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40 Under 40 Class of 2023

Director of Athletics, American International College: Age 35

Jessica ChapinJessica Chapin was a decorated collegiate athlete. In 2010 alone, she was named the University Athletic Assoc. Women’s Basketball Player of the Year, the Brandeis University Female Athlete of the Year, and a State Farm Women’s Basketball All-American; in 2018, she became a New York State Section 5 Basketball Hall of Fame inductee.

And then she went to law school, aiming to be an attorney.

But while coaching basketball during that time, she had a realization: that her passion was really in athletics. So, she changed course, enrolled in Springfield College, where she earned a master’s degree in Athletic Administration, and eventually found herself running the Athletics Department at American International College (AIC).

There, Chapin provides leadership for a department of 25 intercollegiate and four club sports, overseeing nearly 45 full-time coaches and another 20 staff members and more than 650 student athletes. She’s responsible for the strategic direction, administration, and supervision of all phases of athletics, including budget management, alumni engagement, fundraising, marketing, enrollment management, personnel management, long-term vision and strategic planning, crisis management and discipline, Title IX and gender equity, facilities, and more.

“Athletics was something I missed, something that was the foundation of my life,” she said of her decision to leave law school, and she’s gratified when student-athletes at AIC make similar journeys of self-discovery. “I love seeing a light go off in the minds of young adults who often come to college not necessarily knowing what they want to do, being able to work with them, seeing the struggles, but then seeing them come out on the other side.”

Chapin also serves with the NCAA on its Division II Management Council, the highest appointment in the organization’s governance structure outside of the President’s Council. In that role, she’s an active participant in the division’s decision making.

She’s also a believer in the value of the athletic experience as a character-building exercise, saying student-athletes possess qualities many others do not, which can serve them well over a lifetime in whatever career they choose.

“It’s definitely gratifying to be a part of all this,” she said. “Sports generally teaches us things that we don’t get to experience otherwise: being on a team, the importance of teamwork, of collaboration, so many things. I feel like, when students are taught by coaches, they learn lessons they might not learn any other way.”

 

—Joseph Bednar

40 Under 40 Class of 2023

Vice President and Building Services Business Line Leader, Tighe & Bond: Age 35

Jason Curtis

Jason Curtis

Jason Curtis said he’s always been fascinated with the built environment.

“In elementary school, when some kids were playing computer games, I was drawing floor plans on an architectural drafting program on my parents’ desktop computer,” he recalled. “And when I was in high school and college, I did carpentry work as a summer job and on school breaks, and I always found that work to be quite rewarding.”

But what really cemented his desire to be an engineer was his coursework at Union College, where he started to see engineering as a way to make a difference in the world through sustainability, energy efficiency, and high-performance buildings.

In his multi-faceted role at Tighe & Bond, Curtis develops strategic direction, oversees day-to-day operations, and tackles business-development efforts, and has led a wide variety of projects for schools and colleges, municipal buildings, industrial facilities, and multi-family residences.

“Every project is different. As consulting engineers, we say every project is a prototype. Everything is tailored to the particular needs and constraints of each project and client,” he said, with one common thread being energy and sustainability efforts. “With the various challenges of the world we live in today, we always try to bring those things to the forefront. Whether it’s efficiency or greenhouse gases or fossil-fuel reduction or cost effectiveness or resiliency, those are all things we’re constantly talking about and thinking about, and I try to be our client’s trusted advisor.”

Active in the community, Curtis serves on the town of Deerfield’s energy committee, and, as an advocate of mentorship, he has been part of the Hartford, Conn. chapter of the Architecture Construction Engineering (ACE) mentorship program, which assigns STEM-related projects to students. He’s also working with others at Tighe & Bond to revive the ACE mentorship program in Springfield schools.

“I wouldn’t be where I am without the mentorship I received over the years. That is something that Tighe & Bond is very cognizant of,” he said, noting that his workforce-development efforts at the company extend to participation on the diversity, equity, and inclusion committee and leadership of the anti-racism subcommittee.

