Agenda

Management Conference

March 10: The Employers Assoc. of the NorthEast (EANE) announced its 12th annual Management Conference will be held at the Springfield Marriott, with a focus on driving business performance. The full-day conference will address how managers and supervisors can create a culture of alignment, agility, and engagement to improve organizational performance. The program will feature Bruce Tulgan, an expert on leadership and management. He is the bestselling author of It’s Okay to Be the Boss, Managing Generation X, and his newest book, Bridging the Soft Skills Gap. The conference also includes breakout sessions, a presentation on “Building a Leadership Culture of Innovation and Energy” with Rich Trombetta of Innovation Is Easy, and an improv workshop by ConnectAnd about connecting your leadership to your team. The cost for the program is $325 per person, with discounts for three or more. Register and learn more at eane.org/12th-annual-management-conference or call (877) 662-6444. The program will offer 6.75 credits from the HR Certification Institute. Sponsoring the program are Johnson and Hill Staffing and the Human Resource Certification Institute.

 

Springfield Falcons Dr. Seuss Night

March 12: The Springfield Falcons, in partnership with the Springfield Museums and Dr. Seuss Enterprises, announced Dr. Seuss Night, to be held during a game against the Portland Pirates starting at 7 p.m. Dr. Seuss Night and the game will be sponsored by Berkshire Bank. For the first time ever, Dr. Seuss Enterprises has partnered with the Falcons and the Springfield Museums in presenting this special night to honor Theodor Geisel, a.k.a. Dr. Seuss, who was born and raised in Springfield. The Springfield Museums are preparing to open the Amazing World of Dr. Seuss Museum in 2016, an exhibit featuring interactive activities for children and a one-of-a-kind experience that will provide a look at the man behind the drawing board. “We are excited to partner with the Springfield Museums and Dr. Seuss Enterprises in presenting this special night to honor one of Springfield’s most famous native sons,” Falcons President Sarah Pompea said. “We have been anticipating this night since the summer months and are excited to aid the launching of the new museum in support of a unique family entertainment night around a favorite children’s author.” The night will include appearances by the Cat in the Hat and Thing 1 and Thing 2 costumed characters. In addition, specialty jerseys will be worn by Falcons players and auctioned off, with proceeds donated to the Springfield Museums to help support the creation of the new museum. “We are thrilled that the Falcons are stepping up in support of our fund-raising campaign,” said Kay Simpson, president of the Springfield Museums. “It’s wonderful to have the support of one our best downtown neighbors.”

 

Difference Makers

March 31: The eighth annual Difference Makers award program, staged by BusinessWest, will be held at the Log Cabin Banquet & Meeting House. Tickets cost $60, and tables of 10 are available. To reserve a spot, call (413) 781-8600, ext. 10, or go HERE. Difference Makers is a program, launched in 2009, that recognizes groups and individuals that are, as the name suggests, making a difference in this region. This year’s class was profiled in the Jan. 25 issue, and their stories can also be read online at businesswest.com. They include Hampden County Sheriff Michael J. Ashe Jr.; Mike Balise, Balise Motor Sales, philanthropist (1965-2015); Big Brothers Big Sisters of Hampden, Hampshire, and Franklin counties; Bay Path University President Carol Leary; and John Robison, president, J.E. Robison Service. Difference Makers is sponsored by EMA Dental, First American Insurance Agency, Health New England, Meyers Brothers Kalicka, P.C., Northwestern Mutual, PeoplesBank, Royal LLP, and Sunshine Village.

 

‘Training for the Digital Marketplace’

April 1, 8, 15: Stevens 470 will host a three-week program called “Training for the Digital Marketplace: Develop Your Online and Offline Marketing Strategies” to show attendees how to maximize their marketing channels. This seminar is for business owners, marketing managers, entrepreneurs, and key marketing staff. As marketing channels continue to evolve, are you using them to maximize your business opportunities? This program covers the latest online and offline marketing channels including brand presentation, websites, SEO, advertising, social media, e-mail, and mobile technologies. During this hands-on program, participants will review their current messaging and marketing channels; learn the latest ways to use both traditional and new media channels; explore social media, online advertising, and search-engine optimization; outline plans for offline and online marketing campaigns; coordinate marketing channels to maximize their effectiveness; and determine methods for evaluating results. Each participant will complete the program by creating a specific plan for their online and offline channels that they can share and put into action with members of their business team. The program meets weekly on three consecutive Friday mornings at Stevens 470 in Westfield. Limited space is available. For details, visit stevens470.com or call (413) 568-2660.

