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Liberty Mutual Receives Tax Incentive

SPRINGFIELD — Liberty Mutual Insurance Co. and its new customer-service center have been approved for tax incentives by the state Economic Assistance Coordinating Council. The new center, located in the Springfield Technical Community College Technology Park on Federal Street, has 124 employees. To qualify for the tax incentives, it must hire an additional 164 workers. The tax savings for the first year in fiscal year 2010 is expected to be $50,000, based on a 50% exemption on the new growth in the property’s value. Under a five-year approved plan, the exemption will decline by 10% each year, from 50% in fiscal year 2010 to a final-year exemption of 10% in fiscal 2014. Liberty Mutual is expected to invest $6 million in the project.

Pioneer Valley Tourism Guide Has New Format

SPRINGFIELD — The Greater Springfield Convention and Visitors Bureau (GSCVB) has published the 2009-2010 Guide to Massachusetts’ Pioneer Valley, which is now available free to potential visitors to the region, as well as local residents. The guide has been restyled as a more-portable, 5-inch by 8-inch, 98-page, four-color, glossy magazine. Guide highlights include information on the region’s top attractions, accommodations, and restaurants, all of which are GSCVB members. The guide also features useful maps of the downtown areas of Springfield, Amherst, and Northampton, and was designed by Design & Advertising Associates of Springfield and printed by Dynagraph in Canton. For more information on the tourism guide, call (413) 755-1351 or (800) 723-1548, or log onto www.valleyvisitor.com.

Business Confidence Rises Slightly in April

BOSTON — The Associated Industries of Mass. (AIM) Business Confidence Index added 1.9 points to 35.4 in April, its second consecutive monthly rise following February’s historic low of 33.3. Though two small gains barely constitute a trend, AIM officials have been seeing signs in its survey since February that the economic decline — now the longest of the post-World War II era — could bottom out soon, according to Raymond G. Torto, global chief economist at CB Richard Ellis Group Inc. Torto also serves as chair of AIM’s board of economic advisors. The index, which is based on a 100-point scale on which 50 is neutral, was down 14.7 points from April 2008, when it recorded its last ‘positive’ reading (50.1). The past five months have produced the five worst readings since the index was initiated in July 1991.

Foreclosures Remained at Record Levels in April

NEW YORK — RealtyTrac, an online marketplace for foreclosure properties, recently released its April 2009 U.S. Foreclosure Market Report, which shows foreclosure filings — default notices, auction-sale notices, and bank repossessions — were reported on 342,038 U.S. properties during the month, an increase of less than 1% from the previous month and an increase of 32% from April 2008. The report also shows that one in every 374 U.S. housing units received a foreclosure filing in April, the highest monthly foreclosure rate ever posted since RealtyTrac began issuing its report in January 2005. Total foreclosure activity in April ended up slightly above the previous month, once again hitting a record-high level, according to James J. Saccacio, chief executive officer of RealtyTrac. Saccacio added that much of this activity is at the initial stages of foreclosure — the default and auction stages — while bank repossessions, or REOs, were down on a monthly and annual basis to their lowest level since March 2008. Saccacio noted that this trend suggests that many lenders and servicers are beginning foreclosure proceedings on delinquent loans that had been delayed by legislative and industry moratoria.

Economy Stabilizing Despite Trade Deficit

WASHINGTON — U.S. Commerce Secretary Gary Locke recently reported that U.S. exports decreased by 2.4% to $123.6 billion since February 2009. Imports decreased 1.0% to $151.2 billion. Overall, the trade deficit grew 5.5% during the same time period. Locke noted that the numbers are better than many economists had predicted, and it is worth noting that the trade deficit is half of what it was in the first quarter of 2008. Locke added that, while the country has begun to see a few “promising shoots of green,” there is still much work to be done.

Unemployment Rises to 25-year High

NEW YORK — In the week ending May 9, the advance figure for seasonally adjusted initial unemployment claims was 637,000, an increase of 32,000 from the previous week’s revised figure of 605,000. The four-week moving average was 630,500, an increase of 6,000 from the previous week’s revised average of 624,500. The advance seasonally adjusted insured unemployment rate was 4.9% for the week ending May 2, an increase of 0.1 percentage point from the prior week’s unrevised rate of 4.8%. The fiscal year-to-date average for seasonally adjusted insured unemployment for all programs is 5.01 million. The advance number of actual initial claims under state programs, unadjusted, totaled 565,395 in the week ending May 9, an increase of 27,856 from the previous week. There were 325,480 initial claims in the comparable week in 2008. The advance unadjusted insured unemployment rate was 4.6% during the week ending May 2, a decrease of 0.1 percentage point from the prior week. The advance unadjusted number for persons claiming UI benefits in state programs totaled 6,166,785, a decrease of 95,837 from the preceding week. A year earlier, the rate was 2.1%, and the volume was 2,845,952. Extended benefits were available in Alaska, Arizona, Arkansas, California, Connecticut, the District of Columbia, Idaho, Illinois, Indiana, Kentucky, Maine, Massachusetts, Michigan, Minnesota, Montana, Nevada, New Jersey, North Carolina, Ohio, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, Vermont, Washington, and Wisconsin during the week ending April 25. The highest insured unemployment rates in the week ending April 25 were in Michigan (7.8%), Oregon (7.5%), Pennsylvania (6.5%), Wisconsin (6.4%), Nevada (6.3%), Idaho (6.1%), Puerto Rico (5.9%), Vermont (5.8%), Alaska (5.7%), and Rhode Island (5.7%). The largest increases in initial claims for the week ending May 2 were in Illinois (2,052), Kansas (2,025), Puerto Rico (1,781), Indiana (1,051), and Ohio (1,013), with the largest decreases in New York (13,386), Michigan (10,952), North Carolina (8,988), Massachusetts (3,705), and Connecticut (2,802).

Departments

Credit Union Opens in Southampton

SOUTHAMPTON — A grand opening and ribbon-cutting ceremony for the Polish National Credit Union’s newest branch location was conducted April 30 at the Southampton Branch, 32 College Highway. Other locations include the main office at 46 Main St., Chicopee, as well as the Chicopee Center Branch, 244 Exchange St.; Granby Branch, 34 West State St.; Westfield River Branch, 1 Parkside Ave., Westfield; and the Mortgage Center, 43 Main St., Chicopee.

Springfield College Plans New Center

SPRINGFIELD — Springfield College (SC) will open a Center for Wellness Education and Research on Sept. 1 to conduct groundbreaking research, be a national source of the latest wellness information, and design and present public-wellness-education programs. Jean A. Wyld, vice president for academic affairs, noted that SC’s intention is to be a “premier national resource on wellness across the lifespan.” Housed in the School of Health, Physical Education & Recreation, the new center will focus on research in exercise, nutrition, health, wellness and physical activity. Also participating in the interdisciplinary research and programs will be the faculty and students of the college’s schools of Social Work, Health Sciences and Rehabilitation Studies, Human Services, and Arts and Sciences. Research will include studies funded both by governmental and private grants and by the college. In addition, the center will expand educational activities at the college, particularly in its undergraduate and graduate programs in Exercise Physiology, Athletic Training, Health Education, and Physical Education.

Hampden Bank Farmer’s Market Returns; $10,000 Grant Awarded

SPRINGFIELD — For the second year, Hampden Bank and the Pioneer Valley Growers Coop are sponsoring a local farmer’s market at the bank’s Wilbraham branch office at 2005 Boston Road. The market runs every Wednesday, rain or shine, from 11 a.m. to 4 p.m. now through mid-October, with new produce, fruits, and vegetables being added as the growing season progresses. In addition, a host of locally grown flowers and plants will be available, as well as baked goods and handmade items. Hampden Bank has also opened a farmer’s market on Fridays from 11 a.m. to 4 p.m. at its Indian Orchard office at 187 Main St. Local farmers, growers, or merchants who would like to learn more about participating can call (413) 586-6947 or (413) 452-5125 for more information. In other news, the Hampden Bank Charitable Foundation recently donated $10,000 to the Make-A-Wish Foundation of Massachusetts. The Make-A-Wish Foundation grants wishes for children between the ages of 2 1/2 and 18 with life-threatening medical conditions.

Agency Launches Unique Fundraising Campaign

HOLYOKE — Charter Oak Insurance and Financial Services Co. has launched the Charter Oak Truck — a 1948 Chevy pickup to be used for appearances at charitable walks and races throughout Massachusetts and Connecticut. Charter Oak will dispense from the truck’s bed donated refreshments to walkers, runners, and other fund-raiser participants. Companies who donate their goods will be recognized on truck signage as well as in any public relations issued by Charter Oak. The agency hopes to team up with local food and beverage companies in this effort. Companies or walk coordinators interested in using the Charter Oak Truck should contact Cami Foley at (413) 539-2000.

Ad Club Takes First Place in National Competition

SPRINGFIELD — The Advertising Club of Western Mass. recently took first place in the Program category of the American Advertising Federation’s (AAF) Club Achievement Competition. The achievement awards are presented annually to AAF-member organizations that display exceptional accomplishments in club operations. Sixty advertising clubs entered the national competition, and 297 entries were received. The entries were judged by association professionals outside the AAF. There are five divisions of competition and clubs compete based on size. The Ad Club of Western Mass. received first-place honors for the quality of its programs in Division III, clubs with 100-249 members. All winners will be honored at the Salute to Achievers Luncheon at the June AAF national conference in Washington, D.C.

Brattleboro Retreat Wins Award

BRATTLEBORO, VT — The Brattleboro Retreat was recently honored with the ‘Best in New England’ Lamplighter Award at the spring conference of the New England Society for Healthcare Communications (NESHCO) in Providence, R.I. The Lamplighter Award represents the top honor among Gold Award winners in more than 50 categories. The award went to the retreat for its six-minute DVD titled “Helping People Find the Strength.” The DVD, which also won gold in the category for audio/visual presentations, was produced by Sunnyside Films. The organization also received NESHCO awards for the following marketing and communications pieces: Gold Award: Design/Printed Pieces (2009 wall calendar), Gold Award: Special Events Communications (Fundraising Event featuring the Moscow Ballet), Silver Award: Design/Logo (new clock tower logo), Silver Award: Publications/Annual Report (2007 Annual Report to Stakeholders and Friends), and an Award of Excellence: Overall Marketing Campaign (2008 overall marketing campaign). The Brattleboro Retreat credits its marketing and communications success to the Communicators Group Inc. of Keene, N.H., which was hired in early 2008 to help the hospital with a major rebranding effort.

Big Y Foods Offers Advice to Novice Cooks

SPRINGFIELD — Tough economic times have renewed an interest in home-cooked meals, according to officials at Big Y Foods, Inc. As more novice cooks seek advice, Big Y Foods and Fruits & Veggies – More Matters want to help. Home cooks will find easy-to-understand, healthy recipes that are quick and easy to prepare at www.fruitsandveggiesmorematters.org, which can be accessed from Big Y’s Web site, www.bigy.com, in the Living Well Eating Smart section.

Departments

The following is a compilation of recent lawsuits involving area businesses and organizations. These are strictly allegations that have yet to be proven in a court of law. Readers are advised to contact the parties listed, or the court, for more information concerning the individual claims.

CHICOPEE DISTRICT COURT

Gilbert & Sons Insulation Inc. v. Dupuis Construction
Allegation: Non-payment of goods and services rendered: $4,413.80
Filed: 4/13/09

FRANKLIN SUPERIOR COURT

American International Recovery (Subrogee) and Kent Hicks Construction Co. v. Ragan Builders and Joseph Ragan
Allegation: Defendants failed to carry worker’s comprehensive insurance: $206,876.37
Filed: 4/17/09

Barbara Martineau (Executrix) v. Joshua Garriga, M.D. and Connecticut River Internists, LLP
Allegation: Delay in diagnosis and treatment of colon cancer, resulting in the death of a 61-year-old man: $25,000
Filed: 4/08/09

Lynne Gosselin v. Baystate Visiting Nurses & Hospice Inc. and Baystate Health Inc.
Allegation: Failure to properly monitor and care for patient, causing hospitalizaton for 7.5 months: $1,379,000
Filed: 4/15/09

GREENFIELD DISTRICT COURT

Capital One Bank, N.A. v. Brennan Builders
Allegation: Non-payment of goods sold and delivered on credit: $6,271.78
Filed: 5/07/09

Dodson Associates, LTD and Turowski Architecture Inc. v. Avotu Inc. and Gorodetsky Engineering, LLC et al
Allegation: Breach of contract for site design and construction and architectural design services rendered: $21,705.75
Filed: 5/04/09

HAMPDEN SUPERIOR COURT

Bradco Supply Corporation v. REI Roofing
Allegation: Non-payment of goods sold and delivered: $47,147.01
Filed: 4/10/09

Marion Rice v. Big Y Foods Inc.
Allegation: After eating a deli sandwich from Big Y, the plaintiff suffered salmonella infection, resulting in three weeks of hospitalization: $17,524.52
Filed: 4/06/09

Meaghan O’Connell v. 80 Worthington Street, LLC
Allegation: Negligence by employees of plaintiff, causing personal injury and hospitalization: $250,000
Filed: 4/08/09

Nancy Labrie v. John M. Zeroogian, M.D.
Allegation: Medical malpractice: $1,108,000+
Filed: 4/28/09

HAMPSHIRE SUPERIOR COURT

Montgomery Company Inc. v. Gould’s Florist Inc. and John Robert Ramsey
Allegation: Non-payment of goods sold and delivered: $47,101.08
Filed: 4/14/09

Pamela A. Brown v. Service Link Inc.
Allegation: Negligence and unfair and deceptive trade practices in home-sale transaction: $110,000
Filed: 4/05/09

Sandino McDonough-Sieben v. One Pearl Street Inc.
Allegation: Assault in licensed premises, resulting in injuries: $30,000+
Filed: 4/08/09

HOLYOKE DISTRICT COURT

Hadley Printing Co. v. Hallmark Institute of Photography Inc.
Allegation: Breach of contract and non-payment of printing services rendered: $3,207
Filed: 4/29/09

NORTHAMPTON DISTRICT COURT

Charlene Mitchell Lyman v. Master Mark Plastics Inc.
Allegation: Negligence and breach of warranty requiring plaintiff to replace defective deck material manufactured and distributed by defendant: $23,384.55
Filed: 5/11/09

Janet M. Kopacz v. Mass. Energy Savers Corp. and Christian P. Poirier
Allegation: Breach of home-improvement contract and fraud: $10,133
Filed: 4/21/09

PALMER DISTRICT COURT

Irving Forest Products Inc. v. Northeast Wholesale Lumber Inc.
Allegation: Breach of contract and failure to pay for merchandise received: $24,874.96
Filed: 4/03/09

Rockville Roofing Inc. v. Monaco Restorations Inc.
Allegation: Non-payment of material and labor on several projects: $9,315.83
Filed: 3/31/09

SPRINGFIELD DISTRICT COURT

Capital One Bank, N.A. v. Excalibur Services
Allegation: Monies owed for credit advanced: $7,377.79
Filed: 4/09/09

Louis Michaelson & Son Co. v. Blue Sky Diner Restaurant
Allegation: Non-payment of goods sold and delivered: $4,208.10
Filed: 3/25/09

Louis Michaelson & Son Co. v. O’Driscoll’s Irish Pub
Allegation: Non-payment of goods sold and delivered: $6,820.55
Filed: 3/25/09

Sherwin Williams Cos. v. William Painting & Wallpapering
Allegation: Non-payment of goods sold and delivered: $6,690.22
Filed: 4/09/09

Tangerine’s Kitchen & Bath Inc. v. New Future Development Corp.
Allegation: Non-payment of goods sold and delivered: $4,207.71
Filed: 4/09/09

T.D. Banknorth, N.A. v. T.S. Mann Lumber Co. Inc.
Allegation: Unpaid and defaulted promissory note: $19,910.90
Filed: 4/09/09

WESTFIELD DISTRICT COURT

Capital One Bank, N.A. v. Creative One Services
Allegation: Monies owed for credit advanced: $5,568.04
Filed: 5/07/09

City of Westfield v. R.G. Carr Civil Contracting, LLC
Allegation: Failure to pay for off-duty police detail: $3,246.38
Filed: 5/07/09

Departments

C. Gene Kirby has been named President of NewAlliance Bank, based in New Haven, Conn. In his new position, Kirby will oversee each of NewAlliance Bank’s primary lines of business — retail banking, business banking, trust services, and investments.

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Attorney Carol Cioe Klyman of Shatz, Schwartz and Fentin, P.C. recently presented a training session titled “Drafting Effective Durable Powers of Attorney and Health Care Proxies” for the Mass. Bar Assoc. In her presentation, Klyman covered the practical intricacies of health care proxies and durable powers of attorney, such as choosing the right person to serve, tailoring documents that work and meet a client’s needs, and avoidance of common pitfalls. The event was part of the six critical-skills sessions, “Expanding Your Practice in a Shrinking Economy — Is It Time to Rethink Your Practice,” sponsored by the Mass. Bar Assoc.

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Douglas A. Price has been hired by the Boston general office of New York Life Insurance Co. as an agent. Price has been in the financial-services business for more than 25 years.

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Peter P. Fenton has joined Royal & Munnings to practice in the area of labor relations. He brings more than 26 years of experience in management-side labor relations to the firm.

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The Board of Trustees of Springfield Technical Community College announced the following elected officers for April 2009 through March 2010:
• Ronald A. Copes, retired Vice President for Community Relations at MassMutual, was re-elected Chairman;
• Hector F. Toledo, Vice President and Director of Retail Sales at Hampden Bank, was elected Vice Chair; and
• David P. Fontaine, President of Fontaine Brothers Inc., was re-elected Secretary.

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Communication Solutions Partners announced the following:
• Mike Lata has been name to the Account Executive Team; and
• Melissa Derouin has been promoted to manage the back-office operations.

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Dr. Ian L. Goldsmith has joined Baystate Neurology at Baystate Medical Center’s outpatient care facility in Springfield. Goldsmith specializes in the treatment of epilepsy and other neurological disorders.

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The Baystate Health Foundation in Springfield announced the following:
• David J. Obedzinski has been appointed Director of Major Gifts and Planned Giving. He has worked in fund-raising for over 23 years, was previously chief development officer and executive director of Institutional Advancement for the Hospital of Central Connecticut. He successfully directed two capital campaigns for the hospital and supervised mergers of operations. He has also served as director of Development and director of Alumni Affairs at Southern Connecticut State University in New Haven, Conn.; and
• Carol L. Baribeau has been appointed Director of Annual Fundraising and Events. Baribeau, who began working with New England Telephone and Telegraph while in high school, most recently was regional director of public affairs for Verizon’s Western and Central Mass. districts before retiring after 38 years with the company. Since leaving Verizon, Baribeau started her own consulting business, which specializes in business management and marketing and public-relations strategies.

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Sandra J. Marsian has been promoted to Vice President of Membership, Marketing, and Public Relations for AAA Pioneer Valley.

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Ken K. Toong, Executive Director of Dining and Retail Services at UMass Amherst, has been named Food Service Director magazine’s Food Service Director of the Year for 2008.

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Denise M. Dowd has been named Program Director of the Eastern Connecticut Health Network Center for Wound Healing at Manchester Memorial Hospital. The center is slated to open this month in Manchester, Conn.

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The Spirit of Springfield announced two new officers elected for two-year terms:
• Dan Walsh, Vice President for Columbus Hotels, was voted to serve as Vice Chair; and
• John Hesslein, Station Manager of CBS3-Springfield, was elected Treasurer.

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Judy Rickson of Shannon Donohue Real Estate in Palmer has completed the loss-mitigation certification course of the Massachusetts Assoc. of Realtors. The course covered foreclosures, properties at auction, short sales, and properties owned by banks.

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Jeffrey E. Pilgrim, Associate Director of Admissions at Williston Northampton School in Easthampton, has been appointed Director of Admissions at Emma Willard School in Troy, N.Y.

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Samuel E. Johnston II has joined Environmental Compliance Services in Agawam as an Energy Services Program Manager.

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Zack Colson has joined the Feeding Hills office of Park Square Realty in Westfield as a Sales Associate. Colson specializes in residential listings and sales.

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Michael Petro has been named Director of Business Development at Erland Construction., working in the company’s East Windsor, Conn. office.

Sections Supplements
Springfield’s Children’s Study Home Has Long Been a Safe Haven
Steve McCafferty

Steve McCafferty has a passion for working with troubled children.

He’s the most disruptive kid in class, the worst the school has ever seen. He comes from a broken family and has gotten passed from one foster home to another. Almost every person and agency thus far has thrown up their hands at him. But if he is lucky, there’s one place left that might offer help.

It’s the Children’s Study Home in Springfield, home to some of the Pioneer Valley school system’s toughest kids. Through its three campuses (two in Springfield and one in Falmouth), the agency offers education, residential housing, and family support to students with severe behavioral issues.

Some of its residents have heartbreaking stories. Yet, when one drives up to the tidy lawn and flower beds that line the Study Home headquarters on Sherman Street, it’s hard to imagine any trauma exists inside. The old building has an almost homey feel. Staff members greet visitors with warm smiles that seem to indicate they’ve found something promising in the work they do.

That’s because they have.

Place to Live and Learn

“You see changes in the kids,” said Steve McCafferty, explaining what he gets out of his job, which at times can be challenging. “Not in every single case, but in many, you see a lot of change.”

McCafferty started his career with the Department of Youth Services in the Juvenile Justice System. He later spent 20 years with the Center of Human Development (CDC) in Springfield. When he got a chance to return to his first love, working with troubled children, he took it. He’s been executive director at the Study Home for 14 years now.

Over that time, McCafferty says he’s learned that part of seeing change in young people is giving them an opportunity to believe in the future.

That’s why education is a key priority of the Study Home. The agency has two schools on its 16-acre campus: Kathleen Thornton Elementary School and Mill Pond Middle and High School. Classrooms are small and intimate with five to seven students. Each class has one teacher and one aide who focus on education and behavior management.

“We do a point-and-level system, and that helps kids manage their behavior effectively,” said McCafferty. “You gain points, and you move up in the system and get rewards.

“And frankly, we build strong relationships with kids so they begin to trust us,” he continued, while also talking about the importance of self-esteem building. “We have a strong art program and do a lot of physical education. Kids who have never been able to play on a basketball team learn the discipline and the skills, which really makes them feel they are succeeding.”

When the school bell rings, not all of the students return home to their families. Several reside on campus in one of the two Study Home residential facilities in Springfield: the Cottage for boys ages 6 to 12 and SHARP (Study Home Adolescents Residential Program) for males 12 to 18. A third facility in Falmouth, called the Cape START (Short-Term Adolescent Residential Treatment) program, serves males and females 12 to 18. Each of the three facilities houses 15 residents.

“You can say two things about our younger kids who come here,” said McCafferty. “By and large, they’ve been subject to some pretty severe abuse and neglect, so they have horrible histories. And in some instances, they’ve gone through 12, 16, even 18 foster homes.”

At the Cottage residential home on Sherman Street, each boy gets his own room with a bed and dresser and, in some cases, even a TV. Staff members are on duty 24 hours a day to make sure kids don’t hurt themselves or run off. There’s a kitchen, a game room, a laundry room with clothes stacked in neat little piles along a shelf with each child’s name below, and even a ‘time out’ room with carpeted walls where kids can safely blow off steam.

