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People on the Move

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Departments People on the Move
Charlotte Hansen

Charlotte Hansen

Charlotte Hansen joined Polish National Credit Union as senior vice president, chief financial officer. Hansen, a certified public accountant, has an extensive financial background and a broad knowledge of community banking gained in her 27 years in the financial-services industry. Her areas of experience include financial and regulatory reporting, budgeting, strategic and capital planning, interest and liquidity risk management, process improvement, credit management, and product profitability and development. Her background includes senior management, CFO, and treasurer experience and responsibilities. She chairs the Financial Institutions Interest Group of the Connecticut Society for CPAs, an organization comprised of professionals in the banking/credit-granting industry. She is also a member of the Financial Managers Society Boston Chapter and a regular attendee of the Massachusetts Bankers Assoc. CFO Forum.

Hansen holds a bachelor’s degree in business administration, accounting from the University of Hartford and an associate degree in accounting from Manchester Community College. An active volunteer, she is treasurer and a board member of Connecticut Farmland Trust, secretary of Stafford Grange No. 1, and a member of the Stafford Family Services advisory board, and serves as treasurer of Down to Earth Community Farm in Stafford, Conn. She is also a member of the Danish Society of Massachusetts. “We are pleased to welcome Charlotte to our management team,” said James Kelly, president and CEO of Polish National Credit Union. “Her professional background, experience, and career accomplishments will be extremely beneficial for our continued success going forward.”

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Nancy Garrabrants

Nancy Garrabrants

The Harvard Pilgrim Health Care Foundation, which serves communities in Connecticut, Maine, Massachusetts, and New Hampshire through programs, grants, and service, announced the appointment of Nancy Garrabrants to its board of directors. Garrabrants is the former associate dean of the Center for Agriculture at UMass Amherst, where she was responsible for the Nutrition Education and 4-H Youth Development programs. She was previously director and assistant dean of the Stockbridge School of Agriculture at UMass. She is an award-winning education professional with 32 years of in-depth expertise in agriculture from the business, academic, and youth-development sectors. “With Nancy’s experience in strategic planning, youth development, and nutrition education, she will bring a fresh perspective to our already robust board, helping us to further define and meet the needs of the communities we serve,” said Eric Schultz, president and CEO of Harvard Pilgrim Health Care and chair of the Harvard Pilgrim Foundation board of directors. Garrabrants holds an associate degree in floriculture from the State University of New York at Cobleskill, and a bachelor’s degree in vocational education and master’s degree in plant and soil sciences, both from UMass.

•••••

PeoplesBank announced the promotions and appointments of several key associates.

• Donna Charette was promoted to first vice president, Finance. She previously served as vice president of Finance. She has more than 28 years of banking experience, and earned a Leadership Certificate at the New England School of Banking.

• Christine Phillips was promoted to first vice president, Human Resources. She previously served as vice president, Human Resources. She has more than 15 years of human-resources experience, and earned a bachelor’s degree from UMass Amherst.

• Tammy Bordeaux was promoted to vice president, regional manager. She previously served as assistant vice president, regional manager. She has more than 20 years of banking experience, and earned a bachelor’s degree in business administration from Western New England University and an associate degree in business administration from Springfield Technical Community College.

• Meghan Parnell-Gregoire was promoted to vice president, Business Lending Center manager. She previously served as assistant vice president, Business Lending Center manager. She has more than 15 years of banking experience, and earned an associate degree in mathematics from Holyoke Community College and a bachelor’s degree in business administration from Isenberg School of Management at UMass Amherst.

• Catherine Snow was promoted to vice president, commercial credit officer. She previously served as assistant vice president, commercial credit analyst. She has more than 30 years of banking experience, primarily in credit-related functions, and earned a bachelor’s degree in business management from Westfield State University.

• Paul Hillsburg was appointed assistant vice president, PeoplesWealth Advisory Group. He has more than 30 years of financial, sales, and business-development experience, and earned an associate degree in business management from Springfield Technical Community College. He holds Series 7 and Series 66 licenses.

• Xiaolei Hua was promoted to assistant vice president, portfolio manager II. He previously served as assistant vice president, portfolio manager I. He has more than 11 years of banking experience, and earned a bachelor’s degree in business administration and an MBA from Isenberg School of Management at UMass Amherst.

• Matthew Krokov was promoted to assistant vice president, portfolio manager II. He previously served as assistant vice president, portfolio manager I. He has more than eight years of banking experience, and earned an MBA from American International College, a bachelor’s degree in business administration from Westfield State University, and an associate degree in marketing from Holyoke Community College.

• Timothy Wegiel was promoted to assistant vice president, electronic banking officer. He previously served as electronic banking officer. He has more than 12 years of financial-services and banking experience, and earned a bachelor’s degree in business administration from Western New England University.

• Cherlynne Mills was promoted to Business Banking officer. She previously served as assistant vice president, Consumer & Business Banking Center manager at the St. James Avenue office in Springfield, and has more than 30 years of banking experience. She attended Holyoke Community College and Elms College and is presently pursuing a degree at UMass through its University Without Walls program.

• Jeffrey Reinke was appointed to operational risk officer. He has more than 16 years of operations and financial-services experience, and earned a bachelor’s degree in business administration, with a concentration in finance, from Western New England University.

• Victoria Thompson was promoted to internal audit officer. She previously served as internal auditor. She has more than seven years of auditing experience, and earned a master’s degree in accounting and a bachelor’s degree in business administration, with a concentration in accounting, from Isenberg School of Management at UMass Amherst.

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Kimberly Santos joined the Realtor Assoc. of Pioneer Valley (RAPV) as membership and meetings coordinator. She joins the association with several years of managerial experience in customer-success roles and training in operations management at Bay Path University. Santos said she is excited to leverage her experience and commitment to strong customer service to support RAPV members and produce a wide roster of events for members to enjoy. She invites prospective members to reach out to her to learn more about joining the association at [email protected] or (413) 785-1328.

•••••

Springfield Rotarian Paul Lambert received a District Governor’s Citation at the Rotary Club of Springfield’s Dec. 8 meeting. Lambert, a Rotarian since 2008, received the citation for his dedication and hard work as the Rotary liaison and Basketball Hall of Fame representative to the committee for the eighth annual Service Above Self award luncheon. The award honors those in the local community and in the world of basketball who exemplify the Rotary’s motto of ‘service above self.’ “If Rotary founder Paul Harris wanted to put together a Rotary dream team, Paul Lambert would absolutely be on it,” said Lamont Clemons, president of the Rotary Club of Springfield. “He is a hardworking, dedicated, and caring Rotarian.” Lambert is vice president, Enshrinement Services & Community Engagement at the Naismith Memorial Basketball Hall of Fame. He has been with the Hall for 15 years.

Inspired Marketing Makes a Splash!

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Custom Content Sales and Marketing Sections

Diving into the deep end once again.

inspired-marketing

(Left to right) back row: Lauren Mendoza, Kristin Carlson, Noelle Myers, and Lynn Kennedy; front row: Nikia Davis, Amanda Myers, Jill Monson-Bishop, and Crystal Childs
Photo by: Seth Kaye Photography

A new year is marked by many traditions: the ball drops, ‘Auld Lang Syne’ chimes, people kissing; but for local marketing agency, Inspired Marketing, 2018 started with the biggest ‘Splash’ yet. Inspired Marketing is ecstatic to announce the recent acquisition of Splash Marketing & Creative.

“ I have wanted to continue to grow the team,” shares Monson-Bishop, “and doing so through acquiring a company like Splash was a natural fit. I had been watching Crystal Childs for a while; impressed with the company’s work, commitment to the community, passion for helping businesses grow, and her desire to be a marketing educator. I truly believe our like-mindedness make this a perfect match.”

The objective of this addition is to provide the region with cutting-edge, customized solutions all under one roof. The Inspired Marketing team is now eight members strong including Splash founder, Crystal Childs, and her colleague, Amanda Myers.

Crystal Childs will be Inspired Marketing’s first Creative Director. She brings a vast array of experience to the team including graphic design, creative direction, social media skills, and management. Childs began her career as a graphic designer before transitioning into the world of social media in 2009. She’s trained at organizations such as Twitter and Facebook in California along with both the New York and California Google offices. Throughout her career she has learned all the various aspects of marketing; spending ten years in automotive marketing with the mega-dealership Balise Auto Group.

“I’m looking forward to being a part of the Inspired Marketing team,” Childs shared, “I am excited to continue offering my clients the outstanding customer service and creative Splash Marketing is known for; with the ability to now offer additional resources such as media buying and public relations. As Creative Director I can’t wait to work with the team to generate award-winning work on behalf of our clients.”

Area businesses will now benefit from affordable, user-friendly websites built in-house with the addition of Web Developer, Amanda Myers. Myers is a graduate of Roger Williams University where she majored in Web Development and double minored in Graphic Design and Marketing. She combines creativity and savvy technical skills to build or redesign websites for clients; improving the aesthetic, functionality and overall usability of a brand or company’s web presence. In addition to agency-life, Myers has built websites for several industries including non-profits, manufacturing, and higher education.

 

Many Years of Hard Work

It is remarkable to think how much Inspired Marketing has grown over the years. Starting as a sole proprietorship with a part-time employee and growing to an S-Corporation with a full-time team is no easy feat. All while becoming a Certified Women Owned business, adding a Connecticut office, becoming an award-winning agency and expanding services, client portfolios and geographical reach.

In addition to all of this excitement, the last six-months Inspired Marketing has promoted from within and added key new team members.

  • Lauren Mendoza was promoted to Operations Manager and oversees all the HR, finances, and traffic for the agency. Mendoza had previously worked for Inspired Marketing when it was just a team of three, but needed the opportunities afforded by a larger company. Fortunately, when the company got bigger Mendoza was in the position to come back.
  • Kristin Carlson was promoted to Intern Supervisor. Carlson has been with Inspired Marketing since graduating Fitchburg State University in 2014. Her role now includes overseeing two interns per semester from colleges all over New England. In addition, she handles media buying; digital and social media; and analytics.
  • Lynn Kennedy joined the team as an Account Executive. Kennedy has an extensive history of marketing experience including 15 years of retail marketing with Yankee Candle and Pyramid Management and a decade of global marketing knowledge as well.
  • Nikia Davis has joined Inspired Marketing as Graphic Designer. Davis had a long and outstanding career in design with BusinessWest and The Healthcare News. Her creativity and passion produces some truly unique options for clients.
  • Noelle Myers also joined Inspired Marketing as Marketing & Event Specialist. Most recently she was the Director of Marketing for The Arbors Assisted Living. Prior she was the Director of Chamber Management Services and the Vice President of the Massachusetts Chamber of Commerce. She brings to the team a plethora of media and C-Suite relationships, a vast knowledge of event management, and a creative flair to writing.

 

Out of Sadness Came the Spark

An entrepreneurial idea typically stems from a personal moment in one’s life; Jill Monson-Bishop, founder of Inspired Marketing, is no exception. After a long career as a deejay on radio stations such as WMAS, Rock 102, and Mix 93.1; it was 2009 and she was selling advertising and seemingly content. All of that changed on June 2nd, when her Mom passed away suddenly at only 55-years-old.

Monson-Bishop pictured at her college graduation, with her mother, Sue McCormack

Monson-Bishop pictured at her college graduation, with her mother, Sue McCormack, the company inspiration.

The next day, Monson-Bishop was walking up the stairs to the family home and encountered a blue butterfly floating along next to her. Surprised by its appearance, she felt it had deeper meaning, “It was such a powerful symbol and message, like my Mom was saying I’m still here for you. Now it’s time to follow your dreams!”

In addition to the immense shock of losing her Mom came a realization that tomorrow is promised to no one. It was a sobering idea – one she pondered for days. “If I only get 55 years on this earth, how do I want to spend my time, and what do I want to be remembered for?” Those questions lit the spark for Monson-Bishop and, inspired by her Mom’s legacy, she began mapping out this new adventure – Inspired Marketing. The butterfly was incorporated into the logo as a reminder for each of us to always follow our dreams.

 

A Butterfly Takes Flight

In December of 2009 Inspired Marketing officially launched as a sole proprietorship. Like many start-ups, Monson-Bishop also held a full-time position as the Director of Marketing for Adam Quenneville Roofing and Siding for the first year. Throughout 2010 the business basics were developed, including the company Vision & Values Statement. This process is usually difficult for new businesses, for Monson-Bishop she used her Mom’s rules:

  • Don’t lie.
  • Respect others.
  • Be a team player.
  • Live with no regrets.
  • Always do what you say you’re going to.
  • Laugh often.
  • Listen.
  • And make your bed! (They don’t make beds, but they do have great coffee!)

In 2011, Monson-Bishop took the leap into the deep end of the pool. With $1,500 from her personal bank account and a rented desk at a friend’s office, she became a full-time solopreneur. In 2014 the company was proud to relocate to its current downtown Springfield office space and become a part of the city’s renaissance.

 

Our Story Is Just Beginning

Inspired Marketing is a full-service marketing agency specializing in creative services, digital and traditional marketing, and public relations. Working over the years with some of the region’s best companies including American International College, Adam Quenneville Roofing & Siding, The Good Dog Spot, Fuel Services, Square One, Bob Pion Buick GMC, Smith & Wesson, Deep River Plastics, Bounce Springfield and Bounce NY, PayLess For Oil, and MGM Springfield. Their objective is to make your business stand out with customized solutions to increase revenue. If you are ready to stand out in a cluttered world and really make a splash give Inspired Marketing a ring at 413-303-0101 or [email protected].

inspired-marketing-logo

Facebook: GetInspiredMarketing

Instagram: InspiredMktg   

LinkedIn: Inspired Marketing 

Twitter: #InspiredMarketing

 

 

 

Springfield Central Cultural District Receives $25,000 Grant

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Daily News

SPRINGFIELD — Morgan Drewniany, executive director of the Springfield Central Cultural District (SCCD), announced the receipt of a $25,000 Beveridge Family Foundation grant to help the organization create an artist database, as well as increase internal capacity.

Part of the grant from the Beveridge Foundation will be utilized to hire the UMass Arts Extension Service, a nationally renowned thought leader in the arts field, to help create a grassroots network of artists. This network will increase the economic growth of the creative-economy sector in Springfield by connecting artists to paid opportunities, as well as making it easier for local businesses, nonprofits, and individuals to find an artist of a specific discipline.

The mission of the Beveridge Family Foundation is to preserve and enhance the quality of life by embracing and perpetuating Frank Stanley Beveridge’s philanthropic vision, through grant-making incentives in support of programs in youth development, health, education, religion, art, and environment, primarily in Hampden and Hampshire counties.

The Springfield Central Cultural District encompasses an area of the metro center of Springfield, and is membership-based, involving many of the downtown arts institutions. Its mission is to create and sustain a vibrant cultural environment in Springfield.

Susan Hillis Named VP of Clinical Services at AdCare Hospital

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Daily News

WORCESTER — Susan Hillis has been promoted from treatment director to vice president of Clinical Services at AdCare Hospital.

“Ms. Hillis has been a vital component of the clinical team at AdCare Hospital for many years,” said Patrice Muchowski, senior vice president of Clinical Services. “As vice president of Clinical Services, Ms. Hillis will be able to redesign existing treatment programming and develop new modalities to ensure that AdCare remains a leader in substance-use treatment.”

A licensed independent clinical social worker, Hillis has served as treatment director since 2006. Prior positions include director of Rehabilitation Services at AdCare Hospital and director of AdCare Outpatient Services offices in Worcester and Boston. She received the 2015 Massachusetts Assoc. of Alcohol and Drug Abuse Counselors’ Robert Logue President’s Award for her long-standing support of membership and her dedication to substance-use treatment, recovery, and professional credentialing in Massachusetts. A former board member and chair of the Massachusetts Professional Recovery System, she currently oversees clinical practicums for students in the Addiction Counselor Education program at AdCare, and provides clinical supervision for students in MSW programs at a number of schools.

Hillis presents frequently on substance-use related topics such as “Addiction 101,” “Co-occurring Disorders,” “Motivational Interviewing,” and “Designer Drugs” to community, school, and professional organizations locally, regionally, and nationally. She holds a master’s degree in social work from Boston College and an undergraduate degree in music therapy from Anna Maria College in Paxton.

Bay Path Launches Healthcare Management Master’s Program

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Daily News

LONGMEADOW — Healthcare today requires multi-dimensional leaders whose knowledge spans professional leadership, healthcare, science, and information technology. Coupled with the dynamic complexities of the healthcare system, increasing compliance regulations, technical advances, and higher costs, the demand for professionals who have expertise in both healthcare management and organizational leadership is rapidly rising. Medical and health service managers have strong career prospects, with projected employment growth of 17% from 2014 to 2024, much faster than the average for all occupations.

To respond to this growing need, Bay Path University has launched a master of science (MS) degree program in Healthcare Management, now enrolling for February 2018.

“As with all of our programs, the curriculum for the MS in Healthcare Management supports the candidate in developing his or her skills in decision making, communication and presentations skills, interpersonal relations, and being an agent of change — all of which are needed for key level management positions,” said Liz Fleming, associate provost and dean, School of Education, Human and Health Sciences. “We are proud to add it to our increasing catalog of undergraduate and graduate certificates and degree programs in health-related fields that have been shown to result in immediate job placements upon completion.”

Healthcare administrators come from a wide variety of backgrounds. Some may have direct patient-care experience, while others may have specialized in business, administration, public health, or a specific area of healthcare, including human resources. This program is designed for individuals with or without a related undergraduate degree who hope to shape the future of healthcare.

Bay Path University’s MS in Healthcare Management, led by Terry DeVito, aims to prepare graduates for leadership roles in both traditional and non-traditional settings and industries including healthcare organizations and facilities, consulting, law, insurance and government agencies, pharmaceutical companies, and healthcare informatics and analytics. The program is designed to address the multi-dimensional complexities facing the 21st-century healthcare industry as it transforms into a business model while maintaining the humanistic needs of patients’ individual needs.

The curriculum is structured in a manner that embeds foundational information that prepares candidates for additional credentialing opportunities for professional career advancement. DeVito’s practice as a registered nurse, hospital administrator, and educator bring firsthand knowledge regarding quality in healthcare service delivery and the qualities required in leadership roles.

To learn more about this program, visit www.baypath.edu/healthcaremanagement.

Harvard Pilgrim Foundation Names Nancy Garrabrants to Board

By
Daily News

AMHERST — The Harvard Pilgrim Health Care Foundation, which serves communities in Connecticut, Maine, Massachusetts, and New Hampshire through programs, grants, and service, announced the appointment of Nancy Garrabrants to its board of directors.

Garrabrants is the former associate dean of the Center for Agriculture at UMass Amherst, where she was responsible for the Nutrition Education and 4-H Youth Development programs. She was previously director and assistant dean of the Stockbridge School of Agriculture at UMass. She is an award-winning education professional with 32 years of in-depth expertise in agriculture from the business, academic, and youth-development sectors.

“With Nancy’s experience in strategic planning, youth development, and nutrition education, she will bring a fresh perspective to our already robust board, helping us to further define and meet the needs of the communities we serve,” said Eric Schultz, president and CEO of Harvard Pilgrim Health Care and chair of the Harvard Pilgrim Foundation board of directors.

Garrabrants holds an associate degree in floriculture from the State University of New York at Cobleskill, and a bachelor’s degree in vocational education and master’s degree in plant and soil sciences, both from UMass.

More Companies See the Benefits of Dogs in the Office

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coverdogsfeature-1217b
Cover Story Employment Sections

Paws for Effect

Lauren Mendoza

Lauren Mendoza gets plenty of work done at Inspired Marketing, at least after Finn gives her mouse back.

To some employers, the very idea of having employees’ dogs roaming about the office every day seems absurd. How would anyone get any work done? Would they pester clients and other visitors? But many area businesses that welcome pets into the company culture say the benefits — reduced stress and a sense of lightness and fun leading to more productivity, not less — definitely outweigh any drawbacks.

Maxwell Vondogenburgen (Max for short) came into Jill Monson-Bishop’s life around the time she launched her company, Inspired Marketing, in 2009.

Right from the start, neglecting one for the other was out of the question.

“Since I got Max, we’ve had a dog culture here,” Monson-Bishop said, while Max came sniffing around to check out the reporter visiting the company’s Maple Street office in Springfield. “It was almost necessary because some of the staff have dogs, and I want them to give me their all; I want them to be present and be here, and it helps from a logistical standpoint for the dog parents not to worry about running home at lunch or getting home before 5 to let them out.”

When you’re stressed, there’s nothing like being able to sit on the floor and have this unfiltered love of a dog. He doesn’t judge your deadline or your creative work. A dog just licks you, and everything else just melts away.”

But the benefits extend far beyond that, she added.

“It grew into what the dogs did for us. When you’re stressed, there’s nothing like being able to sit on the floor and have this unfiltered love of a dog. He doesn’t judge your deadline or your creative work. A dog just licks you, and everything else just melts away. Everyone thinks creatives are super fun, and obviously, we have fun, but there are elements of stress to our jobs, too. And dogs are great for that.”

Max’s title on the Inspired Marketing website is ‘employee satisfaction manager,’ which implies a broad set of responsibilities for someone getting paid in food, treats, and ear scratches. He’s joined in the office by two other mixed breeds: Monson-Bishop’s second dog, Vinnie — the ‘customer experience associate’ — and Finn, the firm’s ‘siesta manager,’ who belongs to Operations Manager Lauren Mendoza. Other dogs have come and gone over the years as well.

Deb O’Brien

Deb O’Brien has been bringing Fidelco dogs to work for well over a decade, providing educational opportunities for both the dogs and her fellow TD Bank employees.

As a result, when a client visits, they might be greeted by barking, but the dogs are behind a locked door, so no one gets jumped. Visitors are also asked if they have a problem with dogs before meeting any. “Almost everyone says no,” Monson-Bishop said. “Sometimes, during a meeting, a dog will try to get up on somebody, and we get them down, and most times the person is like, ‘oh no, it’s fine.’ It’s nice — sometimes meetings can be intense, and when we introduce a dog, it lightens the mood and can help us be more creative.”

Meghan Lynch didn’t have a dog when her advertising agency, Six-Point Creative, was getting off the ground, and one of the key considerations when adopting one was not having to leave the pet at home. “To me, there was no point in having a dog and bonding with him and then leaving him home alone for eight to 10 hours a day.”

So she talked to her partners about accommodating a dog at work, and everyone was willing to give it a shot. Five and a half years later, Dexter is a fixture in the office on Hampden Street in downtown Springfield. Meanwhile, he’s joined some of the time by Quincy and Goose, the fur babies of Senior Director Scott Whitney and Senior Designer Meghan Mason.

“It’s worked out really well, and it’s good for socialization because he’s coming into contact with different people all day long,” Lynch said. “Getting used to all the people coming in and out, and me going in and out, has made him a calmer, happier dog.”

And the feeling is reciprocal.

“From our standpoint, it means a lot having him around, especially if I’m having a tough day,” she said. “And for new employees, it’s a signal that we value work-life balance. We understand that you only have one life — you don’t have a work life and a home life; you have a life.”

When Blair Winans launched Rhyme Digital in 2011, he searched for a workspace that allows dogs, before finding one at Eastworks in Easthampton. When the digital-marketing company needed more space, he moved to an available building on Route 10 and brought the canine crew — four were in the office the day BusinessWest visited — with him.

“For me, it was the convenience of not leaving my dog at home, having to check on him, going back and forth. I had never worked in an environment that would have dogs at the office, but as employees came on here, I said, ‘my dogs are here; feel free to bring your dogs.’”

That’s why Winans’ lab, Butters, and pug, Flora, get to hang out with Design Master Ian Reed’s husky mix, Maggie, and Marketing Analyst Dan Taylor’s Aussie puppy, Ellie, instead of sitting quietly at home.

“I feel they supply so much comic relief,” Winans said. “When we’re in a meeting and Butters is trying to be the center of attention and barking at something going on outside the door, it’s just part of the environment here.

“And our clients get it,” he went on. “When I’m on a conference call and a dog is barking in the background, they ask, ‘which one is that?’ No matter how stressful things are, when these guys are begging for attention and trying to make you laugh, that’s an extension of what we want as a company culture. Our employees are part of a business, but they’re also part of a family.”

Tails to Tell

Businesses that are opening their arms to that concept of family and dog culture are a growing breed (pun intended). The Society for Human Resource Management’s Employee Benefits survey in 2015 found that 8% of respondents reported that their workplaces permitted pets, an increase from 5% in 2013.

A report published this year in the International Journal of Environmental Research and Public Health cited a recent study on the effects of dogs in the workplace on stress and well-being. In the study, employees who did and did not bring dogs to work completed a perceived stress survey several times throughout the workday. Employees who did not bring dogs to work had significantly higher perceived stress than employees who did. To assess differences in stress, employees who brought their dogs to work were instructed to leave them at home two days a week during the one-week study period. On days when employees in the dog group did not bring their dogs to work, their stress levels increased throughout the day, matching the pattern of employees who never brought dogs to work.