“The firm has been around more than 100 years. For a firm to have that kind of staying power, we know how to transition leadership,” he said. “We want to be around another 100 years, so everyone in a leadership role appreciates that, and everyone invests in developing the next group of leaders for the firm.”

 

—Joseph Bednar

40 Under 40 Class of 2023

Program Chair, Early Childhood Education, Springfield Technical Community College: Age 39

Aimee Dalenta

Aimee Dalenta

Aimee Dalenta has dedicated her life’s work to enriching people through education.

After earning a bachelor’s degree from Springfield College and a master’s from Western New England University, Dalenta taught fifth grade in Longmeadow. After marriage and having her first two children close together, she left the workforce for a short time. Her first re-entry was running a small childcare center in East Longmeadow. Shortly after that, Springfield College offered Dalenta an instructor’s position in its Education Department.

“So I went from working with little kids to big kids,” she said.

In her current role at Springfield Technical Community College, Dalenta’s students range from those just out of high school to older adults seeking a career change. “Students in the course can be in their 50s and 60s, and they will collaborate with a 21-year old,” she noted. “They learn from each other, and I’m learning from them. It’s a cool environment.”

Dalenta ranks her proudest professional moments as earning her doctorate and how well she has navigated through the starts and stops along the way.

“I will never regret leaving the workforce to become a mom, but it was one of the scariest decisions I’ve ever made,” she said. “Then, re-entering and navigating my way after not working for five years was terrifying.”

While she enjoyed her time at Springfield College as an instructor, she knew she would need a doctorate to remain in higher education. She enrolled at American International College for its doctoral program even though her youngest child was a toddler.

“It was four grueling years to earn the doctorate, but it was a labor of love,” she said, adding that she is grateful for all the support her family gave her.

She also found inspiration from Pat Summit, the late, legendary women’s basketball coach for the University of Tennessee, who coached her players: “left foot, right foot, breathe, repeat.”

“It’s a simple mantra that helped me get through my doctoral work,” Dalenta said. “I only need to do the thing in front of me. I still use it to center myself when things get difficult.”

While proud of her role as program chair and professor, Dalenta still considers herself a teacher. “I’m inspired by my students as they persevere through life’s challenges. Teaching has always been there to ground me and help me to grow as a professional and as a person.”

 

—Mark Morris

40 Under 40 Class of 2023

CEO, LaunchSpace Inc.: Age 39

Brianna Drohen

Brianna Drohen

When Brianna Drohen’s career path brought her back to Western Mass. in 2013, she met Jack Dunphy, owner of the Orange Innovation Center, and her passion for the region was rekindled.

After learning about Dunphy’s vision, Drohen got to work helping him develop resources, training, and support for entrepreneurs to start and grow their businesses. In the next two years, she brought the building to 90% occupancy and hosted classes and workshops to educate the tenant businesses in specific areas. She also secured grants for a new parking lot and a water-filtration system.

“It’s incredibly gratifying,” said Drohen, who grew up in Wendell and earned degrees at Greenfield Community College and UMass Amherst. “This is a very community-centered place; I grew up with that backbone. When I moved back here, I fell into this work, and I love it.”

But Drohen’s role would soon expand in intriguing ways. In 2016, Dunphy was looking to bring a vacant portion of the building back to life. When Drohen toured a facility in Columbus, Ohio that had similar characteristics as the Orange Innovation Center, she had a ‘eureka!’ moment when she saw businesses, a maker space, and artisans thriving together, revitalizing the neighborhood.

So, in 2017, she and Alec MacLeod co-founded LaunchSpace, a nonprofit organization providing opportunities to upskill, collaborate, and develop new businesses in the local Orange economy. Drohen took over as CEO in 2021.

LaunchSpace also acquired the 24,000-square-foot Pleasant Street School in Athol, intending to drive the local economy by repurposing the kitchen into a working, shared-use commercial kitchen and the classrooms into business-incubation suites and retail outlets, as well as a childcare facility.

LaunchSpace plans to host and support on-site agriculture, value-added food businesses, training and incubation, and community wellness at the former school, providing opportunities to support food sustainability in the region, as well as continuing to develop talent and create jobs for the local economy.