The average stay at a Study Home residential facility is 12 months, but some kids remain for four to six years, because “this is really the best place for them,” said McCafferty.

“It’s true, we have more boys than girls,” he explained. “Years ago, the program was coed, but in recent years, we weren’t getting as many female referrals. It’s part of the identification process. Boys tend to act out more, so they find their way to these programs more often than the girls do.”

As part of its residential program, the study home also has 25 kids in foster homes. It also works closely with families to try and break cycles of abuse, so that one day kids can go home.

Long Roots

Children’s Study Home has been doing what it does for a long time, with roots that stretch back 140 years.

Folks don’t think of it today, but the Civil War devastated families. With no adult males left to help on farms, women and young children traveled in numbers to nearby cities in search of help. Many widows arrived in Springfield with their young kids as what we think of today as the classic homeless family —poor, uneducated, with no skills for urban survival.

Rather than leave them to fend for themselves on the streets, church leaders opted instead to open a shelter on Union Street, which they initially called the Springfield Home for Friendless Women and Children. It was a true charitable organization, relying on the community for donations.

Shortly thereafter, the organization realized it needed a house for children arriving in Springfield with no parents, so it constructed its first residential facility. Throughout the 1930s, the agency’s focus shifted more and more to the needs of troubled children. No federal or state funding was available, and the organization was still largely dependent on the community.

As the agency evolved and got noticed for its work with children, it changed its name to the Children’s Study Home in 1940. In the ’60s and ’70s, it evolved to the culture it is known for today.

Tightening the Belt

“Out of balance” are the words used by McCafferty to describe the Study Home’s current budget situation. The economy is of huge concern to the ongoing health of the facility.

“Two things are happening right now,” he said. “Bad economic times are hitting families and kids, so the need for service is rising. On the other hand, the money is disappearing, so we have less funds available to pay for the services they need.”

With a yearly operating budget of $7 million, the Study Home receives most of its funding from the state, which pays for the agency’s residential and foster-care programs. The second-largest funders are the school departments who cover the cost of each student they refer out of system to the study home.

The facility started feeling the squeeze about two years ago, when the economy first started to falter. So far, the agency is holding steady. It hasn’t laid off any staff members yet, but it’s not adding new ones, either. According to McCafferty, the Study Home has lost seven of its 145 employees over the last year through attrition.

Yet, it’s also juggling fewer caseloads. Schools, grappling with their own diminishing budgets, can’t afford to refer out as many kids to the Study Home as they did in the past. Now, the schools are more apt to try less-expensive options first. And kids who are sent to the facility are staying for shorter periods of time.

Right now McCafferty has his eye on Gov. Patrick’s plan for the fiscal year 2010 budget. Still on the drawing board, the budget gets finalized in June and goes into effect in July.

“We do have people at risk,” he admitted. “It’s hard to determine how many at this point, but we have positions at risk, and we have services at risk.” He hinted that the agency may have to make cuts as early as this July, and more in September.

New Models

In the midst of ongoing budget cuts, McCafferty is charting a slightly modified course for the future.

“In the long term, the real concern is strategic,” he said. “I mean, the budget cuts are the budget cuts, and you sort of can live with that in a way. But the larger question facing all of us in social services is, can we find ways to serve children and families that are quicker, cheaper, and yet still effective?”

The Study Home is now experimenting with new care models that provide service in the home and community, while cutting back on costly residential treatment.

One approach involves a partnership with a for-profit mental health clinic in Springfield called Community Services Institute (CSI). CSI uses an intensive, in-home treatment program to treat families in crisis. Since insurance companies pay for the service, it doesn’t impact the Study Home’s existing budget.

Another model is the Family Support Project (FSP), which the Study Home is trying out of its Falmouth office. Similarly to CSI, FSP provides intensive support in the home and through a community youth center, which kids visit several times a week after school.

Even with a shrinking budget and fewer staff members, the Study Home stays committed to keeping kids safe. After all, the agency has survived a century and a half already; there’s no reason to think it can’t ride out this storm as well.

Sections Supplements
A list of all Market Show exhibitors

AffiliaTED CHAMBERS OF COMMERCE OF GREATER SPRINGFIELD INC.

(413) 787-1555

1441 Main St.

Springfield, MA 01103

www.myonlinechamber.com

Booth: 94

An African American Point of View

(413) 796-1500

688 Boston Road, Suite B

Springfield, MA 01119

www.afampointofview.com

Booth: 84

Am B Care Ambulance Service

(877) 624-4199

100 Verge St.

Springfield, MA 01129

www.ambcare.com

Booths: 115-117

American Convention Services

(413) 739-6811

50 Turnbull St.

Springfield, MA 01104

Booth: 5

AmericanInternational College

(800) 242-3142

1000 State St.

Springfield, MA 01109

www.aic.edu

Booth: 182

American Laser Centers

(800) 242-3142

1111 Elm St.

West Springfield, MA 01089

www.americanlaser.com

Booth: 4

Answer is Fitness

(413) 782-7587

1739 Allen St.

Springfield, MA 01118

www.answerisfitness.com

Booths: 88 & 89

Associated Builders Inc.

(413) 536-0021

4 Industrial Dr.

South Hadley, MA 01075

www.abuilders.com

Booth: 185

Azon Liquors

(413) 786-0015

384 Walnut St. Ext.

Agawam, MA 01001

www.azonservices.com

Booths: 127 & 128

Bert Hill Moving and Storage

(413) 485-0050

978 Southampton Road

Westfield, MA 01085

www.berthill.com

Booth: 114

BFP Associates

(413) 739-2352

1233 Westfield St., Suite One

West Springfield, MA 01089

www.bfpassociates.com

Booth: 134

Branford Hall Career Institute

Healthcare Education Center

112 Industry Ave.

Springfield, MA 01104

(413) 781-2276

www.branfordhall.edu

Booths: 165 & 166

Branford Hall Career Institute

TechnicalTraining Center

189 Brookdale Dr.

Springfield, MA 01104

(413) 732-0546

www.branfordhall.edu

Booths: 165 &166

BusinessWest & The Healthcare News

(413) 781-8600

1441 Main St.

Springfield, MA 01103

www.businesswest.com

Booth: 25

CambridgeCollege

570 Cottage St.

Springfield, MA 01104

(413) 747-0204

www.cambridgecollege.edu/springfield

Booth: 82

Casual Elegance Inc.

(413) 596-2334

P.O. Box 9

Wilbraham, MA 01095

Booths: 51-53

Chamber Insurance Program/Connecticare

(800) 953-4467

P.O. Box 581

Orange, CT 06477-0581

www.citrust.com

Booth: 192

Charter Business

1-888-GET-CHARTER

355 Front St.

Chicopee, MA 01013

www.charter-business.com

Booth: 105

Chicopee Savings Bank

(800) 662-0974

70 Center St.

Chicopee, MA 01014

www.chicopeesavings.com

Booth: 99

Citizens Bank

(413) 589- 0111

33 Center St.

Ludlow, MA 01056-2788

www.citizensbank.com

Booth: 186

Clarion Hotel and Conference Center

(800) 870-0486

1080 Riverdale St.

West Springfield, MA 01089

www.wsclarionhotel.com

Booth: 74

Clear Channel

(413) 781-1011

1331 Main St., Suite 400

Springfield, MA 01103-1621

www.clearchannel.com

Booth: 56

Collegeof our Ladyof the Elms

(413) 594-2761

291 Springfield St.

Chicopee, MA 01013-2839

www.elms.edu

Booth: 22

Comcast Business Services

(413) 730-4540

3303 Main St.

Springfield, MA 01107-1111

www.comcast.com/business

Booth: 50

Command Security Corporation

(413) 746-2349

601-1605 Main St.

Springfield, MA 01103

Booth: 72

Concero Networks

(413) 525-4900

P.O. Box 772

East Longmeadow, MA 01028

www.conceronetworks.com

Booth: 106

Cooperative Systems

(860) 523-1000

282 Murphy Road

Hartford, Connecticut 06114

www.coopsys.com

Booth: 54

Country Bank

(413) 967-6221

75 Main St.

Ware, MA 01082

www.countrybank.com

Booth: 190

Crestview Country Club

(413) 786-2593

Shoemaker Lane

Agawam, MA 01001

www.crestviewcc.org

Booth: 42

Curry Printing

(413) 785-1363

191 Elm St.

West Springfield, MA 01089-2726

www.curry-printing.com

Booth: 93

n Cyalume Technologies Inc.

(888) 858-7881

96 Windsor St.

West Springfield, MA 01089

www.cyalume.com

Booth: 73

Development Associates

(413) 789-3720

630 Silver St.

Agawam, MA 01001

www.devassociates.com

Booth: 2

DiGrigoli Salons

(413) 827-8888

1578 Riverdale St.

West Springfield, MA 01089

www.digrigoli.com

Booths: 195 & 196

Disability Management Services Inc.

(413) 747-0990

1350 Main St.

Springfield, MA 01103-1641

www.disabilitymanagementservices.com

Booth: 110

Eastfield Mall

(413) 543-8000

1655 Boston Road, Unit A11

Springfield, MA 01129-1130

www.eastfieldmall.com

Booth: 101

EDC of Western MAss

(413) 593-6421

1441 Main St.

Springfield, MA 01103-1449

www.westernmassedc.com

Booth: 126

Ener-G-save, a program sponsored by Harold Grinspoon Charitable Foundation

(866) 634-3021

380 Union St.

West Springfield, MA 01089

www.ener-G-save.org

Booth:112

East of the River 5 Town Chamber of Commerce

(413) 755-1309

1441 Main St.

Springfield, MA 01103-1449

www.myonlinechamber.com

Booth: 157

Fallon Community Health Plan

(508) 368-9395

One Chestnut Place

Worcester, MA 01608

www.fchp.org

Booth: 60

FastSigns

(413) 732-9900

1102 Riverdale St.

West Springfield, MA 01089

www.fastsigns.com

Booth: 11

FasttrackAirportParking

(800) 590-6789

24 Ella Grasso Turnpike

Windsor Locks, CT 06096

www.avistarparking.com/fasttrack

Booth: 3

First National Merchant Solutions

(860) 584-9294

87 Atkins Ave.

Bristol, CT 06010

www.firstnationalmerchants.com

Booth: 103

Freedom Credit Union

(413) 739-6961

P.O. Box 3009

Springfield, MA 01101-3009

www.freedomcoop.com

Booth: 199

Get Set Marketing, LLC

(413) 781-7800

125 Main St.

Springfield, MA 01105

www.getsetmarketing.com

Booth: 10

The Graduate School at Bay Path College

(413) 565-1000

588 Longmeadow St.

Longmeadow, MA 01106-2292

www.baypath.edu

Booth: 189

Health New England

(413) 233-3178

One Monarch Place, Suite 1500

Springfield, MA 01144-1500

www.healthnewengland.com

Booths: 90 & 100

 

H.L. Dempsey Company

(413) 736-8742

103 Baldwin St.

West Springfield, MA 01089

www.hldempsey.com

Booths: 35 & 45

HolyokeCommunity College

(413) 538-7000

303 Homestead Ave.

Holyoke, MA 01040-1099

www.hcc.edu

Booth: 144

Holyoke Gas & Electric Department

(413) 536-9463

One Canal St.

Holyoke, MA 01040

www.hged.com

Booths: 197 & 198

Holyoke, Chicopee, Springfield Head Start Inc.

(413) 788-6522

30 Madison Ave.

Springfield, MA 01105

www.hcsheadstart.org

Booth: 68

JMP Environmental consulting

(413) 967-5601

439 Belchertown Road

Ware, MA 01082

www.jmpec.net

Booth: 36

Johnson & Hill Staffing Services Inc.

(413) 746-3535

95 State St., Suite 501

Springfield, MA 01103

www.jhstaffing.com

Booth: 120

King Ward Coach Lines

(413) 539-5858

70 Justin Dr.

Chicopee, MA 01022

www.kingward.com

Booths: 175-179

Law Office of Kimberly L. Stevens

(413) 306-6030

82 Main St., Suite 4

West Springfield, MA 01089

stevenslawma.com

Booth: 191

LibertyMutual

(413) 567-2000

175 Dwight Road

Longmeadow, MA 01106

www.libertymutual.com

Booth: 98

Lil’ Dogs

(413) 583-3435

393 East St.

Ludlow, MA 01056

www.lildogs.com

Booth: 65

Marcus Printing Company Inc.

(413) 534-3303

750 Main St.

Holyoke, MA 01040

www.marcusprinting.com

Booth: 66

MassLive, LLC

(413) 733-2000

32 Hampden St., 4th Floor

Springfield, MA 01103

www.masslive.com

Booths: 70 & 80

MassMutualCenter

(413) 787-6610

1277 Main St.

Springfield, MA 01103

www.massmutualcenter.com

Booth: 92

Mercy Medical (Bloodmobile)

(413) 748-9000

271 Carew St.

Springfield, MA 01104

www.mercycares.com

Booths: 146-149

McNamara Waste Services, LLC

(413) 566-8300

P.O. Box 327

East Longmeadow, MA 01028

www.mcwaste.com

Booths: 6-9

Meyers Brothers Kalicka, P.C.

(413) 536-8510

330 Whitney Ave., Suite 800

Holyoke, MA 01040

www.meyerskalicka.com

Booth: 63

Moriarty & Primack, P.C.

(413) 739-1800

1414 Main St., Suite 1300

Springfield, MA 01144

www.mass-cpa.com

Booth: 95

Northeast Security Solutions Inc.

(413) 733-7306

33 Sylvan St.

West Springfield, MA 01089-3441

www.northeastsecuritysolutions.com

Booth:113

Patriot Energy Group

(413) 732-0272

201 Westfield St., 2nd Floor

West Springfield, MA 01089

www.pariotenergygroup.com

Booth:113

Peter Pan Bus Lines

(413) 781-2900

P.O. Box 1776

Springfield, MA 01102-1776

www.peterpanbus.com

Booths: 75-79

PioneerValleyPlanning Commission

(413) 781-6045

26 Central St., Suite 34

West Springfield, MA 01089-2742

www.pvpc.org

Booth: 47

Porter & Chester Institute

(413) 593-3339

134 D
long Circle

Chicopee, MA 01022

www.porterchester.com

Booth: 13

ProShred Security

(413) 596-5479

75 Post Office Park

Wilbraham, MA 01095

www.proshred.com

Booth:140

Protective Security Services

(413) 569-1335

630 Silver St., Suite 9C

Agawam, MA 01001

www.myprotectivesecurity.com

Booth: 86

Reeds Landing Retirement Community

(413) 782-1800

807 Wilbraham Road

Springfield, MA 01109

www.reedslanding.com

Booths: 15 & 16

Regional Employment Board of Hampden County Inc.

(413) 755-1357

1441 Main St.

Springfield, MA 01103-1449

www.rebhc.org

Booth: 168

Reminder Publications

(413) 525-3247

280 North Main St., Suite 1

East Longmeadow, MA 01028

www.thereminder.com

Booth: 207

The Republican

(413) 788-1000

1860 Main St.

Springfield, MA 01103

www.masslive.com

Booth: 81

Resavue Exhibits

(860) 627-6399

10 Stran Road

Milford, CT 06460

www.resavue.com

Booth: 20

Robert Charles Photography

(413) 525-4263

33 Prospect St.

East Longmeadow, MA 01028

www.robertcharlesphoto.com

Booth: 155

Roger Sitterly & Son Inc.

(413) 737-2641

P.O. Box 2530

Springfield, MA 01101

www.sitterlymovers.com

Booth: 91

Ron Alberti’s After Hours DJ

(413) 562-2632

1310 Russell Road

Westfield, MA 01085

www.afterhoursdj.net

Booths: 43-44

Rosa’s Candies Inc.

(413) 736-4591

54 Robbins Road

Springfield, MA 01104

www.rosasfudge.com

Booth: 181

Select Comfort

(413) 552-3690

50 Holyoke St.

Holyoke, MA 01040

www.selectcomfort.com

Booth: 150

Sage Engineering, LLC

(413) 562-4884

199 Servistar Industrial Way, Suite 2

Westfield, MA 01085

www.sage-llc.com

Booth: 85

Sheraton Hotel/Columbus Hotels

(413) 781-1010

One Monarch Place

Springfield, MA 01144

www.sheraton.com/springfieldma

Booth: 160

Springfield Business Improvement District

(413) 781-1591

1441 Main St., 1st Floor

Springfield, MA 01103

www.springfielddowntown.com

Booth: 193

SpringfieldCollege

(413) 748-3000

263 Alden St.

Springfield, MA 01109-3797

www.springfieldcollege.edu

Booth: 96

SpringfieldFalcons Hockey Club

(413) 739-3344

45 Falcons Way

Springfield, MA 01103

www.falconsahl.com

Booth: 55

STCU Credit Union

(413) 732-9812

145 Industry Ave.

Springfield, MA 01104

www.stcu.com

Booth: 67

Steve Lewis Subaru

(413) 584-3292

48 Damon Road

Northampton, MA 01060

www.stevelewis.subarudealer.com

Booths: 38 & 39, 48 & 49

T-Mobile, USA

(617) 630-3101

60 Wells Ave.

Newton, MA 02459

www.t-mobile.com

Booth: 200

Turley Publications Inc.

(413) 283-8393

24 Water St.

Palmer, MA 01069

www.turley.com

Booths: 153 & 154

United Personnel

(413) 736-0800

1331 Main St., Suite 100

Springfield, MA 01103-1669

www.unitedpersonnel.com

Booth: 180

United StatesPostal Service

Phone:(413) 731-0502

1883 Main St.

Springfield, MA 01101-9998

www.usps.com

Booth: 119

Valley Communications Systems Inc.

(413) 592-4136

20 First Ave.

Chicopee, MA 01020-4619

www.valleycommunications.com

Booths: 187 & 188

Verizon

(413) 731-8606

365 State St.

Springfield, MA 01105

www.verizon.com

Booth: 62

WesternNew England College

(413) 782-3111

1215 Wilbraham Road

Springfield, MA 01119-2693

www.wnec.edu

Booth: 71

Westover Job Corps

(413) 593-5731

103 Johnson Road

Chicopee, MA 01022

www.westoverjobcorps.com

Booth: 169

WFCR 88.5 FM/WNNZ 640 AM PUBLIC RADIO

(413) 577-0779

Hampshire House, UMass

131 County Circle

Amherst, MA 01003-9257

www.wfcr.org

Booth: 87

WGBY

(413) 781-2801

44 Hampden St.

Springfield, MA 01103-1286

www.wgby.org

Booth:111

Whalley Computer Associates

(413) 569-4200

One Whalley Way

Southwick, MA 01077

www.wca.com

Booth:130

Whalley Technology Corridor

Communications Solutions Partners

Booth: 131

n Blue Moon Industries

www.bluemoonind.com

Booth: 121

 

cisco

www.cisco.com

Booth: 132

Direct Color Systems

www.directcolorsystems.com

Booth: 134

Epson America

www.epson.com

Booth: 123

Meru Wireless Networks

www.merunetworks.com

Booth: 133

Okidata

www.okidata.com

Booth: 124

Zix Corporation

www.zixcorp.com

Booth: 122

Wilbraham & MonsonAcademy

(413) 596-6811

423 Main St.

Wilbraham, MA 01095

www.wmacademy.org

Booths: 151 & 152

WMAS Citadel Broadcasting Corporation

(413) 737-1414

1000 West Columbus Ave.

Springfield, MA 01105

www.947wmas.com

Booth: 12

Women’s Partnership

(413) 739-2731

c/o Hatheway Homes & Properties

West Springfield, MA 01090

www.myonlinechamber.com

Booth: 102

Zasco Productions, LLC

(800) 827-6616

340 McKinstry Ave., Suite 400

Chicopee, MA 01013

www.zascoproductions.com

Booths: 202 & 203

Zip N Sort Mail Services

(413) 443-9071

20 Taconic Park Dr.

Pittsfield, MA 01201

http://www.zipnsort.com

Booth: 129

The Zoo in Forest Park

(413) 733-2251

P.O. Box 80295

Springfield, MA 01138

www.forestparkzoo.com

Booth: 64

Sections Supplements

Jobless Benefits Are Keeping Many Laid-off Workers on the Sidelines

Allison Ebner says high-level candidates are tough to find, even when hiring is slow.

Allison Ebner says high-level candidates are tough to find, even when hiring is slow.

With layoffs in Massachusetts soaring to levels not seen in almost 20 years, one might expect employment agencies to see a huge influx of job seekers for the limited number of openings that are available. But that has not been the case across the Pioneer Valley. Sure, the available talent pool is larger than before, but not significantly so, as many laid-off individuals are apparently taking advantage of government-extended unemployment benefits and waiting out the storm.

In a time of economic freefall, it seems people appreciate a good safety net.

As the job market has soured nationally, Massachusetts has seen its unemployment rate soar from 4.3% in April 2008 — and just 5.4% as recently as October — to 8.2% this past March. Typically, a trend like that translates to a rush of new applications at employment agencies, as the ranks of the newly laid-off scramble for available work opportunities. But in that regard, this recession has been somewhat different than others.

“We’ve seen recruiting become easier for sure,” said Andrea Hill-Cataldo, president of Johnson & Hill Staffing Services in Springfield — but only to a point. “It’s definitely easier to find skilled people, but typically in a recession like this we would be inundated with people. We’d be so busy, we’d have to turn people away.”

Simply put, the current recession isn’t bringing that huge influx typical of past downturns Hill-Cataldo has witnessed. Part of that, she told BusinessWest, might be the larger safety net being set out for jobless Americans.

“I’m thinking that part of it is that unemployment benefits have been extended so much, and the government is backing COBRA,” she said, referring to the program that allows people to hang onto their health insurance after leaving a job. “Meanwhile, people are hearing so much bad news that they’re kind of opting out of searches for awhile. They’re just not looking.”

Most of those hunkering down seem to be individuals who have worked and advanced steadily in their careers for some time and have a reasonably strong skill set — exactly the sort of applicant an agency wants to see in its talent pool.

“It’s a really interesting market,” said Allison Ebner, executive vice president of United Personnel in Springfield. “We have not seen a huge influx of high-level candidates or really solid workers who are looking to make a change because of layoffs. Those people seem to be staying at home.”

The story changes for lower-paying positions requiring more basic skills, she noted. “We’re able to find those folks out there.”

The extended benefits won’t last forever, of course, and no one knows how the behavior of job seekers will change as the recession drags on. But for now, the number of Western Mass. residents taking a deliberate break from punching the time clock is on the rise.

Helping Hand

One of the ongoing economic stories in Western Mass. is that of a persistent gap between the skill level of job seekers and the demands of potential employers. And by most accounts, it hasn’t narrowed appreciatively for area agencies.

“Certainly there’s still a recruiting challenge, and there still is a skills gap,” said Hill-Cataldo, particularly in typically hard-to-fill areas such as legal and administrative. That challenge isn’t helped when promising individuals stop looking for work, instead filing for unemployment pay.

Indeed, the federal government has actively intervened in extending unemployment benefits across the nation. In two separate extensions, one last July and another in November, Massachusetts has seen the benefit ceiling raised from 26 weeks to 46. (Typically the state limit is 30 weeks, but that base period drops to 26 weeks when federal extensions come into play.)