Lynch is a believer in that effect, but conceded that the dogs themselves need to get along — which, in her office’s case, they do. “There’s never been a problem. They all have beds with their person, so they interact for a while, then go back and lie down in their people’s offices, then they might come back again and play a little later in the day.”

Meghan Lynch

Meghan Lynch wasn’t going to adopt a dog if she couldn’t bring him to work with her.

She noted, however, that not every dog has the temperament for an office environment, and Whitney leaves his second dog home for that reason.

“You have to know your dogs, and which one would thrive in the office and which wouldn’t. It has to be the right dog fit. We’re not running a kennel here,” she told BusinessWest. “At the same time, they learn very quickly and pick up on each other’s behavior.”

For some dogs in the workplace, learning is the whole idea. Deb O’Brien trains German shepherds to be Fidelco service dogs for the blind; the puppies stay with her for 18 months, then it’s back to Fidelco in Connecticut for “college work,” learning seeing-eye and guide-dog skills.

“While we have them, our job is to raise them with basic obedience, manners, and tons of exposure to everything, so when they go into training and learning job skills, they’re already well-adjusted, well-behaved, and socialized in every social situation,” she explained.

That’s why O’Brien can be seen bringing a pup named Ray to work at TD Bank in downtown Springfield, where she is the commercial regional operations director, to get him used to the office environment, a wide variety of people, traveling on elevators, and all the outdoor distractions of a downtown city setting.

The main goal is socialization, but when she puts his Fidelco vest on, that’s behavioral-training time, and the dog quickly learns the difference, she noted. “Most of my challenge is telling people they can’t pet him right then.”

That said, fellow employees and others who work in the TD Bank building on Main Street have gotten a good education about Fidelco dogs, and about general etiquette on how to approach an animal in a public situation (always ask before petting, for starters).

“We’re not just training dogs; we’re training people,” she said. “There’s a difference between having a dog in the office for love, attention, and therapy, and being here to learn. But while you’re educating people, it’s also an opportunity to train your dog. They’re both learning.”

City life brings plenty of opportunities for training service dogs, from learning to relieve themselves on a hard surface where grassy areas aren’t plentiful to developing a comfort level around noisy buses, foot traffic, and other stimuli they might run into someday during their service career. But the socialization is critical, too.

“We all get something out of it,” she said. “I’ve seen people having a bad day, and they come into my office, and the minute we take the vest off, you see them de-stress.”

O’Brien began training Fidelco dogs after hearing an ad on the radio, and has now trained eight such animals, counting her latest companion. The hardest part, she said, is letting go.

“When it came time to return the first one, my heart got ripped out,” she recalled. “Seven dogs in, I’m better. But I see them with clients, and I see them working and doing what they’re intended to do. It becomes easier if I tell myself, ‘now they’ve got to go to college and get a job.’”

Pet Projects

As for humans that are supposed to be working, Monson-Bishop said some employers might feel welcoming dogs will just lead to staffers sitting around playing with their furry friends. But Inspired Marketing hasn’t seen that kind of loss in productivity. On the plus side, someone may walk their dog during lunch, which gets them out of the building, which is a healthy thing. “I’d like to see more dogs interacting in downtown Springfield.”

Of course, a building’s owner has to be OK with dogs as well, and Monson-Bishop said her landlord has been more than accommodating. “Other office buildings might not permit dogs, but we’re lucky.”

Rhyme Digital’s official ambassadors

From left, Butters, Maggie, Flora, and Ellie — on a break from their duties as Rhyme Digital’s official ambassadors — wait for a treat from Dan Taylor.

So are Max, Vinnie, and Finn, she added. “Statistics say socialization helps dogs live longer, and if we can give that to them here, it’s better for their well-being — with the caveat that this is not for all dogs. Not everyone should bring their dog to work. A very rambunctious dog could be very disruptive. They all have their individual personalities, and some wouldn’t thrive at work, and you wouldn’t put a child in a situation where they wouldn’t thrive.”

Lynch agreed that introducing canines into the office has not been a distraction or a drain on productivity.

“They all get into the routine of the day, and it’s a huge help not to run home to let them out, or pay for a dog sitter. And it’s a benefit for the people who don’t have dogs, because they get to be around a dog without having to feed or walk it.”

Winans reiterated that there’s a lightness, even a silliness, that dogs introduce to often-intense work, and that’s a healthy thing.

“We’re serious about everything we do, no question about that,” he said. “It’s more like, how can you feel stressed when you turn around and there’s Butters lying upside down, or having a meeting and these guys are having a wrestling match under the table? What we’re trying to do here is build an environment where people are able to get their work done and have some fun, and feel like they can bring their dogs, part of their family, into the office.”

In short, the benefits outweigh the distractions. “I feel like they’re happier, and the employees are happier,” he told BusinessWest. “That’s not to say they’re not annoying sometimes when you’re on a conference call and something interesting is happening by the front door and they can’t stop barking. But, at the same time, that’s just who we are.”

Like the others we spoke with, the team at Rhyme makes sure everyone who comes in — for client meetings or job interviews — is comfortable being around dogs. “There are some people who aren’t, so we corral the dogs and keep them away.”

But most people expect to be welcomed, and look forward to it, said Winans, who called his furry friends “official ambassadors” for the company. “I can’t imagine them not being here. The times when there are no dogs in the office, it is rare, and it feels like something’s missing.”

Lynch takes the same approach to office visitors. “Our dogs are part of the family and the culture here, and it’s something we tell people about in advance. Some clients may have a dog phobia or may be allergic, in which case I schedule meetings elsewhere.

“Overall, it’s a really positive experience,” she went on. “Some people specifically schedule meetings in order to see Dexter or see Quincy. Some of them bring treats and presents; they love them as much as we do.”

Monson-Bishop goes even further, claiming that dogs in the office are doing their small part to make the world a better place.

“It’s a family-based culture here,” she said, “and dogs unify us. At a time when the world is a little more tumultuous than usual, dogs bring humans together, and that feels good.”

Joseph Bednar can be reached at [email protected]

Stockbridge Strengthens Role as Regional Draw

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Community Spotlight Features

Community Spotlight

Danielle Fillio says recent projects will boost Stockbridge’s cultural and tourism draws.

Danielle Fillio says recent projects will boost Stockbridge’s cultural and tourism draws.

The Elm Court Estate in Stockbridge was constructed in 1886 as a summer cottage for William Douglas Stone and Emily Vanderbilt, completed a series of renovations in 1919, and evolved into an inn in the ’40s and ’50s, hosting dinners, events, and overnight accommodations. It was eventually placed on the National Register of Historic Places.

Nowadays, it’s getting a big boost from Travaasa Berkshire County, which plans to renovate, preserve, and add to the complex in order to create a new resort — and bring in the jobs and tourism that comes with it.

“Elm Court was approved three years ago and held up in land court in Lenox, but now it’s done and moving forward with development,” said Danielle Fillio, Stockbridge’s recently appointed town administrator. “It’s a big resort with a restaurant on site.”

The property sits on the border of Stockbridge and Lenox on Old Stockbridge Road and fits well into the destination marketing of both communities, smallish towns that rely heavily on visits from outsiders to grow their tax base.

“We’re excited about bringing some jobs here, and we’ll have the meals tax, room tax, and more tourists,” Fillio said.

Meanwhile, the Boston Symphony Orchestra broke ground over the summer on a $30 million construction project at Tanglewood, a four-building complex that will house rehearsal and performance space for the Tanglewood Music Center as well as a new education venture known as the Tanglewood Learning Institute — the first weatherized, all-season structure at Tanglewood, which the BSO plans to make available for events beyond the summer months.

“Those buildings will be used year-round, which will help extend tourism through the offseason,” Fillio said, noting that Tanglewood is one of Stockbridge’s main summer draws, but the colder months could use a tourism boost.

Indeed, those two projects are indicative of how much Stockbridge relies on tourism and visitorship for economic development. With a population of just under 2,000, the community doesn’t have a deep well of residents or businesses from which to draw tax revenue, but it does boast a widely noted series of destination attractions, from Tanglewood to the Norman Rockwell Museum; from the Berkshire Theatre Festival to Berkshire Botanical Garden.

The goal, Fillio said, is to complement those regional draws with the kinds of services and municipal improvements that will best serve an older population that values the town’s rural character. And town leaders are striving to do just that.

Full Speed Ahead

Although the issue has been a contentious one, the Select Board, earlier this year, approved the hiring of Fillio, who had been assistant to the previous town administrator for a decade, to her current role. She had been serving in an interim capacity while town leaders mulled a number of options, including partnering with neighboring Lee and Lenox on a shared administrator.

We want to preserve our natural resources while bringing more people here and helping businesses.”

In her now-permanent role, she’s involved with many critical areas of town administration, from budgeting to planning, and she’s pleased with some of the recent progress to improve municipal infrastructure and attract new business.

On the former front, Stockbridge has been successful winning grants to repair a number of bridges in town, including $500,000 from the state’s Small Bridge Program and $1 million from its Small Town Rural Assistance Program to replace the deteriorated, heavily traveled Larrywaug Bridge on Route 183, just north of the state highway’s intersection with Route 102. The project will commence in 2018.

The town’s voters had previously approved a $2.6 million, 20-year bond to finance repairs to eight bridges and roadways in need of restoration. Among them are the Averic Road twin bridges off Route 183, which were closed by MassDOT in the spring of 2016.

Meanwhile, the town is looking to replace its highway garage, which is “currently falling apart,” Fillio said, and is also considering options for the quirky intersection of Routes 7 and 102 at the Red Lion Inn. “We’re going to see if we can raise funds to be able to get an updated study to see what may help us with the traffic there. The last traffic study in that area was in 2004.”

Stockbridge at a glance

Year Incorporated: 1739
Population: 1,947 (2010)
Area: 23.7 square miles
County: Berkshire
Residential Tax Rate: $9.59
Commercial Tax Rate: $9.59
Median Household Income: $48,571
Median Family Income: $59,556
Type of government: Town Administrator; Open Town Meeting
Largest Employers: Austen Riggs Center; Tanglewood; Red Lion Inn
* Latest information available

On the planning front, a visionary project committee was formed several years ago to develop recommendations that could be implemented over the next 20 years. The committee issued a report in 2016 titled “Planning a Way Forward.”

That report noted that residents value the town’s cultural institutions and historic buildings; its open space, recreation sites, and walking trails; and its downtown (although many would like to see additional shops and services, as well as more parking). Meanwhile, they want to see smart housing growth that takes into account the community’s aging population, as well as additional transportation options and better accommodation of walkers and bicyclists.

As a result, the document envisioned a Stockbridge in 2036 that mixes the traditional strengths of tourism, culture, and creative economy with green- and technology-based businesses, food production from local farmers, and agri-tourism. The ideal community would also be less auto-reliant, expanding pedestrian networks, bicycle infrastructure, and regional bus and ride-sharing services.

The report also predicts a socially and economically diverse population that provides equally diverse housing options, from apartments and condominiums to smaller single-family homes, co-housing projects, and historic ‘Berkshire cottages.’ These include a mix of sustainable new construction and repurposed buildings, including the preservation of older homes, along with an increase of people living close to the town center, including mixed-use buildings with apartments over shops to support downtown businesses.

While the overall vision may be ambitious, it encompasses the sorts of goals a town of Stockbridge’s size can reasonably set when looking to move into its next era. To help bring new businesses into this plan, the Planning Board has formed a bylaw-review committee tasked with examining all the zoning bylaws to determine what needs to change to make the town a more attractive place to set up shop.

“We want to preserve our natural resources while bringing more people here and helping businesses,” Fillio said.

Positive Signals

Businesses are certainly cheering the cell-phone tower that Verizon erected on the southern end of the town landfill earlier this year. Previously, half the town had no cell service, and downtown tourists were surprised by the lack of a signal.

“The tower is up and running, and it makes a great difference — if you have Verizon. If you have AT&T, it’s still not a huge help, but there have been talks about possibly having AT&T go up in the tower,” Fillio said. “But you can actually get service at the Red Lion now, which for years was never the case.”

It’s just one way a small town is taking small steps to preserve its cultural character while adding the kinds of amenities demanded by a 21st-century population.

Joseph Bednar can be reached at [email protected]

Briefcase

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Briefcase Departments

HCC, STCC Launch Gaming School, Open Registration for Classes

SPRINGFIELD — Holyoke Community College and Springfield Technical Community College officially launched the new MCCTI Gaming School, where area residents interested in working as professional card dealers or croupiers at MGM Springfield can start taking training classes early next year. HCC and STCC, through TWO, their Training and Workforce Options collaborative, and MCCTI, the Massachusetts Casino Career Training Institute, will run the gaming school on the ninth floor of 95 State St., Springfield. The Massachusetts Gaming Commission recently issued a certificate to MCCTI to operate the school. “MGM Springfield is inspired by our educational and workforce-development partners’ strong commitment to creating a healthier regional economy through career opportunities,” said Alex Dixon, general manager for MGM Springfield. “We are grateful for their willingness to learn about and adapt teachings for the gaming and hospitality industry. Today, we celebrate this milestone and look forward to hiring the first-ever table-game professionals in the Commonwealth.” The launch event also signaled the opening of registration for training classes, which will begin Feb. 26 in anticipation of the opening of the $960 million MGM Springfield resort casino in September 2018. Jeffrey Hayden, vice president of Business and Community Services for HCC, who also serves as executive director of TWO and MCCTI, noted that the MGM International website prominently features two new resort casinos MGM is building that are literally half a world apart, one in Springfield and another in Macau. “There will be a $1 billion facility one block from here,” he said. “The show is coming to Springfield.” A full schedule of training classes, along with course descriptions, prices, and school policies is available on the MCCTI website at www.mccti.org under ‘Gaming School,’ where job seekers can also register and explore other employment possibilities with MGM. “The citizens of the region want to work in positions that provide a livable wage and the potential for advancement,” said Springfield Mayor Domenic Sarno. “MGM Springfield will provide both, right in the heart of our region in downtown Springfield. I want to thank the community-college presidents for their continued dedication to providing people with the education and skills they need to be successful in the job market.” Robert Westerfield, vice president of Table Games for MGM Springfield, said starting out as a dealer with MGM can truly open up career pathways with the organization. “I started off as a craps dealer,” he said. “I stand before you as vice president of Table Games. Anybody can do it. If you bring the attitude, we’ll give you the aptitude.” In 2012, the presidents of the state’s 15 community colleges signed a memorandum of understanding with the Massachusetts Gaming Commission to work collaboratively to provide training for casino jobs in each of the state’s three defined casino regions: Greater Boston, Southeastern Mass., and Western Mass. In the Western Mass. region, MCCTI is operated by TWO. “We know that economic development and workforce development are not separate efforts,” said STCC President John Cook. “It is imperative that economic and workforce development are integrated for the benefit of our region’s businesses and citizens. The investment of MGM Springfield will allow many of our citizens to begin the process of getting employed and establishing a career pathway.” Added HCC President Christina Royal, “I particularly appreciate HCC’s historic and continuing partnerships with STCC in support of the workforce needs of area businesses. Both colleges offer a wide variety of educational and training options for job seekers and incumbent workers in industries such as healthcare, manufacturing, engineering, hospitality, culinary arts, and many other fields. MCCTI and events like today reinforce the important role community colleges play in the state and regional economy.” The MCCTI Gaming School will provide dealer training in blackjack, roulette, craps, poker, and other casino games. Participants who successfully complete training programs for at least two different table games will be guaranteed an ‘audition,’ or tryout, for a job at MGM Springfield.

Report: Massachusetts Is Healthiest State in the Nation

BOSTON — Massachusetts is the healthiest state in the nation, according to the 28th annual America’s Health Rankings report. Among the state’s strengths are its low percentage of uninsured people, low prevalence of obesity, and high vaccination rates. The 2017 report also ranked Massachusetts first for the health of women and children. “This report highlights the notable progress that our state is making to improve the health and well-being of every individual living in the Commonwealth,” said Gov. Charlie Baker. “Massachusetts is proud to have the lowest number of uninsured residents in the country and robust public-health efforts, and our administration will keep working across all levels of government to ensure quality healthcare and a safe, healthy environment for our residents to live, work, and play.” The 2017 report analyzed 35 measures covering behaviors, community and environment, policy, clinical care, and outcomes data. The report serves as a benchmark for states — and the nation — to measure progress, identify emerging trends, and drive action for improving public health. Last year, Massachusetts ranked second, behind Hawaii. “This year’s findings demonstrate that our focus on improving health outcomes is making a real difference in the lives of Massachusetts families and communities,” said Health and Human Services Secretary Marylou Sudders. “Today’s news is a testament to the hard work and dedication of many people working across state and local government, healthcare providers, and at the community grassroots level to make Massachusetts healthier.” Among other categories in which Massachusetts was ranked first were immunizations of children ages 19 to 35 months; immunization of adolescents ages 13 to 17 years with Tdap vaccine, a combination vaccine that protects against tetanus, diphtheria, and pertussis (whooping cough); percentage of the population that is uninsured; number of dentists per 100,000 people; and number of mental-health providers per 100,000 people.

Company Notebook

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Company Notebook Departments

UMass Amherst Receives $1.1 Million Grant for Large Battery Project

AMHERST — UMass Amherst has been awarded a $1.1 million state grant from the Advancing Commonwealth Energy Storage (ACES) project to work with Tesla Energy to construct a large battery at the Central Heating Plant on the west side of campus. The project involves a 1-megawatt/4-megawatt-hour lithium ion battery storage system that will be designed and constructed by Tesla Energy adjacent to the campus power plant. Working with Tesla and the UMass Clean Energy Extension (CEE), the goal is to reduce peak energy demand on the Amherst campus and related costs. The battery storage system will provide power at times when it is purchased from the power grid, help optimize how the campus integrates its current mix of power generation, and provide a research site for clean-energy experts, researchers, and students. Gov. Charlie Baker announced the award of 26 grants totaling $20 million at an event in Marlborough. “The development and deployment of energy-storage projects will be vital to the Commonwealth’s ability to continue leading the nation in energy efficiency,” he said. “Funding these storage projects is an investment in our energy portfolio that will reduce costs for ratepayers and help create a clean and resilient energy future.” Shane Conklin, associate vice chancellor for Facilities and Campus Services at UMass Amherst, noted that “not only will we see utility budget savings, our project will provide on-campus data to support research, and Tesla will provide $80,000 of educational initiatives for our students.” To meet the research goals, Tesla is contributing the funding for educational initiatives during the life of the 15-year project to pay for a range of educational opportunities for UMass Amherst staff and students, including paid internships, career mentorships, lectures, and curriculum development related to solar and energy storage. CEE will also study the operations and maximize learning from the battery-system operations. The campus currently gets 15 megawatts of power from co-generation at the Central Heating Plant and about 5 megawatts from solar voltaic generation as part of one of the most sophisticated power microgrids in the state. The battery storage capacity will be used to balance constraints on those sources and reduce instances when power is purchased from the outside power grid, campus officials say. It will also demonstrate the role that energy storage can plan within a system that has multiple sources of power. The battery system will also bring a new level of resiliency to the campus power grid that can operate independent of the electrical power system in the event of a large-scale power outage. The campus power system hosts the Mullins Center, a regional emergency shelter for Hampshire County and its population of 160,000 citizens. By charging the battery system during off-peak periods and discharging at times peak demand, such as early evening hours during winter months and middle to late afternoon during the summer months, it will help replace less efficient generators, reduce greenhouse gas emissions, and lower costs. The UMass Amherst physical plant will operate the battery system, and Tesla will manage the design, permitting, construction, and maintenance of the battery system. UMass CEE will provide operations analysis and support as part of its research.

The Yoga Shop Opens First Massachusetts Location

LUDLOW — A pair of local women entrepreneurs opened the Yoga Shop in Massachusetts on Dec. 23 at 185 Miller St. in Ludlow. Allison Gomes and Liz Salvador, who found a love for yoga and endeavor to share it with the local community, are partnering with Annie Simard and Kim Charbonneau to open the Yoga Shop’s fourth studio in its first Massachusetts location. Located just off the Mass Pike, the Yoga Shop will offer Vinyasa-style yoga classes for all levels as well as teacher trainings, workshops, and retreats under the LivFree Power Yoga brand. LivFree Power Yoga classes utilize heat and a dynamic sequence of Vinyasa poses, one of the most popular styles of yoga in the U.S., to teach fun, creative classes that leave participants feeling energized. “The Yoga Shop already has three great locations in Connecticut, and we couldn’t be more excited to grow our family and community in Ludlow,” said Simard, one of the the Yoga Shop’s founders. The Ludlow location is home to two spacious yoga studios and features a range of amenities including private changing rooms, yoga-mat storage, and a full retail boutique, Grace+GRIT, showcasing men’s and women’s activewear and a variety of accessories. A range of class package options are available.

Bradley Airport Recognized in Condé Nast Traveler

WINDSOR LOCKS, Conn. — The Connecticut Airport Authority (CAA) announced that Condé Nast Traveler has released the results of its 30th annual Readers’ Choice Awards, and Bradley International Airport has been recognized as the fifth-best airport in the U.S. with a score of 82.35. “We are very proud to have earned this prestigious recognition, and we thank not only the many travelers who voted for us, but all of the millions of passengers who choose Bradley for their travel needs on an annual basis,” said CAA Executive Director Kevin Dillon. “This distinguished award from the travel community is a testament to our continuous growth and commitment to top-quality customer service at Bradley Airport. It motivates us to keep up the momentum and continue finding creative and innovative ways to meet and exceed our travelers’ expectations.” More than 300,000 readers submitted millions of ratings and tens of thousands of comments, voting on a record-breaking 7,320 hotels and resorts, 610 cities, 225 islands, 468 cruise ships, 158 airlines, and 195 airports. The Condé Nast Traveler Readers’ Choice Awards are the longest-running recognition of excellence in the travel industry. They were announced in the magazine’s November issue and are available online at www.cntraveler.com/rca.

Bay Path Reports on Recent Charitable Activities

LONGMEADOW — In the spirit of the season, the students, staff, and faculty of Bay Path University have been hard at work giving back to the community. The university kicked off its charitable activities this fall with its 2017 Charitable Fund drive in support of the United Way of Pioneer Valley and Community Health Charities. The university’s partnership with these organizations dates back at least 14 years, and in that time, a total of nearly $200,000 was donated by Bay Path faculty and staff. For 2017, the most substantial sum to date was raised: $20,634. “The Bay Path community never ceases to amaze me with their generosity,” said Keith Sbriscia, associate director of Human Resources, who runs the United Way and Community Health Charities fund-raiser. Both Community Health Charities and the United Way are umbrella organizations that represent other nonprofits through partnerships and raise funds on their behalf through workplace giving campaigns and engagement opportunities. Partner charities also have the opportunity to receive funding through grants. Community Health Charities raises awareness and resources for health and wellness by connecting more than 2,000 of the most trusted health charities across the U.S., reaching 17 million donors every year, through workplace giving campaigns, causes, wellness programs, employee engagement, and strategic partnerships. United Way of Pioneer Valley creates opportunities and improves lives in 25 cities and towns through the United Way Community Fund, and mobilizes people and resources to strengthen area communities by tackling complex issues and driving sustainable change. The Bay Path students are equally committed to supporting the community and have coordinated many student-driven efforts this fall, including, but not limited to, book, diaper, toy, and food drives and several other donations to meet the needs of local organizations. The annual book drive, which benefits a different charity each year, generated close to 1,000 book donations for the Homework House. The university’s annual Giving Tree hosted by the Education Club to make the holiday season merrier for children from the Greater Springfield area just wrapped up collecting gifts for families in need this holiday season. The canned-food drive to assist in restocking local food pantries that run out of goods during the holiday season, hosted by the university’s Student Government Alliance, is also underway. Further, Bay Path University has selected New North Citizens Council of Springfield as its holiday charity. “The devastation in Puerto Rico from Hurricane Maria is overwhelming, and many of the families and loved ones of students, faculty, and staff have been impacted by the catastrophic damage caused by the storm,” said Kathleen Halpin-Robbins, assistant vice president and director of Human Resources. As more and more families are leaving Puerto Rico to find shelter with family and friends in the continental U.S., many cities in New England are welcoming these families. New North Citizens Council (NNCC) has been designated by Western Massachusetts United for Puerto Rico as a welcome center for Puerto Rican evacuees in Springfield.

Valley Health Systems Supports 13 Families over the Holidays

HOLYOKE — Employees of Valley Health Systems, which includes Holyoke Medical Center, the Holyoke Visiting Nurse Assoc. & Hospice Life Care, Western Mass Physician Associates, and River Valley Counseling Center, have joined together to help support 13 families in need of assistance this holiday season. The families consist of 40 children and 12 adults and are affiliated with the Holyoke Boys & Girls Club and WIC.