In 2021, Drohen also led a partnership with Greenfield Community College to launch an entrepreneur program to support creative businesses. In 2022, LaunchSpace, GCC, and Greenspace CoWork received funding to pilot a six-month acceleration program focused on the underserved residents of Greater Franklin County.

“I’m driven,” she said. “Some people call me aggressive, but I’m definitely driven by this idea that we can not only reuse old buildings, but we can create micro-economies that support these Western Mass. communities. I would love to have the LaunchSpace model replicated in other communities as well.”

 

—Joseph Bednar

40 Under 40 Class of 2023

Chief Operational Officer, Franklin First Federal Credit Union: Age 38

Sarah ErmanSarah Erman didn’t attend college to prepare for a financial-services career. In fact, her focus as an undergraduate at MCLA was photojournalism.

“I worked with some local newspapers, and I did some freelance with the Greenfield Recorder until I got my job here at the credit union,” she recalled. “My student loans were coming due, and I needed to actually have a job that supported me for the payment of those loans. And there was an opening at Franklin First.”

Starting as a teller, Erman moved into member services and eventually became operations manager and then chief operating officer.

“This was not where I initially saw myself,” she said. “But the more time I spent at the credit union, the more I saw my future there, helping to provide new experiences for our members and staff. The philosophy of the credit union is people helping people, and that’s what really got me to stick around. Once I understood the philosophy, I really fell in love with the credit-union world.”

Erman said she wears many hats, including day-to-day operations, facility management, compliance, and security, and she acts as the institution’s Bank Secrecy Act officer.

She also earned praise from President and CEO Michelle Dwyer for bringing Franklin First up to date with modern technological standards that helped it navigate the pandemic seamlessly. “Had these operational improvements not been made,” Dwyer said, “our credit union would not have been able to continue meeting the needs of our membership.”

Active in the community in numerous ways, Erman has served on the board of directors for Root to Rise, volunteers at the credit union’s financial-education events, and helps nonprofits that reach out to Franklin First for assistance with creating new events.

Notably, she’s heavily involved with the Children’s Advocacy Center of Franklin County and North Quabbin, serving for the past four years on the fundraising committee that enables three large events each year: the Hope and Healing Breakfast, the Race to End Child Abuse, and the Chipping Away at Child Abuse golf tournament.

“It’s unfortunate those services have to be provided, but they’re such necessary services,” she said. “I feel like I’m able to give back to these kids and the community by helping these committees raise awareness and raise funds for such an important, deserving organization. Those community events are critical to the operations they provide for kids in the community.”

 

—Joseph Bednar

40 Under 40 Class of 2023

Director of Development, Springfield Symphony Orchestra: Age 39

Heather GawronHeather Gawron is nearly 15 years removed from her days as an elementary-school teacher, and there have been many career stops in many places — from Paris to American International College — since then.

But she still takes lessons from those teaching days, and from her degree in education, and applies them to all facets of her life.

“I think it shapes so much of what I do now organizationally, experience-wise, and knowing how to communicate with all different types of people,” she said of her work today, which takes place on both sides of Main Street in downtown Springfield.

On one side is the Springfield Symphony Orchestra (SSO), which she serves as director of Development. On the other side is SkinCatering Inc., a salon and spa she serves as ‘chief impact officer.’ Last year, she led its efforts to create and launch a new brand of all-natural skin-care products called Weekend Beauty.

Her life and current work is captured neatly in all that she brought to her 40 Under Forty photo shoot, including her two daughters, Maxie and Charlie, a banner for the symphony, some art work depicting Weekend Beauty, a photo of the Eiffel Tower to represent her time in Paris — what she calls her “happy place” — and a picture of her family, including the family dog.

Gawron joined the SSO roughly a year ago, and her responsibilities there are in development, fundraising, marketing, and public relations, work that has been made much more challenging by the ongoing labor dispute with the symphony’s musicians.