However, the incentive to stop looking for work can vary with one’s previous income level. That’s because, while unemployment pay in Massachusetts covers around 50% of someone’s previous salary, it maxes out at $628 per week.

So, while someone in a lower pay bracket might see their income halved if they don’t find new work, an individual who brought in, say, $1,200 a week before being laid off might be reluctant to take a lower-paying job when they could collect almost as much by staying at home.

At the same time, however, someone laid off from an especially high-paying position isn’t likely to find much relief in even the full unemployment benefit. These factors, and how they affect each family differently, has made it tough for employment agencies to predict when, and in what fields, they’ll see an influx of new job seekers.

In addition, as Hill-Cataldo noted, the federal stimulus package passed by Congress in February includes a subsidy that covers 65% of the COBRA premium, for up to nine months, for laid-off workers who use the program to maintain their group health insurance.

COBRA is a lifeline for millions of Americans, particularly at a time of soaring job losses, but it’s also expensive; typically, workers must pay the entire premium, plus a 2% administrative fee, when before their employer picked up most of the tab. The average family’s cost of COBRA coverage is around $1,100 per month, which is being reduced to less than $400 with the 65% benefit — further persuading many individuals to ride out the economic storm using unemployment benefits, rather than looking for a new job.

With people able, in many cases, to pocket from the government a sizable portion of their paycheck while retaining health coverage, said Ebner, many are choosing to do so — in some cases taking advantage of worker-training resources or going back to school, but in others simply taking an extended vacation from working. The benefits, in other words, provide a much more emphatic reason than usual to pass up jobs at lesser pay rates than they’re used to.

“A common assumption is that folks out there are willing to take less money for more work, but we have not seen that to be true,” said Ebner. “People who made $20 an hour and are now willing to work for $14 — those people are not there.

“It’s a case where unemployment benefits have been extended, and Washington is giving people longer to collect,” she continued. “Right now, the career centers are flooded with people filing for unemployment; they’re swamped. But the employment agencies, the temporary help services, they’re not seeing an influx of highly qualified people.”

Indeed, the area’s one-stop career centers, FutureWorks in Springfield and Career Point in Holyoke, have not only reported a massive surge in new filings, but their leaders have lamented being forced to pull limited resources away from their key missions, such as job training, to meet the need.

Geography plays some role, too, in how aggressively people pursue new jobs, Ebner explained. “There are positions in Monson and Palmer at an entry-level rate, but folks in Springfield who are unemployed are not willing to go out there,” she said. “Most people are not willing to make that drive.”

Glass Half-full

Despite those factors, Joseph Ascioti, president of Reliable Temps in Agawam, still senses a desire for work out there.

“There are more candidates. When we do off-site job fairs, we’re getting double the amount of people we did in the past,” he said — and that, in his agency’s case, has eased the skills gap somewhat.

“For instance, with some of the machine-shop positions, a year or two ago we couldn’t find anybody. But now, at least some people are responding with the skill level the company is looking for. That’s interesting. But we still have jobs, some of the higher-skilled positions, that go wanting because we can’t find the right skill set.”

At the same time, he told BusinessWest, many applicants don’t fully recognize how much an employers’ market this is, and come in with higher expectations than they should about pay and benefits.

“We’re definitely seeing more people come in,” said Ascioti, particularly on the low end of the pay scale. “But we’re also seeing some people who don’t yet understand what the reality is. Maybe they’re more willing to work a job they don’t like once they understand what’s out there.”

The fact remains, of course, that harsh realism could turn into desperation for many out-of-work individuals if the frozen job market outlasts government assistance.

“A lot of our clients are in hiring freezes right now,” said Ascioti, “and it doesn’t matter how many people we have coming in the door if we don’t have any work for them. Companies are being very cautious right now, and it’s a little worrisome. But I’m cautiously optimistic that we’ll see some light at the end of the tunnel.”

Joseph Bednar can be reached at

[email protected]

40 Under 40 Class of 2009 Cover Story
Cover

Cover

Back in 2007, when BusinessWest’s inaugural 40 Under Forty honorees gathered for a group photograph outdoors, the sky was clear and bright — appropriate, since the clouds that now darken the nation’s economic outlook were a long way off.

It was an impressive group of entrepreneurs, innovators, and community leaders — in short, success stories that any region would be proud to tout. Last year’s group of honorees — in the second go-round of our annual celebration of the region’s young talent — was equally impressive, even if the economy was growing shakier by the week.

This year, economic bad news is everywhere, and the clouds only seem to get darker by the day. But guess what? Our third 40 Under Forty class shines just as brightly as the first two.

Not that this should come as a surprise to anyone with a finger on the pulse of the region. In fact, the vibrancy of the area’s young achievers — and getting younger; this class includes more 20-somethings than either of the previous two — gives those who care about Western Mass. plenty of optimism about the future. Even in the midst of perhaps the worst recession in 70 years, these individuals are starting and expanding companies, growing profits and creating jobs, seamlessly taking the reins of family businesses … and, in most cases, staying intimately involved in their communities through service on boards and volunteer efforts with charitable organizations.

Better yet, they’re creating lasting legacies that will inspire others to follow in their footsteps. Check out Kathy LeMay, this year’s highest-scoring honoree, who is cultivating philanthropic connections that will make a difference throughout the region for years to come. Brenda Wishart has worn a number of hats over the past decade, all aimed at building the next generation of entrepreneurs. Corey Murphy takes time away from his insurance agency to help kids read and do well in school — maybe giving a leg up to a future 40 Under Forty winner along the way.

By most expert accounts, the clouds will clear. And when they do, what will be left standing are the 40 Under Forty and others like them, who are working hard to build a buzz — and a foundation for long-term economic health — in the Pioneer Valley and beyond.

And now, we’d like to tell their stories, so you can be inspired, too.

—Joseph Bednar

The Class of ’09

Opinion
JA: It’s Not Just About Building Birdhouses

Junior Achievement has changed over the years, but the mission is as vital today as it was in 1919.

A report from the Mass. Business Alliance for Education, released in October 2008, noted, “students in the 21st century must master skills that include: global awareness; financial, economic, business and entrepreneurial literacy; civic literacy … creativity and innovation; critical thinking and problem-solving; communication; and collaboration skills.” JA provides skills to our young people through the financial and volunteer support of local businesses.

Nearly one in every four children in Springfield Public Schools is involved in JA this year, but there are more children who need the JA experience, and you can help by investing in JA. It’s good business.

In 1919, JA’s founders wanted to teach children between the ages 8 and 12 about this country’s economic way of life and give them the skills to succeed in an economy that was changing from an agrarian base to a manufacturing base.

The students were organized into clubs that had adult leaders and operated like a business. With the adults overseeing the program, the students developed an enterprise, made articles for sale, and learned how to operate their own company. The clubs were supported financially by local businesses. In the mid-1920s, the Junior Achievement Training Institute was built on the grounds of the Eastern States Exposition, where Achievement Hall still stands today.

For nearly eight decades, JA remained an after-school program, where groups of high-school students, mentored by adult volunteers, formed a company, sold stock, made a product, and sold it with the goal of returning a profit to the shareholders. For more than 400,000 people in Western Mass., JA brings back fond memories of making birdhouses, aprons, wire hangers, hair products, or electrical gadgets.

Today, 90 years later, JA is part of a worldwide organization where more than 3 million volunteers serve 9.2 million students in 137 JA areas in the U.S. and in 97 other countries. Despite the tremendous growth, JA remains true to its mission “to prepare and inspire young people to succeed in a global economy.” However, while our mission is the same, our approach to providing economic and entrepreneurial education has changed.

Junior Achievement offers a wide variety of programs for students in grades K-12 that focus on business, citizenship, economics, entrepreneurship, ethics/character, financial literacy, and career exploration. The three pillars of JA’s foundation continue to be financial literacy, workforce readiness, and entrepreneurship.

Junior Achievement has continued to grow over the years because it delivers relevant programs and, like business, adapts to the needs of the community.

Today, JA programs are still delivered by local volunteers. The programs are found in schools, after-school programs, community youth organizations, and summer programs. JA’s programs can take place in one-day or in a series of weekly classroom visits. The program and the delivery method depend on the needs of the school or organization. The age-appropriate, interactive JA activities are correlated to the state frameworks in mathematics, language arts, reading, social studies, economics, and civics, as well as to the Mass. Comprehensive Assessment System.

Today, a Junior Achiever might be a first-grader who learned the difference between a need and a want; a fourth-grader who knows about human, natural, and capital resources; or a middle-grader who knows about budgeting, how to use credit wisely, and the importance of insurance. A Junior Achiever can also be a high-school student who has completed JA Success Skills and four hours of JA volunteer training and can be found teaching JA to students in grades K-3, learning first-hand the importance of teamwork, time management, communication skills, and service. –

Jennifer Connelly is president of Junior Achievement of Western Mass.; (413) 747-7670.

Departments

MassMutual Lays Off 65

SPRINGFIELD — Despite solid revenues and progress on its overall business strategy reported in early March, MassMutual Financial Group recently laid off 65 workers from its offices on State Street and in Enfield, Conn. Company officials noted that the layoffs were across the board, including finance, sales, and marketing. As of Dec. 31, 2008, MassMutual had reported a surplus of $8.5 billion, a 6% increase from $8 billion as of Dec. 31, 2007. MassMutual also posted record whole life insurance sales, significant increases in disability income and long-term care insurance sales, and solid growth in its sales force. As the impact from the deteriorating markets continue into 2009, MassMutual officials note they still expect to reduce staffing levels during the year, either by not filling open positions or by layoffs. MassMutual officials would not comment on how many additional positions may be eliminated in the coming months. A company spokesperson noted that the recent actions were taken to ensure the company has the “right people in the right positions.”

Bradley Expands Self-Select Lanes

WINDSOR LOCKS, Conn. — The Transportation Security Administration (TSA) has expanded its popular Self-Select Lanes program to Bradley International Airport. To date, Bradley is the 51st airport in the country to launch the innovative program that expedites the screening process for air travelers. The Self-Select Lanes are comprised of three lanes designated by signage that directs passengers to the lane that best suits their travel needs and knowledge of security requirements — ‘expert,’ for the business traveler who flies regularly; ‘casual,’ for travelers who are somewhat familiar with the procedures; and ‘family/special assistance,’ which is already in place at Bradley, for passengers traveling with children, elderly passengers, and passengers carrying medically necessary liquids, aerosols, and gels in excess of three ounces. To watch a video of the lanes in action, visit www.tsa.gov.

Jobless Claims Plunge in Early April

NEW YORK — In the week ending April 11, the advance figure for seasonally adjusted initial claims was 610,000, a decrease of 53,000 from the previous week’s revised figure of 663,000, according to the U.S. Department of Labor. The four-week moving average was 651,000, a decrease of 8,500 from the previous week’s revised average of 659,500. The advance seasonally adjusted insured unemployment rate was 4.5% for the week ending April 4, an increase of 0.1% from the prior week’s unrevised rate of 4.4%. The fiscal year-to-date average for seasonally adjusted insured unemployment for all programs is 4.781 million. Extended benefits were available in Massachusetts, Alaska, California, Connecticut, Idaho, Indiana, Michigan, Montana, Nevada, New Jersey, North Carolina, Oregon, Pennsylvania, Puerto Rico, Rhode Island, South Carolina, Vermont, Washington, and Wisconsin during the week ending March 28.

State Bankruptcy Filings Climb in First Quarter

BOSTON — Chapter 7 bankruptcy filings in Massachusetts jumped 16% in the first quarter compared to the same period last year, according to the Warren Group, publisher of Banker & Tradesman. There were 3,285 filings under Chapter 7 of the U.S. bankruptcy code in the first three months of 2009, up from 2,833 during the first quarter of 2008. The filings were also 7% higher than the fourth quarter of 2008, when 3,072 filers sought Chapter 7 protection. Chapter 7 filings fell dramatically in 2006 after a federal law went into effect that tightened the requirements for filing for Chapter 7 bankruptcy protection. But filings have started to escalate again, steadily increasing for the past three quarters, according to the Warren Group. Chapter 7 bankruptcy, the most common option for individuals who want relief from their debts, accounted for 82% of bankruptcy filings in Massachusetts in the first quarter. People filing under Chapter 7 bankruptcy can eliminate most debt after non-exempt assets are used to pay off creditors.

Home Sales Fall During First Quarter

BOSTON — Across the country, pending home sales have edged up, hinting at a possible pickup of sales activity in the coming months, according to the National Association of Realtors. In Western Mass., realtors note that the price and volume of single-family homes fell during the first quarter, however, the number of homes sold increased in March. During the first quarter of 2009, 635 homes were sold in Hampden, Hampshire, and Franklin counties, according to the Realtor Assoc. of Pioneer Valley. During the same period in 2008, 722 homes were sold in the three counties. The median price during the first quarter of 2009 was $169,500, compared to $195,000 during the same period a year ago — a 13.1% decline. In Hampden County, 463 homes were sold, while in Hampshire County, 116 homes were sold, and in Franklin County, 56 homes were sold.

Pioneer Valley Pet Pantry Launches Canned Food Drive

The Pioneer Valley Pet Pantry kicked off its food drive on April 1, with a goal to raise 4,000 pounds of canned dog and cat food by May 13, 2009. The food will be donated to local animal shelters, including the Thomas J. O’Connor Adoption Center in Springfield, the Dakin Pioneer Valley Humane Society in Leverett, and the Homeless Cat Project in Westfield. Mary Wilczynski, who founded the Pet Pantry with a group of community volunteers, said that, “amid the closing of the MSPCA and the start of kitten season, many of our local shelters are under a great deal of pressure to accommodate the needs of pets waiting to be adopted. There is a tremendous amount of support and compassion from pet lovers to step up and help our shelters in need.” Volunteers from the Pet Pantry are helping to organize canned-food drives in the community and solicit monetary donations to purchase food. Easthampton Savings Bank has partnered with the Pet Pantry and will accept monetary and food donations at all of its branch banks. A.W. Brown in East Longmeadow will also accept food donations. On April 23, Pet Pantry volunteers met at Dave’s Soda and Pet Food City in Agawam to purchase and then deliver 2,000 pounds of much-needed canned dog and cat food to the three local shelters. To make a donation using a personal PayPal account or to learn more about the Pioneer Valley Pet Pantry, visit sites.google.com/site/pvpetpantry

Features
Just Where Is All That Money Going?
Tim Brennan

Tim Brennan says the primary motivation for stimulus spending is job creation, but there could be some other benefits for the region, including improved rail service.

It’s been a couple months in the making, but the federal stimulus program is starting to come to fruition. You’ve already seen the benefits on your tax return, but as the spring construction season commences, people on the front lines of stimulus funding have high hopes for 2009. While there are different subjects on which to focus — from infrastructure to rail lines; from schools to ‘green’ initiatives — the primary concern is job creation.

Historic times call for historic measures.

By all accounts, the current state of the world’s economy has precipitated the largest financial rescue effort in history. Prior to President Obama’s federal stimulus program, 2008 saw Washington doling out $700 billion to failing banks, more than $500 billion to collapsing money-market managers, $150 billion to insurance giant AIG, and the list goes on. It has led one economist to wonder if we are using greenbacks or Monopoly money.

The hue and cry across the nation at the use of taxpayer dollars to bail out the villains of the financial collapse is apparently yesterday’s news. Looking into 2009, the real story is not a whodunit, but rather, who is going to get it? — as in stimulus money. And the good news is that the answer to that question is communities across the nation, via the Obama administration’s stimulus package.

Stimulus: by now the term has become woven into the national lexicon, and in 2009 it will continue to be the watchword. The first waves of the $789 billion federal stimulus package have been rolling out since Obama’s inauguration, and almost immediately Gov. Deval Patrick and a host of local officials began working hard win slices of that enormous pie.

In addition to money for long-overdue projects in public education, workforce development, and social services, at the beginning of the year, cities and towns across Massachusetts pulled together their shovel-ready infrastructure projects for the first wave of stimulus funds.

Chicopee Mayor Mike Bissonnette filed nearly $200 million in requests, with school renovation, senior centers, and industrial redevelopment the top priorities. Springfield sent off $1 billion dollars in proposals, nearly half of that targeted to the city’s schools. With such an invoice to the stimulus pool of funds, Mayor Domenic Sarno told the press in January that “we threw everything against the wall to see what sticks.”

Almost every community in the Commonwealth has done essentially the same thing.

Massachusetts expects to receive close to $600 million in the first round of funds, for projects that need to be started within 120 days of the January passing of the stimulus plan. And, as might be expected, the administrative facet to the federal stimulus program is enormous. To streamline the process by which funds are disbursed, the state has gone with existing systems: regional planning boards to be the umbrella organizations to serve the towns under their jurisdiction.

In this region, the Pioneer Valley Planning Commission is the designated body to oversee stimulus funds, and PVPC Executive Director Tim Brennan called the project “enormous.”

But with so much funding for so many different programs, be they focused on energy, transportation, education, or tax relief, the prevailing mindset is that with such an unprecedented need also comes an unprecedented opportunity, and the obligation to take full advantage of that opportunity.

“There’s two ways to think about the solutions,” said Robert Pollin, a professor of Economics at UMass Amherst who is a more-than-interested observer when it comes to the stimulus process. “One is in terms of the short run. If the economy is in a ditch, like we are now, what is the best way to get out of the ditch? And the longer-run question is, if we’re going to be spending huge amounts of money to help us get out of the ditch, maybe it should also help ward off future ditches.”

For this issue, BusinessWest takes an indepth look at all things stimulus, and what the sum of the various parts means for this region.

Local Dirt

Looking at the anticipated breakdown of stimulus money for Massachusetts, the total amount in the first round of funds adds up to about $600 million, with the lion’s share projected for the Boston area’s Metropolitan Area Planning Council, with projects totaling $309 million.

However, among the state’s 12 other regional planning boards, the PVPC is estimated to garner the third-largest appropriation, about 6% of the total, amounting to $35.4 million.

According to the PVPC’s status reports, the majority of presently green-lighted projects are roadwork, with Route 9 from Belchertown to Ware designated for $6 million; another $4.5 million for Routes 5 and 10 in the communities of Easthampton, Northampton, Southampton, and West-field; and just over $4.5 million to connect two rail-trail bicycle and pedestrian byways in Northampton and Easthampton.

As the planning body for Hampden and Hampshire counties, the PVPC is not a federal or state organization, but, in its words, “a consortium of local governments that have banded together under the provisions of state law to address problems and opportunities that are regional in scope.”

Brennan was instrumental in the early days of both Patrick’s and Lt. Gov. Murray’s task forces to speed aid to Mass. communities. He described that process as “unprecedented in scope.”

Commenting on the first round of submissions from the communities across the state, he said, “One thing that I think that has to be underscored here, is that the shovel ready-ness of a project is a much more daunting situation than people might understand.”

Elaborating, Brennan said that, given the nature of the bill, to stimulate employment, “in order for a stimulus to have an effect it has to come out quickly. The bottom line is that it’s a jobs bill. So, many projects came in, but realistically speaking were not shovel-ready.”

An unprecedented aspect to the 120-day expedited timeline, he mentioned, was the speed from proposal to plan. “As the bids are open, contractors are asked to sign the contract for the winning bid on the spot. That’s unheard of, but that gives you an impression of the speed that things are envisioned. No state, including ours, wants to leave any funds on the table. If you don’t spend the dollars within the timeline, it goes back into the pool and gets redistributed to other states.”

But Brennan’s job isn’t just about getting the checks out on time.

Key areas of interest for the PVPC in 2009 include, among other things, climate change, energy, economic development, infrastructure investment, and transportation. As executive director, Brennan sees these as points of focus when looking at the stimulus funding.

He said that building the area’s infrastructure is an excellent opportunity for the overall stimulus plan, both in this first round, with its focus on highway and road work, and in the planning stages for the second round of funds.

Commenting on the big news of the day, that many construction bids were coming in well under estimate, he said, “that’s because the cost of materials has dropped dramatically. Asphalt is way down from a year ago, and petroleum has come down too, but also contractors are hungry. Overall, this is good. We can get more projects out there. There is a backlog of projects, also, so that if any one falters, there could easily be another to move in its place so that no Commonwealth dollars are left behind.”

But for Brennan, the big story isn’t what’s in the news … yet.

On the Right Track

Indeed, commenting on a recent groundbreaking in Greenfield for a multi-modal transportation center, he mentioned that the city had provisioned for that building’s inclusion in a potential rail connection from Springfield due north to Vermont, the Connecticut River Line.

Currently, Amtrak passenger rail enters Springfield, then takes a circuitous route out to Palmer before eventually linking to the Green Mountain State. The existing north-south rail lines are so outdated that only freight trains traveling at a very low speed can use them.

A big hope for stimulus money in the subsequent round of funding is to completely repair the track along the population centers of the Connecticut River Valley, bringing commuter possibilities, expanded tourism options, and ultimately big opportunities for some communities that could use the support. Mayor Mike Sullivan has spoken in the past of his hopes for a rail stop in Holyoke, and Brennan noted that Chicopee, Northampton, Greenfield, and other cities and towns could easily envision themselves as within commuting distance for all points along the rail, even as far south as New York.

“This as an excellent example of how you can make a stimulus investment,” said Brennan, “and get large amounts of economic activity spinning off because of it.”

Ultimately, the goal for further stimulus money is to have a brick-and-mortar application, rather than as tax credits, said Brennan. “Out of the $789 billion stimulus bill, almost half of it went to tax relief, $800 for a family and $400 for an individual,” Brennan said. “That’s nice, but that doesn’t go far in the way of creating new jobs.

“You get more jobs out of infrastructure creation than you do out of tax relief — they’ve put actual concrete numbers to this,” he continued, citing the work of the Political Economy Research Institute (PERI) at UMass Amherst (which Pollin co-directs) as having identified distinct benefits to spending over tax breaks.

A Green Recovery

Some of these benefits are spelled out in Green Recovery: A Program to Create Good Jobs & Start Building a Low-Carbon Economy, a report that Pollin co-authored and released last fall.

“As the nation debates its energy future, this report shows that the U.S. can create 2 million jobs by investing in a rapid, green economic-recovery program,” states the study’s abstract, “which will strengthen the economy, increase energy independence, and fight global warming.”

Pollin modestly states that he had little to do with the creation and design of the Obama administration’s stimulus plan. He does admit, however, “I’ve heard that Green Recovery was heavily used, and in the final measure which passed, the green component to it, pretty closely reflects what we published.”

Talking to BusinessWest recently, Pollin set out the importance of his study’s focus, and its application to the stimulus plan. From his perspective, a focus on a green application to any stimulus planning is the right thing to do for the environment, but also for the employment rate.

“I think it’s fair to say that the green-investment agenda, as well as the broadening infrastructure, will be effective on both counts, on the short term and the long term,” he said. “Here’s the reason for it. Over the short term, spending on the green agenda, or public infrastructure, has a bigger short-term positive job impact.

“It is about 25% to 30% bigger,” he continued. “So, if you spend $1 million on a green agenda, or an infrastructure agenda, you’re going to get about 17 jobs created. If you do the same thing for tax cuts, at maximum you’re going to get about 14 jobs. And I do stress the maximum. You’re probably going to get less, and the reason is, many of us are in bad shape financially.