OMG Roofing Products Introduces RhinoBond Plate Marking Tool

AGAWAM — OMG Roofing Products has introduced a plate-marking tool designed to help roofers improve rooftop productivity by quickly locating and marking RhinoBond Plates installed under thermoplastic membranes. The new RhinoBond Plate Marking Tool is lightweight, simple-to-use, and easy-to-maneuver. Simply roll the marking tool over a row of installed RhinoBond Plates. Every time it passes over a properly installed plate, the tool leaves a temporary mark on the surface of the membrane to identify the plate location. Plate marks are made with standard blue construction crayons and typically fade away within a few weeks. The plate-marking tool is compatible with all thermoplastic membranes regardless of type or thickness. In addition, the tool’s handle is reversible for quick direction changes, and lies flat for rolling under rooftop pipes and raised equipment such as air-handling units. Other benefits of the new system include powerful sweeper magnets mounted on the front and back of the chassis that pick up any metal debris on the roof. The tool is provided in a protective carrying case for easy handling and storage. “Many roofers understand the tremendous productivity and performance benefits that RhinoBond offers,” said Web Shaffer, vice president of marketing for OMG. “In fact, some roofers have reported productivity-rate improvements of up to 30%. To enhance the systems’ overall productivity offering, we wanted to make it even easier for roofers not only to find, but also to clearly ‘see’ the installed RhinoBond Plates beneath the membrane. The new RhinoBond Plate Marking Tool makes this possible.” The RhinoBond System is designed for use with TPO and PVC roofing membranes. The system uses advanced induction-welding technology to bond roofing membranes directly to specially coated plates that secure the insulation to the deck. The result is a roofing system with improved wind performance that requires fewer fasteners, plates, and seams, and zero penetrations of the new membrane.

Jean Kelley, Joe Malmborg Attend National Conference

NORTHAMPTON — Jean Kelley and Joe Malmborg, advisors of Kelley and Malmborg Investment Consulting Group in Northampton, recently attended a national educational conference for independent financial advisors. Hosted by Commonwealth Financial Network, the nation’s largest privately held registered investment advisor – independent broker/dealer, the October event drew 1,641 affiliated advisors, staff, guests, and sponsors from across the nation. Participants gathered in San Diego, where they connected and collaborated with peers, colleagues, and industry partners to strengthen their leadership skills and enhance the high-end service they provide to clients. With the theme, “Personal Currency: Human Connections/Patterns for Success,” the conference encouraged attendees to explore how the relationships that they build, nurture, and sustain — both professionally and personally — influence their success. Keynote speakers offered topical remarks tailored specifically to an advisor audience. In an informal ‘fireside chat,’ former U.S. Secretary of State Madeleine Albright, joined by Commonwealth’s Joni Youngwirth, managing principal, Practice Management, offered insights about effective diplomacy. Albright outlined the real keys to diplomacy as the ability to put oneself in another person’s shoes and to have a clear understanding of what the other person wants. Ken Blanchard, author, leadership expert, and co-founder of international management training/consulting firm the Ken Blanchard Companies, spoke about the innate leader in everyone. International portrait photographer Platon brought the conference theme to life, sharing powerful personal stories about connecting on a human level with his subjects, including Marissa Mayer and Mark Zuckerberg. The conference concluded on a continued high note, with a closing event held at Petco Park, the home of the San Diego Padres. The attendees were treated to live entertainment, a grand tour of the facility, a BBQ, and practicing their batting skills at batting cages placed throughout the park.

People On the Move

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Departments People on the Move
Marie Lafortune

Marie Lafortune

Natalya Riberdy

Natalya Riberdy

Haley Pedruczny

Haley Pedruczny

Meyers Brothers Kalicka, P.C. recently welcomed Marie Lafortune, Natalya Riberdy, and Haley Pedruczny to the firm. Lafortune comes to MBK as a first-year audit associate. She is currently focused on pension and 401(k) plans, HUD engagements, and compliance testing for nonprofits. She also assists with tax preparation. She holds a bachelor’s degree in accounting and healthcare management from Elms College and is pursuing her master’s of accountancy at Westfield State University. Riberdy is a new associate focusing on the service and construction industries. Before joining MBK, she gained experience as intern at a regional firm and as a billing, AR, and AP associate in private accounting. She holds a bachelor’s degree in accounting and finance from Bridgewater State University and is on track to complete her MSA, with a concentration in forensic accounting, from Western New England University. She will then begin studying for the CPA exams. Pedruczny comes to the firm with accounting experience across the real estate, manufacturing, and consumer-product fields. As an associate at MBK, she works primarily on nonprofit clients and employee benefit plans, from small companies and schools to large corporations. She graduated from the Isenberg School of Management with a BBA in accounting and is currently pursuing her CPA license. “Each of these women represent the wellspring of young business and accounting talent we have right here in Western Massachusetts,” said MBK Partner Howard Cheney. “At MBK, we consider ourselves fortunate to tap into the vital resources of the next generation and bring them into the fold to grow and thrive along with the firm and our clients.”

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Jeremy Lajoie

Jeremy Lajoie

Charmaine Ramirez

Charmaine Ramirez

Michael Tucker, president and CEO of Greenfield Co-operative Bank, announced the promotions of Jeremy Lajoie and Charmaine Ramirez to assistant vice president. Lajoie works in mortgage operations. He started with the bank in July 2015 and has been working as the loan processing supervisor, and is responsible for managing the loan-processing workflow within the bank. Prior to joining Greenfield Co-operative Bank, he worked for five years at another financial institution in the loan servicing/processing area. He has a bachelor’s degree in communications from UMass Amherst. Ramirez works in mortgage operations. She started at Northampton Cooperative Bank in 2012 as a teller/customer service representative and was promoted to loan underwriter and processor in 2013. After Northampton Cooperative merged into Greenfield Co-operative Bank, she became lead underwriter and was most recently mortgage operations supervisor. She is a 2017 graduate from the New England School for Financial Studies and is currently completing her bachelor’s degree in business management from Western Governor’s University.

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Howard Sienkiewicz

Howard Sienkiewicz

Zasco Productions, LLC, an event-planning and production company, hired Howard Sienkiewicz as its new vice president and general manager, according to Zasco founder, president, and owner, Michael Zaskey. Sienkiewicz returns to Western Mass. after spending two decades as technical director for the international event-planning and production company Ellen Michaels Presents. “We’re so pleased that Howard Sienkiewicz agreed to return to Western Massachusetts to join the Zasco team,” Zaskey said. “His experience working globally in theatres, concert halls, convention centers, hotels, and non-traditional venues will help Zasco Productions and our other brand, Big Video Screen, to enhance the level of service we provide our customers throughout the region.” Sienkiewicz began his career in Springfield as production stage manager of the Springfield Symphony Orchestra, coordinating production for its classical and pop-music series, operas, and dance programs at Springfield Symphony Hall, at the Summer Pops at Stanley Park, the Berkshire Choral Festival, and Springfield Symphony New England Tours, under the auspices of New England Presentors. He became technical director for Springfield Civic Center and Symphony Hall and general manager for Snow Sound, as well as owner of HCS Productions. At Ellen Michaels Presents, he traveled the globe working on events for CA Technologies, Oracle, Intuit, and many others. “Years ago, when Michael has getting Zasco started, we had crossed paths while I worked at Springfield Symphony Hall,” Sienkiewicz said. “Years later, when I needed a company to support a large corporate event in Boston, I was given his name. He and the company really impressed me. Going forward, I would use Zasco Productions for all our shows in the Northeast. I even brought them to Las Vegas, Chicago, and North Carolina to support various shows. When I decided to get off the road, Michael offered me this position, and I am thrilled to be returning to my hometown and have the opportunity to work with a great company like Zasco locally and nationally.”

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Jessica Picard

Jessica Picard

The Greater Holyoke Chamber of Commerce bestowed its Chamber Ambassador of the Year Award to Jessica Picard, marketing director at Loomis House Retirement Community, a position she has held since 2012. Previous to that, she was the marketing and admissions liaison for Loomis Lakeside at Reeds Landing in Springfield. She graduated from Westfield State University with a degree in business management and a minor in marketing. “Our ambassadors play a pivotal role in allowing the Greater Holyoke Chamber to be able to execute on our programs and events. Jessica Picard has been a champion of the Greater Holyoke Chamber for several years, and her service as an ambassador to our chamber members is irreplaceable,” said Wanda Zabawa, events manager and ambassador leader. Chamber ambassadors are volunteers who make a commitment to help new members feel welcome and demonstrate to all members how to make the most of their chamber benefits. They also gather feedback from members to help the chamber improve its services. Other members of the chamber ambassador committee include Wendy Palmer of PeoplesBank, Julie Rochefort of United Personnel, Paula Auclair and Harry Montalvo of bankESB, Kate Buckley of Goss & McLain Insurance, Susan Concepcion of Homewood Suites, Molly Desrocher of United Personnel, Pauline Gove of deRenzy Document Solutions, James Brunault of Massachusetts Rehabilitation, Daniel Couchon of Fairfield Inn, and Tom Thacher of CareerPoint. “Jessica truly deserves the Ambassador of the Year award. Jessica has gone above and beyond her responsibilities as an ambassador toward our members and has demonstrated extraordinary dedication, involvement, and initiative to enhancing the partnership between the chamber and our members,” said Kathleen Anderson, chamber president. Picard was chosen for the award after receiving the most ambassador points in 2017. Ambassadors earn points by calling and visiting chamber members, attending monthly meetings and ribbon cuttings, recruiting other ambassadors, and participating in chamber events. Picard and her manager, Margaret Mantoni, will be honored at the chamber’s holiday business breakfast and pop-up retail event on Wednesday, Dec. 13 at the Log Cabin. The public is welcome to attend.

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Tony Sanches

Tony Sanches

Michael Ostrowski, president and CEO of Arrha Credit Union, announced the promotion of Tony Sanches from branch manager and Business Development officer to assistant vice president of Retail Operations. “We are so pleased to promote Tony, who has always gone above and beyond the call of duty of taking care of his members and staff,” Ostrowski said. “He will continue to be located at the West Springfield branch location at 63 Park Ave. He will also continue to look for ways to serve our members and communities so we may provide additional conveniences and help people reach their financial goals in a meaningful way.” Sanches has more than 15 years of experience in the local financial industry and 10 years in residential lending. He began his banking career as a teller at Westbank, then moved to Country Bank as a head teller and worked his way up to customer service manager, assistant branch manager, and loan originator. He then moved to Florence Savings Bank as a loan originator at its multiple offices. He finished his career at Florence as assistant vice president of Lending before moving to Freedom Credit Union as a loan officer. Sanches has extensive knowledge of portfolio lending and secondary-market lending, including conventional loans, MHP, USDA, FHA, and MassHousing loans. He is fluent in Portuguese and English, a member of the Rotary Club of Ludlow, corporator at the Ludlow Boys and Girls Club, and a member of the Ludlow Youth Soccer Assoc., where he coaches youth soccer.

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Jamie Convery

Jamie Convery

Stacey Pinardi

Stacey Pinardi

Glenn Welch, president and CEO of Freedom Credit Union, announced the promotion of Jamie Convery to branch officer of Freedom’s Sixteen Acres Branch, and the appointment of Stacey Pinardi as mortgage loan originator in Franklin and Hampshire counties. In her new position, Convery oversees the financial and lending operations of the branch, develops new business opportunities with individuals and businesses, and promotes financial literacy at area schools. She has been employed at Freedom for seven years and has 15 years of experience in the banking and financial-services industries. Prior to joining Freedom, she was a teller supervisor at PeoplesBank. Convery earned her bachelor’s degree in psychology from Westfield State University, and she currently serves on the membership committee of the Professional Women’s Chamber. Pinardi is responsible for real-estate origination throughout Franklin and Hampshire counties. As she helps expand Freedom’s mortgage services throughout that region, she will offer her expertise in conventional, MassHousing, MHP ONE Mortgage, FHA, USDA, and VA loans. She has more than 22 years of experience in the finance industry, including expertise in residential mortgage origination, first-time-homebuyer assistance, and secondary market sales. Most recently, she was a mortgage planner at Regency Mortgage. Currently, Pinardi is an affiliate member of the Realtor Assoc. of Pioneer Valley. She works at the Freedom branch at 191 Ave. A in Turners Falls.

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Allison Gearing-Kalill, a fund-raiser and development professional, has been named vice president for Development and Planned Giving at Bay Path University, as announced by President Carol Leary. “I am delighted that Allison Gearing-Kalill is joining our leadership team,” Leary said. “She brings tremendous development and planned-giving experience to the position, and as vice president she will partner with areas across the university to support and advance our philanthropic culture that has been an important driver to the success of our students and academic programs. I look forward to working closely with Allison in the coming months.” At Bay Path, Gearing-Kalill will serve as a member of the executive staff. In this new role, she will manage a comprehensive planned-giving program, and also provide leadership in the areas of annual giving, alumni relations, stewardship, special events, advancement services, and major gifts. “It will be a privilege to work alongside the academic and staff leadership, as well as the alumni and friends of the university, to continue the fund-raising momentum that is already in place,” she said. “President Leary has brought Bay Path to new heights with her remarkable vision and energy, and I am thrilled to be part of that transformation.” Prior to joining Bay Path, Gearing-Kalill served as vice president of Fund Development at Sisters of Providence Health System and Mercy Medical Center, where she oversaw the areas of fund-raising and special events. Previously, she was the vice president of Community Development at Baystate Noble Hospital. Widely recognized for her fund-raising expertise, she received the 2017 Assoc. for Healthcare Philanthropy Higher Performers Award. She earned her bachelor’s degree in business with a specialization in marketing from UMass Amherst.

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Frances Gomes Marthone

Frances Gomes Marthone

Frances Gomes Marthone has been named chief Nursing officer (vice president of Patient Care Services) for Mercy Medical Center. In this role, she is responsible for ensuring compliance with patient-care quality standards and ensuring that clinical and staffing standards are met, promoting best practices in nursing and patient care, and serving as a liaison for communication between leadership and the nursing staff. With more than 25 years of nursing-leadership experience, Marthone most recently served as chief Nursing officer and vice president of Patient Care Services at Piedmont Henry Hospital, a 215-bed facility in Stockbridge, Ga., where she was responsible for the coordination and monitoring of all nursing standards. Prior to that role, she served as vice president of Medical Services at Phoebe Putney Memorial Hospital in Albany, Ga., where she provided leadership in recruitment, retention, development, and continuing education for all units within the medical division. She also has experience as an administrative supervisor, as well as a background in the management of oncology-nursing services. Marthone holds a Ph.D. in nursing philosophy from Georgia State University in Atlanta, a master’s degree in nursing administration from Albany State University in Albany, Ga., and a bachelor’s degree in nursing from Simmons College in Boston. She also holds a quality and process improvement certification in Black Belt from the Stetson School of Business and Economics at Mercer University in Georgia. She is a member the American Organization of Nurse Executives, the American Nurses Assoc., the Georgia Nurses Assoc., and the American College of Healthcare Executives.

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The Markens Group Inc., a Springfield-based association-management and business-consulting firm, recently welcomed Wil Rodriguez as director of Sales and Business Development. Rodriguez has more than 15 years of experience building relationships, cultivating target audiences, and managing accounts. He has worked for firms in Florida, Connecticut, and Western Mass., serving most recently as an account executive for Full Power Radio. He also has sales experience in the energy, job-placement, and graphic-arts industries. A longtime community steward, Rodriguez served as president of the Westfield Spanish American Assoc. from 2011 to 2016, leading the organization’s efforts to empower Latinos in the Greater Westfield area to create a visible presence in their local community. Under his leadership, the organization spearheaded several community projects, including the construction of a $50,000 playscape at Westfield’s Whitney Playground. He has also served on the board of directors of the Amelia Park Children’s Museum and has volunteered as a diversity consultant for the Massachusetts chapter of the Alzheimer’s Assoc. “I’m thrilled to begin my work with the Markens Group,” said Rodriguez. “I’m already getting a feel for the trade-association industry, and I have some great ideas for moving forward.” In his new role, Rodriguez will lead efforts to grow the Markens Group’s association-management business. The firm provides outsourced management services like strategic planning, marketing, and administration to national, regional, and local trade associations and professional societies. “Wil is an excellent addition to the team,” said Ben Markens, president and CEO of the Markens Group. “He not only has the right experience, he also champions community. At the end of the day, that’s what we foster in our association clients. We help communities of like-minded individuals make a real difference in their industries and broader society.”

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The Women’s Fund of Western Massachusetts (WFWM) named database expert Jorene Lomenzo as the foundation’s new development associate. Lomenzo comes to WFWM with more than 13 years of experience in nonprofit and higher-education development-database management. She has extensive knowledge around reconciling finances, assigning gift-crediting protocols, analyzing data for finance reports, preparing donor campaigns, supporting internal data evaluation, and more. Her most recent position was Advancement Services manager for American International College. Previous roles include Development and Marketing coordinator at the Harriet Beecher Stowe Center in Hartford, Conn. “I am very excited to join the Women’s Fund in the new role of Development associate,” Lomenzo said. “I look forward to working with the staff and volunteers to expand fund-raising efforts and broaden connections with supporters.” Prior to working in development, she worked with local communities in Georgia to preserve historic properties by writing grant applications, training volunteers, assessing historic resources, and advocating for preservation. She has a master’s degree in historic preservation. Lomenzo will work closely with WFWM Director of Philanthropy Monica Borgatti, maintaining donor and gift information, identifying new donor prospects, cultivating and stewarding WFWM program alumnae, and helping the fund analyze and manage next steps in successful fund-raising campaigns.

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Lisa Palumbo, a Realtor in the Valley since March 2005, joined Delap Real Estate on Nov. 20 and will work as a buyer’s and seller’s agent, covering Hampshire, Franklin, and Hampden counties. A resident of Northampton for 25 years, Palumbo most recently worked as the top-selling agent at the Coldwell Banker office in Northampton from 2006 to 2017. In the past year, she sold more than $15 million in real-estate transactions in the tri-county region. In 2017, she was ranked among the top 10 Realtors for sales in Hampshire County. From 2006 to 2017, she has been presented annually with the President’s Platinum and Gold Awards from the Realtor Assoc. of Pioneer Valley in recognition of superior sales and service. “I work with clients ranging from first-time home buyers to those who are looking to downsize following retirement,” Palumbo said. “Some of my clients come from out of state and are relocating to the Pioneer Valley. I work to make the process smooth and stress-free. Giving honest advice for making sound real-estate choices is what I strive to do.” Palumbo holds a bachelor’s degree in liberal arts with a concentration in philosophy, religion, and Asian studies from Colgate University and a master’s degree in music and music education from Columbia University. Before working as a realtor, she was a music teacher at Granby High School in Connecticut and White Brook Middle School in Easthampton. Fascinated with homes and interested in working with people, she became a Realtor after poring over the real-estate study guide while on a maternity leave. “Being a realtor is being part lawyer, part negotiator and strategist, part photographer, part copy editor, part marketing manager, part teacher, and even, sometimes, part therapist,” she said. “Every day is different and challenging.”

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At Freedom Credit Union’s annual holiday dinner at the Log Cabin, David Chase, vice president of Business Lending, was presented with this year’s President’s Award. A colleague nominated Chase for the award, which recognizes a Freedom employee for his or her commitment to professional excellence. The employee said Chase “has reinvented our Commercial Lending department to what it is today and is continuing to grow this sector of our business.” During the evening, several employees were recognized for their years of service. In addition, 11 employees were recognized for receiving a GEM Award as part of Freedom’s new GEM (Going the Extra Mile) program. C. Melin Menas and Lynne Wallace were honored for being named Credit Union Heroes by Banker and Tradesman magazine.

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Enchanted Circle, a multi-service arts organization dedicated to engaging, enhancing, and inspiring learning through the arts, announced the appointment of Andrea Spak as director of Development. “We are absolutely thrilled to have Andrea join our creative education team,” said Priscilla Kane Hellweg, executive director of Enchanted Circle. “Her expertise and professionalism will enable us to expand our reach and deepen our impact as we serve the most vulnerable children and youth in the region.” Spak has dedicated the past 30 years of her professional life and volunteerism to the non-profit sector, supporting education, civil rights, and social-justice issues to improve the lives of children and families. She has raised millions of dollars from individuals, corporations, foundations, and public funding sources to support children’s rights, educational programs, historic preservation, legal advocacy, training and services, community development, and affordable housing. Most recently, she was director of Development at the Harriet Beecher Stowe Center in Hartford, Conn., where she successfully created, directed, and implemented multi-faceted strategies for comprehensive programs of philanthropy, sponsorship, special events, and membership to foster donor engagement and support mission delivery, resulting in organizational transformation. “I am excited to join Enchanted Circle and contribute to their work to improve the lives of children and families throughout the greater community,” Spak said. “Enchanted Circle offers the perfect opportunity to address ongoing community challenges and to apply my experience to expand Enchanted’s impact and support organizational growth.” Enchanted Circle works in partnership with public schools, on the professional stage, and with social-service agencies, providing programs that bridge arts, education, and human services for people of all ages and abilities.

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Caroline Gear, executive director of the Northampton-based International Language Institute (ILI) of Massachusetts, was recently elected to the Greenfield Community College Foundation Inc. board of directors. Gear has been at ILI since 1986 as a Spanish teacher, ESOL teacher, teacher trainer, and administrator. She has published articles in the field of assessment and evaluation and presents on teacher training and the administration of programs both regionally and nationally. “Caroline’s passion for the mission of access to education is evident, and she brings a wealth of knowledge about the challenges facing those who struggle to change their lives through education,” said Michael Davey, GCC Foundation board president and vice president/commercial loan officer at Florence Bank. “As Greenfield Community College expands its programming into Hampshire County, we welcome the addition of this outstanding new member to our board.” Added Greenfield Community College President Bob Pura, “Caroline Gear is a longtime partner of the college. She has shared GCC’s passion for access and excellence in education. Her commitment to economic and social mobility for all in our community is a perfect fit for the work of the GCC Foundation. I welcome her heart, intelligence, and fierce courage to an outstanding board in service to students, college, and community.” The following individuals were elected as officers of the GCC Foundation board of directors for the coming year: Michael Davey, president, Leigh Rae, vice president, Nancy Fournier, treasurer, Katherine Cole, secretary, and Marina Goldman, member at large. Other members of the board are Carmen Bassett, Sharon Meyers, Mitch Anthony, Patricia Coffin, Charles Conant, Rich Fahey, Michael Smith, faculty representative Mary Phillips, student representative Maya Kazinskas, and GCC trustee representative Dylan Korpita. Board members emeriti are Robert Cohn, William Freeman, Lorna Peterson, and Robert Mugar Yacubian.

Agenda

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Agenda Departments

Elms College MBA Classes

Starting Jan. 8: Elms College has opened registration for the spring 2018 start dates in its master of business administration (MBA) program. Classes will begin Jan. 8, and a second session of classes will begin on March 26. Elms College offers six MBA specialty tracks: accounting, management, entrepreneurship, financial planning, healthcare leadership, and the new healthcare innovation track. In each track, MBA students work with and learn from experts in these fields, and with experts in other industries, for a well-rounded learning experience. Elms’ MBA program offers a flexible, hybrid model of delivery, allowing students to participate in live classes both in the classroom and online. For students who did not major in business, Elms offers a Foundations program and an Excel for Business program. Another feature is the Pathways to Leadership program, an extension of the MBA curriculum that leads participants on a journey of self-discovery. The MBA program offers a strong understanding of business principles, plus the ability to apply those principles and create change. It was designed to give students the skills to navigate a global economy and contribute to their local communities.

Women’s Fund Mentor Match

Jan. 13: January is National Mentoring Month, and the Women’s Fund of Western Massachusetts (WFWM) announced its second annual Mentor Match, a networking event that aims to engage emerging leaders with seasoned professionals. The event will take place from 1 to 3 p.m. at the UMass Center at Springfield, and is open to the public. Featuring Bay Path University Professor Janine Fondon, WFWM board and committee members, participants and alumni of the Women’s Fund’s Leadership Institute for Political and Public Impact (LIPPI), and community members, as well as members and supporters of the Young Women’s Initiative (YMI), the Mentor Match is designed to connect members of the Women’s Fund family as mentors and mentees to share resources, experiences, and work together in order to achieve professional and personal goals. All members of the Women’s Fund community are invited to attend. RSVP by Jan. 10 by visiting www.mywomensfund.org/event/mentor-match.

EMT Training, CNA Plus Programs at STCC

Starting Jan. 22: Springfield Technical Community College will again offer its popular Emergency Medical Technician (EMT) Training Program, as well as the Certified Nurse Aide (CNA) Plus Program, both starting in January. The EMT program consists of about 171 hours of lectures, 15 to 20 hours of online instruction, an auto-extrication class, and an eight-hour clinical hospital emergency-room observation designed to prepare the student for the Massachusetts State Certification Examination. The program, based on the Department of Transportation curriculum for Basic Emergency Medical Technician, is approved by the Massachusetts Office of Emergency Medical Services. Daytime and evening classes start Jan. 22. Visit www.stcc.edu/wdc or call (413) 755-4225 to enroll. The CAN Plus Program at STCC is designed to provide participants with job skills that will allow entry into the healthcare field as well as preparation for the Massachusetts state board examination to become a certified nurse aide. Day classes, which start Jan. 22, will be held Monday through Thursday, 9 a.m. to 2:30 p.m. Students will receive clinical experience in a local nursing home under the supervision of registered nurse (RN) instructors. Major topics will include vital signs; moving and turning patients; personal-care basics; bed making; bed, bath, and feeding; record keeping; and responding to emergencies. This course will also include a Home Health Aide Training Certificate and an Enhanced Alzheimer’s Module. Students will attend a job fair scheduled at the conclusion of this program. Evening Classes for BASIC CNA start Jan. 28, and will be held Monday through Friday, 4-9:30 p.m. The Workforce Development Center at STCC offers a wide variety of entry-level health programs. Visit www.stcc.edu/wdc or call (413) 755-4225 to enroll.

