bankESB Welcomes Audrey Chechile to Marketing Department

EASTHAMPTON — Audrey Chechile has joined the bankESB Marketing department as its Marketing Communications manager.

In this role, she will be responsible for managing internal and external communications content to drive brand awareness, engagement, and business development; managing the company’s marketing and sales-material development, inventory, and distribution; and managing bank-sponsored events and donations across the member banks of its parent company, Hometown Financial Group. She will be integral in supporting the Marketing department in providing the highest level of service and responsiveness to customers, communities, and business partners.

Prior to joining bankESB, Chechile was the Marketing manager at an automotive dealership group in Northampton, and before that was Marketing manager at Canna Provisions in Lee. She has more than 10 years of marketing experience in complex, regulated environments with emphasis in design, public relations, project management, event planning, and more. She holds a bachelor’s degree in public relations from SUNY Fredonia.