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Comcast Appoints Four New Leaders in Western New England Region

BERLIN, Conn. — Comcast announced the appointment of four leaders for the company’s Western New England region, which is headquartered in Berlin, Conn. and includes more than 300 communities in Connecticut, Western Mass., New Hampshire, Vermont, and New York.

In the Human Resources department, Judith Rudge was named director of Talent Management, while Taissa Gawronski was named director of Human Resources. In Sales and Marketing, Matt Frascone was named director of Retail Sales, and in the Communications department, Elizabeth Walden was appointed manager of Public Relations.

Rudge came to Comcast with more than 12 years of recruiting experience. In her new role, she oversees talent management and recruiting efforts for the company’s Western New England Region, which currently employs more than 1,800 individuals across five states. Prior to joining Comcast, she was the senior manager of talent acquisition at Verizon in Atlanta, where she owned the end-to-end recruitment of information technology, engineering, product, and sales positions for 86 national office locations. She graduated from Dickinson College.

Gawronski joined Comcast with 10 years of human-resources experience. In her new role, she is responsible for the human-resources needs of the company’s retail and door-to-door sales channels, as well as those on the Comcast Business team and in Sales and Marketing administration. Before joining Comcast, she was director of Human Resources at C&M Corporate, a custom cable manufacturer in Killingly, Conn., where she evaluated and maintained the company’s organizational design, as well as oversaw its workforce-recruitment and retention efforts. She graduated from Framingham State College.

Frascone recently relocated from Comcast’s Greater Chicagor to Comcast’s Western New England region to oversee 10 XFINITY stores and three service centers across Connecticut, Western Mass., and Vermont. He is also responsible for Indirect Sales, which involves Comcast’s partnerships with Walmart, Target, and Best Buy. Previously, he spent the last year as director of Comcast’s flagship XFINITY store in Chicago. He joined Comcast with 20 years of retail experience and, prior to Comcast, was a director for two Apple stores in Atlanta, where he managed a staff of 177 sales associates. He was also a U.S. Navy Reservist.

Walden came to Comcast with seven years of public-relations experience. In her new role, she is responsible for helping shape the company’s image with external audiences across the Western New England region. Prior to joining Comcast, she was vice president at Quinn, a lifestyle public-relations firm in New York City, where she oversaw a team of public-relations executives who carried out day-to-day media and operations for a portfolio of 20 business, real-estate, and technology clients, in addition to being responsible for building the firm’s client base and developing strategic public-relations campaigns. She graduated from Clark University in Worcester.

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