 

‘A Night of Passion’ for Link to Libraries

April 5: They’re calling the event “A Night of Passion.” That’s a phrase that applies to both support for efforts to promote childhood literacy and a fondness for a particular food or beverage. These various passions will come together April 5 at the Log Cabin Banquet & Meeting House in Holyoke at Link to Libraries’ biennial fund-raising event. Proceeds from all ticket sales will go to Link to Libraries. More than 500 people are expected to attend the event, which will be a celebration of all that Link to Libraries has accomplished since it was created in 2008 — including the donation of nearly 500,000 books to area schools and organizations — and how it intends to continually expand its mission in the years to come. As for those passions for specific foods and drinks, they will be a focus of the night, provided by a host of area celebrities and business leaders, including Mike Mathis, MGM Springfield president and chief operating officer; Kevin Rhodes, Springfield Symphony Orchestra conductor; Spiros Hatiras, Holyoke Medical Center president and CEO; Delcie Bean IV, CEO of Paragus Strategic IT; Mick Corduff, executive chef and co-owner of the Log Cabin; Amy Royal, founding partner of Royal, P.C., and many more. As for their passions, well, those are carefully guarded secrets at this point. Those who would like to experience these passions and support Link to Libraries — which supplies books to schools and other organizations across Western Mass. and Northern Conn., and promotes read-alouds that put area business and civic leaders in area classrooms — can buy tickets for $40 each by sending checks to: Link to Libraries, Attn. Karen Blinderman, P.O. Box 958, West Springfield, MA 01090. All beverages are included in the ticket price. Food and beverages are donated by the Log Cabin. Sponsors for “A Night of Passion” include lead sponsors Health New England and Rediker Software, and event sponsors Bacon Wilson, Bank of America – U.S. Trust, the Frank Stanley Beveridge Foundation, the Irene E. & George A. Davis Foundation, James Vinick and Moors & Cabot Investments, Monson Savings Bank, PeoplesBank, Peoples United Bank, the Springfield Falcons, and United Bank.

 

Not Just Business as Usual

April 14: The Springfield Technical Community College (STCC) Foundation’s Not Just Business as Usual (NJBAU) event, a networking event for business leaders in Western Mass., will be held at the Naismith Memorial Basketball Hall of Fame. The event, now in its seventh year, is a celebration of innovative thinking giving participants the opportunity to learn from business experts while raising significant funding for the STCC WORKS scholarship program. A cocktail and networking reception will be held from 5:30 to 7 p.m., with dinner and keynote speakers to follow from 7 to 8:30 p.m. This year, NJBAU will host a discussion of diversity in the science, technology, engineering, and mathematics (STEM) fields with panelists Emily Reichert, CEO of Greentown Labs; Laurie Leshin, president of Worcester Polytechnic Institute; and Frank Robinson, vice president of Public Health and Community Relations for Baystate Health. Tickets and sponsorship opportunities are now available. Tickets are $175 each, and sponsorships begin at $2,500 for a table for 10. For additional information or to become a sponsor, contact Christina Tuohey, STCC’s director of Annual Giving and Alumni Relations, at (413) 755-4475 or [email protected]. To purchase tickets online, visit www.stcc.edu/njbau.

 

Walk of Champions

May 1: The community is invited to come together at the Quabbin Reservoir to mark the 11th annual Walk of Champions to benefit the Baystate Regional Cancer Program at Baystate Mary Lane Hospital in Ware. The Walk of Champions, founded in 2006 by John O’Neill, field-hockey coach at Quaboag Regional Middle High School, began as a tribute to the compassionate care and comfort his mother received during her struggle with cancer. Since then, the Walk of Champions has grown into a collection of teams and individuals each walking for their own reason. There are friends and family members celebrating victory over cancer. Others are encouraging their loved ones in their personal fight over cancer, while others walk in memory of those who have lost their battle with cancer. The walk is a one-mile loop that allows walkers to choose the number of miles they complete among the comfortable walking terrain of the Goodnough Dike. Along the way, walkers will enjoy entertainment and refreshments, along with the peace and beauty of the Quabbin Reservoir. Since its inception, the Walk of Champions has raised more than $662,000. All funds raised remain local to support those cared for in the Baystate Health Eastern Region at Baystate Medical Center’s Mary Lane Satellite Unit and for things such as family-support counseling, educational outreach, pastoral care, medications, state-of-the-art equipment, and the Healing Garden located in the courtyard of the hospital. Overlooking the Healing Garden is the oncology suite, which provides access to comprehensive cancer care, clinical trials, and a multi-disciplinary team approach to cancer care. Pledge forms, fund-raising resources, giving opportunities, and more are available at www.baystatehealth.org/woc for businesses, community organizations, and individuals who wish to participate.

 

40 Under Forty

June 16: The 10th annual 40 Under Forty award program, staged by BusinessWest, will be held at the Log Cabin Banquet & Meeting House in Holyoke, honoring 40 of the region’s rising stars under 40 years old. An independent panel of judges has chosen the winners, and their stories will be told in the April 18 issue. The event is sponsored by Northwestern Mutual and Paragus Strategic IT (presenting sponsors), EMA Dental, Health New England, Isenberg School of Management at UMass Amherst, Moriarty & Primack, and United Bank. More details on the gala will be revealed in upcoming issues.