Ron Davis Takes on Chief Sales Officer Role at WAMF Consulting

SPRINGFIELD — Ron Davis, a sales professional, business specialist, and founder of WAMF Consulting, has transitioned from president and CEO of the company to chief sales officer. This new position will allow him to offer a comprehensive approach to banks, credit unions, and corporations to support their sales and business-development needs.

After 40 years of selling software and services to financial institutions and corporations in the Northeast, WAMF Consulting was born. WAMF is an acronym for ‘winners are my friends.’

Davis has been recognized nationally, achieved President’s Clubs, and been a top sales performer and district leader. He is trained in major sales methodologies, SPIN selling, power messaging, executive presentations, Dale Carnegie, and strategic selling. Early in his career as an account executive for the Savin Corp., he sold a national contract to United Technologies, the world’s largest corporation at that time.

Davis is certified in the Fair Credit Reporting Act and has a bachelor’s degree with a concentration in business, management, and economics. He has written marketing surveys which were implemented in corporate business plans and rolled out company-wide. He coined the phrase ‘lobby dynamics’ to help bank branch personnel sell more products and deepen the customer experience.