“When we get our stimulus checks, it’s not necessarily that we’re going to go out and spend it. Some of us may, but some of us are going to save, or pay off debts. On the other hand, when the government says, ‘we’re going to start retrofitting a building,’ or ‘we’re going to start constructing a bridge,’ you know the money is going to get spent for that, because that’s what the money is meant to do.”

Continuing with his thoughts on how the stimulus funding should proceed, Pollin said that over the long term, we need to make this transition to a clean-energy economy — even former President Bush paid lip service to that toward the end. We’ve got to start, and it’s got to be some time. If we’re going to spend $1 trillion in the next couple of years, why not invest in things that are going to help us over the long term?”

As to how Western Mass. could benefit from such a program, Pollin merely shrugged and said, “most of the job creation from the green agenda comes through construction projects and retrofits. Every community has buildings that could be retrofitted, and we also certainly need to improve our infrastructure grid.”

In citing the study’s numbers, Pollin mentioned six areas that could both have that green agenda, and also create a maximum of employment. They included the building retrofitting and rail and mass transit, but also work on ‘smart grid’ technology systems, wind power, solar power, and advanced biofuels.

Within all of these sectors, according to the report, “the vast majority of jobs are in the same areas of employment that people already work in today, in every region and state of the country.”

On-the-money Analysis

Ultimately, time will tell what the stimulus will indeed stimulate, be it tax dollars returning to people’s wallets on up to larger social systems. The ideas are big, but even those framing the complexities are hammering down the edges. Pollin himself is working with the Department of Energy on its own funding programs.

“There are the really big issues,” he said expansively, but then, there are the regularly big issues, like making what has been funded work properly.

“So how do we get the money out the right way, and how would we need to make mid-term corrections if there are things that aren’t going right with job creation?” he asked. “Because, above all else, it’s important to create jobs.”

Departments

The following is a compilation of recent lawsuits involving area businesses and organizations. These are strictly allegations that have yet to be proven in a court of law. Readers are advised to contact the parties listed, or the court, for more information concerning the individual claims.

CHICOPEE DISTRICT COURT

All-Temp Controls v. Accurate Mechanical Corp.
Allegation: Breach of contract and non-payment for services rendered: $33,624
Filed: 4/01/09

HAMPDEN SUPERIOR COURT

Diversified Technical Products v. Plasticorp Inc.
Allegation: Non-payment of services rendered: $25,000
Filed: 3/19/09

Financial Counselors, LLC v. Keniston & Co.
Allegation: Conversion and unjust enrichment: $268,000
Filed: 3/23/09

Greater Media Inc. v. The Countertop Shoppe
Allegation: Non-payment of goods sold and delivered: $33,100
Filed: 3/19/09

Utica Mutual Insurance Group, as subrogee of Detector Technology Inc. v. DMT USA Inc. & SG Water USA Inc.
Allegation: Distribution, sale, and installation of defective adaptor fitting, causing damage to property: $44,384.39
Filed: 3/25/09

HAMPSHIRE SUPERIOR COURT

Green Street Café v. Smith College
Allegation: Breach of covenant of quiet enjoyment and contract in a commercial lease: $25,000
Filed: 3/25/09

NORTHAMPTON DISTRICT COURT

Capital One Bank N.A. v. Box of Golf Inc.
Allegation: Non-payment of monies owed: $10,737.36
Filed: 3/31/09

Myer’s Catering v. Hallmark Institute of Photography
Allegation: Non-payment of catering goods and services rendered: $27,275.25
Filed: 4/01/09

PALMER DISTRICT COURT

Laurie McCarthy v. R.A. Manley & Sons
Allegation: Unfair and deceptive practices causing home-repair damages: $17,216
Filed: 3/16/09

SPRINGFIELD DISTRICT COURT

Louis Michaelson & Sons Co. Inc. v. Blue Sky Diner Restaurant Inc.
Allegation: Non-payment of goods sold and delivered: $4,208.10
Filed: 3/25/09

Louis Michaelson & Sons Co. Inc. v. O’Driscoll’s Irish Pub
Allegation: Non-payment of goods sold and delivered: $6,820.55
Filed: 3/25/09

Springfield Florists Supply Inc. v. Gift Baskets by Carmela
Allegation: Non-payment of merchandise: $5,440.50
Filed: 3/27/09

United Rentals v. Encompass Construction and Management Inc.
Allegation: Non-payment for services, materials, and equipment: $4,689.31
Filed: 3/27/09

Vladimir M. Zamotayev v. Max S. Construction, LLC
Allegation: Breach of sales contract and non-payment of balance owed: $17,924.77
Filed: 3/26/09

WESTFIELD DISTRICT COURT

One Communications Corp. v. Kellie’s Candies Nut Free Confections Inc.
Allegation: Failure to pay for services rendered: $4,175.58
Filed: 3/11/09

40 Under 40 Class of 2009

Ned Leutz

Age 25: Account Executive, Webber & Grinnell Insurance Agency

Ned Leutz is not a good secretary. His administrative skills are lacking, and he doesn’t know how to operate a fax machine. But in his case, that turned out to be a good thing.

When Leutz arrived in Northampton fresh out of college, he pictured himself working for a nonprofit organization. “It turned out, I wasn’t qualified because the only positions available were administrative,” he said. “When I got to an office, I really didn’t know how to run a fax machine or the copier.”

He opted for plan B, a temporary job at the YMCA, where he bumped into Bill Grinnell, a principal with Webber & Grinnell Insurance Agency, which hired him to sell. Eager to seek out his first sales prospects, Leutz joined the Northampton Chamber of Commerce. At the first meeting, however, Leutz stood at the bar feeling awkward. “I thought, ‘oh my god, all these people are gray-haired, and they all know each other already,’” he said.

It was clear the chamber suffered from a dearth of younger members.

“It seemed like there was this whole group of young people out there who didn’t know about the chamber,” said Leutz. “And yet, they constitute the future of our community.”

His solution was to help form the Northampton Area Young Professionals (NAYP). The group was a huge success from the get-go and today boasts 160 dues-paying members.

NAYP not only funnels young blood into the chamber, it hosts an annual golf tournament to raise money for Safe Passage to support victims of domestic violence. And last year NAYP orchestrated a coat drive with the United Way of Hampshire County, an organization that recently asked Leutz to join its allocations committee.

It looks like Leutz is serving the nonprofits after all, only not in the way he originally intended — which is a good thing.

—Amy Castor

40 Under 40 Class of 2009

Corey Murphy

Age 37: President, First American Insurance Agency Inc.

“You become a Marine; you don’t just join,” says Corey Murphy.

He should know, having spent four years in active service and another five in reserve duty. Earning the rank of major, Murphy knows something about leadership — a trait he employs as president of First American Insurance Agency in Chicopee, a job he grew into.

“Even when I was an undergrad, and when I was in active duty, I wanted to join the family business,” said Murphy, who came on board in 1998. “And over the past 10 years, I’ve had to make more and greater decisions, and had more of a say in what goes on.”

He started as an account executive, but attending a national industry convention in 2001 opened his eyes to the possibilities of the business.

“That’s when I really started a push to take the company to the next level, moving it forward,” he said. “We started adding more structure, formalizing the business plan, as I took a more active role.”

That groundwork ran into a “hiccup,” Murphy said, in 2003 when he was called back to the Marines for a year. “My father was sick at the exact same time and out for a couple months, so it was a challenging year for the people left behind. They could have been stressed to the point of breaking, but they did a fantastic job.”

Soon after returning, Murphy embarked on his master’s degree, and he officially took over the agency’s reins in 2008.

Under his stewardship, First American has continued to support community endeavors, such as reading and behavior-improvement programs at local schools, all the while attending to the needs of a business facing major changes since the opening of Massachusetts insurance markets to competition.

“These are challenging times for independent agents,” he said. “We want to stay active in what’s happening and make sure we continue to advocate for our clients.”

In other words, take the lead. That’s just second nature.

—Joseph Bednar

40 Under 40 Class of 2009

Erik Skar

Age 38: Financial Services Professional, MassMutual Financial Group

Erik Skar has a motto. “There is no try; there’s only do,” he said.

The 38-year-old — a father who holds degrees in Psychology and Religion — loves life and describes his own as a dream.

“I’ve been blessed beyond my understanding. If it was any better, you’d have to wake me up,” he said.

It’s a reality-based dream, however. Skar is a Pioneer Valley Montessori board member, belongs to the Chicopee Chamber of Commerce and the Wilbraham Rotary, is past president of Quaboag Business Networking International, serves as a Big Brother, and volunteers for Best Buddies of Western Mass. He rediscovered golf last summer and is on five tournament committees.

Skar has traveled the world, lived in Europe, and beat out 6,000 other candidates to appear on Survivor in Norway, which was filmed in Malaysia. “I’ve seen so much and cannot give back enough,” said the Young Professionals Society of Greater Springfield board member, who was on the Junior Olympic Soccer Team in Norway at age 16.

He is overwhelmed by the opportunity to transform lives in Greater Springfield, in efforts ranging from mentoring to volunteering. Everything he is involved in has personal meaning, and even his job isn’t work to him, he says, because selling disability and life-insurance policies changes lives when tragedy happens.

“It’s fun when you finally find what you are born to do,” he said.

For Skar, that means “cramming” as much as into every day as possible.

“There is incredible affluence surrounded by incredible poverty here, and therein lies the opportunity to make a difference,” he said. “Springfield has a screaming need for people who want to make a difference, and it doesn’t take much.”

He finds YPS inspirational and loves being surrounded by members. “They are doing incredible things that are almost beyond the scope of understanding,” Skar said.

That’s what happens when your motto and dream are action-packed.

—Kathy Mitchell

40 Under 40 Class of 2009

Renee Stolar

Age 28: President, J. Stolar Insurance Agency Inc.

After Renee Stolar’s father passed away suddenly in 2005, she wasn’t about to let his dream die, too.

After all, she and her brother remembered the humble beginnings of J. Stolar Insurance Agency in Three Rivers — a business their father launched from his basement in 1980.

“My brother and I grew up with it. We spent our whole childhood watching him build this business, and we felt very strongly that we should continue it, not only for Dad but for the family. Our father was active in the community, and this was a way to continue that.”

At the time, Stolar was teaching middle school in Palmer, and her brother was still in college, so she had a decision to make. Having suspected she might eventually work in the family business anyway, she made a quick career switch and took over as president of the agency.

In doing so, she has managed to introduce some fresh ideas and grow the company — which certainly wasn’t a given early on, when few of the agency’s clients were familiar with the founder’s daughter.

“We have a phenomenal client base — really loyal people who stuck with us after my dad passed away and they weren’t sure what was going to happen,” she said. “I love taking care of the things that are important to them — their business investments, homes, sentimental jewelry, cars, the toys in their garage.”

Stolar acknowledges that she left teaching before she expected to, and still keeps in touch with some of her former students. “I loved dealing with children, and I’ve always been passionate about that,” she said, “but you never know what’s coming down the road ahead.”

Sometimes, it’s a motorcycle — specifically, one that a man named Joe Niedziela came in to have insured with the agency last spring.

Today, he and Stolar are engaged to be married — proving, of course, that some unexpected curves are blessings indeed.

—Joseph Bednar

 

Features
Photos from the Difference Makers’ big night out

A crowd of close to 400 people turned out at the Log Cabin Banquet & Meeting House on March 26 as BusinessWest staged its inaugural Difference Makers gala. The event honored the first class of Difference Makers, as selected by the magazine, for the contributions to the community and work to make the region a better place in which to live, work, and play. Those gathered saluted Doug Bowen, president of PeoplesBank; Kate Kane, director of the Springfield office of the Northwestern Mutual Financial Network; Susan Jaye-Kaplan, founder of GoFIT and co-founder of Linked to Libraries; Bill Ward, executive director of the Regional Employment Board of Hampden County; and the Young Professionals Society of Greater Springfield.

Difference Maker Bill Ward, second from right, is seen with, from left, Sally Fuller, Cherish Every Child project director for the Irene E. & George A. Davis Foundation; Wanda Flores, administrative assistant at Springfield Technical Community College; Jorge Costellano, administrator for the Workforce Development Department at Springfield Public Schools; and Mary Walachy, executive director of the Irene E. & George A. Davis Foundation.


BusinessWest advertising account executive Michael Hurczyn, far left, with those representing event sponsor Sarat Ford Lincoln Mercury and other guests; from left, John DeLecchi, business development manager at Sarat; Jack Sarat, dealer and principal; Ron Dowling; Mark Bartos, account executive at ABC40 and FOX6; Jeff Sarat, general manager; Rick Daigneault, commercial truck sales manager; and Nancy Nielson.


Members of the Community Music School of Springfield’s String City entertain attendees at the gala.


Difference Maker Doug Bowen, president of PeoplesBank, with his wife, Anna.


Difference Maker Kate Kane, right, with Anne Paradis, CEO of event sponsor MicroTek.


BusinessWest advertising account executive Dianne Baribeault, with Michael White, left, director of operations and marketing for event sponsor PAZZO restaurant; and Richard DeBonis, senior vice president of Marketing for Hampden Bank.


BusinessWest Editor George O’Brien, Difference Maker Kate Kane (center), and BusinessWest Associate Publisher and Advertising Manager Kate Campiti pose with Kane’s ceremonial plaque.


BusinessWest advertising account executive Tina Kuselias, with Rich Webber, left, owner and treasurer of event sponsor Webber & Grinnell Insurance; and Bill Grinnell, owner and president of the firm.


Difference Maker Susan Jaye-Kaplan, left, with Janet Crimmins, her partner in a venture called Linked to Libraries, and Tim Crimmins, Janet’s husband and president of the Bank of Western Massachusetts.


Networking prior to the formal ceremonies are, from left, Rich Webber, owner and treasurer of event sponsor Webber & Grinnell; Christy Hedgpeth, former Spalding executive and one of BusinessWest’s 40 Under Forty, class of 2007; Peter DeMallie, president and CEO of Design Professionals Inc.; Bill Grinnell, owner and president of Webber & Grinnell Insurance; John Prenosil, principal of JMP Environmental Consulting Inc.; Ned Lutz, commercial lines account executive with Webber & Grinnell; and John Bidwell, president of Bidwell ID.


The unofficial theme for the night was the Butterfly Effect — the concept that small events can have large, widespread consequences — which sums up the importance of the Difference Makers and their contributions.


Kate Campiti welcomes attendees to the gala.


George O’Brien and Kate Campiti present Susan Jaye-Kaplan with her plaque.


Event sponsor Sarat Ford Lincoln Mercury had a number of the car-makers current models on display in front of the Log Cabin.


David White, owner of event sponsor Exclusive Car Service, which delivered many of the Difference Makers to the event in limousines, addresses the audience.


Alyssa Carvalho, current president of the Young Professionals Society of Greater Springfield shares the stage with the group’s board members as she accepts the Difference Makers plaque from George O’Brien.

Departments

About Record Retention

By CHERYL M. FITZGERALD, CPA, MST:

Individuals

1. Tax files — documents that support your tax return, deductions, and credits, such as receipts and cancelled checks, should be kept for seven years (note exceptions below), but the actual returns should be retained permanently.

2. Banking records — keep separate files for checking and savings. Save your statements for a year to substantiate year-end 1099 statements. Cancelled checks can be discarded after a year, except when part of the tax file.
3. Investment reports — keep separate files on each account you hold; different transactions have different tax consequences. At a minimum, you should keep this information until three years after you file the return reporting the sale.
4. Retirement-plan information — keep files on all retirement plans including IRAs, 401(k) plans, and employer pension programs, and retain copies of all annual statements. These files should be maintained permanently.

5. Insurance policies — copies of all current insurance policies should be maintained in separate files and kept permanently for 10 years after the policy expires.

Business Entities:
6. Corporate records — tax returns, articles of incorporation, board of directors/stockholders’ minute books, bylaws, capital stock certificates, and organization charts should be retained permanently.
7. Accounting systems — accounting records such as balance sheets, cancelled dividend checks, cash-disbursement journals, and receipts journals should be retained permanently. Other records, such as payable and receivable ledgers, bank reconciliations, bank statements, and cash/charge slips, should be kept for seven years.
8. Fixed assets — invoices or purchase documents that substantiate cost should be retained until seven years after the asset is disposed of or sold. Depreciation schedules and inventory records should be retained permanently.
9. Human resources — most HR records such as settled accident reports, medical benefits, disability benefits, and personnel files should be retained for seven years after termination. Pension/profit sharing plan agreements and personnel files of current employees should be retained permanently.

10. Legal documents — documents such as bills of sales, permits, all types of contracts, legal correspondence, deeds/titles, stock and bond records, and licenses should be retained permanently.
Cheryl M. Fitzgerald is a senior tax manager with Meyers Brothers Kalicka, P.C. in Holyoke; (413) 536-8510

Departments

Purchasing Undeveloped Land

By JOHN PRENOSIL

1. Are wetlands, vernal pools, or streams located on or adjacent to the property? That stream or small depression filled with water may limit or completely inhibit your proposed development.
2. Is the property located wholly or partially within an active flood plain? If so, the exact extent of the flood plain may need to be determined for insurance purposes. Most flood-plain development requires permitting.
3. Is the property located within rare-species habitat? Development within rare-species habitat may require permitting and is often time-consuming.
4. Are there zoning regulations that may inhibit development? Is the site zoned properly for your proposed development? Will variances be required?
5. Are there legal considerations including liens and/or other encumbrances?
6. Is there any potential for hazardous waste contamination on the property or adjacent properties? To limit your liability, a site investigation focused on previous ownership and past land usage may be required even though the property is currently undeveloped.
7. Are electric utilities available nearby? Sewer and water? If sewer is not available, site soils should be tested to ensure that a septic system can be designed for the property.
8. Is the land suited to your development needs? As a general rule, it is easier to develop a property based on its constraints than to fit a pre-designed project onto a property.
9. Are there other potential site constraints to consider? Steep slopes, ledge, site access, and high ground water are common issues.
10. If you are unsure about any of these issues, consider hiring a professional to evaluate your property. An experienced land-development consultant can identify potential development constraints before they become issues.

John M. Prenosil is a principal with Ware-based JMP Environmental Consulting Inc. and has been involved with land development since 1996; (413) 967-5601.

Departments

HG&E Purchases Land For Conservation, Renewable Energy

HOLYOKE — Holyoke Gas & Electric (HG&E) recently signed an agreement to purchase 270 acres on the Mt. Tom ridge for conservation and future exploration of a small portion of the land for renewable-energy use. HG&E plans to purchase the land from Springfield Towers, LLC, and the vast majority of the property will be preserved as permanent conservation land, according to HG&E Manager James Lavelle. A small part of the land will be considered for a wind project to provide a clean, renewable source of energy, as well as telecommunications equipment. Lavelle added that HG&E has entered into an agreement with the Mass. Department of Conservation and Recreation and the Massachusetts Technology Collaborative (MTC) to ensure that the majority of the land is held for conservation and to explore the possible use for wind energy and telecommunications. According to that agreement, if HG&E does not develop a wind project within three years, the land will be made available to the Massachusetts Renewable Energy Trust at MTC, or its designee, for the development of wind power. The 270 acres will be immediately protected through a restrictive covenant that will be applied to the property through the agreement with the state. That covenant limits any development to renewable energy and telecommunications, such as the cell tower and telecommunications facilities currently on the site. No development plans have yet been formalized, added Lavelle. HG&E is a municipally owned utility company providing electricity, natural gas, district steam, and fiber-optic Internet services to more than 18,000 customers.

Springfield Eligible For $2M in Loans

SPRINGFIELD — MassDevelopment recently announced four municipally owned properties have been selected for low-cost loans of up to $2 million under the agency’s Brownfields Priority Project Program (P-cubed). The sites are located in Springfield, Boston, Chelmsford, and New Bedford. The P-cubed program designates high-impact parcels to attract developer interest in reuse that would be viable but for environmental contamination. The agency will release the remediation funds after a developer has been identified by the municipality. In Springfield, the city owned, half-acre Indian Motorcycle ‘B’/Mason Square Fire Station site on State Street contains two vacant buildings that once housed a motorcycle-manufacturing plant and a neighborhood fire station. The property is one of seven priority development projects identified by the State Street Alliance, an affiliation of 60 stakeholders located on and around State Street, which could spur near-term market opportunities and new investments if redeveloped. The city previously secured a grant from the Environmental Protection Agency to fund initial assessment work at the site. The city plans to solicit developers this year and convey the site to the selected group in 2010.

Crane & Co. Eliminates 70 Jobs

NORTH ADAMS — Crane & Co., now in its seventh generation of making paper for U.S. currency, recently cut 70 positions in its personalized stationery division due to a drop in demand. Additionally, approximately 200 remaining employees in that division will be taking a 9% pay cut. Fifty employees were employed in the personal-design-services facility in North Adams, and 20 worked in the Dalton factory.

Northeast Consumer Price Index Rises

WASHINGTON — Retail prices in the Northeast region, as measured by the Consumer Price Index for All Urban Consumers, rose 0.6% in February, according to the Bureau of Labor Statistics, part of the U.S. Department of Labor. Denis McSweeney, the bureau’s regional commissioner, noted that while increases in transportation and apparel led the way, six of the eight major categories had higher prices in February; only the food and beverages and the education and communication indexes recorded declines since January. The February level of 226.754 (1982-84 = 100) was 0.7% higher than in February 2008. Over the same period, the core inflation rate, as measured by all items less food and energy index, rose 2.2%. Due almost entirely to higher gasoline prices, the transportation index rose 1.7% in February. Following three straight monthly declines totaling 8.9%, apparel prices rose 5.4% in February. Over the year, apparel prices advanced 2.7%. The housing index rose 0.3% since January, dominated by a 0.6% increase in shelter prices. The shelter index, which includes rent of primary residence, lodging away from home, owners’ equivalent rent of primary residence, and tenants’ and household insurance, rose 1.8% over the year. Nationally, consumer prices rose in February by the largest amount in seven months as gasoline prices surged again and clothing costs jumped the most in nearly two decades.

Unemployment Claims Hit New High

NEW YORK — In the week ending March 14, the advance figure for seasonally adjusted initial claims was 646,000, a decrease of 12,000 from the previous week’s revised figure of 658,000, according to the U.S. Department of Labor. The four-week moving average was 654,750, an increase of 3,750 from the previous week’s revised average of 651,000. The advance seasonally adjusted insured unemployment rate was 4.1% for the week ending March 7, an increase of 0.2 percentage point from the prior week’s revised rate of 3.9%. The advance number for seasonally adjusted insured unemployment during the week ending March 7 was 5,473,000, an increase of 185,000 from the preceding week’s revised level of 5,288,000. The four-week moving average was 5,251,250, an increase of 118,750 from the preceding week’s revised average of 5,132,500. The fiscal year-to-date average for seasonally adjusted insured unemployment for all programs is 4.577 million. The advance number of actual initial claims under state programs, unadjusted, totaled 594,121 in the week ending March 14, a decrease of 58,515 from the previous week. There were 335,917 initial claims in the comparable week in 2008. Extended benefits were available in Alaska, Connecticut, Idaho, Michigan, Nevada, North Carolina, Oregon, Pennsylvania, Puerto Rico, Rhode Island, Washington, and Wisconsin during the week ending Feb. 28.

Departments

The following building permits were issued during the month of March 2009.