“This year, we’ve spent a lot of time trying to reach new audiences, and showing that we’re here and that we’re committed to being an amazing cultural experience in the community, and bringing in a diverse selection of conductors in the hope that this helps us engage with the community and keep what is a pretty cool thing to have in our size city,” she said. “There are many cities larger than ours that don’t have a symphony orchestra.”

At SkinCatering, she handles marketing and branding for the new skin-care brand, which is packaged for travel, she noted. “These skin-care kits have everything you need to keep your routine consistent on the road, whether you’re traveling for business, at the gym every day, or you just want a simple way to spoil yourself at home.”

Meanwhile, Gawron is active in the community, supporting organizations such as Square One and Habitat for Humanity, demonstrating that her passions extend well beyond both sides of Main Street.

 

—George O’Brien

40 Under 40 Class of 2023

Vice Chair of Clinical Operations for Emergency Medicine,
Baystate Medical Center: Age 37

Dr. Seth Gemme

Dr. Seth Gemme

It wasn’t until late in his undergraduate studies at Westfield State University that Dr. Seth Gemme even thought about having those two letters appear before his name.

In fact, his initial aspiration was to be a meteorologist — he had an internship with Adam Strzempko at WWLP while in high school. But he eventually became an EMT, which brought him into the ER at Baystate Noble, which eventually led to a job there, which eventually led him to develop a fondness for the ER and the desire to be a doctor in that setting … which led him to the University of Buffalo Medical School, where he graduated first in his class.

That led to a residency at Brown University, and — here we can fast-forward a little — eventually Gemme returned to this region and to Baystate Noble Hospital, and then chief of the ED at Baystate Wing Hospital, and now, vice chair of Clinical Operations in the ED at Baystate Medical Center.

It has a been a fast and quite impressive ascent for Gemme, whose job (more of a passion, really) involves a mix of clinical work and administrative duties. When he’s not tending to patients, he’s working to improve processes, reduce wait times, and improve capacity management.

Like most who choose the ER, he prefers to say it found him, and he notes that he likes everything about it, from the pace of the work to the fact that every day, every hour is different.

“I like helping people at their most vulnerable time, and hopefully being someone who can change a life,” he explained.

He described the pandemic years as difficult and exhausting, with a full range of emotions.

“Initially, we were heroes; it was the first time where people stopped yelling at us and brought us food,” he joked, adding that the COVID years provided learning experiences and opportunites to grow professionally on many levels.

While the ER is the focus of his workday, Gemme has many other priorities and pursuits, starting with his family — his wife Chelsie and daughters Harlow and Hanna. There’s also his music — he plays guitar and piano and sings, and appears both solo and in an indie folk trio, the Ship and the Shield. Meanwhile, he’s also one of the team physicians for the Springfield Thunderbirds and a board member for Hilltown Ambulance.

Needless to say, he’s instrumental to the health and wellness of people of this region — in every sense of that word.

 

—George O’Brien

40 Under 40 Class of 2023

Co-owner, the Naples Group: Age 29

Lucas GiustoWhen you ask Lucas Giusto about the secret to success for the Naples Group, he responds, “we always answer the phone.”

As a college student living off campus, Giusto understood that if he owned property and rented it out to friends, he could live for free.

After receiving a business administration degree from Westfield State University, he acted on his initial idea and began buying college rentals in different parts of Western New England.

After gaining more experience by working with several area realty groups, in 2019, he and a business partner founded Naples Group, which consists of three real-estate-related businesses.

Naples Realty Group is a real-estate brokerage with more than 50 agents. Naples Home Buyers specializes in purchasing distressed properties and improving them for resell. Naples Waste Removal, which opened last year, offers property cleanouts and dumpster rentals. In addition to all that, the group has a rental portfolio with 50 available multi-family units and a goal to grow that to 100 by the end of this year.

Giusto takes particular pride in the home-buyers group because it helps people get out of tough situations. “If someone is being foreclosed on or they have property blight they can’t fix, we can offer them a quick sale. If the house is in good shape, we will list it with the realty group so they can get top dollar.”

With homes in short supply, renovating distressed properties can be a real opportunity for someone looking for a home.

