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AMHERST – The Amherst Area Chamber of Commerce, in partnership with the Mill District as host and sponsor, and in association with the Amherst Cinema, UMassFive College Credit Union, and North Square Apartments is bringing the big screen to area residents with an electric outdoor cinema series that will continue on July 28 with A Hard Day’s Night.

“As a chamber, we witnessed first-hand, the isolation of workers at home, families managing schooling and work from home, and we are delighted to move out of our time of isolation to a time of connection in the outdoors, partnering with our local member partners, to reconnect through storytelling and the arts,” said Claudia Pazmany, executive director of the Amherst Area Chamber.

“Amherst Cinema is delighted to partner with the Amherst Area Chamber to uplift and celebrate community at The Mill District, and what better way than through the magic of the movies,” said Yasmin Chin Eisenhauer, executive director of Amherst Cinema. “Whether indoors or out, films are best experienced on the big screen and in community — where we may laugh out loud, scream and cry, or in the case of this summer’s musicals, get up and dance.”

In addition to A Hard Day’s Night on July 28, the series will continue with Mamma Mia! On August 25.

Only 75 Tickets are available for each presentation. Reserve your spot and learn more at amherstarea.com/cinema.

“We’re excited about bringing the community together with outdoor movies here in The Mill District with the Amherst Area Chamber and the Amherst Cinema,” says Tony Maroulis, VP of Real Estate and Community Development at WD Cowls. “There’s nothing like seeing a movie outside and under the stars while enjoying candy and popcorn from Provisions and The Mill District General Store.”

Coronavirus Health Care Special Coverage

Forward Thinking

A rundown of the big issues facing healthcare 20 years ago would, in some ways, be similar to the same list today, encompassing persistent challenges like hospital finances, staffing shortages in certain specialties, strategies to tackle substance abuse, and diseases like cancer and Alzheimer’s.

Yet, the solutions to those issues have certainly evolved. For example, hospitals have seen a dramatic shift to accountable care, a model in which disparate providers work together and are paid for patient outcomes, not how many procedures they order up. And patients are increasingly active participants in their own care, as are senior-living residents and their families.

Technology has exploded as well over the past two decades, from robotic and minimally invasive surgery to increasingly targeted cancer treatments and rapid advances in prosthetics — not to mention the IT revolution, and the shift to electronic health records, patient portals, and, of course, everyone’s favorite pandemic-driven technology, telemedicine, which, most doctors agree, will continue to play a key role post-COVID-19.

Education has expanded as well. Stroke survival rates are higher these days, partly because people better understand the signs, and so are cancer survival rates, with the public more aware of the importance of screening. In fact, one huge story over the past 20 years has been the rise of preventive wellness and patient education — and keeping people out of the hospital as much as possible.

So, yes, many decades-old concerns of patients remain key concerns in 2020 (along with that whole pandemic thing that has dominated this unusual year). But the way we tackle those issues — with new ideas, new technology, and new facilities — is dramatically different.

To better paint that picture, we asked area health leaders what the next 20 years might hold in the areas of hospital administration, behavioral health, cancer care, and health education. On the following pages are their intriguing perspectives.

What’s Next for Hospitals

What’s Next in Behavioral Health

What’s Next in Cancer Care

What’s Next in Health Education


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