AGAWAM

Lambert & Pryor LLC
847 Springfield St.
$100,000 — Interior alteration and partial vestibule addition

Light Tower — SBA
850 South Westfield St.
$12,000 — Add three antennas to existing cell tower

Six Flags New England
1623 Main St.
$15,000 — Form and pour concrete columns for two new flame cannons at the Superman ride

Six Flags New England
1623 Main St.
$15,000 — Form and pour concrete pads on existing slab for new Slingshot ride

Westfield Bank
241 South Westfield St.
$340,000 — Interior fit-out for bank

AMHERST

Hills House LLC
20 Gray St.
$175,000 — Total renovation

Slobody Development Corp.
101 University Dr.
$163,000 — Build-out of office space for Mass. Dept. of Agriculture

CHICOPEE

Prospects Enterprises, LLC
1600 Memorial Dr.
$409,000 — Install membrane roofing

EASTHAMPTON

City of Easthampton
Pleasant St.
$96,000 — Construct new band shell structure at Lower Mill Pond Park

John Moriarty
67-75 Main St.
$36,000 — Repair rear fire escape and construct egress balconies to connect to new egress stairs

JPS Acquisition Elastomerics Company
412 Main St.
$69,500 — Install two new interior columns

EAST LONGMEADOW

Girl Scouts of America
40 Harkness Ave.
$9,100 — Interior alterations

GREENFIELD

Franklin Medical Center
48 Sanderson St.
$107,500 — New roof

Greenfield Health Camp Inc.
Leyden Road
$31,000 — Construct a 60’x 34’ accessory structure for performing arts

J. Terry LLC
30-44 Federal St.
$22,000 — Construction of new bar in dining area

Stephen Haggerty
332 Main St.
$150,000 — Install an internal elevator for three floors

Timothy F. Washburn
19 Congress St.
$5,900 — Installation of a fire alarm system

HOLYOKE

Awkal Oussama
395 Maple St.
$10,000 — New roof

Bell Real Estate Company, LLC
15 Samosett St.
$646,000 — Erect 9,600-square-foot steel and masonry addition

 

LONGMEADOW

Pocket Wireless
73 Pondside Road
$12,000 — Add three antennas to existing cell tower

LUDLOW

Crown Atlantic Corporation
145 Carmelinas Circle
$12,000 — Antennas for cell towers

Manuel Palatino
319 East St.
$30,000 — Commercial alterations

NORTHAMPTON

Cooley Dickinson Hospital Inc.
30 Locust St.
$448,000 — Emergency room renovation

ES Realty Corporation
34 Bridge St.
$50,000 — Renovation of Liberty Mutual Insurance – Unit 2

Lesser, Newan, Nassar, LLC
33 Main St.
$49,000 — New roof

Nonotuck Mills LLC
296 Nonotuck St.
$41,000 – Create space for personal fitness trainer

PALMER

Allen Block LLC
1003 Church St.
$300,000 – Construction of two new apartments and up to four commercial spaces

American Tower
400 Peterson Road
$29,000 – Add 6 antennas on existing tower

SPRINGFIELD

Biskit LLC
189 Brookdale Dr.
$3,500 – Remove two walls and add partitions

Carlo Rovelli
1 Allen St.
$16,000 – Construct two new accessible toilet rooms

Pearson-Cooley Development
1334 Liberty St.
$34,000 – Interior renovations

Ralph A. Bruno, Jr.
58 Wilkes St.
$658,000 – Construction of a single story church

Subway
3640 Main St.
$51,000 – Build-out of Subway restaurant

WEST SPRINGFIELD

Paul Shields
1305 Riverdale St.
$6,500 – Replace commercial kitchen exhaust hood

Richard & Randy Rindels
20C River St.
$2,500 – Reoccupy existing space as a convenience store

WESTFIELD

City of Westfield
177 Montgomery Road
$10,000 – Change computer room into classroom at WHS

Departments

Anthony P. Simone has been named AVP-Wealth Management Advisor at The Bank of Western Massachusetts in Springfield.

•••••

Charter Oak Insurance and Financial Services Co. in Holyoke reported that Stewart Creelman, a Certified Financial Planner, recently marked his 50th anniversary with Massachusetts Mutual Life Insurance Company (MassMutual). Charter Oak is one of the largest MassMutual agencies in the country.

•••••

The Board of Directors of Berkshire Life Insurance Company of America, based in Pittsfield, announced the following:
• Brian J. Cunningham has been elected Director, Claims. In his new role, he oversees the company’s delivery of high-quality claims services to its policyholders. He also lends claims risk-management perspective to Berkshire Life’s product-development efforts and contributes to ongoing agent/broker and client-education efforts.
• Donna N. Lagarce has been elected FLMI, Director, Project-management Office. Lagarce is charged with building out enterprise-wide project-management methodologies, reporting tools, and policies.
• Tara M. Tereso has been elected Director, Marketing Services. Tereso’s principal responsibilities are to collaborate with business area clients to create strategic marketing campaigns in support of the company’s business plan.

•••••

The Polish National Credit Union in Southampton announced the following:
• Carol A. Desrosiers has been named Branch Manager;
• Heather Huot has been named Assistant Manager; and
• Sarah Harrington has been named Head Teller.

•••••

PeoplesBank announced the following:
• Karen J. Buell has been promoted to Internet Branch Officer.
• Xiaolei Hua has been promoted to Project Management Officer.

•••••

Bacon Wilson P.C. in Springfield has announced that Partner Michael Katz has received the prestigious Sadowsky Visionary Award from the Jimmy Fund. The award is given to “someone who demonstrates extraordinary commitment to the Jimmy Fund and the mission of the Dana Farber Cancer Institute by conceiving, leading, or dedicating themselves to an event or activity that delivers annual financial support and/or long-term volunteer commitment.” Katz is co-chairman of the firm’s Bankruptcy Department. He is also a past president and current member of the board of directors of the Jimmy Fund Council of Western Mass., and serves on the Jimmy Fund Advisory Committee for the Dana Farber Cancer Institute.

•••••

Tastefully Simple announced the following:
• Carleen Mullin has received the Top Sales Achiever in Location Award.
• Katrina Deragon has received the Top Team Sales in Region Award.
• Marva Walting has received the Top Team Sales in Location Award.
All awards were presented during Tastefully Simple’s On Tour event in Boston, which unveiled the company’s spring-summer product line.

•••••

Morrison Mahoney LLP has appointed Attorney Jennifer A. Hylemon as a Partner of the firm and a member of the Medical Professional Practice Group in Springfield. Hylemon’s practice is concentrated in the areas of medical malpractice, professional liability, general liability, and workers’ compensation litigation.

•••••

Joanne St-Germain was among the top Avon representatives who recently attended a weekend at the Beverly Hilton Hotel in Hollywood, Calif., for division and district managers. Representatives were chosen based on their fourth-quarter sales performance compared to the prior year.

•••••
Joanne Lusignan, with Home & Garden Party, recently attended the company’s leadership convention in Cincinnati, Ohio, that featured guest speakers and training workshops from Feb. 26-28. Home & Garden Party announced the acquisition of Home Interiors during the convention, as well as its new name, Celebrating Home.

•••••

Adrian L. Rawn has joined TD Banknorth as a Business Banking Officer in Springfield. He provides a range of services, including loans, deposits, commercial real-estate financing, and lines of credit, to businesses throughout Hampden and Hampshire counties.

•••••

Comcast has promoted Andy McCarthy to Vice President of Engineering and Technical Operations for western New England. McCarthy will oversee the engineering planning, development, and deployment of new products throughout the region while also working to ensure the reliability and resiliency of Comcast’s converged fiber-optic network.

•••••

Jewish Geriatric Services announced the following:
• Danielle M. Withroder has been named Development Coordinator;
• Celina Conway has joined the Ruth’s House staff as Director of Community Relations;
• Christine M. Cronin has been named Wellness Nurse at Ruth’s House; and
• Jennifer A. Haber has accepted a Social Worker position at the Julian J. Leavitt Family Jewish Nursing Home.

•••••

Dr. Michael Caban has joined the orthodontic practice of Dr. Robert Leff.

•••••

Chicopee Savings Bank announced the following:
• Russell J. Omer has been promoted to Executive Vice President;
• Wayne L. Webster has joined the bank as Vice President of Commercial Lending;
• Elizabeth A. Wilk has been promoted to Vice President;
• Elizabeth M. Maroney has been promoted to Assistant Vice President;
• Guida R. Sajdak has been promoted to Senior Vice President of Commercial Lending;
• Luke D. Kettles has been promoted to Senior Vice President of Commercial Lending;
• Kathi L. Donahue has been promoted to Senior Vice President of Commercial Lending, and
• Darlene M. Libiszewski has been promoted to Senior Vice President of Information Technology.

•••••

Anthony F. Roda has joined TD Banknorth as the Store Manager at 243 Triangle St., Amherst. He is responsible for managing day-to-day operations at the location and developing and overseeing small business loans, deposit accounts, consumer lending, and investment and insurance services.

•••••

Attorney Carol Cioe Klyman, a Shareholder of Shatz, Schwartz and Fentin, P.C., of Springfield, recently participated in the panel discussion “Practicing Outside the Box: Atypical Practice Areas for Attorneys of Color,” at the annual regional convention of the National Black Law Students Assoc. at the Springfield Marriott. Klyman discussed the rewards of assisting elders, disabled individuals, and their families in special needs, long-term care, and estate planning, and acting as advocates for these clients in areas such as consumer protection claims and trust and estate litigation.

•••••

Attorney L. Alex Hogan, with Shatz, Schwartz and Fentin, P.C. in Springfield, recently spoke to a group of South Hadley High School students on personal finance as part of the M. Ellen Carpenter Financial Literacy Program offered at the school. Hogan practices in the areas of business law, business litigation, and bankruptcy.

•••••

Laurie Long has been promoted to Senior Vice President of Operations at D.J. St. Germain Investment Management Co. As a certified Microsoft professional, Long provides expertise in the areas of programming, user training, software applications, and systems analysis.

Sections Supplements
This Entrepreneurial Venture Has Provided Many Valuable Lessons
Deborah Alli says her venture represents a way for her to give back to the community — and scratch an entrepreneurial itch.

Deborah Alli says her venture represents a way for her to give back to the community — and scratch an entrepreneurial itch.

Deborah Alli thought she was ready to start her own business a few years ago.

But her boss at Computer Science Corp. (CSC) called and presented her with another long-term consulting assignment — this one much closer to home than most of her others, which have taken her to Tokyo, New Delhi, and Texas, among other places — and she took it. And by the time it was over (actually, long before it ended), she was really ready.

And thus she commenced a lengthy search for the right way to scratch her entrepreneurial itch, and found one in a franchise of the Huntington Learning Center, which she opened late last year in the Five Town Plaza in Springfield.

But the center, which provides a host of individual testing and tutoring services, does more than satisfy Alli’s thirst to be a business owner. It also fulfills her desire to give something back to her hometown of Springfield — a facility that may help achieve progress with some of the issues confronting the city, especially high drop-out rates, a skills gap involving many sectors of the economy, and poverty.

“One of the major issues in Springfield today is education,” she told BusinessWest. “A learning center like this one is something the city needs. I knew that I wanted to do something in the community that was helping, or giving back, in some way.”

Just a few months into her new career, Alli says that all her extensive research has paid off. She finds the learning center to be as rewarding a venture as she thought it would be, and, from a business standpoint, she believes she’s in the right place at the right time — despite an economic downturn that has touched virtually every business sector.

And she believes President Obama gets much of the credit for that.

“He’s given a great sense of hope to a lot of people who otherwise would not have considered what kind of job they might be able to obtain or what their children can do,” she explained. “They may have set some really low bars, and Barack Obama’s presidency has raised the bar for a lot of people.

“I sensed this that night,” she said, referring to his Election Day remarks. “And I hope I’m right. I hope he inspires a lot of people to realize what can be achieved.”

In this issue, BusinessWest explores Alli’s desire to reach higher, and how she found what she considers the perfect outlet for giving back to the community she grew up in and fueling her entrepreneurial drive.

Learning Curves

Alli did two tours of duty, if one can call them that, in Tokyo, working for CSC Japan as what was known as a ‘business process architect and senior consulting principal.’ First, she consulted for the Nicos Life Insurance Co., specifically on a nearly three-year-long project to convert databases into a new computer system. Similar work came two years later for Manulife Japan.

She has many colorful anecdotes about working in that nation and in that culture, and some interesting observations. For example, she said that, while the language barrier presented some stern challenges, being a woman was a far bigger problem, apparently. “There isn’t a glass ceiling there,” she explained. “It’s made of titanium — you just can’t get through it.”

She started thinking about launching her own business even before her first stint in Japan in 1997, but put those plans on the back burner because she thought the assignment overseas would help her career-wise and confidence-wise. And as it turned out, she was right.

“When I went to Japan, I put my life on hold,” she explained. “But I thought to myself, ‘I need to do this — this is something totally different, it’s a new challenge. And I’m certainly glad I went. I wouldn’t trade that experience for anything.”

Overall, though, she said, a “conformist mentality” prevails in Japan, and after several months, she was starting to conform — and not liking it.

“I was becoming one of those numbers,” she explained. “If it was going to rain, I carried my umbrella; I got to the subway station at exactly the same time every day. I was becoming part of the crowd … I saw the same people standing in line for the train every day. And I knew I needed more.”

Elaborating, she said that, from a career-development standpoint, she again needed a new and different challenge, one that would meet many personal and professional needs. “I knew that something was missing for me — I needed to feel more satisfied about what I was doing.”

It would be several more years before she would find what she was looking for, but Alli told BusinessWest that the wait — not to mention the hard work and planning — would be well-worth it.

Backing up a little, and dating herself somewhat, Alli said she grew up in Winchester Square, which has long been known as Mason Square, and saw the struggles of many people from that neighborhood to acquire the skills and the ambition needed to succeed in business and in life.

“I wanted to get involved and do something about the issues that are facing Springfield,” she said, adding that this mindset was with her as she was considering a number of options for a business venture to call her own. She said she looked at restaurants and several franchising possibilities in that realm, but ultimately decided she wanted something that contributed more to the community and its overall well-being.

A Stern Test

She looked at several learning center chains, including Sylvan, Club Z, Princeton Review, and others, but eventually opted for Huntington after research into its products and philosophy.

“The Huntington model wraps itself around the student,” she said. “It’s very family-oriented, and it’s about more than teaching people skills — it’s also about teaching life strategies.”

The center, which has one full-time and eight part-time teachers and serves clients from across the region, provides a number of individual testing and tutoring services, she noted, involving reading, study skills, writing, phonics, math, spelling, and SAT/ACT preparation work. Most clients are children, but there are programs for adults as well.

And the client list is quite diverse, she continued, noting that many of the young people who come to the center have difficulties with learning, and there are also some who are doing well, but their parents want them to do better and gain needed confidence.

As for her own transition, from employee to employer, Alli says she’s handled the learning curve fairly well, and credited her previous work experiences, which were, in many ways, entrepreneurial in nature.

“For starters, I’m used to working long hours … in Japan, everyone works 11 or 12 hours a day,” she joked. “But beyond that, I was managing different parts of projects and always managing some type of team. I had a lot of autonomy — I only spoke to my manager once a month if I was lucky — so I was gaining good experience for this.”

Alli says she’s been helped, from a competitive standpoint, by the closing of a Sylvan Learning Center facility in East Longmeadow several months ago, but the bigger boost, business-wise, may come from the recently sworn-in president and his ability to inspire people to set higher bars for themselves.

“It’s only been a few weeks, but I can already sense that he’s having an impact on people,” she explained. “Because of him, I think people will want to reach higher than maybe they thought was possible.”

Meanwhile, the current economic conditions, while not outwardly good for business, may also inspire more people to seek help for themselves or their children.

“I think parents are looking around and realizing that their children are going to have to someday take care of themselves,” she told BusinessWest. “To do that, they’re going to need skills, and they’re going to need confidence.”

Learning Experience

Returning to her past life in the corporate world, Alli said there was much about it that unnerved her, particularly a “dog-eat-dog mentality” that she saw in Tokyo, Houston, and even Springfield and Hartford.

“It was all about getting ahead,” she explained. “With these management styles coming out now, people are pitted against one another and have become very aggressive toward each other, and there’s no concern for the repercussions of your actions toward others. What people are being taught is that this is how you get ahead in the world.”

Teaching people that there may be other ways to get where one wants to go is just one of the lessons Alli wants to impart at Huntington, a business venture that doubles as a way for its owner to contibute to the city she grew up in.

“When you’re working with people, you should be looking for ways to lift each other up, not keep them down,” she continued. “That’s one of things I want to do here — show people that they can succeed without crushing someone else; we should be working to help each other — always.”

If she can succeed with that assignment, then she really will be giving back to the community.

George O’Brien can be reached at[email protected]

Departments

The following is a compilation of recent lawsuits involving area businesses and organizations. These are strictly allegations that have yet to be proven in a court of law. Readers are advised to contact the parties listed, or the court, for more information concerning the individual claims.

CHICOPEE DISTRICT COURT

Richard J. Harvey v. Windsor Court
Allegation: Negligence in failure to maintain premises, causing injury: $4,388.10
Filed: 1/29/09

FRANKLIN SUPERIOR COURT

Dawn E. Bruno v. Austin Trucking Co. and Lawrence R. Bassett
Allegation: Motor-vehicle negligence causing personal injury: $18,258.21
Filed: 2/12/09

HAMPDEN SUPERIOR COURT

Alton E. Gleason Company Inc. v. Crestview Construction & Trucking Inc. & HDC Four, LLC
Allegation: Non-payment of services and materials provided: $59,269.86
Filed: 2/11/09

Shawn P. Coakley v. Town of West Springfield and West Springfield Public Schools
Allegation: Employee discrimination based on disability: $50,000+
Filed: 2/13/09

Thomas F. Fortier v. Alcobaca Inc. d/b/a The Meadows
Allegation: Failure to keep premises safe, allowing for plaintiff to be assaulted by another patron while on premises: $65,057.26
Filed: 2/10/09

HAMPSHIRE SUPERIOR COURT

Kathleen Treska v. Big E’s Foodland Inc.
Allegation: Plaintiff struck by object that was knocked off a shelf by an employee: $121,560
Filed: 2/10/09

Nail Communications Inc. v. Berkshire Blanket Inc.
Allegation: Breach of marketing contract and non-payment of services rendered: $28,000
Filed: 2/12/09

NORTHAMPTON DISTRICT COURT

Farm Family Insurance Co. v. Bioshelters Inc.
Allegation: Non-payment on insurance policies: $6,784.61
Filed: 1/15/09

First Equity Card Corp. v. The Pirate’s Den Restaurant
Allegation: Monies owed for credit advanced: $11,277.61
Filed: 1/26/09

SPRINGFIELD DISTRICT COURT

Gekay Sales & Service Co. Inc. v. Queen City Equipment Inc.
Allegation: Failure to pay court-ordered judgment: $6,000.73
Filed: 1/20/09

Ormsby Insurance Co. Inc. v. Canta Napoli Pizzeria and Restaurant Inc.
Allegation: Breach of contract and failure to pay monies owed: $16,554.57
Filed: 1/20/09

York Modern Corp. v. Dalton Tractor & Equipment Co. and TD Banknorth, N.A.
Allegation: Non-payment of goods sold and delivered: $5,019.13
Filed: 2/11/09

WESTFIELD DISTRICT COURT

F.W. Webb Co. v. Bushee Enterprises, LLC
Allegation: Non-payment of goods sold and delivered: $6,171.74
Filed: 1/12/09

Russell P. Jones v. EDS Development
Allegation: Unpaid balance on promissory note: $46,300
Filed: 1/30/09

Departments

Nell Elizabeth (Beth) Lorenz, President and Treasurer of Lorenz Honda in Greenfield, was recently honored for her nomination for the 2009 Time magazine Dealer of the Year Award. Lorenz was one of a select group of dealers from across the country recently feted at the 92nd annual National Automobile Dealers Assoc. Convention & Exposition in New Orleans. The Time magazine Dealer of the Year Award is one of the automobile industry’s most prestigious and highly coveted awards for new car dealers. Recipients are among the nation’s most successful auto dealers, but they must also demonstrate a long-standing commitment to effective community service. Lorenz was chosen to represent the Massachusetts State Automobile Dealers Assoc. in the national competition — one of only 49 dealers to share such an honor from more than 19,500 nationwide.

•••••

James E. Majka, CRPC, has joined Bancnorth Investment Group Inc. as a Financial Advisor based in the TD Banknorth branch in Westfield. Majka provides individualized retirement and financial planning, including individual retirement accounts, investment and managed-money programs, portfolio review, annuities, mutual funds, life insurance, long-term care insurance, wealth accumulation, and retirement plans for individuals, families, and small businesses.

•••••

Douglas E. Fish has been promoted to Associate Vice President for Financial Services at American International College in Springfield. Both the Financial Aid Office and the Office of Student Accounts report to Fish.

•••••

Shatz, Schwartz and Fentin, P.C., with offices in Springfield and Northampton, announced the following:
• Attorney Lina Alexandra Hogan has joined the firm as an Associate. Hogan concentrates her practice in the areas of business law, business litigation, and bankruptcy law.
• Attorney David K. Webber has joined the firm as an Associate. Webber practices in the areas of business transactions, estate and succession planning, taxation, and nonprofits.

•••••

Kara Arsenault has been promoted from Advisor to Unit Manager for lia sophia, a fashion jewelry company. Arsenault, based in Wilbraham, has met or exceeded her personal sales and recruiting goals to achieve this level of leadership.

•••••

Avada Hearing Care Centers announced the following:
• Carla Bartolucci, representing Avada of Chicopee, Avada of East Longmeadow, Avada of Easthampton, Avada of West Springfield, Avada of Westfield, and Avada of Wilbraham, recently completed a two-day, advanced-business-level workshop for key managers in Louisville, Ky. Managers participated in a forum where they exchanged ideas on management techniques in their respective regions. The exchange allowed managers to discuss their successes and challenges, and how to use those experiences to continuously improve attention to detail and the experiences of their patients.

•••••

Top Avon representatives including Linda Kershaw of Granby recently joined the A-list in Hollywood to celebrate their success. Division and district managers, along with top-performing representatives, enjoyed a weekend at the Beverly Hilton Hotel. Highlighting the weekend was a gala dinner with actor Patrick Dempsey, known as Dr. Derek Shepherd on the ABC drama Grey’s Anatomy. Dempsey spent time with the Avon achievers, posed for photos, and thanked them for contributing to the successful launch of Unscripted, his signature scent with the company. Since it launched last November, Unscripted has become one of Avon’s top-selling men’s fragrances. Winners were chosen based on their fourth-quarter sales performance compared to the prior year. In addition, leadership representatives who helped recruits advance during that period were also selected for the honor.

•••••

David Stanley Anton recently achieved membership in the prestigious Million Dollar Round Table (MDRT), the premier association of financial professionals. Anton is a one-year MDRT member. Attaining membership requires professionals to adhere to a strict code of ethics, focusing on providing top-notch client service, and continuing to grow professionally through involvement in at least one other industry association. Attaining membership in MDRT is a career milestone achieved by fewer than 1% of the world’s life insurance and financial services professionals.

