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Bay Path Course Aims to Help Women in Food Service, Hospitality, Retail, Travel

LONGMEADOW — As women continue to experience the devastating impact of unemployment due to COVID-19, representing close to 60% of all lost jobs this spring, the food-service, hospitality, retail, and travel industries have been some of the hardest hit.

Further delivering on its mission of empowering women, at a time when many are forced to reimagine their lives, Bay Path University is offering a free three-credit online undergraduate college course in August. The course, “Fundamentals of Digital Literacy,” will help women expand their digital technology skill set and be better prepared for the workforce of the future. The course is offered through The American Women’s College, Bay Path University’s fully online division designed to fit busy women’s lives.

“We hope this free course inspires women to look to a better future through education at a time when they are experiencing such uncertainty,” said Carol Leary before her recent retirement as Bay Path president. “This is our way to offer women an opportunity to discover the benefits of online learning. We have deep experience serving women in a proven college format resulting in a graduation rate that is 20% higher than other adult-serving online programs.”

“Fundamentals of Digital Literacy” is a six-week, three-credit course in which students will examine best practices for utilizing social-media and digital-communication tools in the workplace. In addition, they will learn practical skills for a digital world and gain an increasing awareness of the risks of digital communication essential in all fields. By mastering the fundamentals of computing technology and demonstrating digital literacy, women who complete the course will have developed the computer skills needed to thrive in a 21st-century workforce that is continually changing.

Leaders in the Women in Travel and Hospitality and Women in Retail Leadership Circle organizations are sharing this free course opportunity with impacted employees impacted. The course offering is not exclusive to these groups, however, and any woman in sectors affected by COVID-19 are welcome to enroll.

“At a time when the retail industry has been dramatically impacted, it is refreshing to see Bay Path University, an institution dedicated to advancing the lives of women, provide an opportunity for women in our industry to gain a valuable skillset and college credits,” said Melissa Campanelli and Jen DiPasquale, co-founders of the Women in Retail Leadership Circle.

Unlike other online degree programs, students enrolled in classes through the American Women’s College at Bay Path University are able to get immediate feedback on individual academic performance. They also get the support they need to excel in the program, such as coaching, counseling, virtual learning communities, and social networking. The courses are designed to help provide the flexibility women need to engage in their studies, while still balancing their daily lives, jobs, and families.

As a result of the innovative approach to learning offered through the American Women’s College, women successfully earn degrees at higher rates than national averages, the institution notes. The model has been widely recognized by industry experts, the federal government, and granting agencies since its inception in 2013. Most recently, the American Women’s College was awarded a $1.6 million grant from the Strada Education Network to use its unique model to close the digital-literacy gap for women.

Enrollment in this six-week, three-credit course is subject to availability. This offer is intended for women who are first-time attendees of Bay Path University. Active Bay Path University students and those enrolled within the past year are not eligible for this offer.

Any student enrolled in this course who wishes to officially enroll into a certificate or degree program at the American Women’s College or Bay Path University must submit the appropriate application for admission and be accepted according to standard admissions guidelines.

To register for the course, visit bpu.tfaforms.net/41. The registration deadline is July 20, and enrollees will have course access on July 27. For more information, visit www.baypath.edu/baypathworks.

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