EMT Training at HCC

Jan. 30 to April 28: Holyoke Community College is now enrolling students for its spring-term Emergency Medical Technician training program. The HCC EMT Training Program consists of 170-plus hours of in-class lectures and additional online study, training, field trips, and workshops that prepare students to take the state certification exam. The majority of the training takes place on Tuesdays and Thursdays fom 6 to 10 p.m. at HCC’s new, state-of-the-art Center for Health Education, home to the college’s Nursing and Radiologic Technology programs. Last year, HCC received a $127,741 state Workforce Skills Capital Grant to purchase new equipment to enhance its EMT training program. The course uses equipment identical to that found in modern ambulances. The program makes extensive use of the medical simulation labs in HCC’s Center for Health Education. Some of the grant money was used to purchase a patient simulator specifically designed for EMT and paramedic training that hemorrages and can be hooked up to a defibrillator. The course is taught by instructor Mike Marafuga, an EMT with the Southwick Fire Department. For more information or to register, contact Ken White at (413) 552-2324 or [email protected].

40 Under Forty Nomination Deadline

Feb. 16: BusinessWest magazine will accept nominations for the 40 Under Forty Class of 2017 through the end of the work day (5 p.m.) on Friday, Feb 16. The annual program, now in its 12th year, recognizes rising stars within the Western Mass. community, which includes Berkshire, Franklin, Hampden, and Hampshire counties. This year’s group of 40 will be profiled in the magazine’s April 30 edition, then toasted at the June 21 gala at the Log Cabin Banquet & Meeting House in Holyoke (see below). The nomination form, which can be found online at businesswest.com/40-under-forty-nomination-form, requests basic information and can be supported with other material, such as a résumé, testimonials, and even press clippings highlighting an individual’s achievements in their profession or service to their community.

Difference Makers

March 22: The 10th annual Difference Makers award program, staged by BusinessWest, will be held at the Log Cabin in Holyoke. The winners will be announced and profiled in the Jan. 22 issue. Difference Makers is a program, launched in 2009, that recognizes groups and individuals that are, as the name suggests, making a difference in this region. Tickets to the event cost $75 per person, with tables of 10 available. To order, call (413) 781-8600, ext. 100 or visit www.businesswest.com. Sponsors to date include Sunshine Village and Royal, P.C. Sponsorship opportunities are still available by calling (413) 781-8600, ext. 100.

40 Under Forty Gala

June 21: The 12th annual 40 Under Forty Gala is a celebration of 40 young business and civic leaders in Western Mass. The lavish cocktail party, to be held starting at 5:30 p.m. at the Log Cabin in Holyoke, will feature butlered hors d’oeuvres, food stations, and entertainment — and, of course, the presentation of the class of 2017. Also, the third Continued Excellence Award honoree will be announced. Tickets will go on sale soon at $75 per person (tables of 10 available), and the event tends to sell out quickly. For more information, call (413) 781-8600, ext. 100, or e-mail [email protected].

AIC Launches Rex’s Pantry to Assist Community Members in Need

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Daily News

SPRINGFIELD — Last week, American International College (AIC) launched Rex’s Pantry, a food and necessities pantry housed on the AIC campus to assist community members in need.

On Dec. 22, the inaugural deliveries took place, with 100 Rex to the Rescue kits going to Friends of the Homeless on Worthington Street. The kits contained an assortment of hats, socks, gloves, and foot and hand warmers. Later, AIC personnel delivered 100 Rex to the Rescue kits to the Springfield Rescue Mission, containing boxed lunches, bottled water, snacks, and non-perishable food items.

“This time of year is celebratory for many, but we cannot forget those who are homeless or who struggle with food insecurity on a daily basis. While American International College reaches out to the community in many ways throughout the year, Rex’s Pantry is an opportunity for us to do more to help those in need of assistance,” said Associate Vice President for Auxiliary Services Jeffrey Bednarz.

Later that day, AIC staff members stopped by Springfield Fire Department Station 8 and the Springfield Police Department with trays of lasagna in gratitude for first responders’ dedicated service to the college.

The donations are a collaborative effort at AIC. Food was prepared by Chartwells Dining Services for Higher Education, a division of Compass – USA Foodservice. C&W Services and G4S, in charge of facilities and campus security, respectively, at the college, donated hats, socks, gloves, and warmers. The AIC Campus Bookstore provided backpacks to hold the contents of the Rex to the Rescue kits.

Community members interested in donating non-perishable food items, toiletries, or other necessities to Rex’s Pantry are invited to call (413) 205-3231.

Massachusetts Adds 6,700 Jobs in November

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Daily News

BOSTON — The state’s total unemployment rate dropped to 3.6% in November, the Executive Office of Labor and Workforce Development announced Thursday.

The Bureau of Labor Statistics’ preliminary job estimates indicate Massachusetts added 6,700 jobs in November. Over the month, the private sector added 7,300 jobs as gains occurred in leisure and hospitality; education and health services; construction; professional, scientific, and business services; and manufacturing. The October estimate was revised to a gain of 3,200 jobs.

From November 2016 to November 2017, BLS estimates Massachusetts has added 65,200 jobs. The November unemployment rate was five-tenths of a percentage point lower than the national rate of 4.1% reported by the Bureau of Labor Statistics.

“Year-to-date the jobs and labor force estimates indicate a strong and stable economy in the Commonwealth. Since December 2016, Massachusetts is estimated to have added 62,200 jobs, 64,300 more residents are participating in the labor force, and the unemployment rate remains low, averaging 3.8%. November also marks the 13th consecutive month of private-sector job growth, with manufacturing adding 1,600 jobs,” Labor and Workforce Development Secretary Rosalin Acosta said.

The labor force decreased by 8,200 from 3,656,000 in October, as 4,000 fewer residents were employed and 4,200 fewer residents were unemployed over the month.

Over the year, the state’s seasonally adjusted unemployment rate increased five-tenths of a percentage point from 3.1% in November 2016. There were 18,300 more unemployed residents over the year compared to November 2016.

The state’s labor-force participation rate — the total number of residents 16 or older who worked or were unemployed and actively sought work in the last four weeks — decreased one-tenth of a percentage point to 65.4% over the month. The labor-force participation rate over the year has increased by 0.7% compared to November 2016.

The largest private-sector percentage job gains over the year were in construction; professional, scientific and business services; leisure and hospitality; and other services.

Baystate Wing Hospital Awards $43,226 in Grants to Local Agencies

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Daily News

PALMER — Baystate Wing Hospital announced an investment of $43,226 in grants to benefit local social service, health, and educational programs to area community-based nonprofit organizations.

“These grant investments represent Baystate Wing Hospital’s commitment to support and work with our community partners to focus on public-health-related programs and initiatives that reduce health disparities, promote community wellness, and improve access to care in our region,” said Michael Moran, president and chief administrative officer for Baystate Health’s Eastern Region, which includes Baystate Mary Lane and Baystate Wing Hospital.

Programs supported by the hospital’s grant investments include:

• Quaboag Valley Community Development Corp., $30,000 to support the Quaboag Connector, addressing the serious lack of transportation to employment, education, healthcare, workforce training, shopping, and benefit services within and outside the region;

• The Ware High School Fire Science Program led by Ware Fire Department Deputy Chief Edward Wloch, $7,034 toward the goal of improving Emergency Medical Service (EMS) care in the region; and

• Ware River Valley Domestic Violence Task Force, $6,192 to continue improved screening and response to those facing domestic and sexual violence in the Baystate Health Eastern Region.

“Our physicians, nurses, and staff all strive to improve the health of the people we serve through exceptional care and innovative health initiatives,” said Moran. “The Baystate Wing Corporation is proud to partner with area agencies to help us do this important work together to improve the health and well-being of our community.”

American International College Offers Puerto Rico Relief Scholarship

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Daily News

SPRINGFIELD — American International College (AIC) announced the opportunity for college students in Puerto Rico to continue their education at AIC at a greatly reduced cost. Through the Puerto Rico Relief Scholarship, the college anticipates that this temporary program will allow students to continue their studies while Puerto Rico rebuilds its infrastructure following the impact of Hurricane Maria.

Students who have been displaced from Puerto Rico are invited to apply to AIC to continue their education for the spring 2018 or fall 2018 semester. Students will be offered a flat tuition rate of $10,000 per year. Individuals in this program will be able to apply for additional federal financial aid, which can assist in covering their remaining balance. The college will guide prospective students through the application and financial-aid process.

“American International College was founded in 1885 to educate newcomers to the United States and prepare their children for citizenship and success,” said President Vince Maniaci. “Today, AIC boasts an extremely diverse and vibrant student body with a vision of access and opportunity for all. We are proud to take an active role in the Springfield community, including close ties to our Puerto Rican neighbors. With these things in mind, all of us — faculty, staff, and students alike — are aware of the devastation in Puerto Rico and want to provide assistance.”

While some educational and residency restrictions may apply, students interested in learning more are invited to call the AIC admissions office at (413) 205-3700 or e-mail [email protected].

Elms College MBA Program to Offer MBTI Workshop

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Daily News

CHICOPEE — The Master of Business Administration (MBA) program at Elms College will hold a Meyers-Briggs Type Indicator (MBTI) workshop on Saturday, Jan. 6 from 8:30 a.m. to noon in the Mary Dooley College Center.

MBTI is one of the most widely used assessments in the world and provides a framework for understanding personality differences, which in business affect how people communicate, learn, and work. Participants will gain a better understanding of how they make decisions, handle conflict, and interact with others.

The cost is $140 for the general public and $99 for Elms College alumni, which includes all workshop materials and breakfast. To register, call (413) 265-2592 or e-mail [email protected]. The deadline for registration is Dec. 29.

The MBA program at Elms College offers six specialty tracks: accounting, management, entrepreneurship, financial planning, healthcare leadership, and the new healthcare innovation track. The MBA program offers a flexible, hybrid model of delivery, allowing students to participate in live classes both in the classroom and online. The program is accredited by the International Assembly for Collegiate Business Education.

Elms College Opens Registration for January, March MBA Classes

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Daily News

CHICOPEE — Elms College has opened registration for the spring 2018 start dates in its master of business administration (MBA) program. Classes will begin Jan. 8, and a second session of classes will begin on March 26.

Elms College offers six MBA specialty tracks: accounting, management, entrepreneurship, financial planning, healthcare leadership, and the new healthcare innovation track. In each track, MBA students work with and learn from experts in these fields, and with experts in other industries, for a well-rounded learning experience.

“Our professional faculty members impart real-world experience they apply every day on the job to our students,” said Kim Kenney-Rockwal, director of the MBA program at Elms. “By staying on top of current and future trends, the program instructs students on how to leverage human resources from within their organization, creating opportunities to compete, move ahead, and be effective in the workplace.”

Elms’ MBA program offers a flexible, hybrid model of delivery, allowing students to participate in live classes both in the classroom and online. For students who did not major in business, Elms offers a Foundations program and an Excel for Business program.

Another feature that sets the Elms College MBA program apart is its Pathways to Leadership program, an extension of the MBA curriculum that leads participants on a journey of self-discovery. “The Pathways to Leadership component is a mix of workshops and events that MBA students and MBA graduates can take advantage of, for free, to grow as dynamic leaders in their career fields,” Kenney-Rockwal said.

The MBA program at Elms College is accredited by the International Assembly for Collegiate Business Education. It offers a strong understanding of business principles, plus the ability to apply those principles and create change on many levels. The Elms MBA program was designed to give students the skills to navigate a global economy and contribute to their local communities.

“The Elms College MBA program will challenge you to analyze and balance bottom-line business decisions with a strong emphasis on the ethical, social, and political aspects of the ever-changing business landscape, providing you with the platform for personal and professional growth,” Kenney-Rockwal said.

Bay Path University Reports on Recent Charitable Activities

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Daily News

LONGMEADOW — In the spirit of the season, the students, staff, and faculty of Bay Path University have been hard at work giving back to the community.

The university kicked off its charitable activities this fall with its 2017 Charitable Fund drive in support of the United Way of Pioneer Valley and Community Health Charities. The university’s partnership with these organizations dates back at least 14 years, and in that time, a total of nearly $200,000 was donated by Bay Path faculty and staff. For 2017, the most substantial sum to date was raised: $20,634.

“The Bay Path community never ceases to amaze me with their generosity,” said Keith Sbriscia, associate director of Human Resources, who runs the United Way and Community Health Charities fund-raiser. “It’s clear that our employees are passionate about the region in which we live and work. Both of these organizations provide essential funding to local charities and have a tremendous impact on the lives of thousands of individuals and families. Bay Path is proud to support their efforts.”

Both Community Health Charities and the United Way are umbrella organizations that represent other nonprofits through partnerships and raise funds on their behalf through workplace giving campaigns and engagement opportunities. Partner charities also have the opportunity to receive funding through grants.

“Workplace giving is one of the simplest, most efficient ways to engage employees in philanthropic community support,” said Katie Kohl, manager, Customer Solutions for Community Health Charities. “Nationwide, workplace giving campaigns constitute a $4 billion annual revenue for charities. These dollars help improve people’s lives by supporting our charity partner missions, programs, and services. The generosity of donors like the faculty and staff of Bay Path University helps to make their work possible.”

Community Health Charities raises awareness and resources for health and wellness by connecting more than 2,000 of the most trusted health charities across the U.S., reaching 17 million donors every year, through workplace giving campaigns, causes, wellness programs, employee engagement, and strategic partnerships.

United Way of Pioneer Valley creates opportunities and improves lives in 25 cities and towns through the United Way Community Fund, and mobilizes people and resources to strengthen area communities by tackling complex issues and driving sustainable change.

The Bay Path students are equally committed to supporting the community and have coordinated many student-driven efforts this fall, including, but not limited to, book, diaper, toy, and food drives and several other donations to meet the needs of local organizations. The annual book drive, which benefits a different charity each year, generated close to 1,000 book donations for the Homework House. The university’s annual Giving Tree hosted by the Education Club to make the holiday season merrier for children from the Greater Springfield area just wrapped up collecting gifts for families in need this holiday season. The canned-food drive to assist in restocking local food pantries that run out of goods during the holiday season, hosted by the university’s Student Government Alliance, is also underway.

Further, Bay Path University has selected New North Citizens Council of Springfield as its holiday charity.

“The devastation in Puerto Rico from Hurricane Maria is overwhelming, and many of the families and loved ones of students, faculty, and staff have been impacted by the catastrophic damage caused by the storm,” said Kathleen Halpin-Robbins, assistant vice president and director of Human Resources.

As more and more families are leaving Puerto Rico to find shelter with family and friends in the continental U.S., many cities in New England are welcoming these families. New North Citizens Council (NNCC) has been designated by Western Massachusetts United for Puerto Rico as a welcome center for Puerto Rican evacuees in Springfield.

“We are so pleased to be partnering with New North Citizens Council of Springfield as this year’s recipient nonprofit organization,” Robbins said. “For 45 years, NNCC has been the Latino center in the North End that welcomes and helps all migrants and immigrants in Western Massachusetts. They stand ready to assist all Puerto Ricans newly arriving from the island who need help.”

Mount Holyoke College Offering New Classes for Professionals

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Daily News

SOUTH HADLEY — Mount Holyoke College is now offering a series of linked classes for professionals seeking new or expanded skills to further their careers.

The new offerings are through Mount Holyoke’s graduate programs for emerging leaders, managers, communications professionals, and educators. They include the Nonprofit Leadership and Social Entrepreneurship Institute, the Digital Innovation and Media Institute, the Global and Intercultural Leadership Institute, and the Differentiated Instruction Institute. The classes can be taken alone or in a series, for credit or simply to build expertise. More information can be found here.

“These institutes offer professionals pathways to further their careers and to position themselves for brighter futures and careers in burgeoning fields,” said Tiffany Espinosa, executive director of Graduate Programs at Mount Holyoke.

Those attending will learn essential career skills, including project management, leadership, finance, and effective collaboration. The courses are designed to meet the needs of professionals, delivering graduate-level education in on-campus, accelerated courses that can be completed in a week, or online courses that can be taken anywhere in the world. An added bonus, taking classes with like-minded professionals offers students a built-in network to grow with their careers.

The deadline to register for January classes is Tuesday, Dec. 19. To register, click here.

Lisa Palumbo Joins Delap Real Estate

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Daily News

NORTHAMPTON — Lisa Palumbo, a Realtor in the Valley since March 2005, joined Delap Real Estate on Nov. 20 and will work as a buyer’s and seller’s agent, covering Hampshire, Franklin, and Hampden counties.

A resident of Northampton for 25 years, Palumbo most recently worked as the top-selling agent at the Coldwell Banker office in Northampton from 2006 to 2017. In the past year, she sold more than $15 million in real-estate transactions in the tri-county region. In 2017, she was ranked among the top 10 Realtors for sales in Hampshire County. From 2006 to 2017, she has been presented annually with the President’s Platinum and Gold Awards from the Realtor Assoc. of Pioneer Valley in recognition of superior sales and service.

“I work with clients ranging from first-time home buyers to those who are looking to downsize following retirement,” Palumbo said. “Some of my clients come from out of state and are relocating to the Pioneer Valley. I work to make the process smooth and stress-free. Giving honest advice for making sound real-estate choices is what I strive to do.”

Palumbo holds a bachelor’s degree in liberal arts with a concentration in philosophy, religion, and Asian studies from Colgate University and a master’s degree in music and music education from Columbia University. Before working as a realtor, she was a music teacher at Granby High School in Connecticut and White Brook Middle School in Easthampton. Fascinated with homes and interested in working with people, she became a Realtor after poring over the real-estate study guide while on a maternity leave.

“Being a realtor is being part lawyer, part negotiator and strategist, part photographer, part copy editor, part marketing manager, part teacher, and even, sometimes, part therapist,” she said. “Every day is different and challenging.”

Jim Ayres Directs the United Way Through a Time of Change, Challenge

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unitedwayfeature1217a
Features

Impact Hire

Jim Ayres

Jim Ayres

Jim Ayres, who took the helm at the United Way of Pioneer Valley this past spring, arrived knowing he would be leading the organization through a time of significant change and challenge. His elaborate to-do list includes efforts to increase efficiency, do a better job of telling the United Way’s story to the younger people who probably don’t know it, and continuing the work of building coalitions to take on the many issues confronting the region’s communities and families.

There’s an old map hanging on the wall just inside the door to Jim Ayres’ office within the United Way of Pioneer Valley’s suite at the TD Bank building.

One of many he owns, it depicts Hampden and Hampshire counties and the areas just outside them, which means it covers the territories served by his last two employers — the United Way of Hampshire County was the other.

There’s no visible date on the map, but there are plenty of clues as to how old it may be. For starters, Dana, one of four towns disincorporated in 1938 to make way for the Quabbin Reservoir, is on the map. (Greenwich, Prescott, and Enfield were the others). Also, Holyoke takes what’s known to some as its ‘old’ shape, meaning the one before the area in Northampton known as Smith’s Ferry (that finger-shaped sliver of land so recognizable on today’s maps) became part of the city in 1909.

The map drives home the point that changes to the region’s landscape came about slowly, over several decades.

And that is in sharp contrast, in most respects, to the changes in the landscape for the United Way as a whole, the two that serve the region on the map, and the one based in Springfield in particular.

Indeed, that suite of offices downtown is roughly half the size it was just a few years ago (the Springfield Symphony Orchestra now occupies the other half), and the group working there is also about half the size it was not long ago. And most importantly, its annual fund — the amount it puts to work in the communities it serves — is about half as big (roughly $2 million) as it was.

A decision by MassMutual to no longer run a traditional United Way campaign and instead contribute to groups serving the community through its own foundation played a huge role in those developments, but other factors have contributed as well.

These include everything from changes in the demographic breakdown of the region’s business community (there are far fewer large employers now) to changes in how businesses of all sizes give back to the community — there’s more direct giving now, and also a host of new vehicles such as Valley Gives Day and individual foundations like the one at MassMutual.

“United Ways are in a place where technology, giving practices, and general educational changes have all changed the work that we need to do,” Ayres explained. “And while for a long period of time United Way was a household name and people widely understood what United Ways did, a lot of that has changed.

“There are a lot of other options now for people to give to support organizations in their community,” he went on. “It really behooves our organization to make the case as clearly as possible about what we do and the benefits of giving through this particular option.”

All this adds up to a serious, complicated, even painful period of adjustment that is very much ongoing, said Ayres, who last spring took on the job of leading those efforts for the UWPV.

He did so for a number of reasons, including the fact that he isn’t daunted by stern challenges; in fact, he’s always embraced them. Also, though, he believes he possesses the proper skill set for the multi-faceted task at hand, including the ability to build coalitions, strong communication skills — both within an organization and externally as well — and even achieving success in a region dominated by small (make that very small) businesses, Hampshire County. He also has an MBA, one focused on nonprofit management, and another degree in international relations focused on migration issues.

There are a lot of other options now for people to give to support organizations in their community. It really behooves our organization to make the case as clearly as possible about what we do and the benefits of giving through this particular option.”

“My career in Western Mass. has been about bringing people together in communities to make communities a better place to live and a better place for kids to grow up,” he explained.

Ayres said this adjustment period for the UWPV involves a number of initiatives, from work to become leaner and more efficient to efforts to better tell the agency’s story and relate its still-substantial role in bettering life for residents of area communities, to initiatives that go well beyond merely writing checks.

For this issue, BusinessWest talked at length with Ayres about his new assignment with the United Way of Pioneer Valley, and also about the changing landscape for the United Way and philanthropy in general, and how organizations like the one he now leads must adjust to those changes.

Change Agent

As noted earlier, Ayres brings a diverse skill set to his current role, one amassed through nearly 30 years of work in education and nonprofit management, realms he says have more similarities than most would believe.

A graduate of Hampshire College, where he concentrated in “political and social issues in education,” he started his career in Boston’s Chinatown and surrounding neighborhoods as co-director and lead classroom teacher for the Boston Catholic Chinese Community Children’s Program.

After relocating to Western Mass., he went to work for the Springfield Public Schools, specifically as education summit coordinator and ‘community involvement coordinator.’ In that role, he said, he built effective coalitions between the school system and community stakeholder groups, including neighborhood associations, human-services providers, parent groups, communities of color, and private industry.

From there, he went to work for the Hampshire County Action Commission, serving as project director of the Hampshire County Family Network. In that role, he developed and administered a multi-agency collaborative that provided comprehensive services for families and children. Later, he became executive director of the Northampton-based Center for New Americans, a regional education, advocacy, and resource center for immigrants and refugees in Western Mass.

uw_4p_ful_pioneervalley_v3

His career with the United Way began in 2011, when he became CEO and executive director of the Hampshire County agency. During his tenure there, he was credited with energizing the organization and expanding the donor base, funding diversity, and overall revenue at a time when most United Ways were going in the other direction.

“I had worked in individual organizations, but had been very interested in addressing challenges from a strategic level and from a macro level,” he noted while explaining why he joined the national organization. “And United Ways are organizations very well-suited to do that; we have relationships with the nonprofit service community, and we have relationships throughout the business community and with individuals as well. And United Ways are uniquely positioned to pull those assets together to make a difference, so I was excited to join the United Way and do that work.”

His track record of success in Hampshire County certainly caught the attention of UWPV’s board as it went about the task of finding a successor to the retiring Dora Robinson, and Ayres came on board late last spring.

Since then, he’s been focused on what he called “structural changes,” a broad term used to describe efforts to enable the agency to operate as efficiently as possible while still carrying out its multi-dimensional mission, shore up relationships with existing businesses, and develop ways to recover the donations lost from MassMutual’s decision.

At the same time, he and the agency continue to proactively adjust to that changing landscape described earlier, he said, adding that both assignments obviously constitute work in progress.

As he talked about the assignment he’s assumed — and the situation facing all United Ways across the country — Ayers said the challenges come on many levels, including one that Baby Boomers probably couldn’t fathom — name recognition and awareness.

Indeed, while those who grew up decades ago are well-versed when it comes to the United Way name, mission, and even some of the controversies that have enveloped the agency over the years, Millennials are far less familiar with the organization — and the concept.

“We’re finding more and more young people we approach either in the workplace or in the community who are very open to the idea to the idea of supporting the United Way, but haven’t necessarily heard of it before,” he said. “Or, if they have heard of it, they aren’t necessarily familiar with what it is that the United Way was created to do. So introducing ourselves, or re-introducing ourselves, is very important.”