•••••

Innovative Business Systems Inc. announced the following:
• Mike Ross, Technician, has earned the Microsoft Certified Systems Engineer (MCSE) designation, a multi-exam process that tests the candidates’ ability to design and implement an infrastructure solution that is based on Microsoft Windows Server software.
• Jeremy Redmond, Network Engineer, has earned the Citrix Certified Administrator (CCA) designation on XenServer 5.0. The CCA certification validates the skills necessary to implement a specific Citrix product.

•••••

Environmental Compliance Services announced the following:
• Alexandra Riddle has passed the state-licensed site professional exam. Riddle is a Principal and Senior Project Manager who has been with the firm since 1989.
• John Niedzielski has passed the state-licensed site professional exam. Niedzielski, also a Principal, is the Agawam branch manager. He joined the firm in 1998.

•••••

Cyndi Driscoll Downs has joined the East Longmeadow office of Landmark Realtors as a Real Estate Agent.

•••••

Crocker Communications announced the following:
• Carole Sweet has joined the firm as a Client Support Manager. She will oversee client support operations in Springfield and Greenfield.
• Jack Cominoli has been named Infrastructure Operations Director. He is in charge of inventory, purchasing, facilities, and Crocker Networking Systems.

•••••

The Pioneer Valley USO announced the following:
• David Jubinville, Co-owner of the Jubinville Insurance Agency in South Hadley, has been named President of the Board of Directors.
• Richard Lavallee, Director of Building Operations for Appleton Corp. of Holyoke, has been named First Vice President of the Board of Directors.
• Bruce Marshall, Co-owner of WARE Radio in Palmer, has been named Second Vice President of the Board of Directors.
• Martha Mangini, Administrative Assistant at the Hampden County Sheriff’s Department in Ludlow, has been named Secretary of the Board of Directors.
• Rene Faivre, Specialty Production Manager of Loose Leaf Inc. in Holyoke, has been named Treasurer of the Board of Directors.
• Alan Tracy, Owner of Tracy Brothers, a roofing company in South Hadley, has been named Executive Director.

•••••

Debra Call has been promoted to the new position of Clinical Director at the Children’s Study Home. She directs community-based therapeutic services through a new partnership with the Community Services Institute of Springfield. Call has worked with the Children’s Study Home for 10 years, most recently as Program Manager in family services.

•••••

Brenda Flower has joined Coldwell Banker Residential Brokerage in New England as a Sales Associate. She will provide residential real-estate services in Longmeadow.

•••••

The Food Bank of Western Massachusetts announced the following Board of Directors members:
• Attorney Susan. G. Fentin has been named President.
• Kelly DeRose has been named Vice President.
• Nancy Sherman has been named Vice President.
• Richard Burkhart has been named Treasurer.
• Jeffrey Ciuffreda has been named Clerk.

•••••

Stacey M. Earnest has been named Director of Sales and Marketing of the Mystic Marriott Hotel & Spa in Groton, Conn.

•••••

United Bank, based in West Springfield, announced the following:
• Anthony R. Franco has joined the bank as Assistant Vice President of Commercial Banking.
• Donna M. Easton-Vicalvi has joined the bank as Assistant Vice President of Government Banking.

•••••

The Lower Pioneer Valley Regional Educational Collaborative in West Springfield announced the following:
• Anna Bishop, Finance Director, has been recognized by the Govcrnment Finance Officers Assoc. with the Distinguished Budget Presentation Award and certificate of recognition for budget presentation.
• Anne McKenzie, Executive Director, has been recognized by the Government Finance Officers Assoc. with the Distinguished Budget Presentation Award and certificate of recognition for budget presentation.

Opinion
2009 Agenda Links Economic Stimulus and Health Care Reform

With the nation and the world watching, President Barack Obama and the 111th Congress have an incredible opportunity, and a formidable challenge: to enact comprehensive health care reform. While the economy will unquestionably dominate the early days of the 111th Congress, a compelling case is being made that health care is a key economic issue.

Late in 2008, the presidential transition team worked to craft an economic stimulus package. Last month, Congress passed — and Obama signed into law — the $787 billion bill, which dedicates some money to help states with growing and underfunded Medicaid programs, and also funds to help physicians purchase health information technology.

In late December, the Congressional Budget Office (CBO) released a cost-benefit analysis of 15 health care reform options. While the general finding was that most of the options would place significant cost burdens on the government, the CBO predicted that fostering the use of health information technology (including electronic medical records) would save the federal government $7 billion over the first 5 years and nearly $35 billion over 10 years, primarily through reductions in medical errors, lower health insurance premiums, and avoiding unnecessary tests and procedures.

Another health-reform option predicted to positively impact the budget if enacted is a requirement (similar to that in the Massachusetts Health Reform Law) that all but the smallest employers who fail to provide health insurance to their employees pay a fee. The CBO estimates that this would result in $47 billion in new revenues.

The Massachusetts law continues to serve as a possible framework for national health care reform.

Both the Senate Finance Committee’s proposal and President Obama’s stated health care positions support an ‘incremental universalism’ approach that includes Massachusetts-style elements such as ‘play or pay’ provisions for employers, expansions of Medicaid eligibility and other public programs, and some form of ‘connector’ to help people purchase more affordable health insurance.

U.S. Sen. Edward Kennedy continues to lead efforts in the Senate to develop a comprehensive proposal that would work at the national level. Kennedy recognizes that, while the principles of the Massachusetts plan are applicable nationally, there are significant differences between the state and national markets.

This year considerable attention will also focus on efforts to change the Medicare physician payment formula. While a solution is far from clear, there is no question that Congress wants to move away from using volume as a basis for physician payment and toward a still-undefined measurement of value and cost- effectiveness. The Mass. Medical Society continues to work with the Massachusetts congressional delegation and the American Medical Society to forge meaningful national health care reform.-

Alex. Calcagno is director of Federal Relations for the Mass. Medical Society. She is responsible for advocating the MMS positions before the Massachusetts congressional delegation, federal agencies, and the executive office. Calcagno has over 20 years experience lobbying in Washington, D.C. Before coming to Massachusetts she was assistant director of the Washington office for a national medical association and worked on Capitol Hill for a member of Congress.

Departments

PeoplesBank in Holyoke announced the following:
• Lynne A. Gino has been promoted to Vice President, Compliance and Security. Gino previously served as Assistant Vice President, Compliance and Security for PeoplesBank, and has more than 29 years of banking experience;
• Nadine M. Maggi has been promoted to Assistant Vice President, Consumer Lending. Maggi currently serves as a Loan Service Manager for PeoplesBank and has more than 15 years of banking experience;
• Brian J. Smith has been promoted to Vice President, Loan Review. Smith previously served as the Assistant Vice President, Loan Review for PeoplesBank, and has more than 30 years of banking experience, and
• Lauren E. Tabin has been promoted to Assistant Vice President. Tabin currently serves as Branch Officer of the Elmwood office in Holyoke, and has more than 10 years of banking experience.

•••••

Michael Paysnick has been named Executive Director at the Springfield Jewish Community Center. Before his appointment, Paysnick served as Assistant Executive Director for 20 years at the center.

•••••

Ronald I. Gross, MD, FACS, has joined the Department of Surgery at Baystate Medical Center in Springfield. He will serve as Chief of the newly formed Division of Trauma and Emergency Surgery. He will also see patients who are candidates for surgery as a member of Baystate Surgical Associates. Gross earned his medical degree at New York University School of Medicine and completed his general surgical residency and cardiovascular research fellowship at New York University/Bellevue Medical Center, where he also served as chief resident.

•••••

Cinda Jones has been named 2009 President of the Massachusetts Forest Landowners Assoc. based in Leverett. Jones is President of the ninth-generation, North Amherst-based Cowls Land and Lumber Co.

•••••

William Raveis Real Estate, Mortgage & Insurance, LLC in Longmeadow announced the following individuals have joined the agency as Realtors and will work out of the sales office at the Shops at 36 Center Square, East Longmeadow: Roberta Orenstein, Linda Fiore, Bill Fiore, Marthe Beauchamp, Moira Murphy, Anita Taylor, Christine Swanson, Tim Tufts, and Ken Corbett.

•••••

MassMutual’s Retirement Services Division in Springfield has appointed Tom Cremona to Vice President of Client Relationship Management.

•••••

Olivia S. Moson has been promoted to Contact Center Supervisor in the Direct Banking Department at TD Banknorth in Springfield. She is responsible for providing quality feedback to team agents concerning aspects of their overall work performance, and coaching, inspiring and motivating individuals to deliver a positive banking experience to telephone banking customers.

•••••

Gary Miville, branch manager of the Springfield office of Securitas Security Services, USA Inc., has been named Assistant Regional Vice President of ASIS International, the largest organization for security professionals, with more than 36,000 members worldwide. Miville, who served as chair of the Western Mass. ASIS chapter for two years, will now cover that chapter as well as the one in Connecticut.

•••••

The Polish National Credit Union announced the following:
• Carol A. Desrosiers has been named Branch Manager of the new full-service branch on College Highway in Southampton;
• Heather Huot has been named Assistant Manager of the Southampton branch, and
• Sarah Harrington has been named Head Teller at the Southampton branch.

•••••

Shatz, Schwartz and Fentin, P.C. of Springfield and Northampton announced the following lawyers have been selected for inclusion to the New England and Massachusetts Super Lawyers for 2008: Stephen A. Shatz, Steven J. Schwartz, Gary S. Fentin, Timothy P. Mulhern, Ann I. Weber, Steven Weiss, and Carol Cioe Klyman. Weber has also been recognized by Boston magazine as one of the top 50 women lawyers in Massachusetts.

•••••

Karen C. King of the Karen King Group in Wilbraham recently represented the United States in Toronto at a Remax Real Estate conference on the state of the global real-estate market. King spoke to 3,000 agents regarding the U.S. market over the past two years. King is the top Remax agent in the Pioneer Valley and among the top 5% nationwide.

Sections Supplements
Holyoke Gas & Electric Expands Its Fiber-optic Internet Service Once Again
Calvin Ellis, left, and Tim Haas say business customers appreciate the high Internet speed and network security of fiber-optic technology.

Calvin Ellis, left, and Tim Haas say business customers appreciate the high Internet speed and network security of fiber-optic technology.

Richard Carnall sees a bright future in fiber optics — and a municipal utility ahead of its time.

Specifically, he sees the fiber-optic Internet network built and maintained by Holyoke Gas & Electric as the model of the future — even though it was first installed in 1997, when the Web was still in its relative infancy.

“All communications will eventually be fiber optics,” said Carnall, a sales rep for HG&E.

“We just happened to be here a little earlier,” added Tim Haas, the utility’s senior telecommunications engineer.

Over the past 12 years, HG&E has expanded its fiber-optic Internet and business-networking service to schools, municipal offices, and companies throughout Holyoke, as well as expanding into Chicopee and downtown Springfield, including its latest site, at 1441 Main Street, also known as the TD Banknorth building.

Calvin Ellis, marketing coordinator at Holyoke Gas & Electric, noted that many municipal utility companies across the country have gradually gotten into the Internet business, but in 1997, such cities could be counted on one hand.

“This was before everyone realized they needed the Internet to do business and to connect multiple sites together,” he continued, noting that industries from banking to health care make this a matter of routine today — and need to do it securely, and at high speeds.

“Over time, customers began asking about it,” he said. “And as the Internet has become an important part of business, you’ll find multiple utilities around the country also getting into this business.”

Full Speed Ahead

Fiber-optic Internet, Ellis explained, utilizes thin strands of glass over which lasers are flashed at high speeds. Such an infrastructure, as opposed to one run over phone or cable lines, allows limitless bandwidth with no disturbances due to moisture or electrical interference, as well as easy scalability. “The customer calls us with his needs, and we can change his line in as little as 48 hours.”

“That’s not something you can do in a traditional telecommunications environment,” Carnall added.

A fiber-optic connection, the utility asserts, is the best form of Internet service available, in that it is more secure than a cable-modem connection, more reliable than DSL, and less expensive than a T1 line. Even its lowest-priced fiber-optic service, it claims, boasts upload speeds that are over 10 times faster than a cable modem.

If, as Carnall predicted, fiber-optic becomes the dominant Web medium of the future, Holyoke Gas & Electric can take some pride in its foresight more than a decade ago.

“That was the infancy of the Internet,” Ellis said. “Originally, we provided services to the city and schools, and then it grew to include businesses on the path.”

In the years that followed, the utility expanded the fiber-optic service to tenants in two high-rises — Tower Square and Monarch Place — in downtown Springfield, and two years ago it struck a deal with Chicopee Electric Light to run fiber-optic service in that neighboring city as well. Late last year, the Springfield service area expanded to include tenants in the TD Banknorth building.

Yet, Ellis said there are no plans in the works to expand HG&E’s Internet offerings to residences.

“It’s something we have looked at and continue to do so, but expanding the business model makes sense now,” Ellis said.

“We’re focused on the footprint we have at the moment, and within that, we’ve greatly expanded our equipment and capacity,” he added, noting that the company offers speeds up to 1 gigabyte per second.

“We can connect multiple business sites together at faster speeds. We have the technology to allow them to speak faster to each other.”

That’s important, Carnall said, because of the way businesses are increasingly connected digitally these days. “The Internet links organizations together,” he said. “A hospital will have separate medical centers, and a bank has multiple branches, of course.”

“There’s nothing else at this speed to connect those sites. We connect at ethernet speeds,” Ellis said, referencing the term for a computer network that connects workstations within a single physical site. “We can get these buildings to communicate like they’re one complex; there’s really no one else that can do this.”

The security of the network is also crucial, Haas noted, referencing the sensitive financial information that bank branches share, as well as medical information that is now governed by strict federal privacy laws. “These compliance issues are a major factor these days.”

Indeed, the network has a redundant design which guards against interruptions, and it has also passed several quality and confidentiality audits, meeting or exceeding the privacy standards set forth by the Federal Deposit Insurance Corp. and the Health Insurance Portability and Accountability Act.

Close to Home

But while Holyoke Gas & Electric touts the speed and security of its expanding fiber-optic service, Ellis said, just as important to customers is the location of its headquarters.

“Being locally owned is a plus,” he said. “Our customers know that, if there’s an issue, they can knock on our door, and the problem will be addressed. With a lot of cable and telephone companies, those calls often go overseas. That isn’t the way it’s supposed to be, but it’s true.”

“One thing that sets us apart is how we service and support it,” Haas said. “It has a community identity.”

Joseph Bednar can be reached at[email protected]

Sections Supplements
What You Don’t Know May Hurt You

Most of us get the basics of financial management. While it may not be our favorite pastime, we generally know the gist of balancing our checkbook, paying credit-card bills, and identifying retirement funds. But for many, that’s the extent of our financial comprehension.

In fact, most Americans fail to make the grade when their financial knowledge is tested beyond the ABCs of financial literacy. According to a 2006 study commissioned by Northwestern Mutual, Americans have little grasp of important — and relevant — financial matters that can affect their financial futures. In response to the study’s questions, which test financial knowledge, the vast majority of the more than 1,000 study participants failed to get 60% correct — that’s an F in school terms.

The study found that Americans score well when they’re presented with a list of answers to questions that ask them to identify terms like asset allocation, diversified portfolio, and IRA. However, when asked questions that delve a little deeper, Americans don’t make the grade with issues such as:

  • Bonds vs. stocks. Most Americans erroneously say bonds provide better long-term protection against inflation and other adverse market conditions as opposed to stocks.
  • Group Insurance. Six in 10 wrongly believe they will be able to take their group life or disability policies with them should they leave their job.
  • Nursing-home costs. Most underestimate such expenses; while the average yearly cost is approximately $75,000, most estimate the cost to be less than $60,000. In addition, few protect themselves against these costs.
  • College savings programs. Fewer than half know 529 plans are savings vehicles for funding education.
  • Yet these results raise another important concern that must be addressed: our children’s knowledge of financial matters. Most parents know the importance of teaching their children how to manage money. In fact, two-thirds of teenagers look to their parents, not teachers or peers, to learn how to make money and manage it. Yet according to a 2004 study by Northwestern Mutual on kids and money, nearly half of the parents surveyed admitted that they did not believe they were good financial role models for their children. So how’s their financial future looking? Not good.

    Kids and Money

    The Jump$start Coalition for Personal Financial Literacy has conducted national research underscoring that the average high-school graduate also lacks basic personal finance skills and, therefore, struggles with everyday earning, spending, saving, and investing.

    The coalition’s most recent biennial survey, released in April 2006, shows that nationally, 12th grade students are in trouble.

    Though they also understood fundamentals like asset allocation, at large, they correctly answered only 52.4% of the questions — or the equivalent of an F — a sure sign that students’ lack of financial literacy remains an issue that affects all Americans.

    The fact is that, in today’s complex world, it’s not enough to know only the basics, and this holds true for both parents and kids. There is so much to understand about retirement, college saving, protecting our families with the right kind of insurance, and more that it’s up to each of us to stop this cycle.

    So, where does the answer lie? If we aren’t grasping financial knowledge beyond the basics, how will our children ever learn it?

    Investing in Education

    The answer lies in education — both at home as well as at school. For Americans who want to take a proactive approach to building financial knowledge and change the cycle, utilize the wide array of financial resources available to get you on track. Look at financial statements on a monthly basis to better understand and track investments.

    Reading reliable financial publications, such as the Wall Street Journal, Barron’s, and Investor’s Daily, can also grow one’s financial knowledge base. And don’t forget to include your kids in the conversation so you can learn together.

    The Web also offers a variety of resources: Northwestern Mutual offers a Learning Center at www.nmfn.com, which features articles on a range of topics, as well as a glossary of financial terms and calculators to help gauge financial well-being. Moreover, parents and teachers can access information on teaching young kids about earning, saving, investing, and owing at www.themint.org, www.jumpstart.org, and www.mymoney.gov.

    Your children’s school can also play a role, though it’s best if they are learning the foundation at home from you. However, encouraging school officials to consider classes and curriculum on the importance of being money-smart shouldn’t be overlooked. There are plenty of free resources available to teachers through organizations like the National Council on Economic Education and the Northwestern Mutual Foundation to help get them started.

    It also may be eye-opening to gauge your own financial knowledge by taking the Money Maladies Test at www.moneymaladiestest.com, a condensed, 14-question version of the 2006 study. See where you are strong, and also identify some areas you may want to address.

    While some may be born into money or great wealth, no one is born knowing how to save and invest. Building a financially secure future depends on learning the basic principles of earning, investing, and saving. As Benjamin Franklin once said: “an investment in knowledge always pays the best interest.”v

    John Joyce is a network representative with Northwestern Mutual Life Insurance Co., based in Milwaukee, Wis., its affiliates and subsidiaries, and is based in Springfield; (413) 748-8744;[email protected].

    Sections Supplements
    Economic Stresses Threaten Bank Profits
    William Hogan Jr.

    William Hogan Jr. says tough economic times tend to magnify the profit pressures banks deal with all the time.

    Banks have plenty to worry about as they navigate the current choppy economic waters. The ongoing lending crisis, caused by some $1 trillion in losses due largely to defaults on risky mortgage loans, is an ongoing story, to be sure. But banks are also dealing with decreased profit margins due to a historically narrow net interest spread. While the region’s financial institutions remain relatively healthy, the profitability issue is yet another obstacle to overcome — in a year that has posed far too many already.

    How does a bank not make money?

    It’s a question plenty of Americans have certainly asked. One answer can be found on the margins.

    At issue is something called ‘net interest spread,’ which is essentially the difference between the interest yield that banks earn on loans and other assets, and the interest rates they pay on funds they borrow from the government and other banks.

    That spread gives a good idea of how profitable the industry is at any given time, and right now, the margin is razor-thin — another wrench at a time when many banks are struggling simply to remain afloat.

    “The federal funds rate today is as low as it’s ever been,” said William Hogan Jr., president of Easthampton Savings Bank. “But deposit rates have fallen as lending rates have fallen, and the difference between the two is tight today.”

    “The spread is the difference between the cost of funds and earning assets,” explained Richard Collins, president of United Bank. “The rates go down and up all the time. Our job as bankers is to do our best to balance the impact and make a profit. But the yields on earning assets stayed flat this year, and that’s now starting to affect our portfolio. That puts pressure on the margins for a lot of banks.”

    It’s pressure many executives say they don’t need right now, in the midst of a banking crisis that saw some two dozen institutions go under last year, and credit markets seize up after banks took more than $1 trillion in writedowns and credit-market losses since 2007, driven largely by record subprime loan defaults.

    “I’m always an optimist, but a careful one,” said David Glidden, regional president of TD Banknorth, adding that he believes the economy will worsen, at least in the short term. “I think we’re going through historic times, and really uncharted waters, so to speak.

    “I’m optimistic that the economy is resilient, and the credit markets are resilient and will come back,” he continued. “But I do not think we’ve hit bottom, and we’re going to see things get worse before they get better.”

    Profits and Loss

    Hogan said a whole host of factors can put unusual pressures on bank profitability, but they tend to be more apparent during a recession.

    “When times are good, you can overlook some of these factors,” he said. “But there’s a cumulative effect from all the issues that the financial-service business is dealing with today, from the economy to the new and increased regulations.”

    One such factor, said Hogan, is suddenly increased premiums from the Federal Deposit Insurance Corp. (FDIC), which protects consumers’ deposit and savings accounts, due to the rash of bank failures over the past several months.

    “The problems of Wall Street are reaching Main Street, so to speak, and we’re all painted with the same brush. In a lot of ways, we’re paying for the sins of our financial brothers; FDIC insurance premiums are up dramatically because of the need to clean up bank failures. We’ve got to kick in to help fund that.”

    It doesn’t help that banks are facing a significant loss of confidence, said Glidden, which makes him even more relieved at the relative health of his own institution.

    “We are still actively lending,” he said. “Fortunately, we avoided a lot of the credit problems that have plagued the larger money-center banks.

    “Like anybody, we’re being prudent because of the economy and what’s going on in the market,” he added. “Nationally, lending overall is clearly still restricted. But hopefully, some of the things the federal government is doing will unclog the financial system, which is really clogged up.”

    One key obstacle, he explained, is bank-to-bank lending, a generally robust activity during better economic times. “There’s just none of that going on right now,” Glidden said, “because banks don’t trust other banks’ balance sheets. There’s no confidence in the system.”

    That’s understandable, said Collins. “A lot of banks are taking writedowns on securities they hold. Other banks hold these exotic mortgage-backed securities — toxic securities — and if you own those, your major problem is profitability. A few bad securities can wipe out a lot of interest margin.

    “That continues to be true all over,” he added, “but we haven’t seen that story here. Our bank has not been hurt by subprime loans and toxic securities.”

    That’s a trend that’s true throughout Western Mass., in fact, as many regional banks tout their freedom from the sort of bad loans that have sent so many banks reeling.

    “We’re very busy, and the message we’ve been telling people is that we have money to lend — and, by and large, we’re doing that, and at the same terms and conditions we were years ago,” Hogan said. “We really haven’t tightened our restrictions or made it more difficult, generally, for people to get loans, and we have an active pipeline of loans in process right now, from home mortgages to consumer loans to commercial real estate and lines of credit for businesses.”

    The main reason, he explained, is that the bank is not only well-capitalized — its capital ratio is 11.3%, more than twice the level suggested by the FDIC — but, like other Western Mass.-based banks, totally unencumbered by toxic securities.

    “We’ve never made a subprime loan; we never did these wild and crazy loans with no documentation or income certification, with little or no down payments,” he said. “We’ve never ventured into those, and we haven’t swayed from business as usual.”