“If our realty group has a potential buyer, we can help them get into a newly renovated home, sometimes even before it goes on the market,” he explained. “A renovated property is a win for the buyer and the agent.”

Giusto emphasizes mentoring and learning as part of the culture at the Naples Group. “We help our people to hit their goals by teaching them how to flip a house, how to buy a rental property, and even when not to buy a property.”

In the community, he has formed a relationship with Bob “the Bike Man” Charland.

“Bob will often go through a property before we renovate it and find items to donate,” Giusto said. “We enjoy supporting his foundation, Pedal Thru Youth, which provides bicycles for kids in need.” Giusto also supports several other local efforts, including Empty Arms Bereavement in Northampton.

By renovating distressed and unwanted properties, Giusto gives them new life for new families — and makes Western Mass a better place to live.

 

—Mark Morris

40 Under 40 Class of 2023

Owner and Clinic Director, Resilience Physical Therapy and Wellness: Age 28

Daniel GriffinAmid all the physical-therapy practices in the region, Daniel Griffin had a vision for a different approach.

“I wanted to bring a more innovative style to rehabilitation,” he said. “It’s important to look at a patient’s total health — how they eat, sleep, and how the rest of body moves — then tailor their rehab plan so they can return to the social activities they enjoy.”

He opened Resilience Physical Therapy and Wellness in 2019 after completing his doctoral work in physical therapy at Springfield College and immediately began using evidence-based approaches to physical therapy.

“Our youngest patient is age 6, and our oldest is in their mid-90s,” he said. “Having such a diverse age range is rewarding for us as clinicians.”

Part of his business includes providing physical-therapy services to first responders in several area communities. “Whether it’s police, firefighters, or military personnel, we understand what they do from a work standpoint, and we’re just glad to help when they get injured on the job,” he said.

Notably, Griffin and his staff run Resilience’s education program for healthcare students, encompassing students from high school through graduate level who are pursuing health careers. The program is designed to take students through the internship process and show them the day-to-day responsibilities of a physical therapist.

“It’s extremely rewarding to see our high-school students advance to physical therapy or pre-med programs and our undergrad students move into graduate-level training,” he said. “We hire many of our former students. In fact, most of our staff interned with us.”

Griffin said the program can really benefit high-school students by giving them exposure to a health-career pathway, as well as offering interactions for college and graduate students to better understand their experiences.

“We’ve invested a lot of time and energy to create this program,” he added. “We’re happy to see all our slots booked for the summer, and we look forward to a new group of students in the next school year.”

From the first Resilience location in Agawam, Griffin has expanded to Wilbraham and will open a third practice this summer in Suffield. He’s grateful to all those who have helped him along this successful path.

“In the beginning, I had great mentors who helped me get started,” he said. “We continue to grow because I’ve got a great team that works with me.”

 

—Mark Morris

40 Under 40 Class of 2023

Executive Director, Greater Holyoke Chamber of Commerce: Age 33

Jordan Hart

Jordan Hart

Jordan Hart was attending Holyoke Community College and waiting tables at the Yankee Pedlar in Holyoke in early 2013, not really knowing she wanted to do with her life.

She saw an ad for a part-time administrative assistant at the Greater Holyoke Chamber of Commerce, thought about applying, but didn’t, because she thought the job would interfere with her college schedule. But a chance conversation with the chamber’s director, Kathy Anderson, when she came to the Pedlar for lunch prompted her to change her mind.

And that decision changed the course of her career.

Indeed, a decade and a few different positions with the chamber later, Hart is now in Anderson’s former role. And she’s not just leading the chamber, but leading it through an aggressive and much-needed change of course.

Under her direction, the chamber has become more responsive and also more inclusive, a place for business owners of all backgrounds, languages, and experiences.

“I worked for a chamber for a long time, and over the years, I’d seen how businesses had continued to change, but chambers had not changed with business,” she explained. “We weren’t seeing a lot of young entrepreneurs, we were not getting a lot of new members, and we were seeing members drop out because they felt they were not getting value for their membership. And we also weren’t doing much to engage the Latino business community in Holyoke. So I became really motivated to make sure we were a hub for business support and a bridge between Holyoke and its business community.”