And in that respect, the United Way has dropped the ball, or at least taken its eye off it, he went on, adding that, in many ways, it failed to realize these generational differences.

“A lot of United Ways didn’t recognize the degree to which generational changes were going to impact our work and have wound up playing catch-up,” he explained, adding that this was a challenge to most all United Ways, including the UWPV.

Forward Progress

Another challenge, obviously, is to maintain the ability to stand out amid the many other ways that individuals and businesses can contribute to nonprofits and causes.

“The history of United Way, and a piece of where we see our impact, is allowing people to give easily through payroll deduction — giving where they work,” he told BusinessWest. “And giving with the trust to know that the dollars they give will have a long and lasting impact. Part of the power of United Ways come from our ability to aggregate those gifts; so, even though roughly 40% of the gifts we receive are from people giving between $1 and $4 per paycheck, we’re able to aggregate those into significant-size grants that really change the capacity of the organizations we work with.”

A lot of United Ways didn’t recognize the degree to which generational changes were going to impact our work and have wound up playing catch-up.”

Overall, the United Way and individual chapters like the UWPV have to do a better job of telling their story, said Ayres, adding that this is just one of the subjects discussed at the regular gatherings of United Way officials.

Part of this ‘telling the story better’ involves making it clear the many ways in which this is still your father’s, or your mother’s, United Way, but one that nonetheless has changed with the times. And these discussions focus on everything from a more results-driven approach to the agency’s giving to the ways it goes beyond awarding grants, to its ongoing ability to bring groups together to tackle larger problems that require such coalition-building efforts.

And Ayres had specific thoughts on all of the above, starting with the coalition-building work, which, he said, is essentially the essence of the United Way.

“This organization is based on the idea that, to create a meaningful and lasting impact in our community, very few of us have the resources, the time, or the volunteer hours to do that on our own,” he said. “But if our businesses, our employees, and our neighbors are able to come together and work on challenging problems together, we’re able to have a much stronger impact than we would alone.”

And this operating philosophy is being put to work, and to the test, with efforts to assist those who have left hurricane-ravaged Puerto Rico for communities in Western Mass.

“Many of the funders in Hampden County have been asking the question, ‘what can we do to support those individuals, and what can we do help the organizations that are going to helping those displaced people coming in, and what can we do to shore up the core functions that those organizations already provide so they don’t have to pivot away from their core services?’” he said. “So United Way convened a core group of eight or nine foundations and funding organizations to look at how we can use our dollars collaboratively.”

A fund has been established by the United Way to provide grants to the welcome centers that are assisting those displaced by the hurricane, he went on, adding that this is just one example of the agency’s coalition-building powers, and also an example of how it can and does go well beyond the traditional payroll-deduction method of raising funds for specific causes.

“This was a case of philanthropic organizations putting our heads together and saying, ‘how can we be stronger?’” he went on, adding that, moving forward, the United Way will playing even more of a convening role, as he called it, because this is one of its greatest strengths.

Mapping Out a Course

Getting back to that map on Ayres’ wall, it does a good job of driving home the point that time doesn’t stand still.

Dana, Prescott, Greenwich, and Enfield were erased from the map almost 70 years ago. And the Smith’s Ferry area has played a huge role in Holyoke’s history.

Time doesn’t stand still for the United Way, either. Thus, it is incumbent upon the organization to change with those times in order to be relevant and continue to carry out its important work.

It doesn’t say as much on Ayres’ job description, but that’s essentially what he was hired to do.

And he believes he’s in the right place at the right time.

George O’Brien can be reached at [email protected]

A Host of Factors Are Lifting the Region’s Economy Higher

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Economic Outlook Sections

On the Bright Side

By Richard Sullivan

Richard Sullivan

Richard Sullivan

The state of the region’s economy is strong, and the economic outlook is bright. That’s a simple statement, but let’s look at the facts that support that optimism.

We all have read of the important investments that MGM and CRRC, the Chinese rail-car manufacturer, are making in Springfield. Less-reported is the some $5.2 billion of economic-development projects that have recently occurred or are currently underway in our region.

In a 2016 study, the Economic Development Council of Western Mass. (EDC) catalogued the growth in each community — from housing developments to manufacturing companies expanding and relocating to the area; from transportation investments to growth in our public and private education systems. That study shows strong and important regional investments, and this trend is continuing.

MGM and CRRC are certainly important regional economic-development projects for the jobs they are creating, the taxes they will pay, and the many public benefits they are required to provide through their host-community agreements. However, the biggest economic impact the projects will have is when they contract with local businesses as part of their operational and supply chains. MGM specifically is using best efforts to annually contract locally for $50 million in goods and services. These dollars will stay local, provide additional economic opportunities, and create more jobs in companies that are part of the fabric of our communities, hiring our neighbors, paying local taxes, and supporting our local charities. It is an opportunity we are capitalizing on, but one that we can’t lose sight of.

Another bright spot within the local economy is tourism. You may think Boston, San Francisco, or New York, but maybe not Western Mass., when it comes to this important sector. However, tourism is the third-largest industry in the region. Approximately 3 million visitors come to the area each year, spending $750 million, producing an estimated $17 million in state and local taxes, and supporting 5000 jobs.

Mary Kay Wydra, president of the Greater Springfield Convention & Visitors Bureau, is bullish on the growth of tourism in Western Mass., with the addition of MGM, the Dr. Seuss Museum, a soon-to-be-refurbished Basketball Hall of Fame, continued investment at Yankee Candle and Six Flags, and more. She is confident that annual visitorship will grow. Tourism is a vital part of our economy and will become even more important beginning in 2018.

Still another source of optimism and good news is the growing amount of entrepreneurial energy in the region.

Indeed, at the recent “State of Entrepreneurship in the Valley,” hosted by Steve Davis and the EDC entrepreneurship committee, the focus was on the growth of a relatively new sector for the region — innovation, startups, and entrepreneurship. In 2015 and 2016 alone, more than 9,000 people attended a Valley Venture Mentors (VVM) event; there are currently 613 part-time and 227 full-time jobs in the startup ecosystem, and just under $27 million of revenue and investment was created in the region. If all the startups were under one roof, they would represent the 11th-largest company in Springfield.

The entrepreneurship ecosystem is growing up and down the Valley. VVM works closely with initiatives in Franklin County and SPARK in Holyoke; our local colleges and universities have all carved out leadership positions; Greentown Labs, based in Somerville, Mass., has opened a manufacturing office at the Scibelli Enterprise Center; and the Grinspoon Entrepreneurship Initiative is a national leader in elevating the importance of entrepreneurship and recognizing entrepreneurial excellence among college students. A new group, Women Innovators & Trailblazers (WIT), is establishing itself in order to ignite a women-led innovation economy in Western Mass. and beyond. This is an exciting and quickly growing sector in the region.

I see additional new sectors growing in the region that can become centers of excellence for Western Mass. This year, UMass Amherst, in cooperation with the EDC, hosted an event highlighting its national leadership position in the field of green technology and the environment. The event was sponsored by the Massachusetts Clean Energy Center and focused on building technologies, water innovation, and clean energy and storage. Companies from across Massachusetts came to discuss the quickly growing green-technology cluster and the partnerships that can be developed between the private sector and the university for research and development, but also talent development.

Bay Path University recently staged its fifth annual Cybersecurity Summit, showcasing the work it is doing in the field of cybersecurity. President Carol Leary, who serves as a member of the Department of Homeland Security’s Academic Advisory Council, said “it is critical for higher education to be a central part of this emerging cyber ecosystem. We are developing the right talent, the diverse talent needed to be a part of the cybersecurity workforce. To the students pursuing a cybersecurity career — you are the future, you are qualified, and we need you more than ever.”

Western Mass., because it is home to a significant number of universities, colleges, community colleges, and technical schools, finds itself in an enviable position because it can supply the workforce of the future.  Still, there is no doubt that the biggest issue facing our existing companies, and the companies of the future, is their ability to find, develop, and retain a high-quality workforce.

We need to coordinate with all the great workforce-development organizations in the region and leverage the high-quality education institutions that call Western Mass. home to meet this demand.

When we do, our future economy will be bright.

Richard Sullivan is president of the Economic Development Council of Western Mass.; [email protected].

Several Issues on the Horizon Could Derail Momentum, Growth

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Economic Outlook Sections

A Time to Stay on Track

By Nancy Creed

Nancy Creed

Nancy Creed

We might remember 2017 as the year of the much-anticipated reopening of Union Station as a dramatically renovated transportation hub. The more than $90 million renovation additionally created office and retail space, transforming this area of Springfield’s North End. The Innovation Center on Bridge Street welcomed new tenants with continued construction on additional office and retail space, and the new, $11.8 million Mercedes-Benz of Springfield dealership opened in Chicopee.

This past year was also one during which many projects made significant progress toward their anticipated 2018 completion dates.

Awaiting us in 2018 is a mix of opportunities and challenges. Springfield and the region have been experiencing unprecedented growth in the last couple of years. While 2018 is the year in which we will see the finishing touches put on some major projects and programs, we are also faced with the uncertainty and potential effects of healthcare, tax reform, and ballot initiatives which could impact all of us.

On the growth side, the I-91 viaduct construction is ahead of schedule, with the highway expected to be in full use by February; production of MBTA subway cars at the new 204,000-square-foot, $95 million CRCC rail-car factory off I-291 in East Springfield will kick off in 2018; and the much anticipated opening of the $950 million MGM resort casino is on track for a late-2018 opening.

There is also opportunity to help small businesses grow and prosper. The city of Springfield has launched “Rise Up Springfield,” an innovative collaboration between the city, the Assoc. of Black Business & Professionals, and the Springfield Regional Chamber. Powered by Boston-based Interise’s award-winning StreetWise MBA curriculum, this seven-month, intensive, hands-on program provides the knowledge and know-how business owners need to create and manage a three-year strategic business plan. This a key opportunity for the city to capitalize on the entrepreneurial spirit of the region and to encourage our smaller, less-established businesses get to the next level in their growth.

Advocates of a ballot question are pushing for an additional income tax on those making above a certain income threshold in order to fund some of the areas I mentioned above. However, other states have taken a similar approach, which only resulted in businesses relocating to lower-tax jurisdictions. At its core, this proposal is bad for business. Why would we tax talent — our state’s principal competitive advantage.”

While we are encouraged and excited about growth in the region, our business community will face some significant challenges in the coming year. Healthcare continues to remain of grave concern. Costs continue to rise at uncontrollable rates, not only impacting the bottom lines of our businesses, but crippling the state budget. With 40% of the state budget allocated to MassHealth, there is virtually no room for additional funding in critical areas such as education, transportation, and local aid.

Advocates of a ballot question are pushing for an additional income tax on those making above a certain income threshold in order to fund some of the areas I mentioned above. However, other states have taken a similar approach, which only resulted in businesses relocating to lower-tax jurisdictions. At its core, this proposal is bad for business. Why would we tax talent — our state’s principal competitive advantage?

Another ballot question that we could be faced with is one that provides for paid family and medical leave. Not only does our business community understand the value of fringe benefits and attracting and retaining the top talent, but they want to do the right thing for their employees. Those businesses that are financially able to offer ‘above and beyond’ benefits do so, but not every small business is in a position to compete with the benefits offered by a Fortune 100 company.

The ballot question as proposed would require employers of any size to offer paid leave at a rate of 90% of an employee’s wages. It is estimated that this would have a $1 billion financial impact across the Commonwealth.

There is one other ballot question we could be faced with come November 2018 — an increase in the minimum wage, to $15 an hour by 2022. A back-of-the-napkin calculation estimates this to be an increase of 25% to a company’s salaries/wages line item. Again, while the business community wants to do the right thing, it comes at a cost to the competitiveness of our state.

While we are optimistic about our growth, we are concerned about what lies ahead that could derail that growth. We are concerned for our business community here in Western Mass., but equally concerned as to what the impact could be across the state, on the Commonwealth’s fiscal health, on attracting new growth, on remaining competitive with our neighboring states and across the country, and on ensuring Massachusetts and our region remain at the forefront of innovation.

Throughout the chamber’s 127-year history, we have worked to encourage and facilitate economic growth. We have faced and weathered challenges and advocated on behalf of the region’s businesses. Our mission will continue in 2018 and beyond, as we support and collaborate with regional businesses and advocate for them at the local, state, and federal levels and work to ensure our continued growth is not stunted.

Nancy Creed is executive director of the Springfield Regional Chamber of Commerce; (413) 755-1309.

Ambitious Renovation Project Will Reshape the Basketball Hall of Fame

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Sections Travel and Tourism

‘Time to Step Forward’

An architect’s rendering of the renovated lobby area at the Hall

An architect’s rendering of the renovated lobby area at the Hall, complete with lockers bearing the names of some of the game’s greats.

The Naismith Memorial Basketball Hall of Fame will soon commence work on an ambitious, $15 million renovation and expansion that will dramatically change the look and feel of the shrine. While the project represents the future, it also speaks loudly to just how far the Hall has come since the dark days — and years — earlier this century.

John Doleva calls it a “spaceship.”

That’s what he and others at the Naismith Memorial Basketball Hall of Fame have come to call the individual lights that sit atop the dome that defines the shrine on West Columbus Avenue and change color with the seasons and the occasions.

That’s because they look like one, at least that ’50s sci-fi-movie take on what a spaceship looks like, a flat, roundish base with a circular bubble on top. There are 860 of these lights affixed to the dome, and maybe a quarter of them are in a condition approximating that of the one that Doleva has in his office — cracked, with the seals damaged, allowing water to get in and cause serious trouble.

This is the same ‘spaceship’ he takes with him when he talks to gatherings large and small about the planned $15 million to $16 million renovation of the hoop Hall. That’s because these fixtures will be removed and replaced with projection lighting that is, well, light years ahead of the old bulbs in terms of what can be done with the surface of the giant sphere.

“You can do incredible things with projection lighting,” said Doleva. “It will give us so much variability it terms of bringing the building alive, and the maintenance is so much easier.”

But the lights are really just a small, though highly visible, part of the ambitious undertaking at the Hall, noted Doleva, its president for nearly two decades now. Indeed, he said the current facility, opened in 2003, was designed and built just before digital technology was about to explode and change forever the way information is presented and stories, like those of the hall’s inductees and of the history of the game itself, are told.

John Doleva

John Doleva holds up one of the ‘spaceships’ that are soon to be history at the Hall.

“We have a lot of printed word here — exhibits that don’t necessarily interact and entertain, especially when you’re talking to a 12- or a 14- or a 17-year old,” he explained. “With the advent of all the digital content that’s out there now, we can bring Hall of Famers alive, and that’s what we intend to do; instead of a plaque on a wall and two and a half paragraphs of information, we’re going to bring James Naismith alive; we’re going to bring Bob Cousy alive.”

The renovation project will take part in two stages, with the dome lighting, a main lobby area overhaul, and significant renovation of the Hall’s theater comprising stage one. Work on it will start next month (the museum will remain open during construction), and it will all be finished in June, a few important months before MGM Springfield opens its doors in September 2018.

Phase two involves a substantial overhaul of the museum itself, what’s under the dome, said Doleva, noting that state-of-the-art, digitized presentations are currently being blueprinted. Phase two is slated to begin in January 2020, to be finished six months later, with the museum obviously closed for those six months.

And while this project and the campaign that will fund it — called “A Time to Step Forward” — represent the future of the Hall, they also embody just how far it has come in the years since the current building was put on the proverbial drawing board roughly two decades ago.

Indeed, the existing facility was built without a considerable amount of support from what Doleva collectively calls the “basketball community,” and it was opened with a large amount of debt that left the Hall in precarious financial condition for a number of years.

It has ridden out that storm, if you will, and has regrouped on many levels. The Hall has forged much stronger relationships with that basketball community and its many subcomponents, including inductees themselves (as we’ll see), and, as a result, the capital campaign has far exceeded initial expectations. Because of this, goals have been recalibrated.

“The initial goal of the campaign, $20 million, has been exceeded, and it now stands at $26 million,” said Doleva, adding that more than 90% of this total comes from the basketball community. A new goal of $30 million has been established, he went on, to not only fund the renovations to the galleries and visitor area, but also adequately fund an endowment.

For this issue and its focus on travel and tourism, BusinessWest takes an in-depth look at the Hall’s renovation project, and also at the forces that have made it — and a much more secure future for this Springfield landmark — possible.

Net Gains

There are a great deal of numbers associated with the Hall’s renovation project, its capital campaign, and its comeback from those dark years after the new shrine was opened 14 years ago.

And while all of them are significant, from the number of lights to be taken out to the projections on increased visitation — from the improvements, MGM’s opening, and other factors — maybe the place to start is with the number 5.

That’s how many of the Hall’s previous inductees turned out for the enshrinement ceremonies in 2000. (Actually, eight committed to come, and three of them backed out). And in many respects, Hall officials were lucky the number was that high.

That’s because the Hall didn’t pay to fly any of those inductees in, didn’t pay for their hotel rooms, and didn’t pay for anything, really, except their admission to the show — largely because it couldn’t afford to do so.

“We quickly concluded that, if we don’t have Hall of Famers on our side, if they’re not our ambassadors across the country and around the world, then we really don’t have a Hall of Fame,” said Doleva, adding that the Hall now pays such expenses, and the results of such a sea change have been dramatic.

Fast-forward to this past September, and there were 65 former inductees in attendance, a number that certainly helps explain the large number of autograph collectors camping out in front of the downtown Springfield hotels.

These Hall of Famers are now truly ambassadors, said Scott Zuffelato, vice president of Philanthropy for the Hall, adding that they regularly make appearances at Hall-produced events such as fund-raising golf tournaments and basketball events.

“They’ve become our foot soldiers,” he explained. “And this stronger relationship with the Hall of Famers has led us to stronger relationships with others in basketball as well, such as college coaches who take part in our events, and the NBA as well.”

And these improved, much stronger relations, resulting in part from getting coaches and officials in pro and college basketball more engaged in the Hall at many levels, has helped the institution secure a higher placed within the game, Doleva told BusinessWest.

Scott Zuffelato says the Hall has strengthened relationships

Scott Zuffelato says the Hall has strengthened relationships with many constituencies within the basketball community, including the Hall of Famers themselves, which is reflected in giving for the current capital campaign.

“We took the organization from a museum in Springfield where the game was invented,” he said, “to a global basketball brand with the mothership located in Springfield.”

This transformation, if you will, has certainly played a huge role in the enormous — and ongoing — success of the Hall’s capital campaign, which was launched more than two and a half years ago. Those who originally met to plan it did so with the initial mission of retiring lingering debt from construction of the new Hall at the start of this century — the roughly $2 million left from an original figure that approached $12 million.

But soon, the vision — and the campaign — took on new meaning.

“It soon became clear that we had a grander plan — and that was to redo the museum and bring it into the 21st century to again be the world’s finest sports museum,” said Doleva, adding that the campaign will raise far more than is needed for the planned renovations, which will enable the Hall to undertake those projects in a manner that couldn’t have been imagined back in 2000: by paying cash.

“The original goal was $21 million, and we saw that as a big challenge based on where we had been with the 2000 campaign,” he went on. “But very quickly, probably within 14 or 15 months, we hit $21 million. And like any good organization, with so many asks that were out there and so many opportunities that hadn’t been harvested, we decided to raise it to $30 million.”

As noted, the basketball community has responded to the Hall’s bid to step forward in a big way. The donor list is replete with the names of players, coaches, executives, and contributors to the game in various ways.

Zuffelato credited Jerry Colangelo, the Hall’s chairman, former owner of the NBA’s Phoenix Suns and WNBA’s Phoenix Mercury, and currently a special adviser to the NBA’s Philadelphia 76ers, with inspiring many within the basketball community to give to the campaign.

Imagination on Display

What those traveling to the renovated Hall will encounter is a more modern, more visitor-friendly facility and museum that tells stories on a number of levels — both literally and figuratively.

Indeed, the renovated ground-floor lobby, the entry point for visitors, will feature a new, far less imposing ticket area (Doleva has a name for that, too — the ‘tugboat’ — and, more importantly, a number of new displays and attractions.

Overall, the lobby work, a significant portion of phase one, isn’t an expansion in the technical sense, said Doleva. Rather, it is a concerted effort to capture and make much better use of existing space in the lobby area.

“That concourse could really be any retail mall in America — when you walk into it, you don’t know that you’re in the Basketball Hall of Fame; you wouldn’t know until you look through the glass,” he said, adding that the renovations will make it clear to visitors just where they are. “This will be a very high-energy area.”

It will be dominated, he went on, by lockers bearing the names of some of the game’s greats, including Michael Jordan, Larry Bird, Grant Hill, Jerry West, and others, who have donated to the capital campaign. These lockers — there are 16 planned, with the ability to expand to 24 — will highlight not only achievements on the court, but the work done by these players within their community.

Meanwhile, a renovated theater in the lobby area, complete with digital technology, surround sound, and an actual stage, will play a more prominent role in the typical Hall visit — and in the Hall’s operations in general.

“Many people don’t know there’s a theater there,” he said. One reason for this, he noted, is that the Hall has never had what he and others in this business call a “signature film” to show to visitors upon their arrival. But it will have one soon, and Doleva said this work in progress will set the emotional tone for one’s visit.

As for the museum, it will see all its galleries renovated and modernized. Doleva explained that such work is necessary not only to keep pace with other museums and sports halls, but to set a new, higher bar.

“We want to present Bob Cousy in a way that will enable people in their teens or 20s to know who he was, and know who Oscar Robertson was, or Kareem,” he explained. “We want to make sure we celebrate all the Hall of Famers, whether they played in recent times or way back; we want to make sure they get their fair share of digital education to the fans.”

Another key addition to the Hall’s lineup, if you will, is the 1891 Gallery, so named because that’s the year James Naismith invented the game.

The gallery will provide area companies that donate specified amounts to the campaign with an opportunity to gain visibility in that space, a company statement that links Naismith’s core values to their company’s values, and a host of other benefits.

Many area businesses have already signed on, including MassMutual, Balise Auto Group, Excel Dryer, Florence Savings Bank, the Chicopee Savings Foundation, and the Davis Foundation.

These renovation project, coupled with MGM’s opening and other forms of momentum at the Hall and across Springfield, are inspiring Hall officials to set some ambitious goals for visitorship — for 2018, and especially for 2020 and beyond.

“I would expect a 20% to 25% increase in attendance,” said Doleva, adding that MGM should have a huge influence on the facility simply by introducing it to people who may not have known it was there.

Court of Opinion

The name affixed to the capital campaign — “It’s Time to Step Forward” is simple, yet has meaning on a number of levels.

On one of them, it speaks to potential donors, inviting them to step forward and play a role in modernizing a Springfield landmark and helping it secure a solid future in a way it never really has.

On another, that name speaks directly to what the Hall is doing — stepping forward — in terms of everything from building a facility truly worthy of the phrase ‘state of the art’ to forging stronger, long-lasting relationships with the basketball community.

These are, indeed, big steps forward, and, to borrow a phrase from the game itself, they comprise a winning formula for years and decades to come.

George O’Brien can be reached at [email protected]

Bay Path’s RN to BSN Program Helps Nurses Overcome Barriers

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Education Sections

Connecting to a Better Future

online-medi-517935648useIt’s no secret that hospitals and other healthcare settings are pushing for nurses with higher education levels, but it can be difficult for a working RN, often with plenty of family responsibilities, to go back to school. The RN to BSN Completer Program at the American Women’s College of Bay Path University solves that issue with a fully online format and plenty of support to help students succeed — and open doors that had previously been closed.

The 22 registered nurses who graduated in May from the American Women’s College of Bay Path University with their bachelor’s degrees — the first class to complete the new, innovative program — weren’t just improving their own career options, although they certainly did that.

On a broader level, they were responding to a call from the National Institute of Medicine for 80% of nurses to eventually achieve a baccalaureate level of education, one that encompasses the big-picture issues faced in settings ranging from hospitals to skilled-nursing facilities to public-health organizations.

“The national challenge for 80% of nurses to be BSN-prepared by 2020 indicated to us a great need for a flexible, affordable solution for registered nurses whose lives are already so full, between caring for others at work and, on top of that, having families, hobbies, and other personal responsibilities,” said Amanda Gould, chief administrative officer for the American Women’s College (TAWC).

Bay Path’s solution, she said, is an accelerated, 100% online program that lets students — many of whom are already juggling an RN position with family responsibilities — an opportunity to broaden their education on their terms, around their rigorous schedules.

The RN to BSN Completer Program, as it’s officially known, allows for licensed, registered nurses with an associate or diploma degree to return to college to complete a bachelor’s degree in nursing. Bay Path’s program is fully online, allowing students to enroll and participate from across the country, and the accelerated format means that, for most students, the degree can be achieved in 18 months.

Post-graduation surveys of the inaugural graduating class revealed that two quickly found promotions, one as a hospital ER manager and another as a manager of care coordination, said Maura Devlin, deputy chief learning officer at TAWC. A new survey underway is expected to reveal more such career moves, as well as a number of graduates preparing to continue on toward master’s degrees at other schools.