    Back in the Saddle

    Confidence in the financial-services industry has affected consumers in more ways than one. Consider, for example, the yield spread when it comes to mortgages.

    At press time, the spread between 30-year mortgages and 10-year Treasury notes was the largest in two decades, even though the average 30-year fixed-rate home loan was below 5%, the lowest in at least 40 years.

    Spreads are even wider for adjustable-rate mortgages; the average 1-year ARM is almost 5.8% above three-month Treasury bill yields, almost three times the typical spread.

    Those trends have given rise to consumer calls for further mortgage rate reductions, but economists say banks are skittish after taking that aforementioned $1 trillion in credit losses.

    “Underwriting criteria have been tightened considerably, and that is a real issue,” said Douglas Duncan, chief economist at Fannie Mae, in Finance and Commerce, an online business news source. “Mortgages could well be close to 4% if they reflected traditional spreads. It’s not greed or things like that. It’s the real risks the banks see.”

    Even a healthy bank like TD Banknorth — it’s one of only four AAA-rated banks worldwide, when only recently there were 27 such institutions in the U.S. alone — isn’t immune to such anxieties, Glidden said, but neither is it time to panic.

    “We have plenty of liquidity and strong capital. We’re a profitable company, but in this marketplace, we’re trying to focus on our customers, our core franchise, and prudent growth,” he said.

    “In this environment,” he continued, “you can still grow, but I think you have to be very measured in finding your opportunities and executing a plan, because it’s the furthest thing from business as usual right now — and some boats are going to be lost in this tide.”

    Many already have. For those that remain afloat, maximizing profits remains a delicate balancing act, as they wait for the economy — and industry confidence — to return.

    Joseph Bednar can be reached at[email protected]

    Departments

    State Foreclosures Soar 62% in 2008

    BOSTON — Foreclosure activity in Massachusetts surged 62.4% in 2008 compared to 2007 and was nearly four times the level seen in 2006, according to the Warren Group, publisher of Banker & Tradesman. A total of 12,430 foreclosure deeds were recorded last year, up from 7,653 in 2007 and 3,130 in 2006. In December, there were 936 foreclosure deeds, a 5.4% increase from November’s 888 deeds and a 37% increase from the 683 deeds in December 2007. December marked the fourth consecutive month in 2008 that foreclosure deeds fell under 1,000. The bulk of the foreclosures — nearly 60% — occurred from March through August, when more than 1,000 foreclosure deeds were recorded each month. In Hampden County, there were 1,040 completed mortgage foreclosures, up 41.7% compared with the 734 foreclosures noted in 2007. Foreclosure petitions, the first step in the foreclosure process, ended the year below the level reported in 2007. Lenders filed 21,804 foreclosure petitions in 2008, down 26.3% from 2007, when there were 29,572 foreclosure petitions. The dropoff is linked to a law that went into effect last year that requires lenders wanting to initiate a foreclosure to give delinquent borrowers 90 days to pay off mortgage-loan defaults. The Warren Group also tracked 19,270 auction announcements in 2008, a 32.5% increase from 14,546 in 2007, and 189.4% higher than the 6,659 auction announcements reported in 2006. Auction announcements in December climbed 6.3% to 1,206 from 1,134 in November and 11.6% from 1,081 during the same month a year earlier.

    Ad Club Seeks ADDY Award Entries

    SPRINGFIELD — The Advertising Club of Western Mass. (ACWM) is now seeking entries for the 2009 ADDY Awards. The annual competition recognizes creative excellence in Hampden, Hampshire, Franklin, and Berkshire counties in all media, including print, broadcast, interactive, out-of-home, and public-service advertising. The competition is a three-tier national contest conducted annually by the American Advertising Federation. Entry in the ACWM ADDY competition is the first step toward winning a national/international ADDY. A panel of advertising experts will select winners in Springfield on Feb. 19. To be eligible for consideration for an ADDY, all work must have first appeared in the media between Jan. 1 and December 31, 2008. All ACWM ADDY entries must be registered online, submitted in person, and paid in full by 5 p.m. on Feb. 12 to Insurance Center of New England, 246 Park St., West Springfield. For mandatory online registration, rules, categories, and entry information, visit www.adclubwm.org. All ADDY award winners will be recognized at the 2009 ADDY Awards Red Carpet Gala on March 12 at CityStage in Springfield.

    Yankee Candle Restructuring, Closing Stores

    SOUTH DEERFIELD — The Yankee Candle Co. recently announced a restructuring plan that will result in the termination of approximately 330 employees, as well as the closing of its 28 Illuminations stores and the discontinuation of the related Illuminations consumer-direct business. The company acquired the Illuminations business, which was primarily located on the West Coast, in 2006. Chairman and CEO Craig W. Rydin noted in a release that decisions like these affect employees “are very difficult ones.” He added that company officials believe that the actions being taken, while difficult, are in the best interests of the company, its employees, and equity holders.

    Connecticut River Byway Grant Awarded

    WEST SPRINGFIELD — The Pioneer Valley Planning Commission (PVPC) has been awarded a National Scenic Byways grant of $976,000 for work to protect scenic lands along the Connecticut River Scenic Farm Byway in Hadley and South Hadley. The grant, which was provided by the Federal Highway Administration, was the only National Scenic Bylaws grant awarded in Massachusetts and the fifth-largest grant in the U.S., out of 221 grants awarded. The total project funding will be $1,220,000, including matching funds provided by communities, state agencies, and land trusts. The project was supported by the Hadley and South Hadley boards of selectmen and conservation commissions, Congressman John Olver, and the Porter Phelps Huntington Foundation. The Connecticut River Scenic Farm Byway follows Route 47 from South Hadley center through Hadley, and continues north through Franklin County and into Vermont and New Hampshire, traversing a historic pastoral landscape with views of the Connecticut River. The grant funds will be used to work with landowners who volunteer to protect important scenic land parcels along the byway through selling agricultural preservation restrictions or conservation restrictions. PVPC has also applied, with the support of the Franklin Regional Council of Governments and the towns of Hadley, South Hadley, Sunderland, Montague, Northfield, and Erving, to have the scenic farm byway designated as a National Scenic Byway. The designation would extend to state Routes 47 and 63, which are already designated as state scenic byways. The national designation would improve opportunities for grants to protect the byway, but would not impose any new regulations along the byway.

    State Officials Off on January Tax-collection Projections

    BOSTON — Through Jan. 15, month-to-date tax collections totaled $857 million, down $248 million from the same period in January 2008, with the full-month January benchmark projecting a decrease of $434 million from January 2008, according to the state Department of Revenue. The month-to-date decline through Jan. 15 was primarily attributed to the drop in income-tax estimated payments, which were down $253 million from the same period in January 2008, most likely caused by a decline in tax-year 2008 capital-gains taxes. A decline in capital-gains taxes was reflected in the revised January 2009 benchmark, which projects a $308 million drop in income-tax estimated payments for the full month. Historically, most of the change in January estimated payments has occurred in the first half of the month, as the department processes payments mailed by Dec. 31. Month-to-date withholding taxes through Jan. 15, 2009 totaled $438 million, down $9 million from the same period a year ago, compared to the revised benchmark estimate that projects a withholding decline of $104 million for the full month. Department officials note that Jan. 15 was too early in the month to make any judgments regarding January sales-tax collections, which are due on Jan. 20 of each month and reflect December sales. For the full month of January 2009, sales-tax collections are projected to decline by $27 million from January 2008 due to expected weakness in holiday-season sales as well as one fewer deposit day this month. January is not a significant month for corporate and business taxes, as there are no estimated payments with final tax returns due for most corporations, according to department officials.

    Features

    Nominations, Please

    This year’s five judges — including one member from each of the first two classes — will be announced later this month. They will be tasked with carefully weighing the achievements and community commitment of those who are nominated by their peers over the next two months. The nomination form can be found on page 20 of this issue. It will be reprinted in upcoming issues as well, and may also be printed from businesswest.com. The deadline for entry is Feb. 20.

    As with the past two installments of 40 Under Forty, the winners will be profiled in an upcoming issue of BusinessWest — always a must-read — and toasted at a reception in the spring.

    Of course, the contributions of young professionals certainly haven’t gone unnoticed in the business community at large, and BusinessWest isn’t the only organization to actively promote them.

    For example, William Trudeau Jr., another 2008 honoree and chief operating officer at the Insurance Center of New England in West Springfield, noted the efforts of the Young Professional Society of Greater Springfield to cultivate a group of young business people who work in the Valley and give back to its cities and towns on a civic level.

    “They give evidence that you can live here and make a good career here,” he said, adding that he got the same impression by spending time with his fellow 40 Under Forty honorees.

    “To see all these folks who are under 40, it’s promising for this region,” he said, noting that the experience was a good one for networking. “There were some people I knew and some people I had never known. It was just a good platform to get to know people, and a stepping-off point for a conversation when you see these people in the future. It was a great icebreaker to meet them through this event.”

    Davis agreed. “I very much enjoyed meeting some of the other young, talented people in the Valley, and I developed some good contacts,” she said. “I thought it was well-put together, and I enjoyed the experience.”

    And, of course, who doesn’t like a good party?

    “That was definitely a blast,” Anthony said. “I had a great time, and my family had a lot of fun. It was good to talk to everyone, and I’m looking forward to seeing what the next group is all about.”

    If the past two years are any indication, they’re about to make a difference.

    Joseph Bednar can be reached at[email protected]

    Departments

    Chicopee Bancorp Opens South Hadley Branch

    CHICOPEE — The newest Chicopee Savings Bank opened its doors on Dec. 15 at 32 Willimansett St., South Hadley. The full-service branch offers two drive-through teller windows, a 24-hour drive-up ATM, and night depository service. This is the bank’s seventh branch location, and as part of expansion plans, Chicopee Bancorp Inc., the holding company for Chicopee Savings Bank, is preparing to open its eighth branch in Ware later this month. Visit www.chicopeesavings.com for more information.

    Atlantic Fasteners Receives Lockheed Martin Contracts

    WEST SPRINGFIELD — Lockheed Martin recently awarded Atlantic Fasteners two-year contracts totaling $940,000. The aerospace division of Atlantic Fasteners won the contract bids in December, the largest to date in the division’s history. The contracts’ combined value is nearly five times higher than the division’s previous two-year contract with Lockheed Martin, according to Marc Dionne, director of the aerospace division. An authorized Lockheed Martin supplier since 2000, Atlantic’s aerospace division has earned exceptional quality and delivery ratings in the high 90s and often 100% from Lockheed Martin, according to Dionne. Dionne added that recent steps to increase the aerospace division’s national visibility by investing in technology have paid off, pointing to the recent introduction of online pricing as one example. Atlantic Fasteners now uses a bar-code inventory-management system and offers online ordering, RFID, and electronic invoicing. Through December 2010, Atlantic Fasteners will supply hundreds of fastener varieties to Lockheed Martin’s business units across the country. Atlantic Fasteners is an employee-owned company that stocks thousands of varieties of military, aerospace, and commercial fasteners.

    Lenox Softworks Launches Microscope Software Program

    LENOX — Lenox Softworks (LSW) recently debuted a Mac-compatible version of LX-ProScope HR, a customized version of the LUXUS software used with handheld USB microscopes. Patrick Consolati, product manager, noted that these capabilities make the LX-ProScope HR applicable to several industries, but its uses in health care are particularly diverse. Consolati added that its use in health care fields includes dermatology to evaluate skin changes. The technology creates a digital record of any fluctuations in a skin spot’s color or size and evaluates the overall health of skin and hair. Using the enhanced software, LX-ProScope HR provides for images to be captured at various screen resolutions, using an array of interchangeable, fixed lenses that magnify up to 400 times. The Windows version of the software was released by LSW last year. In addition to the recent Mac launch, Consolati said a host of new features have also been added to enhance both versions. LUXUS LX-ProScope HR was conceived in 2003 through a collaboration between LSW and Bodelin Technologies, based in Lake Oswego, Ore. Visit www.luxussoftware.com for more information.

    Baystate Medical Earns Fifth Beacon Award

    SPRINGFIELD — Baystate Medical Center’s Daly 6-2 Surgical Intermediate Care Unit has joined the ranks of the top health care teams in the nation, becoming one of only two such units to win the American Assoc. of Critical Care Nurses’ Beacon Award. Baystate has won five Beacon Awards altogether. The hospital’s Adult Intensive Care Unit (ICU) earlier this year won a critical care Beacon Award for the fourth consecutive time. Intermediate care units meet an important need for care for patients who are too sick for a standard medical-surgical unit but do not require the level of care provided in an ICU, according to Deborah Morsi, vice president of Patient Care Services for Baystate, and chief nursing officer for Baystate Health. Morsi commended the Daly 6-2 nursing and patient care team for their dedication and commitment to providing the best care to patients. As recipient of a Beacon, Daly 6-2 met rigid criteria for excellence, adhering to high standards of quality in leadership, recruiting, and training nurses, and caring for patients and their families.

    Loomis Communities Supports Nonprofits

    Throughout 2008, employees and residents of the Loomis Communities worked collaboratively to raise more than $19,000 in support of other nonprofit organizations across the region. Outreach efforts included conducting blood drives for Cooley Dickinson Hospital, Mercy Medical Center, and the American Red Cross, and selling Valentine’s Day cookies to benefit the American Heart Assoc. In addition, residents and staff participated in the daffodil sale and Relay for Life for the American Cancer Society, and partnered with the Sodexo Foundation with the Power of Change campaign to benefit the Food Bank of Western Mass. Organizations also benefiting from the Loomis Communities’ efforts included the Alzheimer’s Assoc., Brightside for Families and Children, and the Holyoke Visiting Nurse Assoc. Loomis Communities is a nonprofit continuing care retirement community that provides lifestyle and health care options to enrich the lives of older adults. The communities include Applewood at Amherst, Loomis House in Holyoke, and Loomis Village in South Hadley.

    Rockridge Residents Raise Money for Food Bank

    NORTHAMPTON — Once a month, Rockridge Retirement Community residents give up dessert for a day and instead donate that money to the Food Bank of Western Mass. During the holiday season, Rockridge residents presented their first $150 check to the Food Bank. Rockridge spends approximately $50 per day on making homemade desserts for residents, according to Diana Hitchcock, director of dining services. No-Dessert Day at Rockridge has allowed the community to donate $50 per month to the Food Bank. Beth Vettori, executive director at Rockridge, added that what the residents agreed to do reflects on the overall mission of the community. She noted that No-Dessert Day is a “powerful example” of the way residents inspire on a daily basis to give of themselves to help others in need.

    Insurance Center Answers the Call

    WEST SPRINGFIELD — After the recent ice storm that affected several hilltown counties, hundreds of calls regarding damage claims flooded into the Heritage Insurance Agency — which was also hit hard with electrical and communication outages. Its sister agency, the Insurance Center of New England, came to the rescue by deploying resources to answer customers’ calls and concerns about the damages to their property. The Insurance Center was able to redirect calls to its West Springfield location from customers calling to report claims on their cell phones. The Insurance Center of New England is a division of ICNE Group, a regional insurance agency for commercial products, group employee benefits, and personal insurance lines based in West Springfield. ICNE Group also operates offices in Chicopee, Gardner, Athol, Danvers, Fitchburg, Lowell, and Winchendon.

    MBA Foundation Donates to WestMass ElderCare

    HOLYOKE — An early holiday present was delivered recently by the Mass. Bankers Assoc. Foundation to the offices of WestMass ElderCare Inc., for its ongoing charitable purposes. Celebrating its 12th anniversary, the foundation awarded $5,000 to WestMass ElderCare through the nomination of PeoplesBank. WestMass ElderCare programs include elder home care, congregate and home-delivered meals, personal care management, adult foster care, nursing home ombudsmen, money management, and supportive housing programs. More than 3,000 individuals are served through its programs and services, according to Priscilla Chalmers, executive director of WestMass ElderCare. Chalmers noted that the organization was “extremely humbled” by the acknowledgement. The MBA Foundation has contributed more than $1 million to community organizations since it was created in 1996.

    Sections Supplements
    A Dose of Daily Motivation Builds Momentum

    As a leader, it does not matter what product or service your company offers or what specific responsibility your team has; your job is to motivate and develop your employees. While most leaders believe motivation is the key to any organization’s success, many struggle to keep their people motivated on a daily basis.

    So if keeping your teams motivated is a struggle in good times, is it even harder in a weak economy? Yes, absolutely. The focus shifts to the tough economy, so it becomes even easier to ignore the day-to-day obstacles. Here’s an idea — instead of ignoring the real issues, challenge your team to recognize, overcome, and be successful. Of course, it may be tough when research shows two important factors are prohibiting leaders from doing their jobs effectively: they fear losing their jobs due to downsizing, or they lack knowledge of how to actually motivate their teams. If leaders are afraid of losing their jobs, imagine how the employees feel.

    So, as leaders, how can you motivate someone — or even yourself — when there is fear of being laid off? The fact is, the best way to keep your job during reorganization is to stay focused on your job and ignore the ‘noise,’ and do your job better than anyone else. Corporate leaders will, at some point in their careers, experience company restructures and downsizing. During these times it is important not to ignore the option of losing your job; however, don’t focus on it. Focus on what you can control — you, your team’s actions, and ultimately the performance of your division.

    There is no doubt that the market and economy will rebound and will be bigger and better than ever. The only question is, when? While this is an optimistic view, what choice do you have? You can be motivated and believe you will achieve your goals, or you can focus on the negatives and feel miserable and hopeless. It’s vital you choose to be excited and motivated with an optimistic outlook for a better end result. Here’s the best part: By making this choice as a leader, your team will follow your example.

    So, this being said, how can you keep your team motivated every day? Again, while motivation is the key part of any leader’s job, it is one of the most difficult. People are made up of energy, and when people communicate with each other, it is merely a transfer of energy. To keep your team motivated on a long-term, consistent basis, a leader must have a plan that involves that energy. A leader needs to focus on what he or she can do daily, weekly, monthly, and quarterly to achieve the goal: to maximize their team’s motivation.

    Knowledge creates confidence, and when a person is confident, he or she is more motivated to take action: knowledge + confidence = motivation.

    A leader must turn the energy thermostat to high. Everyone has to understand that the right energy will empower everybody to achieve more. Remember, most people spend more time at work than at home, so it should be fun and motivating.

    To maximize your team’s motivation, here are some things you can do daily, weekly, and quarterly in your office:

    • Something to do daily: As a leader, when you get to the office, walk around and talk to every person. Leaders usually have a thousand things they need to complete every day, as soon as possible, so many walk straight to their offices and get to work right away. WRONG! The most important task is to get the team ready for the day. Walk the office every morning pump up your employees as they walk in the door. Remember, it is not only what you say, but how you say it. Give positive energy, and be genuine as you spend time with each person.
    • Something to do weekly: Everybody complains about sales meetings and staff meetings except the person holding the meeting. Because communication is so important to any company’s success, not having a meeting is NOT going to work; instead, ensure the meeting is effective and a good use of time. Use the meeting to teach your team how to do their jobs better. This doesn’t mean teaching your staff more about the product or service you make or sell, but rather focusing on the soft skills. Soft skills are leadership, customer service, sales, and communication. Every week, choose a different topic. For example, next week, try to make your customers feel special every time you talk to them.
    • Something to do quarterly: Conduct an all-team practice day; an offsite meeting that encourages employee growth and motivation is the best option for this. Make this event an extreme learning experience that involves everybody and allows each employee to learn and have fun. Many companies don’t think they have the budget for these activities, but that is a huge mistake. When you compare the cost of these offsite events — whether they are quarterly or semiannually — to the cost of having complacent and unmotivated employees, it is a small price to pay. Remember your employees are one of your largest expenses, and also the single largest contributor to your revenue. Don’t look at these events as an expense, but rather as an investment in the company’s success.
    • Remember to play to win day in and day out. You should never be in the defensive position, either waiting for the corporate ax to come down or hoping your teams will motivate themselves. Get in the trenches, talk with your teams, and be energetic, positive, and focused, and your team will do the same with your customers, ultimately ensuring your success.

      Nathan Jamail, president of the Jamail Development Group and author of “The Sales Leaders Playbook,” is a motivational speaker, entrepreneur, and corporate coach. As a former executive director for Sprint and owner of several small businesses, Jamail travels the country helping individuals and organizations achieve maximum success. His clients include Radio Shack, Nationwide Insurance, Metro PCS, and Century 21;www.nathanjamail.com

      Departments

      Boston Wine Festival

      January 10-April 3: Hosted by the Boston Harbor Hotel on Rowes Wharf, the Boston Wine Festival offers more than 50 wine and food pairing events. The schedule of events includes a variety of evening receptions, wine seminars, dinners, and themed Sunday brunches. For details on the festival, visit www.bostonwinefesival.net.

      Long-term Planning Seminar

      January 13: As part of a joint effort to educate the public about the importance of long-term care planning and insurance and the role it can play in helping to finance assisted living, Rockridge Retirement Community on Coles Meadow Road in Northampton will host an informational seminar to increase long-term care insurance awareness. Richard A. Eisenberg of Eisenberg Associates Insurance Agency Inc. will present the 4 p.m. seminar, which will discuss the long-term care planning process, long-term care insurance, and assisted living. The seminar is free and open to the public; however, reservations are required by calling (413) 586-2902, ext. 23.

      New Year’s Gala

      Dec. 31: The inaugural Young Professional Society (YPS) of Greater Springfield New Year’s Eve Gala on Dec. 31 at the Sheraton Springfield is nearly sold out. Interested parties, of any age, are invited to grab the last spots as YPS celebrates New Year — New Time: Springfield Shines In ’09. The theme of the YPS New Year’s Eve event is a celebration of not only the new year, but pride in the city of Springfield. Presented by NUVO Bank and supported by Williams Distributing and BusinessWest, the event is offering only 300 tickets; prices are $59 for one ticket, $109 for two tickets, and $209 per couple with overnight accommodations (plus additional room tax and fees) at the Sheraton Springfield. Final tickets are on sale at www.springfieldyps.com. The evening includes three different party rooms with a live band, Decades by Dezyne, and a DJ, with all guests receiving a ‘goodie bag’ with a number of offerings from sponsors. The night will also offer gourmet dinner stations, a dessert station, and a champagne toast after the ball has dropped at midnight. In addition, a continental breakfast will be served after midnight. Interested parties may go directly to www.springfieldyps.com to purchase tickets. Guests do not have to be YPS members to attend. Opportunities to sponsor this event are available on a first-come, first-served basis. Any company interested in reaching young professionals, call Jill Monson at (413) 219-9692 or E-mail [email protected].

      Departments

      ‘The Creative Economy’

      Dec. 9: The Studio Arts Building at UMass Amherst will be the setting for an informative program on how the ‘creative economy’ plays an increasingly important role in Western Mass., in job creation, revenue growth, and quality of life. Speakers will be artists Josh Simpson and Scott Prior, who will speak about their work and their marketing efforts, beginning at 6 p.m. The cost is $25. For more information, call (413) 737-6712 or visit www.msbdc.org.

      Boston Wine Festival

      Jan. 10-April 3: Hosted by the Boston Harbor Hotel on Rowes Wharf, the Boston Wine Festival offers more than 50 wine and food pairing events. The schedule of events includes a variety of evening receptions, wine seminars, dinners, and themed Sunday brunches. For details on the festival, visit www.bostonwinefestival.net.

