Women’s Leadership Conference (WLC). This year’s theme, “Own Your Now,” will encourage conference guests to examine the forces that have shaped their careers, relationships, and aspirations; recognize what drives them and what holds them back; and empower them to confidently move forward. Banks is the creator of America’s Next Top Model, the reality show and modeling competition that has been replicated in 47 international markets and viewed in 150 countries. A graduate of Harvard’s Executive Education program, she has taught graduate courses at Stanford University and is opening Modelland, an interactive attraction based in Los Angeles that will allow visitors to experience a fantasy version of the modeling world. This year’s conference also will feature breakout sessions focused on navigating the complicated relationships, personalities, and dynamics of the workplace and the impact those have on our careers and opportunities. Sessions will be led by bestselling authors and researchers including Laura Huang, Harvard Business School professor and author of Edge: Turning Adversity into Advantage; Emily Esfahani Smith, author of The Power of Meaning; Dr. Ramani Durvasula, licensed clinical psychologist and author of Don’t You Know Who I Am: How to Stay Sane in the Era of Narcissism, Entitlement and Incivility; and Jennifer Romolini, author of Weird in a World That’s Not: A Career Guide for Misfits. For further information on the conference and to register, visit www.baypathconference.com.

Hooplandia

June 26-28: Hooplandia, the largest 3-on-3 basketball competition and celebration on the East Coast, will take place on June 26-28, 2020, hosted by Eastern States Exposition and the Naismith Memorial Basketball Hall of Fame. The event will feature hundreds of games for thousands of players of all ages and playing abilities, with divisions for young girls, boys, women, men, high-school elite, college elite, pro-am, ‘over the hill,’ wheelchair, wounded warrior, Special Olympians, veterans, first responders, and more. More than 100 outdoor blacktop courts will be placed throughout the roadway and parking-lot network of the Eastern States Exposition fairgrounds in West Springfield. Slam-dunk, 3-point, free-throw, dribble-course, vertical-jump, and full-court-shot skills competitions will be spotlighted. Themed state courts will be mobilized along the Exposition’s famed Avenue of States. Featured ‘showcase games’ will be held on new court surfaces in the historic Eastern States Coliseum and on the Court of Dreams, the center court of the Basketball Hall of Fame. A year-long community outreach effort will begin immediately. Registration will open on March 1, 2020. Information and engagement is available now through www.hooplandia.com or on Instagram: @hooplandia.

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