Amanda Gould

Amanda Gould says the online RN to BSN program is a tangible response to the national call for 80% of nurses to eventually have bachelor’s degrees.

Programs like this one will continue to bring the Bay State’s number of BSN-level nurses closer to 80% — the state had already set a goal of 65%, with the number currently around 50% — but it will also open doors that may be starting to close for RNs. Although there are no official numbers, Gould and Devlin said, RNs see hospitals and other organizations pushing for higher levels of education, and favoring BSN-level nurses in hiring and promotions.

Bay Path’s new nursing program, now educating its second class of enrollees, is doing what it can to meet that demand, and early returns have been positive.

Expanding Access

Backing up a little, the American Women’s College was founded in 2013 with a mission to expand access to higher education to the 76 million American women who do not have a college degree. Its 28 programs run the gamut from accounting to criminal justice; from child psychology to early childhood education; from entrepreneurship to food science and safety.

Many students enrolled in various RN-to-BSN programs in this region haven’t necessarily had to leave a job to do so, but they have been challenged to fit classes in between work and family life. The online option at TAWC allows students to engage in classroom activity — much of which takes place on forums and discussion boards — on their own schedule.

The RN-to-BSN track technically requires 120 credits, but 30 are awarded up front for the students’ RN training and experience, and other credits (up to 84, in fact) can be transferred in as well, depending on the student’s prior education, training, and experience.

Devlin said the courses are patient-focused and reflect the ‘nine essentials’ of baccalaureate nursing education established by the American Assoc. of Colleges of Nursing. These include a liberal education base; evidence-based practice; quality care and patient safety; information management; policy, finance, and the regulatory environment; communication and collaboration; population health management; professionalism and values; and general nursing practice.

“These are our program outcomes,” Gould said, adding that administrators have explicitly defined some fields students may see as options for professional growth upon attaining their degree, such as case manager, infection control, home care, hospice care, occupational nurse, managerial positions, public health, risk management, and specialty care.

There’s a self-reflective element to the program as well, Devlin said, and students are encouraged to consider their unique attributes and leadership skills. “The program has the BSN candidates thinking about themselves as leaders in the field of nursing, and positions them to go on to those types of roles.”

Classes are run in a cohort model, meaning the students navigate through the courses together, although they don’t have to be online at the same time. The classes are conducted in six-week sessions — six of them per year — and taught by master’s level nursing educators.

“When we surveyed the first cohort of 22 students in May, every one of them said they would recommend the program,” Gould said. “That was really validating.”

The American Women’s College was developed to improve performance, retention, and graduation rates for nontraditional learners, and does so partly through the development of Social Online Universal Learning (SOUL), a data-driven approach to online education at TAWC, Gould said. Among its features, SOUL features customized instruction, dedicated educator coaches to help students who start to struggle, and virtual learning communities to engage other students who share their goals and professional interests.

And there are definitely some common challenges. Seventy percent of TAWC students are first-generation college attendees, one-third are single mothers, and more than half are Pell-eligible, which speaks to economic need. “We really do feel it’s kind of mission-driven, in that we’re creating a new entry point to college for this population,” she said.

She cited one student, a 38-year-old who had dropped out of high school when she became pregnant, who now works as an administrative assistant. “Her daughter is now college age, and she wanted to be a role model for her daughter,” Gould explained, so she enrolled in the American Women’s College and is now one of its top students.

Maura Devlin

Maura Devlin says the first cohort of graduates is already seeing broadened career opportunities and even promotions.

“She’s kind of representative of a lot of students we serve who are trying to make a better life for themselves and their families,” she told BusinessWest. “Their motto has become ‘it’s my time.’ For a long time, they’ve put their families first, and they’ve finally come to a place where they give themselves permission to get their education.”

First Steps

The American Women’s College received some good news in October when the Commission on Collegiate Nursing Education (CCNE) voted to grant full accreditation through 2022 to the RN to BSN Completer Program.

“The collective commitment to quality education demonstrated each day by our faculty, staff, and community partners to provide our students with the knowledge and skills they need to be outstanding nurses is at the heart of our work, and our program status reflects that,” said Marjorie Bessette, director of the Nursing program.

Meanwhile, TAWC maintains partnerships with Baystate Health and Mercy Medical Center to work together to increase the number of nurse practitioners with BSN degrees.

“As a nurse, I want to give the best possible care that I can to patients. It’s my job to save lives. Completing my BSN has ensured that I can do just that,” said Laura Mazur, a nurse at Baystate Medical Center who graduated from Bay Path’s program in May. “I used to think of myself as an in-class learner, but as a floor nurse working the midnight shift, I simply didn’t have the time to spend in a classroom. The online program through the American Women’s College fit well into my life.”


Joseph Bednar can be reached at [email protected]

Springfield Project Offers a Window to Changing Role of Libraries

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Education Sections

The Plot Thickens

An architect’s rendering of the new branch library to be built in East Forest Park.

An architect’s rendering of the new branch library to be built in East Forest Park.

As she talked about libraries, and borrowed (that’s an industry term) from Mark Twain when she said their death was greatly exaggerated, Molly Fogarty used some words and phrases that definitely brought her argument home.

That’s because these are not the kinds of things that would have been said about these institutions a century ago, or perhaps even a decade ago.

“Libraries help level the playing field,” said Fogarty, director of the Springfield City Library. “They help people cross the digital divide; they’re technology hubs.”

Elaborating, he said that, in this computer age, access to the Internet isn’t anything approaching a luxury. It’s a necessity, for those who want to learn, apply for a job, or fact-check a work project.

And providing that access is just one of the ways libraries have changed over the years, from when they were mostly, but not entirely, book repositories.

“Books are still a big part of what we do, but there’s so much more,” she said. “Libraries are the one place where you can get help, get questions answered, use a computer, borrow materials, attend a program … and it’s all free. We have 700,000 visitors a year, and if we weren’t here, where else would they go?”

Molly Fogarty

Molly Fogarty stands in Wellman Hall at the main branch of the Springfield City Library. It’s empty at this moment (the library was closed at the time), but within five minutes of opening each day, she said, each computer is occupied.

Which brings us to the planned new East Forest Park branch of the Springfield Library. This is a facility that has been talked about for decades, and it’s been on the proverbial drawing board for a few years now. Funding has been secured from the city and state that will cover a good deal of the $9.5 million price tag, and a capital campaign, titled Promise Realized, has been launched to raise the remaining $2 million.

Matt Blumenfeld, a principal with Amherst-based Financial Development Agency (FDA), which has coordinated fund-raising campaigns for new libraries and additions across the state and beyond, said the Springfield project provides an intriguing tutorial, if you will, on the changing and expanding role of libraries and their continued importance to individual communities.

Library-building projects contribute jobs and additional vitality to downtowns and specific neighborhoods, he told BusinessWest, but the libraries themselves act as community resources vital to residents.

“It’s much more than the children’s room and a lending library,” he said, adding quickly that these components are obviously still part of the equation. “It’s a community information hub, and that’s so important in communities where there is a lot of need.”

For this issue and its focus on education, BusinessWest looks at the East Forest Park branch project and the many ways in which it captures the changing landscape for libraries and shines a bright spotlight on their growing, not waning, importance to those who walk through their doors.

A New Chapter

Blumenfeld calls it his cubicle.

This is the small office cleared for FDA on the fourth floor of Springfield’s Main Library on State Street, one of the city’s enduring landmarks.

Two desks have been shoehorned into the space, which is a command post of sorts for the Promise Kept campaign, which was launched in September and will continue for the next 15 months or so.

Blumenfeld, who has operated out of such spaces at more libraries than he can count, will be in his cubicle at least two days a week by his estimates as he coordinates the campaign and makes the case for individuals, families, and businesses to donate.

It’s a strong case, and, as noted earlier, one he’s made often in this region over the past several years. Indeed, FDA coordinated the campaigns for new libraries or expansions in West Springfield, Chicopee, and Holyoke, among many others.

He said Springfield’s campaign, already off to a solid start, is similar to many others in that many of those being asked to contribute have questions about the future of both books and libraries.

“The challenge we always have in a campaign is to get donors to understand that the library of the future serves many of the same functions as the library they think about,” he explained. “The Holyoke Public Library was founded with the motto ‘the People’s College,’ and that’s really the sense of what a library is. It’s a learning commons for everyone, and all you have to do is walk through the door.”

The case for libraries is best summed up in those phrases used by Fogarty earlier. Indeed, while libraries will always be a place to borrow a book, video, or piece of music, and also a place where people can find quiet and a place to read, study, and conduct research (often with others), these facilities now level that playing field Fogarty mentioned.

And this role takes on new meaning in communities like Springfield, where many families live at or below the poverty level and Internet access is often beyond their budget and, therefore, their reach.

To get her points across, Fogarty talked about what would be a typical day at the main branch, and specifically the computer room.

Matt Blumenfeld

Matt Blumenfeld says that today, libraries are community information hubs, and, therefore, vital resources for cities and towns.

“When we open the central library, within five minutes, all of the computers are being used,” she said, adding that there are 45 of them currently, and they will be used by roughly 100,000 visitors over the course of a year.

“People are waiting to get in,” she went on. “And we have a reservation system; if a computer isn’t available when they arrive, they can make a reservation for later in the day — and they do.”

There’s a reason for this — actually, several of them, she said.

“There is a digital divide in this country; if you have a computer at home and you have sufficient Internet access, your children are able to do their homework at home, you’re able to do research at home, you can apply for a job at home. If you don’t…”

Her voice tailed off as if to say, before she actually said it, that those on the wrong side of this divide are at what would have to be considered a societal disadvantage.

“You can’t apply for a job right now unless you do it online,” she went on. “That’s the way you can do it. So we’re bridging that digital divide for a large number of people.”

And this bridge involves more than a computer and a mouse, she went on, adding that library staffers will assist patrons with setting up an e-mail account, with writing a résumé, and in countless other ways.

They’ve been doing all that in what has passed as the East Forest Park branch for the past 15 years or so. This would be the small storefront, a former video store, actually, on Island Pond Road. There are six computers at that facility, said Fogarty, adding that there will be 56 at the new, 17,000-square-foot, single-story branch to be built on the grounds of the Mary Dryden School on Surrey Road.

The new facility will feature a so-called ‘teen zone,’ a children’s area, and “quiet study rooms,” said Blumenfeld, adding that now, perhaps more than ever, libraries have become gathering spots and resources for all members of a family.

Fogarty agreed, adding that the Springfield City Library has literally thousands of programs for young people and adults alike, and they are focused on everything from workforce training to adult literacy; from poetry to creative writing. And many of them have waiting lists.

The Last Word

The tagline for the Springfield City Library reads “All Yours, Just Ask.”

Those four words speak volumes — in every way, shape, and form — about this institution and all those like it. There is so much there for the visitor, and all he or she has to do is ask.

It’s always been that way, but today, when there is a digital divide that represents an extremely deep crevasse, the importance of libraries, contrary to what may be becoming popular opinion, has never been greater.

And in that respect, ‘Promise Kept’ is more than a slogan attached to a fund-raising campaign — it’s an operating mindset.


George O’Brien can be reached at [email protected]

Briefcase

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Briefcase Departments

Report Features Advice on Nonprofit Fund-raising

BOSTON — The Massachusetts Nonprofit Network (MNN) released its latest edition of its Commonwealth Insights report series. The report, titled “From the Experts: Advice to Inform Your Organization’s Fundraising,” features advice from interviews with four successful Massachusetts nonprofit fund-raisers in an effort to inform and support year-end fund-raising efforts of nonprofit organizations. In an early 2017 survey of its membership, nearly 60% of MNN member nonprofits cited fund-raising as the largest challenge facing their organization. With many nonprofits currently accelerating their fund-raising operations to coincide with the end of the calendar year, MNN believes this report will be useful to its over 700 nonprofit members representing every region of the state, as well as members of the state’s nonprofit sector at large. “Fund-raising is an ever-present challenge — and opportunity — for all types of nonprofits. This edition of Commonwealth Insights focuses on ideas that can help nonprofits take their fund-raising to new heights,” said Jim Klocke, CEO of the Massachusetts Nonprofit Network. The report is centered on general strategies for fund-raisers to consider in their efforts and is supplemented with actionable advice. In a fast-paced and changing fund-raising landscape, all four experts agree that the need to consistently engage donors and provide them with new, creative ways to be involved with a nonprofit organization is critical to building and retaining support. The report also touches upon a concern of those working in fund-raising, particularly at smaller organizations: that current events and overwhelming needs from across the country and world could further heighten the competition for donors’ support. The interviewed experts agreed that, while this concern is understandable, donors of all ages are looking for even more ways to support causes they care about. “I think that many people are looking for more ways to make a difference, and I think that is what we need right now,” said Margaret Keller, executive director of Community Access to the Arts in Great Barrington, one of the experts featured in the report. “Donors are more engaged and more committed than ever.” This is the third edition of Commonwealth Insights MNN has published in 2017. Earlier editions focused on federal tax reform and the Earned Income Tax Credit. The series is made possible by support from the Barr Foundation.

Financial Literacy Ambassadors Project Receives Funding

SPRINGFIELD — Springfield Partners for Community Action Inc. has been awarded a Community Service Block Grant (CSBG) Special Projects grant from the Department of Housing and Community Development to support its Financial Literacy Ambassadors project. The Financial Literacy Ambassadors project is designed to facilitate the training and certification of multi-cultural and multi-lingual community residents to become peer-to-peer trainers and deliver financial education to their own communities. “We thank the department and Undersecretary Chrystal Kornegay for their support,” said Paul Bailey, executive director at Springfield Partners. “With this round of funding, we plan to identify interested applicants to train and become certified financial-literacy educators capable of delivering peer training to others in the community in multiple languages.” Applications are being accepted now. Anyone interested in applying should contact T.J. Steele at (413) 263-6500, ext. 6568, or [email protected], or Stephen Plummer at (413) 263-6500, ext. 6567, or [email protected]. Springfield Partners is the official anti-poverty agency serving Springfield’s poor and low-income community since 1964. It offers programs and services in financial literacy, credit counseling, weatherization, emergency fuel assistance, multi-cultural Alzheimer’s, Volunteer Income Tax Assistance, early education and care, community scholarship, Low Income Taxpayer Clinic, veteran services, eviction clinic, and housing counseling.

Single-family Home Sales in Pioneer Valley Up in October

SPRINGFIELD — Single-family home sales were up 20.6% in the Pioneer Valley in October compared to the same time last year, while the median price rose 6% to $205,550, according to the Realtor Assoc. of Pioneer Valley. In Franklin County, sales were down 13.1%, while the median price also fell 13.1% from a year earlier. In Hampden County, sales were up 24.4%, while the median price was up 3.6%. And in Hampshire County, sales rose 24.4% from October 2016, while the median price was up 1.9%.

Community Collaboration Boosts OT Services at Square One

SPRINGFIELD — In support of the Square One mission to ensure that all children have the foundation they need to be successful in life, Bay Path University and Eversource have formed a partnership to enhance the clinical services provided to Square One children. Eversource recently awarded a $2,500 grant to the university for its Play Matters Therapy program. The funding will be utilized to expand current services and broaden the scope of assessments that will be conducted with children in this program, incorporate nutrition curriculum, and to purchase materials and equipment needed to facilitate movement groups or treatment components. Students and faculty from Bay Path have provided occupational therapy (OT) services to children at the Square One Family Center on King Street in Springfield for nearly three years through Play Matters Therapy. The Eversource grant further cements the longstanding partnership that dates back years prior to the conception of Play Matters. “From the ground up, we started building the Play Matters Therapy program that provided free, community-based, occupational-therapy services to the children and families of Square One,” said Amanda Lizotte, coordinator of Emerging Practice Fieldwork at Bay Path University. “The purpose of this program is three-fold: to provide services to children in need to support their overall development, prepare them for entrance to kindergarten, and ensure successful participation in life activities; to provide support to the child’s network, which includes parents, caregivers, and educators, by disseminating resources and education; and to provide Bay Path occupational therapy students, the majority of whom will remain in the region to live and work, with critical experiential learning opportunities that enable them to professionally grow and develop into future occupational-therapy practitioners.” Under close supervision by clinical OT instructors, students hone their skills as OTs as they work with children across a variety of focus areas — gross and fine motor development, visual motor skills, sensory integration, social skills, nutrition, self-esteem, stress relief, and coping mechanisms, to name a few — in an attempt to help bridge a crucial gap during a critical time in the child’s development. A full-time therapist from the university is also on site at Square One so that services may be provided even when Bay Path students are not present. “We are so grateful to Bay Path and Eversource for this unique collaboration,” said Kristine Allard, chief Development & Communications officer for Square One. “Many of our children experience trauma in their lives as a result of the challenges they are faced with at home. Poverty, homelessness, food insecurity, abuse, and neglect all place a tremendous strain on their health and development. Our partnership with Bay Path is meeting a critical need. We are very grateful to them, as well as Eversource for recognizing the importance of this work.”

Company Notebook

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Company Notebook Departments

Vibra Hospital to Close Springfield Facility in March

SPRINGFIELD — Vibra Hospital, a 220-bed long-term acute care center on State Street, has filed notice with the state that it plans to close. The shutdown will occur in March, the hospital said in a press release. “We have struggled with this decision,” Gregory Toot, CEO of Vibra’s Springfield operations, said. “But reductions in healthcare reimbursement and changes in referral practices over the past 12 months have made continuing operations in this location unsustainable.” Vibra said its facilities in New Bedford and the Rochdale village of Leicester will remain open. Vibra’s Springfield facility has three units with approximately 90 patients: a chronic-care hospital unit, a behavioral-health skilled-nursing unit, and a Department of Mental Health (DMH) psychiatric unit. Vibra is working with the DMH and Department of Public Health to place patients in other facilities.

Monson Savings Bank Seeks Input on Charitable Giving

MONSON — For the eighth year in a row, Monson Savings Bank is asking the community to help plan the bank’s community-giving activities by inviting people to vote for the organizations they would like the bank to support during 2018. “Every year we donate over $100,000 to nonprofit organizations doing important work in the communities we serve,” said Steve Lowell, president of Monson Savings Bank. “For several years now, we’ve been asking the community for input on which groups they’d like us to support, and we’ve been so pleased by how many people participate. We have learned of new organizations through this process, and we also just like the idea of asking our community for input. As a community bank, we think that’s important.” To cast their vote, people can visit www.monsonsavings.bank/about-us/vote-community-giving. There, they will see a list of organizations the bank has already supported in 2017 and provide up to three names of groups they’d like the bank to donate to in 2018. The only requirement is that the organizations be nonprofit and provide services in Hampden, Monson, Wilbraham, or Ware. The voting ends at 3 p.m. on Jan. 17, 2018. The bank pledges to support the top 10 vote getters and will announce who they are by the end of January.

Meredith-Springfield Associates Named Manufacturer of the Year

LUDLOW — Meredith-Springfield Associates Inc., a plastics manufacturer specializing in extrusion blow molding and injection stretch blow molding, was recently named ‘Manufacturer of the Year’ by the Commonwealth’s Manufacturing Caucus. President and CEO Mel O’Leary recently accepted the award alongside Director of Finance and Administration Edward Kaplan during a presentation at the Massachusetts State House.

Red Lion Inn Wins Condé Nast Traveler’s Readers’ Choice Award

STOCKBRIDGE — Condé Nast Traveler recently announced the results of its 30th annual Readers’ Choice Awards, with the Red Lion Inn recognized as a “Top Hotel in New England” with a ranking of 29. “It’s an honor to be recognized by the readers of Condé Nast Traveler, and this award is particularly special because it reflects the opinions of our guests,” said Sarah Eustis, CEO of Main Street Hospitality, owner and operator of the historic inn. “This prestigious award speaks to the inn’s lasting character and our dedicated staff who make it feel like a home away from home for our guests.” More than 300,000 readers submitted millions of ratings and tens of thousands of comments, voting on a record-breaking 7,320 hotels and resorts, 610 cities, 225 islands, 468 cruise ships, 158 airlines, and 195 airports. The Red Lion Inn, a charter member of Historic Hotels of America, has been providing food and lodging to guests for more than two centuries. The inn offers 125 antique-filled rooms and suites, four restaurants with formal and casual dining with locally sourced food, a gift shop featuring locally made items, a pub with nightly entertainment, and a range of amenities including wi-fi, a year-round heated outdoor pool, and in-room massage therapy and weekly yoga classes.

Cambridge College, ILI Announce Partnership

SPRINGFIELD — Cambridge College and the International Language Institute of Massachusetts (ILI) recently announced a partnership through the University Pathways Program. Through this partnership, international students in the University Pathways track receive the academic support and counseling they need to help them transition successfully to Cambridge College. ILI carefully selects its partner colleges and universities. Cambridge College was selected because of its program offerings and commitment to the adult-learning model. “I am so excited that we have formed this partnership,” said Teresa Forte, director, Cambridge College – Springfield. “Both organizations are committed to working with the adult community. ILI is an impressive organization, and this agreement will allow both schools to expand our international footprint and serve more students in need.” The partnership provides an opportunity for international students who attend and successfully graduate from the ILI to be exempt from taking the TOEFL exam for admissions at Cambridge College and its 13 other partner schools. Additionally, the institute offers free part-time afternoon and evening English classes at its downtown Northampton site. “We are so pleased to welcome Cambridge College to the University Pathways Program, and we look forward to working with the college in welcoming students from around the world for study in the United States. When strong, like-minded partners team up, the opportunities are limitless,” said Caroline Gear, executive director, International Language Institute of Massachusetts.

Chicopee Savings Foundation Endows Scholarship at WNEU

SPRINGFIELD — Chicopee Savings Bank Charitable Foundation recently pledged to establish an endowed scholarship available to undergraduate students at Western New England University. With a commitment of $50,000, a scholarship of $2,000 will be available annually beginning in the 2018-19 academic year. The Chicopee Savings Bank Charitable Foundation created the scholarship to support students in local communities. The scholarship will provide financial assistance to inbound students in pursuit of higher education who demonstrate exemplary scholastic achievement, drive, and integrity, and who meet the following criteria: a U.S. citizen and resident of Agawam, Chicopee, Holyoke, Ludlow, South Hadley, Springfield, Ware, West Springfield, or Westfield who demonstrates financial need and is an incoming freshman with a high-school GPA of 3.5 or higher, or a transfer or returning student with a cumulative GPA of 3.5 or higher. The scholarship is renewable each year the recipient continues to meet the criteria. “Scholarship aid is among the highest funding priorities at Western New England University, and we are thrilled to have this new award established by our neighbors and friends at the Chicopee Savings Bank Charitable Foundation,” said Anthony Caprio, president of Western New England University. “Providing financial assistance helps ensure that students are able to concentrate on their studies and focus on their futures more clearly.” In April 2016, it was announced that Chicopee Savings Bank would merge with Westfield Bank to form the largest bank headquartered in Hampden County. Both banks now do business under the Westfield Bank name, but the Chicopee Savings Bank Charitable Foundation remains in place with its original philanthropic mission.

Elms College, University of Kochi Extend 20-year Exchange Program

CHICOPEE — Elms College signed an agreement on Nov. 29 continuing its international exchange program with the University of Kochi in Japan. The exchange relationship is celebrating its 20th year. Harry Dumay, president of Elms College, and Takahiro Ioroi, academic vice president of the University of Kochi — one of the original faculty members involved in starting the exchange program — signed the agreement in Dumay’s office at Elms. Every year, visiting students from Kochi spend nearly two weeks exploring life at Elms. The Kochi students stay in residence halls at Elms, study English, attend classes related to their majors, and take in local sights and cuisine. They participate in extracurricular activities — including bowling, shopping in Northampton, film screenings, and a karaoke party — that show them the fun side of American college life, and they host a Japanese festival each year to share their culture with the students of Elms. “We want to promote international education and exchange, because never, in our global society that’s always changing, has international education and exchange been as important as it is now,” said Marco Garcia, director of International Programs at Elms. During the visit, nearly 40 Elms students serve as ‘friendship partners’ for the Japanese students. These friendship partners participate in a three-hour training course to act as roommates, classmates, and partners in language and cultural activities. Friendship partners are one of the most important aspects of the program, Garcia said. “As the Japanese students come in, we want them to meet a diverse group of students here, so they have a deeper understanding of American life and culture. Our students are very diverse. And that’s really important, because we are a nation of immigrants, and understanding the strength of our diversity is very important.” In addition to Ioroi, the representatives from the University of Kochi are Dr. Joel Joos, a native of Belgium who is a professor of Japanese Cultural Studies and chair of the International Exchange Committee; and Mariko Hayashi, International Center associate.

WSU, GCC Announce Nursing-degree Partnership

NORTHAMPTON — The presidents of Westfield State University and Greenfield Community College announced and signed an agreement today that creates a hybrid (combined online and onsite) RN-to-BSN completion program between the institutions. Based online and at GCC’s newly opened Northampton satellite location, the program provides GCC’s associate-degree graduates and other area registered nurses a flexible, convenient, and cost-effective pathway to a bachelor of science in nursing (BSN) degree from Westfield State. Students will take the majority of courses online and fulfill the limited on-site requirements at Smith Vocational and Agricultural High School in Northampton. With a price tag of $10,800, its leaders say, the RN-to-BSN completion program is the most cost-effective in the area. Applications are currently being accepted for fall 2018 enrollment.

