Daily News

Tru by Hilton Breaks Ground on Chicopee Hotel

CHICOPEE — Hilton recently broke ground on a new Tru by Hilton property located in Chicopee. The celebration marked the first groundbreaking of the company’s Tru by Hilton in Massachusetts. Attendees, numbering about 150, included a roster of dignitaries and executives who were instrumental in pushing the project forward, including state Sen. James Welch; state Reps. Michael Finn, Joseph Wagner, and Angelo Puppolo; and Chicopee Mayor Richard Kos.

The 108-room, four-story hotel is located at 440 Memorial Dr. and is owned by BK Investments. It is expected to be completed in May 2018.

“Tru is a game-changing brand, as evidenced by its statement-making entrance to the midscale category and now the Chicopee market,” said Alexandra Jaritz, global head of Tru by Hilton. “We know the brand will have broad appeal to Springfield-area travelers who span generations but share a similar ‘zest for life’ mindset. At its core, Tru is value-engineered to provide guests with a contemporary, consistent, and fresh experience in an affordable way, while at the same time being operationally efficient to our owners.”

Added owner and developer Hershal Patel, “today’s groundbreaking in Chicopee demonstrates Hilton’s commitment to this new brand and, importantly, its owners. Tru fills a void in the midscale category, and we’re delighted to bring this exciting new Hilton brand to life. It will add to the offerings in Chicopee and provide a new option for travelers who believe that being cost-conscious and having a great stay don’t have to be mutually exclusive.”

This project will mark BK Investments’ third project in Chicopee, following the 90-room Hampton Inn and the 115-room Residence Inn Chicopee.