Among her many initiatives, Hart has made the chamber an active part of many events and activities, including Holyoke Pride, the Paper City Food Festival, and the Great Holyoke Brick Race. She has also undertaken a rebranding, giving the chamber a new, more modern logo.

Meanwhile, she has made the agency more responsive to the needs of solo-preneurs and startups, which are a huge part of the Holyoke economy, with one-on-one technical assistance available to members free of charge.

Over the years, Jordan herself has become a fixture in Holyoke, lending time and talent to such initiatives as the food festival, the MIFA Victory Theater Entrepreneurial Strike Team, the city’s 150th-anniversary celebration, and the Holyoke Transformative Development Initiative with MassDevelopment.

When not doing any of that, she may be found playing softball, rollerskating, or bartending at Brennan’s, the legendary bar in downtown Holyoke.

In short, Holyoke has become more than a focus; it’s become a passion.

 

—George O’Brien

40 Under 40 Class of 2023

Financial Planner, Charter Oak Financial: Age 37

Terrell JoynerTerrell Joyner describes his life as an ever-expanding journey.

After graduating from Springfield College and earning an MBA at Western New England University, Joyner had planned to open a restaurant.

But before a restaurant could be reality, he had to earn some money. So he began a career in finance with Equitable Life, where he became a retirement specialist for public school systems, and his career possibilities began to diverge from the original menu.

“As I spoke with people, I realized they needed more financial advice than just retirement,” he said. “Clients need a comprehensive plan to know if they are on track with their goals and what changes they may need to make along the way.”

Joyner then moved to Charter Oak and obtained the securities and insurance licenses he would need to better serve his clients. He said he takes an education-based approach to working with them.

“Instead of telling a client what to do, I educate them on the reasons why certain things we recommend are beneficial for their situation,” he explained. “The best compliments I get are ‘you speak to me in laymen’s terms, but you don’t speak to me like I’m stupid.’”

Joyner enjoys the ‘a-ha’ moments when clients realize that following a smart plan made their finances more secure.

He also enjoys volunteering. At Putnam Vocational Technical Academy, he took part in a program to help students act professionally in areas such as job interviews, the way they send email, and community involvement. When the class graduated, one student asked Joyner if he would be his mentor.

“He is the first one in his family to attend a four-year college, so I could not say no to that,” he said. With the student maintaining a 4.0 GPA, Joyner is now helping him apply to Ivy League schools for a graduate program.

“I hope to be a role model for young Black and Brown children who don’t have those role models,” he said. “I want to bring financial education and literacy to the African-American and LGBTQ+ communities. I’m part of both communities, and both are underserved.”

When the journey gets rough, he take it one step at a time, and credits his husband, Dustin, for being his traveling partner. “We have been together for 16 years, and he has been instrumental in my success by continuing to be my cheerleader during tough times and making sure I don’t settle when things are going well. I wouldn’t be where I’m at today without him.”

 

—Mark Morris

40 Under 40 Class of 2023

Owner, Excel Therapy & Conditioning: Age 38

Sara HulsebergSara Hulseberg tells a story that demonstrates the meaning of a loyal clientele.

When COVID forced her to find a new home for Excel Therapy & Conditioning, the practice she started in 2012, she found a run-down garage and eventually cleaned it up, built it out, and prepared to move the practice and everything in it, thinking moving would take three 12-hour days to complete.

Then the help started to show up — not only her team, but clients. In three hours, she was not only moved in, but totally set up.

The nominations supporting her 40 Under Forty selection explain that loyalty.

“As a patient of Sara’s, I’ve regularly witnessed her reach out to help people under extreme trauma and hardships,” one wrote, sharing her own experience with pain reduction and greater mobility under Hulseberg’s care. “She has been a friend to me, going above and beyond every time — and I’ve seen her do this with every person that comes to her.”

Others talked about her pro bono work, her insistence on not laying off anyone during the pandemic, her donations of time and resources to local charity events, her mentorship and internships for aspiring therapists … the list goes on.