CHD to Serve More Youth with New Ware Office

WARE — CHD, which for many years has provided mental-health services to the Ware community, is establishing its first physical presence in Ware with an office at 2 South St. This will enable CHD to extend services in Ware as well as neighboring communities. CHD will begin accepting referrals for mental-health services for youth through CHD’s Children’s Behavioral Health Initiative (CBHI). CHD’s CBHI services are for MassHealth members, who can access the services without a co-pay. “CHD has enjoyed a long and productive relationship with the residents of Ware, but this will be the first time we have a facility located right in the town of Ware,” said Susan Sullivan, program director of CHD’s Children’s Behavioral Health Initiative, which includes the In-Home Services and Therapeutic Mentoring programs. “Our new facility at 2 South St. is fully staffed with six licensed clinicians, four therapeutic training and support staff, and three therapeutic mentors, all with multiple years of experience.” There are many behavioral symptoms that CHD’s CBHI services can help address, such as difficulty concentrating on schoolwork, depression and/or anxiety, challenging behavior at home, reports of in-class behavioral issues, substance use, sudden mood changes, and aggressive, suicidal, or homicidal behavior. According to Sullivan, CHD’s CBHI services are for any child who can’t have their mental-health needs met in a one-hour-a-week outpatient setting. “What differentiates CBHI from outpatient services is our services are designed for children and families who need a higher level of care,” she explained. “That’s why we go to them — to their home, to a location in the community, to team meetings at school, to court — wherever a family needs our support, as often as needed. There is no time frame that limits our work with children and their families. We continue our work as long as there is medical necessity and the family needs us. Someone from CHD is available every day from 8 a.m. to 8 p.m., and from 8 p.m. to 8 a.m. someone is on call. That is not the case with outpatient services.” Parents who are on MassHealth and who have concerns about their child’s behavior at home or at school can self-refer by calling CHD Central Registration at (844) CHD-HELP. There is currently no wait list for services, so children can be seen immediately. “Most people don’t realize that families can self-refer,” said Sullivan. “That call to CHD Central Registration gets families connected with people who know the world of mental-health services and can get them pointed in the right direction. Keep in mind that CBHI services are voluntary. It’s your choice to have CHD there, and you drive the treatment plan. We aren’t only working with the child, we work with everyone involved in their life who can have an impact, such as the people they’re living with and their extended family. The average age of the children we serve are between the ages of 8 and 13, but we serve youth from birth through age 21, and once an individual turns 21, CHD can help get them connected to services for adults.” Cities and towns covered through the Ware CHBI office include Hampden, Wilbraham, Ludlow, Monson, Palmer, Ware, Belchertown, Wales, Brimfield, Holland, Warren, West Brookfield, Hardwick, Barre, Brookfield, North Brookfield, East Brookfield, Sturbridge, New Braintree, Spencer, and Three Rivers. Additional cities and towns are also served through various locations throughout the Pioneer Valley.

DiGrigoli School of Cosmetology Honored by Modern Salon Media

WEST SPRINGFIELD — Modern Salon Media has named the 2017 class of “Excellence in Education” honorees in its seventh annual program recognizing leadership and best practices among cosmetology schools. DiGrigoli School of Cosmetology was chosen to represent excellence in the following categories: Community Involvement, Marketing, and School Culture. Modern Salon Publisher Steve Reiss announced the honorees during the recent American Assoc. of Cosmetology Schools 2017 convention in Las Vegas. Honorees were determined based on key criteria in each category, and grouped according to number of locations. Honorees were chosen in each category — one individual school location and a multi-location school organization. “We received applications from cosmetology schools across the country and look forward to celebrating all the 2017 Excellence in Education honorees and sharing their stories. It is truly a great time to pursue a beauty education and career, and the program at DiGrigoli School of Cosmetology exemplifies that fact,” Modern Salon Editorial Director Michele Musgrove said. Added Paul DiGrigoli, owner of DiGrigoli School of Cosmetology, “I want to express my sincere gratitude to all of our students and staff for following the ‘three C’s,’ which we practice every day — culture, community, and customer service. These are our strongest values and beliefs at DiGrigoli.” Sharing stories of innovation, inspiration, and collaboration from a diverse group of leading schools is an important part of Modern Salon’s “Excellence in Education” mission, Musgrove explained. “We want to help spread the word about the exceptional work cosmetology schools are doing to help launch beautiful careers.”

HCC Awarded Grant to Expand Community Health Worker Program

HOLYOKE — Holyoke Community College has been awarded a grant of more than $400,000 from the U.S. Health Resources and Services Administration to expand its Community Health Worker program in partnership with area employers. The four-year, $431,227 allocation will enable approximately 120 people to take a series of three credit-bearing classes to enhance their education and training as community health workers.The three classes — free for those accepted into the grant program — were selected in consultation with representatives from Behavioral Health Network and the Gandara Center, two regional, nonprofit behavioral-health agencies. “We’re partnering with BHN and Gandara, and they’re sending a bunch of their current staff who are already working in various capacities with clients,” said Rebecca Lewis, chair of HCC’s Foundations of Health program. “There’s been interest from a lot of different employers.”The grant was awarded through HRSA’s Behavioral Health Workforce Education and Training division. HRSA is part of the U.S. Dept. of Health and Human Services. The initial cohort of 27 students will take the first of three required classes, “Core Competencies for Community Health Workers,” during the spring 2018 semester. That introductory course will be followed over the summer with the second, where students will have a choice of either “Children’s Behavioral Health” or a more general “Essential Health for Community Health Workers” course. The third class, to be completed in the fall, is a practicum with an area employer. Lewis said the state Department of Public Health currently has regulations pending for a state certification process for community health workers, and the three classes align with pending regulations. A second cohort of 30 students will begin in the fall when courses will be offered in the evenings and on Saturdays to make it more convenient for those currently working. Community health is an emerging healthcare field, and community health workers are typically employed by agencies to focus on underserved populations, conducting home visits and connecting clients with needed services. They are not nurses nor home health aides and do not provide medical care. “Historically, community health workers are bilingual and bicultural, and they’re from the communities that they serve,” said Lewis. Upon successful completion of the three-course series, students will receive a certificate of completion that can serve as a stand-alone community health worker credential. Or the nine HCC credits they earn can be ‘stacked,’ that is, applied toward a full Community Health Worker certificate (26 credits), an associate degree in Foundations of Health, or an associate degree in Human Services. “Some people might want to work in a more clinical healthcare setting, like working in a health center,” Lewis said. “Some people might want to work for a social-service agency.” Two years ago, HCC became the first area institution to start a Community Health Worker certificate program with an eye toward pending state regulations that would allow the college to apply to become an official training site.

People on the Move

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Departments People on the Move
Keith Nesbitt

Keith Nesbitt

Community Bank N.A. announced that Keith Nesbitt has been promoted to vice president, commercial banker. In his new role, Nesbitt will manage new business with present and prospective customers, as well as maintain current customer relationships. He will also be responsible for providing direct service to commercial customers pertaining to deposit, loan, and other products and services. “We are very pleased to recognize Keith for all of his incredible efforts and contributions to Community Bank N.A.,” said Geoffrey Hesslink, regional president. “He has always gone the extra mile to meet the needs of our customers and possesses a wide knowledge of loan management. I am excited to see what he will do for our customers at this next level.” Nesbitt joined the Community Bank N.A. team through its acquisition of Merchants Bank earlier this year. He joined Merchants in 2016 as the regional commercial credit officer for NUVO, a division of Merchants Bank. Nesbitt has 12 years of experience in commercial lending, portfolio management, and credit administration in regional and community banking institutions. Nesbitt earned his bachelor’s degree in advertising from University of Georgia, his master’s degree in education from Georgia State University, and his MBA from Keller Graduate School of Management. Outside of the office, he is a member of the Western Massachusetts Football Officials Assoc.

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Sarah Pfatteicher

Sarah Pfatteicher

The board of directors of the Five College Consortium has appointed Sarah Pfatteicher to be its new executive director, succeeding Neal Abraham, who will be retiring after nine years at the helm of the higher-ed collaboration. Pfatteicher is currently associate dean for Academic Affairs and a research professor at the University of Wisconsin-Madison. “The board was impressed with the breadth and depth of experience that Sarah will bring to the position,” said Jonathan Lash, president of Hampshire College and of the Five College board of directors. “The level of leadership she’s shown at the University of Wisconsin in both academic and administrative endeavors is remarkable, and will serve the consortium well.” Pfatteicher attended Northfield-Mount Hermon School and graduated from Smith College before earning her Ph.D. at the University of Wisconsin-Madison. She has held a variety of positions at the university and currently oversees more than 70 academic programs, services for 5,000 students, and a budget of $2.3 million. She has extensive experience in both academic and administrative efforts, having created new academic programs, led a major curriculum revision, coordinated strategic planning efforts, and helped develop a blueprint for diversifying the institution, all while teaching engineering courses. “I’m excited to return to the Pioneer Valley and honored to have the opportunity to work with these unique and storied institutions,” Pfatteicher said. “I’m particularly drawn to the unusual breadth of the Five College portfolio and its inclusion of both academic and administrative programs. I believe my own diverse higher-ed background will make me a good fit.” Chosen in a national search that considered some 200 candidates, Pfatteicher will begin working at Five Colleges on April 23.

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Olugbemiga Adekunle

Olugbemiga Adekunle

Holyoke Community College recently welcomed Olugbemiga Adekunle as its new dean of Science, Engineering and Mathematics. Adekunle had previously worked at Blue Ridge Community College in Virginia as a Computer Science professor and more recently as associate dean of Science, Technology, Engineering, Mathematics and English. He holds a bachelor’s degree in computer engineering from the University of Maryland Baltimore County and a master’s degree in electrical and computer engineering from the University of Illinois at Urbana-Champaign. He is currently pursuing his Ph.D. in instructional design and technology at Old Dominion University in Norfolk, Va. Before arriving at HCC in September, Adukenle spent the summer as a research fellow at the NASA Glenn Research Center in Cleveland for the third time to gain experience in systems engineering. “All of his experiences will serve him well in this position and support his work on behalf of the division,” said Monica Perez, vice president of Academic Affairs. Adekunle, whose parents moved to the U.S. from Nigeria before he was born, grew up in Nashville, Tenn. and later in Baltimore. At six-foot-five, he is an avid basketball player who also enjoys rapping, comedy, improv, and Star Wars. “I see people as well-rounded,” he said. “I want people to see me that way too.” He said he is excited to have a new challenge and the chance to put his administrative experience into action at HCC. “The focus of my work is making sure that students are successful. I also aim to ensure that faculty are supported and get appropriate training to help them advance their careers.”

•••••

Donna Elmendorf, Dr. Claudia Gold, and Kate Jewson of the Austin Riggs Center have been recognized for their work in the Human Development Strategic Initiative, receiving the prestigious Anna Freud Educational Achievement Award from the American Psychoanalytic Assoc. (APsaA) schools committee. This annual award is presented to a person, school, or educational institution that furthers psychoanalytically informed work with educators, schools, and students in grades pre-K to 12. The prize and the accompanying honorarium will be presented during APsaA’s national meeting in February 2018. Founded in 1911, the American Psychoanalytic Assoc. is the oldest national psychoanalytic organization in the U.S. In 2016, the Austen Riggs Center launched its Human Development Strategic Initiative, the goal of which is to bring a deep, psychoanalytic understanding of human development to address social problems in Berkshire County. In order to do so, the initiative is working in close partnership with existing community organizations, including the Chapter One initiative of Berkshire United Way, a broad community coalition of practitioners who interface with young children and families. The program’s first project, the Discovering Your Baby Project, has as its centerpiece deepening the understanding and practice of infant mental health in Berkshire County through the use of the Newborn Behavioral Observations (NBO) system. The NBO, a clinical adaptation of the Neonatal Behavioral Assessment Scale (NBAS) developed by pediatrician T. Berry Brazelton, is explicitly designed not as an assessment, but as a relationship-building tool. The NBO is a family-focused intervention that can include mothers, fathers, siblings, and extended family. Thus far, a range of practitioners have been trained, including all maternity nurses at a local hospital (130 to 150 babies delivered each year), who have integrated the NBO into routine care. According to Elmendorf, director of the Austen Riggs Center Therapeutic Community Program, Activities Program, and Human Development Initiative, “we recognize that the capacity for regulation of attention, behavior, and emotion that is essential for success in school is laid down in the moment-to-moment interactions between infants and their caregivers. All those working together in Berkshire County share a primary task of promoting healthy parent-infant relationships starting at birth.” Gold, an infant mental health specialist, added, “families from the full range of socioeconomic backgrounds in our community may have struggled with generations of mental illness, substance abuse, or other adverse childhood experiences. As a small rural community, we are able to offer a population-based, rather than risk-based, intervention, normalizing and destigmatizing the challenges of the transition to parenthood.”

Agenda

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Agenda Departments

Freedom Credit Union Gift Drive for Needy Kids

Through Dec. 21: For the 10th year, Freedom Credit Union is partnering with the Department of Children and Families to provide gifts to children in need this holiday season. Every branch of the credit union has a tree filled with tags that show the gift request from area children. Anyone who goes into Freedom branches can choose a tag from the tree, purchase the requested gift, and bring it back to the branch unwrapped by Thursday, Dec. 21.

Santa’s Trains at Look Park

Through Dec. 24: All aboard! Next stop … Santa’s Trains at Look Memorial Park. This holiday season, the park is celebrating with running model trains and locomotives whirling by displays set in a whimsical wonderland of Christmas favorites and village landscapes. The Garden House, transformed into a Victorian-style train station, offers all the sights and sounds of the holiday season. View enchanting, themed holiday trees; say hello to Santa’s helpers; chat with authentic engineers; and share that special visit with Santa and Mrs. Claus before relaxing with a holiday cookie and hot chocolate. Each evening features a special guest conductor and station master from the community greeting visitors. Santa’s Trains at Look Park is open to the public daily through Dec. 23 from 4 to 8 p.m. and Dec. 24 from 10 a.m. to 2:00 p.m. at the Garden House at Look Memorial Park, 300 North Main St., Florence. This special holiday event is free for all ages. Visit www.lookpark.org for more information. Also, join us for a traditional hayride around the park to view more than 50 holiday light displays made by the grounds and maintenance staff. The cost is $5 per rider. Departures are every 20 minutes from 4:20 p.m. until 7:40 p.m., weather permitting. More than 20,000 visitors annually visit the park during the holiday season to visit Santa’s Trains, view the wonderland light displays, and share holiday dreams with Santa.

Strategic Alliances Webinar on ‘Impostor Syndrome’

Dec. 14: Strategic Alliances at Bay Path University will present a free online webinar, “Confident or Impostor?” on Thursday, Dec. 14 from noon to 1 p.m. Registration is strongly encouraged. For more information and to register, visit bit.ly/2jNcXB3. Research shows that 70% of the U.S. population has experienced ‘impostor syndrome’ at one time or another. Webinar participants will learn how to combat self-doubt and overcome the lack of confidence that results from impostor syndrome. The webinar will feature three panelists, Karen Hinds, Roxanne Kaufman Elliott, and Maureen Zappala, who will share their extensive knowledge and experience with leadership. Hinds is the founder and CEO of Workplace Success Group, an international firm that has been referred to as a training ground for future business leaders. She is also the author of The Leader’s Manual – A Young Adult’s Guide to the Global Workplace, Get Along, Get Ahead: 101 Courtesies for the New Workplace, and Networking for a Better Position & More Profit. She serves as a visiting professor for the Malcolm Baldrige School of Business at Post University; is a frequent guest on radio, TV, and podcasts, and is a former board member with the Connecticut chapter of the World Affairs Council. Elliott is a certified leadership development coach and facilitator with more than 30 years of business, strategy, and leadership-development experience across many different industries in both the profit and nonprofit worlds. She is an i3 Leadership Master and holds degrees from Sinclair College and Bowling Green State University, as well as numerous executive and leadership-development certifications from the University of Wisconsin at Madison, the American Marketing Assoc., the Leadership Challenge, RAC, LLM Inc., and others. Zappala is an award-winning speaker, author, and presentation-skills coach. She is the founder of High Altitude Strategies and helps propel teams and individuals to peak performance. She holds a bachelor’s degree in mechanical engineering from the University of Notre Dame, and spent more than 13 years at NASA’s Lewis Research Center (now Glenn Research Center), conducting aircraft engine research. She became the youngest and first female manager of NASA’s Propulsion Systems Laboratory, a jet-aircraft-engine test facility. Strategic Alliances is recognized by SHRM to offer professional-development credits (PDCs) SHRM-CPSM or SHRM-SCPSM. The webinar “Confident or Impostor?” is worth 1 PDC.

Boronski to Meet Business, Community Leaders

Dec. 18: Debra Boronski, regional director for the Massachusetts Office of Business Development (MOBD), will  hold office hours for business and community leaders on Monday, Dec. 18 from 8:30 a.m. to 12:30 p.m. at the Massachusetts Small Business Development Center office located in Building 101 of the STCC Technology Park, 1 Federal St., Springfield. Meetings will be held in the Peter Pan Room, located on the second floor. MOBD is the state’s one-stop source for businesses seeking to relocate to Massachusetts and businesses wishing to expand their current operations here. It offers a range of expertise and services to help businesses flourish in Massachusetts. Its staff operates in regions across the state, providing businesses with on-the-ground knowledge and viable connections. It works closely with the private and public sectors to coordinate a range of resources. Boronski oversees 117 cities and towns in Western Mass. and the Berkshires. Interested parties mail e-mail [email protected] or call (413) 733-5357 to reserve a time slot.

EMT Training, CNA Plus Programs at STCC

Starting Jan. 22: Springfield Technical Community College will again offer its popular Emergency Medical Technician (EMT) Training Program, as well as the Certified Nurse Aide (CNA) Plus Program, both starting in January. The EMT program consists of about 171 hours of lectures, 15 to 20 hours of online instruction, an auto-extrication class, and an eight-hour clinical hospital emergency-room observation designed to prepare the student for the Massachusetts State Certification Examination. The program, based on the Department of Transportation curriculum for Basic Emergency Medical Technician, is approved by the Massachusetts Office of Emergency Medical Services. “The EMT program gives the student an excellent foundation in Basic Life Support skills and techniques and patient assessment,” said Paul Sheehan, director of the Workforce Development Center at STCC. “This program always fills up long before the start date, and applications are now being accepted. Daytime and evening classes start Jan. 22. Visit www.stcc.edu/wdc or call (413) 755-4225 to enroll. Meanwhile, the employment of CNAs is projected to grow by 19%, faster than average, according to the U.S. Department of Labor, which projects employers will add 279,600 CNA positions during the next decade. The CAN Plus Program at STCC is designed to provide participants with job skills that will allow entry into the healthcare field as well as preparation for the Massachusetts state board examination to become a certified nurse aide. Day classes, which start Jan. 22, will be held Monday through Thursday, 9 a.m. to 2:30 p.m. Students will receive clinical experience in a local nursing home under the supervision of registered nurse (RN) instructors. Major topics will include vital signs; moving and turning patients; personal-care basics; bed making; bed, bath, and feeding; record keeping; and responding to emergencies. This course will also include a Home Health Aide Training Certificate and an Enhanced Alzheimer’s Module. Students will attend a job fair scheduled at the conclusion of this program. Evening Classes for BASIC CNA start Jan. 28, and will be held Monday through Friday, 4-9:30 p.m. The Workforce Development Center at STCC offers a wide variety of entry-level health programs. Visit www.stcc.edu/wdc or call (413) 755-4225 to enroll.

EMT Training at HCC

Jan. 30 to April 28: Holyoke Community College is now enrolling students for its spring-term Emergency Medical Technician training program. The HCC EMT Training Program consists of 170-plus hours of in-class lectures and additional online study, training, field trips, and workshops that prepare students to take the state certification exam. The majority of the training takes place on Tuesdays and Thursdays fom 6 to 10 p.m. at HCC’s new, state-of-the-art Center for Health Education, home to the college’s Nursing and Radiologic Technology programs. Last year, HCC received a $127,741 state Workforce Skills Capital Grant to purchase new equipment to enhance its EMT training program. The course uses equipment identical to that found in modern ambulances. The program makes extensive use of the medical simulation labs in HCC’s Center for Health Education. Some of the grant money was used to purchase a patient simulator specifically designed for EMT and paramedic training that hemorrages and can be hooked up to a defibrillator. The course is taught by instructor Mike Marafuga, an EMT with the Southwick Fire Department. For more information or to register, contact Ken White at (413) 552-2324 or [email protected].

Difference Makers

March 22: The 10th annual Difference Makers award program, staged by BusinessWest, will be held at the Log Cabin Banquet & Meeting House. The winners will be announced and profiled in the Jan. 22 issue. Difference Makers is a program, launched in 2009, that recognizes groups and individuals that are, as the name suggests, making a difference in this region. Tickets to the event cost $75 per person, with tables of 10 available. To order, call (413) 781-8600, ext. 100 or visit www.businesswest.com. Sponsors to date include Sunshine Village and Royal, P.C. Sponsorship opportunities are still available by calling (413) 781-8600, ext. 100.

Women’s Fund Welcomes Jorene Lomenzo as Development Associate

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Daily News

SPRINGFIELD — The Women’s Fund of Western Massachusetts (WFWM) named database expert Jorene Lomenzo as the foundation’s new development associate.

Lomenzo comes to WFWM with more than 13 years of experience in nonprofit and higher-education development-database management. She has extensive knowledge around reconciling finances, assigning gift-crediting protocols, analyzing data for finance reports, preparing donor campaigns, supporting internal data evaluation, and more. Her most recent position was Advancement Services manager for American International College. Previous roles include Development and Marketing coordinator at the Harriet Beecher Stowe Center in Hartford, Conn.

“I am very excited to join the Women’s Fund in the new role of Development associate,” Lomenzo said. “I look forward to working with the staff and volunteers to expand fund-raising efforts and broaden connections with supporters.”

Prior to working in development, she worked with local communities in Georgia to preserve historic properties by writing grant applications, training volunteers, assessing historic resources, and advocating for preservation. She has a master’s degree in historic preservation.

Lomenzo will work closely with WFWM Director of Philanthropy Monica Borgatti, maintaining donor and gift information, identifying new donor prospects, cultivating and stewarding WFWM program alumnae, and helping the fund analyze and manage next steps in successful fund-raising campaigns.

Enchanted Circle Names Andrea Spak Director of Development

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Daily News

HOLYOKE — Enchanted Circle, a multi-service arts organization dedicated to engaging, enhancing, and inspiring learning through the arts, announced Andrea Spak’s appointment as director of Development.

“We are absolutely thrilled to have Andrea join our creative education team,” said Priscilla Kane Hellweg, executive director of Enchanted Circle. “Her expertise and professionalism will enable us to expand our reach and deepen our impact as we serve the most vulnerable children and youth in the region.”

Spak has dedicated the past 30 years of her professional life and volunteerism to the non-profit sector, supporting education, civil rights, and social-justice issues to improve the lives of children and families. She has raised millions of dollars from individuals, corporations, foundations, and public funding sources to support children’s rights, educational programs, historic preservation, legal advocacy, training and services, community development, and affordable housing.

Most recently, she was director of Development at the Harriet Beecher Stowe Center in Hartford, Conn., where she successfully created, directed, and implemented multi-faceted strategies for comprehensive programs of philanthropy, sponsorship, special events, and membership to foster donor engagement and support mission delivery, resulting in organizational transformation.

“I am excited to join Enchanted Circle and contribute to their work to improve the lives of children and families throughout the greater community,” Spak said. “Enchanted Circle offers the perfect opportunity to address ongoing community challenges and to apply my experience to expand Enchanted’s impact and support organizational growth.”

Enchanted Circle works in partnership with public schools, on the professional stage, and with social-service agencies, providing programs that bridge arts, education, and human services for people of all ages and abilities.

Caroline Gear Elected to GCC Foundation Board of Directors

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Daily News

GREENFIELD — Caroline Gear, executive director of the Northampton-based International Language Institute (ILI) of Massachusetts, was recently elected to the Greenfield Community College Foundation Inc. board of directors.

Gear has been at ILI since 1986 as a Spanish teacher, ESOL teacher, teacher trainer, and administrator. She has published articles in the field of assessment and evaluation and presents on teacher training and the administration of programs both regionally and nationally.

“Caroline’s passion for the mission of access to education is evident, and she brings a wealth of knowledge about the challenges facing those who struggle to change their lives through education,” said Michael Davey, GCC Foundation board president and vice president/commercial loan officer at Florence Bank. “As Greenfield Community College expands its programming into Hampshire County, we welcome the addition of this outstanding new member to our board.”