      Long-term Planning Seminar

      Jan. 13: As part of a joint effort to educate the public about the importance of long-term care planning and insurance, and the role it can play in helping to finance assisted living, Rockridge Retirement Community on Coles Meadow Road in Northampton will host an informational seminar to increase long-term care insurance awareness. Richard Eisenberg of Eisenberg Associates Insurance Agency Inc. will present the 4 p.m. seminar, which will discuss the long-term care planning process, long-term care insurance, and assisted living. The seminar is free and open to the public; however, reservations are required by calling (413) 586-2902, ext. 23.

      Departments

      MassMutual Promotes Two in Succession Plan

      SPRINGFIELD — MassMutual promoted its two co-chief operating officers to new roles recently as part of a succession plan for the $500 billion company. Roger Crandall took over as president on Dec. 1, taking the role formerly held by Stuart Reese, who will remain as chairman and chief executive officer. Meanwhile, William Galvin Jr. will take over on Jan. 1 as CEO of Oppenheimer Funds Inc. in New York City. He will replace John Mirphy, who will continue as chairman of Oppenheimer Funds until his retirement at the end of 2009. Galvin is currently the executive vice president of MassMutual’s U.S. Insurance Group.

      Big Y, HNE Produce Video on Healthy Food Shopping

      SPRINGFIELD — Knowing that good health begins with solid choices of food, Health New England (HNE) and Big Y World Class Markets have come together to produce a new DVD titled Healthy Directions/Living Well Eating Smart — A Grocery Store Tour. In the video, Carrie Taylor, Big Y’s registered dietitian, leads viewers through each section of the market, discussing smart meal choices and providing tips on becoming a savvy shopper. “We hope people see that eating healthy is easy, affordable, and delicious,” she said. The idea for the DVD began with live grocery store tours that HNE conducts at Big Y stores for its members who have diabetes. “During our tours, shoppers would see us and ask if they could tag along,” said Lynn Ostrowski, director of Brand and Corporate Relations at HNE. “We realized that everyone wants to learn how to make better food choices.” The DVD is free, and can be obtained by calling HNE at (413) 233-3032, E-mailing [email protected], or E-mailing Big Y at [email protected].

      WNEC Receives Distinction

      SPRINGFIELD — Western New England College (WNEC) is featured in the first edition of the Colleges of Distinction guidebook, a new publication that provides a fresh look at some of America’s higher education institutions. Based on the opinions of guidance counselors, educators, and admissions professionals, the guidebook honors colleges that excel in key areas of educational quality and appeal to students’ unique and varied interests. To qualify for inclusion in the guidebook, WNEC was evaluated for its performance in the “Four Distinctions” — Engaged Students, Great Teaching, Vibrant Communities, and Successful Outcomes. Guidance counselors and admissions professionals around the country recommended WNEC in all four categories. WNEC was also noted for its active student body, devoted faculty, and academic programs based on developing collaboration, communication, and problem-solving skills.

      BMC Unit Earns Beacon Award

      SPRINGFIELD — Baystate Medical Center’s Daly 6-2 surgical intermediate care unit has joined the ranks of the top health care teams in the nation, becoming one of only two such units ever to win the American Assoc. of Critical Care Nurses’ Beacon Award. The honor is a first for an intermediate-care unit at Baystate, and the first such award for an intermediate-care unit in all of New England. Intermediate-care units are reserved for patients who are too sick for a standard medical-surgical unit but do not require the level of care provided in an ICU. As recipient of a Beacon, Daly 6-2 met rigid criteria for excellence, adhering to high standards of quality in leadership, recruiting, and training nurses, and caring for patients and their families.

      Springfield College Raises $44.5 Million

      SPRINGFIELD — Springfield College recently wrapped up its largest fundraising campaign in its 123-year history with a record $44.5 million pledged, exceeding its goal by more than 10%. The college entered the public phase of the campaign in 2005 with $20 million raised. Last year, The Kresge Foundation announced a $1 million challenge grant if the college were to raise $39 million by June 30, 2008. The challenge was met. Altogether, the college received nine gifts of $1 million or more, 67 gifts of $100,000 or more, and 376 contributions of $10,000 or greater. There were over 15,000 donors from all U.S. states and 15 foreign countries. Supported by campaign funds, the college constructed its Wellness Center and Field House, expanded and renovated Schoo-Bemis Science Center to create a modern, interdisciplinary science teaching facility, and broke ground for the Campus Union complex. College officials also established 50 endowed scholarships and 16 named funds supporting the college.

      Giving Tree Nearing Milestone

      SPRINGFIELD — Hasbro Games recently launched the 24th annual Hasbro Children’s Giving Tree at the Eastfield Mall on Boston Road to make the holidays a bit brighter for underprivileged children in the area. Leaders from Hasbro Games, the United Way of Pioneer Valley, the Salvation Army of the Greater Springfield Area, and Rachel’s Table were all on hand for the festivities, which included 60 children singing holiday songs and bringing donated food items. The Children’s Giving Tree campaign, which runs through Dec. 12, provides food, games, and toys to children in need who reside in the Greater Springfield area. Hasbro officials also encourage area residents to drop off nonperishable food items to the mall during the campaign, which will be distributed to Rachel’s Table.

      Captain Charles Leonard House Unveils Improvements

      AGAWAM — Agawam’s historic Captain Charles Leonard House opened its doors to the public on Dec. 7 to celebrate the holiday season and the near-completion of an extensive capital-improvement project. The improvements include extensive mechanical and structural work, as well as the new historically accurate exterior color scheme and foundation plantings. Inside, the Old Kitchen has been redecorated to better represent its original use as a tap room. Plans for an extensive landscape-restoration project featuring native species, historically appropriate plantings, and an outdoor reception area was also on display. That project has been put on hold, as state funding was recently cut by Gov. Deval Patrick due to the current financial crisis.

      Departments

      Janice Ward, Esq. has been named Vice President and Trust Officer at Greenfield Savings Bank.

      •••••

      Kevin R. Day has been elected Senior Vice President/Chief Financial Officer for Florence Savings Bank.

      •••••

      Berkshire Life Insurance Company of America in Pittsfield announced the following:
      • Donna K. Owens has been named Director of Multi-Life Segment Marketing. In her role, Owens will identify strategic product, program, and service opportunities for expanding penetration into the worksite customer market by Guardian agencies and other distribution channels through Berkshire Life’s DI@Work offering;
      • Stephen J. Prunier has been named Second Vice President and Counsel. He will oversee Berkshire Life’s litigation practice, and
      • Laura B. Rosenthal, FSA, MAAA, has been named Actuary. As Actuary, Rosenthal is responsible for modeling field compensation for Berkshire’s products, as well as overseeing the integrity of experience analysis for pricing, valuation, and regulatory financial analysis.

      •••••

      Bacon Wilson, P.C. of Springfield announced that eight of its attorneys have been distinguished as New England “SuperLawyers” and another six have been distinguished as “Rising Stars” in the November issue of Boston magazine:
      • Attorney Paul R. Salvage has been named a “SuperLawyer.” He is the co-chairman of the Insolvency Department. His practice deals with bankruptcy matters, representing both creditors and individuals or companies facing financial difficulties;
      • Attorney Gary L. Fialky has been named a “SuperLawyer.” He is chairman of the Corporate Department. His practice is concentrated in business and banking law, with an emphasis on business formations, mergers and acquisitions;
      • Attorney Michael B. Katz has been named a “SuperLawyer.” He is co-chairman of the Bankruptcy Department. His practice is concentrated in business and insolvency law;
      • Attorney Paul R. Rothschild has been named a “SuperLawyer.” He is chairman of the Litigation Department. His practice is concentrated in general litigation, as well as personal injury, product liability, medical malpractice, and employer/employee disputes;
      • Attorney Stephen N. Krevalin has been named a “SuperLawyer.” He is the firm’s Managing Partner. His areas of expertise include general business matters, real estate, and domestic relations. He also has extensive experience in the area of shopping center/mall representation;
      • Attorney Hyman G. Darling has been named a “SuperLawyer.” He is chairman of the Estate Planning and Elder Law Departments. His areas of expertise include all areas of estate planning, probate and elder law;
      • Attorney Francis R. Mirkin has been named a “SuperLawyer.” Mirkin’s areas of practice include commercial and residential real estate and general business matters, as well as consistent involvement in commercial loan documentation, representing numerous area financial lending institutions and businesses;
      • Attorney Stephen B. Monsein has been named a “SuperLawyer.” He is a member of the Domestic Relations and Litigation Departments. His work is primarily concentrated on divorce cases, but he also handles personal injury cases and does OUI defense work;
      • Attorney Gina B. Barry has been named a “Rising Star.” She is a member of the Estate Planning/Elder Law Department whose practice includes estate-planning issues. Additional areas of expertise include guardianship, conservatorship, planning for long-term care, and residential real estate;
      • Attorney Justin H. Dion has been named a “Rising Star.” He specializes in insolvency, business, and financial matters. In addition to handling Chapter 7, 11, and 13 bankruptcies, he also does financial planning, conducts foreclosures, and handles collection matters for lenders;
      • Attorney Adam J. Basch has been named a “Rising Star.” He is a member of the Litigation Department whose areas of expertise include construction litigation, personal injury, general litigation, and commercial litigation;
      • Attorney Todd C. Ratner has been named a “Rising Star.” He is a member of the Estate Planning/Elder Law Department whose practice includes estate planning issues. Additional areas of expertise include commercial and residential real estate together with general business and corporate law;
      • Attorney Benjamin M. Coyle has been named a “Rising Star.” He is a member of the firm’s business and corporate, estate planning and elder, litigation, and municipal departments, and
      • Attorney Mark A. Tanner has been named a “Rising Star.” He concentrates his practice in plaintiff’s personal injury, civil litigation, and land use and zoning.

      •••••

      Lia sophia recently announced top honors for its Excellent Beginnings Program Achievers for their outstanding accomplishments. They are:
      • Michelle Gower of Chicopee, and
      • Rebecca Lafleur of South Hadley.

      •••••

      Allen J. Miles has been promoted to Executive Vice President at Westfield Bank. In addition to his responsibilities of managing the commercial department and the consumer loan area, Miles will be an active participant in helping to formulate the strategic direction of the bank.

      •••••

      The Springfield Rotary Club recently awarded seven Paul Harris Awards at its 94th Paul Harris Awards Banquet. Paul Harris recipients are:
      • Gary P. Fishlock of Westfield;
      • Susan A. Mastroianni of Agawam;
      • Brian P. Sears of Springfield;
      • Edward P. Sunter Jr. of East Longmeadow;
      • Julianne L. Dulude of Southwick;
      • Trevor J. Gay of Northampton, and
      • Springfield School Volunteers.
      A Paul Harris recognition is the highest honor a Rotary Club can bestow on an individual or group, who may or may not be a Rotarian.

      •••••

      The UMass Amherst Alumni Assoc. recently named Anna Symington its Executive Director. Symington has been serving as vice president of the alumni association’s board of directors, has served on numerous association committees, and is a life member of the association.

      •••••

      Glenmeadow Retirement recently announced its Board of Directors and Corporators as follows:
      • George C. Keady of Longmeadow, re-elected President;
      • Randall Locklin of West Springfield, re-elected Vice President;
      • Peter Landon of Longmeadow, re-elected Treasurer;
      • Mary Downey Costello of Springfield, re-elected Clerk, and
      • Mary Meehan of Longmeadow, elected board member.
      All are also corporators. Newly elected Corporators are:
      • Lisa Doherty of Longmeadow;
      • Christopher and Patty Gill of Longmeadow;
      • Howard Hausman of Longmeadow;
      • John McCarthy Jr. of Ware;
      • Kasha Novak of Longmeadow;
      • Alice Parker of Springfield;
      • Todd Ratner of Longmeadow, and
      • Ann Marie Rome of Longmeadow.

      •••••

      The Safety Council of Western New England announced the following:
      • Thomas Bonavita, safety and training manager for the Springfield Water and Sewer Commission, was elected as Chairman of the Board of Directors;
      • Maurice Lavoie, safety manager at Farmland Foods, was selected as the Vice Chairman, and
      • Alan Stratton of Solutia was chosen as Treasurer.
      Also, Dave Pasquini, Russell Fleury, and Robert Dionne were voted in as new board members. Sandi Gagner is the immediate Past Chair.

      Features
      Marketing Effort Answers the Question About How to Raise Awareness of the Agency
      Joe

      Joe

      His name is ‘Joe.’

      And while he bears some resemblance to a few business owners in the area, there is no one person who inspired this character, said Ann Burke.

      Instead, he represents every business owner in the region, said Burke, vice president of the Western Mass. Economic Development Council, and thus he puts a face on an intriguing new marketing intiative launched earlier by this fall by the agency.

      It’s called ‘Ask the EDC,’ and its primary mission, said Danielle Paine, manager of Communications for the non-profit agency, is to raise awareness of the many ways in which it can be of assistance, especially to small-business owners, through myriad free services offered by a host of organizations affiliated with the EDC.

      Such services — from help with writing a business plan to assistance with crafting an energy-conservation program — are always in some level of demand, said Paine, adding quickly that such interest rises in trying economic times such as these. Which explains the timing of ‘Ask the EDC,’ which, according to some early numbers, is doing precisely what it was designed to do.

      Indeed, while it’s somewhat early to draw in-depth conclusions about the overall success of the initiative, initial response to the campaign has been positive, said Burke, adding that, while the EDC was getting a few random questions a week from area business owners before the campaign started, it is now getting closer to 15. And traffic to the EDC’s Web site is up, unofficially, by about 30%.

      All this is positive news for the region, she told BusinessWest, noting that one of the EDC’s primary missions is to help existing businesses survive, thrive, and, if at all possible, stay in this region. The ‘Ask the EDC’ program, part of a larger effort called HomeField Advantage, has become an important manifestation of that mission, and at a time when many businesses are struggling and looking for some help to get them through to the day when the economic climate improves.

      “Acknowledging that 70% of our growth comes from within, meaning businesses that are already in the region, and the need to better support those businesses in light of these challenging times, we decided to launch this campaign to help make people more aware of the free services available to them,” said Burke. She noted that recent questions reflect the current conditions, and include issues such as replacing lost customers, securing financing, and creating new revenue streams.

      Helping small business owners get the answers to these and other questions was the motivation for ‘Ask the EDC,’ which was officially launched on Oct. 27 and has included print ads, radio spots, a new page (asktheedc.com) on the EDC’s Web site, and a billboard on the southbound lane of Interstate 91 near Longmeadow.

      The campaign was inspired by the nagging perception that, while larger businesses probably know about the EDC, its services, and its affiliations with a host of economic-development agencies and business-support organizations, many smaller venues don’t, or lack a full understanding of the help that’s available. The recent surge in calls, E-mails, and Web hits would seem to verify that notion, said Burke, and offer evidence that the $28,000 expenditure has been a sound investment.

      ‘Ask the EDC’ was designed to build the EDC brand, said Burke, and, in general, educate business owners and managers about the many areas in which support is available. They include:

      • Real estate, or help with finding a new location;
      • Capital access, or assistance with obtaining financial resources, grants, micro-loans, venture funding, and incentive programs;
      • Regional data and drive-time analysis, or access to demographics and statistics needed for relocation and expansion decisions;
      • Peer networking opportunities;
      • Workforce development, or insight into recruiting and training opportunities, internships, and grants to help resolve staffing issues; and
      • Academic institutions, or ways to tap into the resources available at the colleges and universities in the Knowledge Corridor.
      • The questions posed to asktheedc.com have run the gamut, said Burke, as evidenced by one recent print ad. One inquirer wanted some input on whether state funding or other types of grants are available for a solar power installation for his manufacturing plant. Meanwhile, a retailer in what he called a “hidden location” in Springfield wanted to know if there was financing available for some obviously needed marketing.

        “My company currently uses contracted employees, but we are interested in transitioning to direct hire,” wrote a third business owner. “How can we learn about workers’ compensation wage rates and insurance?” Still another, the owner of a small electrical-contracting business, desires to build in the local industrial park and wanted to know where to turn for financing.

        Those with questions are often referred to a veritable alphabet soup of acronyms, said Burke, connoting agencies such as the Western Mass. Enterprise Fund (WMEF), the Small Business Development Center Network (SBDC), SCORE (the Service Corps of Retired Executives), and even the Mass. Office of International Trade & Investment (MOITI).

        Paine told BusinessWest that the new marketing campaign will run through the end of the year, at which time, she, Burke, and others will review goals, results, and strategies for moving forward. Results (in the form of responses to the various marketing vehicles) are being carefully tabulated, she continued, adding that the EDC will likely continue the campaign with those media outlets that are generating the best results.

        For now, ‘Ask the EDC’ seems to be the answer to the ongoing question about how to brand the EDC and make its broad menu of services and affiliations known to more business and owners and managers.

        Just ask ‘Joe.’— George O’Brien

        Sections Supplements
        Bolstered by Its Diversity, the Local Job Market Remains Fairly Stable
        Bill Ward

        Bill Ward says this region, once dominated by manufacturing, has diversified economically over the years, which insulates it during a downturn.

        Bill Ward says he grew up in the town of Bethlehem, Pa., a community that through much of its history owed its identity and its livelihood to the steel mills that took the same name.

        “About 60% of the population worked for Bethlehem Steel, and there was probably a supply chain of another 20%,” said Ward, executive director of the Regional Employment Board of Hampden County, referring to conditions years ago (the company was dissolved in 2003). “When that industry went, there was nowhere to hide.”

        He related that story to explain why concern, and not panic, is the watchword for the region’s job market. It comes down to one word: diversity.

        “We’re not as sector-sensitive here,” he explained, adding that the once-manufacturing-dominant region now has jobs spread across a number of business groups, none of which seem to have been very hard hit to date by a recession that is devastating other parts of the country, where unemployment is approaching 10%

        Indeed, ‘stable’ is the word that Ward and others used to describe sectors ranging from health care to education; from financial services to manufacturing. They mixed it in with ‘holding their own’ to describe these industries and the impact to date.

        There have been some layoffs and hiring freezes in each of these sectors, said Ward, but nothing approaching the shock waves hitting construction-related businesses in many regions and the widespread devastation in the financial districts in New York, Boston, Charlotte, N.C. (home to several large banks, including Bank of America), and even Hartford.

        This is evidenced by a current unemployment rate in the region that is slightly below the national average of 6.5%. As of the end of October, jobless rates in Springfield (7.8%) and Holyoke (7.5%) were significantly higher than the state average of 5.5%, but many Hampden County communities lie well below that figure.

        That’s not to say that there isn’t concern or apprehension about the future of the local job market. Some sectors, especially those dependent on state and federal funding (and there are many), are hurting, and there are some warning signs, said Rexene Picard, executive director of the Springfield-based one-stop career center FutureWorks.

        These include growing numbers of individuals showing up at her agency and also at CareerPoint in Holyoke looking for job opportunities, and also greater interest in temporary employees, with some business owners wary of hiring on a more-permanent basis due to uncertainty about what the future will hold.

        “The major impact that I see every single day is the number of people coming in for unemployment assistance,” she told BusinessWest. “I’ve never seen it this difficult.”

        Seeking Hire Ground

        Moving down an unwritten list of the region’s major employment sectors, Ward and Picard said none of them have been unscathed by the downturn, but, by and large, they remain stable — there’s that word again.

        The term accurately describes the state of manufacturing, an important sector because it brings money into the region from outside its boundaries and has a high ‘job-multiplier effect,’ said Ward, meaning that for every job in that realm, another two to three are created in other sectors.

        “If you lose manufacturing jobs, your economy is likely taking a bigger hit than what a raw number of job statistics would suggest,” he explained. “In general, though, the high-tech and precision manufacturing sector in Western Mass. is holding its own.”

        The same can be said of the financial-services arena, said Ward, noting that other regions and individual cities, such as Hartford, with its high concentration of insurance industry-related jobs, have been hit much harder.

        “The dramatic financial collapse we have seen on the national level and on the state level are clearly reverberating in our region, but we are not going to see a big hit like you see elsewhere,” he told Business-West. “Our financial markets are stable, but I’m sure they’re very cautious as well.”

        Picard agreed, and noted, as others have over the years, that the region actually benefits from its historically moderate pace of growth in trying times such as these.

        “In contrast to the financial sector in Boston, we haven’t grown as rapidly out here,” she explained, “so we aren’t laying off as many now.”

        In health care, one of the region’s strongest employment sectors, the sagging economy has created a new set of hurdles for an already-challenged industry (see related story, page 26). These have led to some layoffs at Northampton’s Cooley Dickinson Hospital and Baystate Health, the region’s largest employer, as well as some hiring freezes involving non-clinical workers. But overall, the sector remains solid, and in some cases is still experiencing difficulties filling job openings.

        This is a separate challenge for the region, said Picard, noting that there are ongoing efforts to close a recognized skills gap with many positions within the health care industry and to put workers into the pipeline.

        As for the education sector, another pillar of the local job market, the private colleges have yet to be seriously affected by the economic downturn, said Ward, and the public schools have taken small-scale steps to date. This could change, however, as those institutions adjust to $1 billion in budget cuts recently announced by Gov. Deval Patrick, and the possibility of additional reductions.

        There are a number of institutions threatened by federal and state cutbacks, said Picard, listing her own as just one example; the two one-stop career centers have been forced to lay off 11 workers between them, she explained, adding that a host of social services, encompassing everything from mental-health services to childcare to transitional services (all of which are in greater demand during an economic downturn), are seeing their funding cut.

        Meanwhile, other sectors are struggling. The sharp decline in the housing market has deeply impacted Realtors, said Picard, and also businesses in a host of related industries, including retail, which is smarting from an overall erosion in consumer confidence.

        This phenomenon can be seen in a drop-off in holiday-season hiring, said Picard, with many stores wary about adding additional personnel. A lackluster holiday shopping season is predicted for the region and the nation, and if this comes to pass, then January will not be kind to some workers in that sector.

        “What we’re hearing is that, come January, we might see additional layoffs,” she explained, “or actually more stores closing.”

        Overall, caution is the prevailing attitude among employers, said those who spoke with BusinessWest, and this is reflected in greater reliance on temporary workers and temp-to-hire scenarios.

        Rick Caneschi, corporate account manager for the Valley Employment Group, has seen seen such patterns develop, especially the hiring of temporary workers instead of permanent employees, a clear sign that business owners are apprehensive about the months ahead. And he knows from experience and navigating through more than three decades of business cycles that 2009 will be more challenging than ’08.

        “I hate to say it, but I think it’s going to get worse before it gets better,” he said. “We’re seeing more and more companies asking how long they can keep their temporary employees on the payroll; they are being very cautious.

        “It was in 1989 when we had an economic slowdown,” he continued. “But it was in 1990 when we saw the cuts. The question I ask myself is, where will we see the cuts in 2009?”

        Strength in Numbers

        This is the question on everyone’s mind as a dizzying year draws to a close.

        The volume of traffic at FutureWorks is certainly enough evidence that the local job market is not exactly healthy, but it remains stable, as the experts told BusinessWest, and the signs point to more of the same in the year ahead.

        “It’s going to be tough here,” said Ward, “but we do have that fundamental diversity, which gives us strength.”