Hulseberg, who earned bachelor’s and master’s degrees at Springfield College and her doctor of physical therapy degree at Northeastern University, said she became frustrated with how patients were being treated in other practices where she worked, and sought to create a different model. “I saw a lot of treatment based solely around what their insurance was or whatever their pain was, not what it stemmed from. It was disheartening.”

She said the immediate gratification she gets from helping people isn’t something one finds in every field of healthcare.

“Someone comes in with a lot of pain, and if you do your job, they leave with significantly less pain and more functionality over the weeks and months. It’s a wonderful feeling to be able to do that for somebody.”

Hulseberg said she was first inspired by the way her father, an ophthalmologist in Holyoke, treats his patients, and asked him, before she launched Excel, why she doesn’t experience the same kind of relationships where she worked.

“I said, ‘I must be in the wrong field,’” she recalled. “He said, it’s not easy, but nothing worthwhile is ever easy. Where there’s a will, there’s a way, but you often have to plow your own way to get there.’”

 

—Joseph Bednar

40 Under 40 Class of 2023

Executive Vice President and Chief Operating Officer, the Markens Group Inc.: Age 36

Emily Leonczyk

Emily Leonczyk brought a lot of stuff to her Forty Under 40 photo shoot.

She said she needed it all because the various items convey what’s important to her and …well, what makes her tick. Together, they really help tell her story.

You can start almost anywhere, but let’s go with the coffee cup.

“Coffee is really important to me; I run on coffee,” she joked, referencing the mug, which says ‘Mama Bird’ on it, which is a good segue to another item she brought with her, a photo of her blended family, which includes her daughter, Sienna, life partner, Todd, and his two children.

Leonczyk said family is very important to her, and so is getting together with family, friends, colleagues, and neighbors, usually over food … which explains why she also brought to the photo shoot a block quote attributed to Emily Dickinson: “I Tasted Life.”

Then there’s the elephant, which needs some explaining.

“I started a marketing and business-development business called Off the Tusk,” she noted. “The elephant has become quite the symbol for me, and I’ve carried it through my life. It represents the fact that this gigantic animal is so caring and loving. In the wild, they express joy and live for family; it’s a symbol I tie and connect through all I do and everywhere I go.”

Then there’s the computer with the Markens Group logo on it, representing the current stage of her career. She serves as executive vice president and COO of the Springfield-based agency, where she has helped grow sales by 56% since she came on board in 2019.

She has also helped the firm secure its first international client, the International Molded Fiber Assoc., while also leading a team of 20 in its use of EOS (entrepreneurial operating system) to increase efficiency and clear higher bars when it comes to revenue and profit.

Not in the picture (at least not literally) is the nonprofit known as the Willpower Foundation, the namesake of William Michael Burke, who has born with a rare brain malformation. The agency, named one of BusinessWest’s Difference Makers in 2018, provides grants to help families and children with special needs in the Western Mass. region. Leonczyk has been heavily involved with Willpower, serving as executive director and a board member since 2018.

They say a picture’s worth a thousand words. Leonczyk’s 40 Under Forty portrait certainly is.

 

—George O’Brien

40 Under 40 Class of 2023

Attorney; CEO, Delmarina López Consulting; Chicopee City Councilor: Age 27

Delmarina LópezDelmarina López aspired to be a lawyer — and did, indeed, practice law for a while after earning her juris doctorate at Western New England University School of Law. But she soon found that her passions — and there are several of them — also lay elsewhere.

Starting with her commitment to public service. She has long been active in the city of Chicopee, where she grew up, and in politics in general, and in 2021, she took that involvement to a higher level and ran for the Ward 3 seat on the City Council. She prevailed in that race — becoming the first Afro-Latina elected to any office in Chicopee — and currently serves on several committees, everything from water resources to education to zoning, while also focusing on public safety and working diligently to improve transparency in city government.

“Transparency is lacking; a lot of decisions get made, and people don’t realize why they’re being made or how we got there,” she said, adding that she considers herself an advocate for her constituents, and therefore she often winds up on the opposite side of the majority on many issues.