Added Greenfield Community College President Bob Pura, “Caroline Gear is a longtime partner of the college. She has shared GCC’s passion for access and excellence in education. Her commitment to economic and social mobility for all in our community is a perfect fit for the work of the GCC Foundation. I welcome her heart, intelligence, and fierce courage to an outstanding board in service to students, college, and community.”

The following individuals were elected as officers of the GCC Foundation board of directors for the coming year: Michael Davey, president, Leigh Rae, vice president, Nancy Fournier, treasurer, Katherine Cole, secretary, and Marina Goldman, member at large. Other members of the board are Carmen Bassett, Sharon Meyers, Mitch Anthony, Patricia Coffin, Charles Conant, Rich Fahey, Michael Smith, faculty representative Mary Phillips, student representative Maya Kazinskas, and GCC trustee representative Dylan Korpita. Board members emeriti are Robert Cohn, William Freeman, Lorna Peterson, and Robert Mugar Yacubian.

Bay Path Program to Support Puerto Rico Hurricane Victims

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Daily News

LONGMEADOW — In light of the vast devastation caused by Hurricane Maria in Puerto Rico, Bay Path University is extending a one-time offer to college-level Puerto Rican students whose educational pursuits were interrupted as a result of the storm.

“Bay Path University is committed to educating women at the undergraduate level and women and men at the graduate level who come to us from across the country and beyond,” President Carol Leary said. “In this time of need for our fellow citizens from Puerto Rico, we want to extend a helping hand to those women who were pursuing a bachelor’s degree but displaced because of Hurricane Maria. We welcome them to continue their college education at Bay Path, surrounded by our supportive community.”

Bay Path will offer as many as 10 presidential scholarships to women who lived and attended college in Puerto Rico but have been displaced as a result of the hurricane. The scholarships are for undergraduate transfer enrollment in spring 2018, each worth up to $25,000 per student, per year. Five of these scholarships will be made available to commuter students, and five will be made available to students who choose to reside on the Bay Path University Longmeadow campus. For those five students who choose to reside on campus, Bay Path will provide free room and board for the duration of their enrollment in the program. All students will have access to the university’s support services, including advising, career coaching, mental-health counseling, and more.

The offer is available to women who are residents of Puerto Rico or those who have moved out of Puerto Rico due to the hurricane and have previously earned at least 12 college-level credits. As many as 90 college-level credits can be transferred to Bay Path for students under this program. Proof of residency is required. Students will be allowed a maximum of three years to complete the program, earning no more than 120 credits.

This special scholarship is valid for new enrollment in the spring 2018 semester only. Those students interested in enrolling under this program must submit an application for admission to the Traditional Undergraduate Program at Bay Path University and must meet all admission standards.

Students interested in enrolling should apply right away. The deadline for submitting all required materials is Friday, Dec. 22, or until all 10 spots have been filled. To learn more about this program and begin the enrollment process, contact Dean of Admissions Dawn Bryden at [email protected] or (413) 565-1235.

HCC, STCC Launch Gaming School, Open Registration for Classes

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Daily News

SPRINGFIELD — Holyoke Community College and Springfield Technical Community College officially launched the new MCCTI Gaming School, where area residents interested in working as professional card dealers or croupiers at MGM Springfield can start taking training classes early next year.

HCC and STCC, through TWO, their Training and Workforce Options collaborative, and MCCTI, the Massachusetts Casino Career Training Institute, will run the gaming school on the ninth floor of 95 State St., Springfield. The Massachusetts Gaming Commission recently issued a certificate to MCCTI to operate the school.

“MGM Springfield is inspired by our educational and workforce-development partners’ strong commitment to creating a healthier regional economy through career opportunities,” said Alex Dixon, general manager for MGM Springfield. “We are grateful for their willingness to learn about and adapt teachings for the gaming and hospitality industry. Today, we celebrate this milestone and look forward to hiring the first-ever table-game professionals in the Commonwealth.”

The launch event also signaled the opening of registration for training classes, which will begin Feb. 26 in anticipation of the opening of the $960 million MGM Springfield resort casino in September 2018.

Jeffrey Hayden, vice president of Business and Community Services for HCC, who also serves as executive director of TWO and MCCTI, noted that the MGM International website prominently features two new resort casinos MGM is building that are literally half a world apart, one in Springfield and another in Macau.

“There will be a $1 billion facility one block from here,” he said. “The show is coming to Springfield.”

A full schedule of training classes, along with course descriptions, prices, and school policies is available on the MCCTI website at www.mccti.org under ‘Gaming School,’ where job seekers can also register and explore other employment possibilities with MGM.

“The citizens of the region want to work in positions that provide a livable wage and the potential for advancement,” said Springfield Mayor Domenic Sarno. “MGM Springfield will provide both, right in the heart of our region in downtown Springfield. I want to thank the community-college presidents for their continued dedication to providing people with the education and skills they need to be successful in the job market.”

Jim Peyser, Massachusetts secretary of Education, added that “this is truly a great day for Springfield and a great day for Massachusetts. MCCTI is not just a targeted solution to a specific workforce challenge, it’s also a model for how we, collectively, can work together as employers, colleges, state government, local government, and a variety of other public and private partners.”

Robert Westerfield, vice president of Table Games for MGM Springfield, said starting out as a dealer with MGM can truly open up career pathways with the organization.

“I started off as a craps dealer,” he said. “I stand before you as vice president of Table Games. Anybody can do it. If you bring the attitude, we’ll give you the aptitude.”

In 2012, the presidents of the state’s 15 community colleges signed a memorandum of understanding with the Massachusetts Gaming Commission to work collaboratively to provide training for casino jobs in each of the state’s three defined casino regions: Greater Boston, Southeastern Mass., and Western Mass. In the Western Mass. region, MCCTI is operated by TWO.

“We know that economic development and workforce development are not separate efforts,” said STCC President John Cook. “It is imperative that economic and workforce development are integrated for the benefit of our region’s businesses and citizens. The investment of MGM Springfield will allow many of our citizens to begin the process of getting employed and establishing a career pathway.”

Added HCC President Christina Royal, “I particularly appreciate HCC’s historic and continuing partnerships with STCC in support of the workforce needs of area businesses. Both colleges offer a wide variety of educational and training options for job seekers and incumbent workers in industries such as healthcare, manufacturing, engineering, hospitality, culinary arts, and many other fields. MCCTI and events like today reinforce the important role community colleges play in the state and regional economy.”

The MCCTI Gaming School will provide dealer training in blackjack, roulette, craps, poker, and other casino games. Participants who successfully complete training programs for at least two different table games will be guaranteed an ‘audition,’ or tryout, for a job at MGM Springfield.

HCC Awarded Grant to Expand Community Health Worker Program

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Daily News

HOLYOKE — Holyoke Community College has been awarded a grant of more than $400,000 from the U.S. Health Resources and Services Administration to expand its Community Health Worker program in partnership with area employers.

The four-year, $431,227 allocation will enable approximately 120 people to take a series of three credit-bearing classes to enhance their education and training as community health workers.

The three classes — free for those accepted into the grant program — were selected in consultation with representatives from Behavioral Health Network and the Gandara Center, two regional, nonprofit behavioral-health agencies.

“We’re partnering with BHN and Gandara, and they’re sending a bunch of their current staff who are already working in various capacities with clients,” said Rebecca Lewis, chair of HCC’s Foundations of Health program. “There’s been interest from a lot of different employers.”

The grant was awarded through HRSA’s Behavioral Health Workforce Education and Training division. HRSA is part of the U.S. Dept. of Health and Human Services.

The initial cohort of 27 students will take the first of three required classes, “Core Competencies for Community Health Workers,” during the spring 2018 semester. That introductory course will be followed over the summer with the second, where students will have a choice of either “Children’s Behavioral Health” or a more general “Essential Health for Community Health Workers” course. The third class, to be completed in the fall, is a practicum with an area employer.

Lewis said the state Department of Public Health currently has regulations pending for a state certification process for community health workers, and the three classes align with pending regulations.

A second cohort of 30 students will begin in the fall when courses will be offered in the evenings and on Saturdays to make it more convenient for those currently working.

Community health is an emerging healthcare field, and community health workers are typically employed by agencies to focus on underserved populations, conducting home visits and connecting clients with needed services. They are not nurses nor home health aides and do not provide medical care.

“Historically, community health workers are bilingual and bicultural, and they’re from the communities that they serve,” said Lewis.

Upon successful completion of the three-course series, students will receive a certificate of completion that can serve as a stand-alone community health worker credential. Or the nine HCC credits they earn can be ‘stacked,’ that is, applied toward a full Community Health Worker certificate (26 credits), an associate degree in Foundations of Health, or an associate degree in Human Services.

“Some people might want to work in a more clinical healthcare setting, like working in a health center,” Lewis said. “Some people might want to work for a social-service agency.”

Two years ago, HCC became the first area institution to start a Community Health Worker certificate program with an eye toward pending state regulations that would allow the college to apply to become an official training site.

Elms to Give $2,500 Scholarship to JA EnTEENpreneur Winner

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Daily News

CHICOPEE — Recognizing the importance of inspiring young people to pursue their professional dreams, Elms College announced it will work with Junior Achievement of Western Massachusetts (JAWM) to award a scholarship of $2,500 to the winner of the fourth annual JA EnTEENpreneur Challenge in March 2018.

Junior Achievement of Western Massachusetts started the JA EnTEENpreneur Challenge in 2015, and Elms College has been deeply involved in supporting JA’s youth entrepreneurship outreach efforts. The college hosts a yearly Pitch Camp for all middle-grade and high-school students involved in the JA It’s My Business program or the JA Company Program, giving participating students insight into how to develop a business pitch and helping them to craft pitches for their own businesses.

This year, for the fourth Annual JA EnTEENpreneur Challenge, Elms College will give the winning student, on behalf of the college’s Center for Entrepreneurial Leadership, a $2,500, one-time, non-transferable scholarship for their freshman year. If the winning company comprises more than one student, the students will split up to $5,000 in scholarships. If the team includes non-high-school seniors, those students can defer the award until their freshman year at Elms.

“Elms College has a mission to give back to the community,” said Amanda Garcia, director of the Center for Entrepreneurial Leadership (CEL) at Elms College. “We know that economic development and entrepreneurship is a big part of making our community better. We strongly believe in supporting the entrepreneurial spirit at a younger age, and the JA EnTEENpreneur Challenge offers a perfect venue to inspire and support future business leaders.”

When they arrive at Elms, the scholarship winners will be able to take advantage of the CEL’s academic offerings, which include a major in entrepreneurship and an interdisciplinary undergraduate minor in entrepreneurship. The CEL offers a strong foundation in core business concepts using Lean LaunchPad, a startup methodology for gaining immediate customer feedback in the marketplace during the launch of a business. The Lean LaunchPad model allows startups owners to learn as they grow their businesses and react to market demands.

“Elms College is an outstanding educational partner with Junior Achievement,” said JAWN President Jennifer Connolly. “Elms students, faculty, and staff volunteer to present more than 40 JA programs each year, and from the beginning Elms has supported JA’s entrepreneurial programs. Being able to tell our JA Company Program students that not only could they win a cash prize of $500 but a scholarship to further their education and follow their passion for entrepreneurship is a dream come true for JA of Western Massachusetts. For nearly 100 years, JAWM has been inspiring and preparing young people to succeed in life and the world of business, and now we can see those young people continue their journey beyond high school, thanks to Elms College.”

The fourth annual JA EnTEENpreneur Challenge will be held on Thursday, March 22, 2018, at the UMass Center at Springfield. Members of the public who would like more information or to become involved can contact Connolly at (413) 747-7670 or [email protected].

Elms College, University of Kochi Extend 20-year Exchange Program

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Daily News

CHICOPEE — Elms College signed an agreement on Nov. 29 continuing its international exchange program with the University of Kochi in Japan. The exchange relationship is celebrating its 20th year.

Harry Dumay, president of Elms College, and Takahiro Ioroi, academic vice president of the University of Kochi — one of the original faculty members involved in starting the exchange program — signed the agreement in Dumay’s office at Elms.

Every year, visiting students from Kochi spend nearly two weeks exploring life at Elms. The Kochi students stay in residence halls at Elms, study English, attend classes related to their majors, and take in local sights and cuisine. They participate in extracurricular activities — including bowling, shopping in Northampton, film screenings, and a karaoke party — that show them the fun side of American college life, and they host a Japanese festival each year to share their culture with the students of Elms.

“We want to promote international education and exchange, because never, in our global society that’s always changing, has international education and exchange been as important as it is now,” said Marco Garcia, director of International Programs at Elms.

During the visit, nearly 40 Elms students serve as ‘friendship partners’ for the Japanese students. These friendship partners participate in a three-hour training course to act as roommates, classmates, and partners in language and cultural activities.

Friendship partners are one of the most important aspects of the program, Garcia said. “As the Japanese students come in, we want them to meet a diverse group of students here, so they have a deeper understanding of American life and culture. Our students are very diverse. And that’s really important, because we are a nation of immigrants, and understanding the strength of our diversity is very important.”

In addition to Ioroi, the representatives from the University of Kochi are Dr. Joel Joos, a native of Belgium who is a professor of Japanese Cultural Studies and chair of the International Exchange Committee; and Mariko Hayashi, International Center associate.

Joe Ventura Adds New Layers to a Colorful — and Entrepreneurial — Body of Work

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Cover Story

Brush with Fame

Joe Ventura holds the cleat he made for Patriots defensive lineman Alan Branch for the ‘My Cleats, My Cause’ program.

Joe Ventura holds the cleat he made for Patriots defensive lineman Alan Branch for the ‘My Cleats, My Cause’ program.

The word ‘artist’ covers a lot of ground when talking about Joe Ventura. The Ludlow-based entrepreneur is lead singer for what’s considered the leading Bon Jovi tribute band in the country, and he custom airbrushes everything from hockey goalie helmets to cars and motorcycles. His latest canvas has become footwear, as in football cleats through the NFL’s ‘My Cleats, My Cause’ program. For Ventura, it’s a foothold, in every aspect of that word, into another business opportunity.

Joe Ventura was clearly proud of the colorful shoe he had just created for New England Patriots running back Rex Burkhead as part of the NFL’s ‘My Cleats, My Cause’ program.

But he understood that probably the most important touch, and easily the most poignant, would not come via his talented hand.

Indeed, these Nike cleats, size 12½, were to be shipped out to Atkinson, Neb. within a few days. There, they would be signed by Jack Hoffman, a truly inspirational 12-year-old with pediatric brain cancer who developed a special relationship with Burkhead while the latter was toting the rock for the University of Nebraska Cornhuskers.

That bond remains strong, and Team Jack, an initiative embraced by the Nebraska players to raise money for cancer research, is Burkhead’s choice when it comes to the ‘my cause’ part of the NFL’s popular new program, to be celebrated during the full slate of games set for the first week of December.

As for the cleats part, well, Ventura, a Ludlow-based artist, came to the attention of the Patriots, and eventually Burkhead, in a roundabout way we’ll get to in a minute. Joe V, as he’s known to friends and those who get a close-up look at his work — that’s how he signs his creations — is now working on cleats for a few representatives of the team.

The cleat bound for Rex Burkhead’s locker will first be sent to Nebraska to be signed by the inspirational Jack Hoffman.

The cleat bound for Rex Burkhead’s locker will first be sent to Nebraska to be signed by the inspirational Jack Hoffman.

For Burkhead, he fashioned cleats that feature the words ‘Team Jack,’ a silhouette of the running back with Hoffman, and images of the boy from today and roughly four and half years ago, when, while wearing Burkhead’s number 22, he entered a Nebraska spring game and ran 69 yards for a touchdown.

For defensive lineman Alan Branch, who wears a size-16 shoe, Ventura had a little more real estate to work with, and took full advantage of it, fashioning a likeness of one of Branch’s daughters upon one of the cartoon characters used to promote his cause, FARE (Food Allergy Research & Education).

The cleats represent a new entrepreneurial and artistic beachhead for Ventura, who already had several — both on his résumé and on display in the workshop behind his Ludlow home. In addition to being lead singer for a Bon Jovi tribute band called Bon Jersey (yes, a guy nicknamed Joe V plays in a Bon Jovi tribute band), he is also an amateur dirt-bike racer and artist specializing in custom airbrush painting of everything from hockey goalie helmets to motorcycles to a few cars (including a Ford Mustang for one of the Patriots).

“I’ll paint … just about anything that can be painted,” he said, while scrolling through his phone for the photo of that Mustang, now featuring the famous Patriots logo. “I’m always looking for new opportunities, new things I can do.”

And while he’s certainly not limiting his sights to sports, he has always looked upon that realm as a fairly recession-proof niche for his venture.

“When I started this business, the first thing I thought of was, ‘what can I do if the market crashes so I can still do my job?’” he recalled. “The answer was sports.”

When asked what was in the business plan for Joe V Designs, Ventura gave a shrug of his shoulders as if to indicate that he wasn’t sure, exactly. But he hinted broadly that there would be more of everything already in the portfolio, and hopefully some new wrinkles.

That includes work for MGM Springfield, which is in talks with Ventura to create some murals for the $950 million casino set to open in less than a year. He has already fashioned a preliminary work — a scene, circa 1931, that depicts three Springfield motorcycle police officers with the entrance to the Indian Motocycle manufacturing facility in Mason Square in the background.

For this issue, BusinessWest talked at length with Ventura about his many forms of artistic expression — and entrepreneurial spirit — and about what might come next as he continues to fill in the canvas of an already-colorful career.

Signature Works

The orange Nike box declared that the sneakers inside were size 10, and the model was the Air Zoom Vomero 12.

The name on the shoebox tells a big part of the story

The name on the shoebox tells a big part of the story of how Joe Ventura is finding new opportunities to fill in the canvas of an already-colorful career.

But the two words typed on white tape across the side told the real story: Bill Belichick.

Indeed, the legendary coach is the third Patriots representative to engage Ventura in creating some shoes for ‘My Cleats, My Cause,’ only Belichick’s aren’t exactly cleats.

And Ventura wasn’t exactly sure what he was doing with those sneakers when he talked with BusinessWest much earlier this month. He was awaiting further instruction, as they say, and not from the coach himself.

“Bill wants a sketch of the shoe before I do it … he’s a little busy; it would be hard for him to stop what he’s doing to talk about a shoe,” deadpanned Ventura, adding that all he knew at that point was that he would be fashioning something that conveyed the Bill Belichick Foundation (BBF), which strives to provide coaching, mentorship, and financial support to individuals, communities, and organizations, and focuses on football and lacrosse.

And while Ventura is honored to be a client of the only coach to win five Super Bowls, and he did quickly put a picture of that Nike box with Belichick’s name on it up on his Facebook page, he doesn’t exactly get star-struck.

That’s because he’s worked with quite a few lights over the years. These are names that most casual sports fans might not know, but they are stars in their own galaxies nonetheless.

Like Jonathon Quick, goaltender for the NHL’s Los Angeles Kings, for whom Ventura has designed a number of masks. And Dwayne Roloson, a long-time NHL netminder who played for a host of teams. And John Muse, who played his college hockey at Boston College and now patrols the net for Lehigh Valley Phantoms of the American Hockey League.

Even less well-known are some of the dirt-bike stars for whom he’s created helmets. That list includes John Dowd, the former professional motocross racer from Chicopee also known as the ‘Junk Yard Dog’; Dowd’s son, Ryan; Robby Marshall; and many others.

Ventura creates several hundred hockey-goalie masks each year, including those for most major college programs — he’s one of only seven certified Bauer painters in the country — and he’s done a great deal of work in the motor-sports helmet realm as well.

And then, there are the Indian motorcycles, now made in Indiana, that he will custom-paint for clients.

“I’m all around, everywhere,” he said of both his work and where it ends up. “The hockey masks go all around the world, and I’ve handled all the custom work from Indian pretty much since they opened.”

Still, it was his other career, more than a quarter-century as lead singer for Bon Jersey, that ultimately paved the way for his work with ‘My Cleats, My Cause.’

“One of my fans from the band is Brad Berlin, the equipment manager for the Tampa Bay Buccaneers,” he recalled. “He was so into our music and what we did that he forgot what I did for a living. When they started ‘My Cleats, My Cause’ last year, they were frantic in Tampa trying to find artists; they had to go to California, one guy went to Maryland…

“Then, he remembered what I did for a living, and he sent me two sets of cleats that he wanted me to mock up, one for Tampa and one for New England,” he went on, adding that his mockup for the Pats — one that featured the team’s logo on a shoe that appeared to be made out of steel — obviously turned some heads.

Because, when Ventura went to the Patriots game against the Bucaneers in Tampa on Oct. 5, he got a sideline pass, met some players, and made some connections that turned into assignments.

He garnered the three mentioned above, plus defensive lineman Lawrence Guy and some of the team’s equipment personnel, and may get another for Brian Hoyer, the former Patriots quarterback now back with the team after the Jimmy Garoppolo trade. Also, he’s the unofficial go-to artist for anyone on the team who doesn’t have an artist.

Meanwhile, his contact information somehow got sent to the Buffalo Bills and, eventually, their equipment manager, who asked Ventura to create a few sets of cleats for their quarterback, Tyrod Taylor.

“From what the equipment manager told me, he took one look at them and said, basically, ‘I want this guy,’” said Ventura, adding that he’s awaiting some instructions from the player on what he’s looking for.

Different Strokes

Ventura likes to say that he lives in his backyard.

While that’s an exaggeration, it’s not far from the truth.

Indeed, the artist — that’s a phrase that covers a lot of territory, to be sure — spends large chunks of each day in a studio that can’t be seen from the street, provides no hint of the work going on inside, and is nondescript in almost every way. Except maybe when there’s a Nike box with Bill Belichick’s name on it on the work desk.

But it’s home — again, not literally, but for his growing business. And Ventura likes everything about it, especially the fact that no one knows it’s there.

“If I had a fancy storefront, I’d never get anything done,” he said, he said with a smile, noting that he doesn’t put an address on his colorful (what else would it be?) business card.

“There’s a phone number on there … if they want to find me, they can call me,” he said, adding that many people have, as evidenced by that deep and still-growing portfolio of work.

On the day BusinessWest visited, Ventura was referencing the recently completed left cleat bound for Nebraska, Jack Hoffman’s house, and, eventually, Burkhead’s locker.

This is the one with the image of a younger Hoffman, from when he was 7 or 8 years old. On the work bench was a photograph of the confident-looking 12-year-old, to be transferred onto the right cleat, which at that moment sported its basic white and black from the factory, with tape covering the cleats as Ventura prepared to go to work on it.

As he talked about Burkhead’s cleats, Ventura said that, like almost everything he does, this specific project is customized, and it tells a story — actually, several of them.

The first is the story the client wishes to tell, be it a reference to a nonprofit or something important enough to them to be painted on the chassis of a motorcycle. But there’s also Ventura’s story — specifically his attention to detail and desire to go above and beyond for the client.

Like with Burkhead. While what Ventura has done with the cleats is certainly creative and inspirational, the artist knew the crowning touch had to be a signature from Jack Hoffman.

And so he made those arrangements, with the signing to be videotaped and sent to Burkhead.

He also came up with the other design elements with little, if any, instruction beyond creating something that told the story of Team Jack.

“I had to do some research on it, and then my mind just starts to flow, and I come up with these ideas on how to do things,” he said, while giving ample credit to his partner, Jeff Ottomaniello, whom Ventura says he’s been training for the past 15 years.

The artist’s mindset came through when he was asked how long it took to create a cleat like the one bound for Nebraska.

“When you’re doing a portrait like that for a cleat, which is highly impossible, it could take a day to do that one cleat,” he explained. “But I don’t like to talk about how long it takes, because it’s not how much time it takes, it’s being able to create that image; it’s more of the passion of being able to do it.”

Where this passion will take him in the future is a question without a clear answer. Like the famous coach he’s creating shoes for, Ventura doesn’t get very emotional — or very detailed — when he talks about what comes next.

He didn’t say “on to Cincinnati,” but implied that it was on to whatever work his current portfolio — or even his work with Bon Jersey — might inspire.

“My favorite sport is football, and for me to be involved in this [cleats] program is pretty cool for me,” he told BusinessWest. “Once this is done, we’re going to make a portfolio and send it to each one of the teams in the NFL; knowing that we have some backing from the people we’ve done work for, it will be a little easier for people to see us and maybe get more of these.”

As for MGM, he said he’s now in talks with the company about creating murals depicting scenes from Springfield past and present. If that comes to fruition, he believes that high-profile work may open even more doors down the road.

Getting a Foothold

Ventura said he wasn’t at all sure what happens to the cleats worn during ‘My Cleats, My Cause’ week when those games over.

He suspects some of them may be auctioned off or given to the charities in question for display, but he doesn’t know their exact fate.

He does know that the cleats he created for the Patriots, the ‘steel’ shoes, will be put on display at the Patriots headquarters in Foxboro.

His ‘Joe V’ signature won’t be very visible, but the cleats, like all his work, including that with Bon Jersey, seemingly lead to additional opportunities.

In other words, he’s waiting for the other shoe to drop — literally and figuratively.

George O’Brien can be reached at [email protected]