Meanwhile, another of her passions is helping small-business owners, which is why she is chief consultant for Delmarina López Consulting, an agency she founded in 2021. This venture supports small to mid-sized businesses with all aspects of formation; organizational structure; compliance; operational structure and processes; human resource; diversity, equity, and inclusion efforts and strategies; branding; and more.

“I’m a firm believer that what you’re good at, you’re good at, and you bring onto your team what are not your strengths,” she said, adding that she helps business owners fill in those gaps.

She is also a board member of the YWCA of Western Massachusetts, a former member of the Center for Human Development’s human rights committee, and a member of the paralegal advisory committee at Bay Path University, where she earned a degree in criminal justice studies.

All this explains why López needed a box to carry everything she wanted to bring to her photo shoot. Indeed, she arrived with everything from a gavel to a photo of her grandmother, who inspired her in many ways, especially when it comes to civic engagement, and passed away recently; from a sign from her campaign to some books that mean something to her, and much more.

Those items speak volumes about someone who has always been committed to giving back and getting involved — not just with city government, but in her community.

 

—George O’Brien

40 Under 40 Class of 2023

President, Digiarks: Age 39

Rob MadridRob Madrid considers himself a marketer who has always used digital marketing as a primary tool.

Armed with an MBA from Western New England University and a bachelor’s degree from Springfield College, Madrid held positions with Weed Man Lawn Care, the American Hockey League, and the Basketball Hall of Fame. Before founding his own business, he was head of client strategy for MassLive.

“I bounced around, not because I was getting fired,” he said. “It was the budding entrepreneur in me getting impatient. Once I developed digital expertise, I felt I could be successful on my own.”

Madrid and a partner started Digiarks, a digital marketing and design firm, in 2021 with the founding principle “honest, smart, experienced digital marketing — no BS.”

“Our slogan is what we’re all about,” he said. “We’re about honesty and transparency on top of knowing what we’re doing.”

Last fall, after buying out his partner, Madrid asked his wife, Sara, to join the firm, bringing skills in content creation and account management. Digiarks also added a remote graphic designer.

“We really have two companies that work hand-in-hand,” he said. “Our graphic designer is the creative arm that compliments the traditional digital marketing company, which executes ad campaigns and other things.”

Madrid has become a popular speaker on digital-marketing topics. His advice for budding entrepreneurs? “Make sure you have a diverse skill set, because you’ll need to wear every hat.”

Another piece of advice is to “segment your time between administrative duties and prospecting, while making quality work the core of what you do. Quality work will turn into more business; that’s certainly been our experience.”

Inspired by the business book Good to Great, Madrid is committed to following the concept of striving to be the best in the world at what he can become the best in the world at, and avoid areas where he won’t be the best.

“We develop wonderful websites, high-quality ad campaigns, SEO marketing, and consulting,” he said. “By emphasizing these core competencies, we can focus on what we do best and make our clients successful.”

To Madrid, nothing is more important than Sara and their three children. While he hopes to see Digiarks succeed and grow, he will not let success compromise his ethics.

“Every day I ask myself, ‘will my kids be proud of me?’ That’s how I want to live and do business. That’s what guides me.”

 

—Mark Morris

40 Under 40 Class of 2023

President, Marcotte Ford: Age 39

Mike MarcotteHe calls it the ‘Marcotte Ford campus,’ and that name certainly works.

Indeed, where there was once a Marcotte Ford dealership on Main Street in Holyoke, started by his grandfather, Al, and expanded by his father, Bryan, there are now several businesses, including a new, larger dealership, complete with a popular café inside; a commercial truck center; and even a car wash.

Mike Marcotte, the third-generation president of this family business, has been instrumental in its expansion, and in many ways, he is continuing family traditions — of entrepreneurship, success in business, and getting involved in the community.

Like most in family-owned auto dealerships and groups, Marcotte said he “grew up in the business,” learning all aspects of it, from parts to service, as he was being groomed to take a leadership role. His favorite, though, was sales.

Al Marcotte

Al Marcotte

Bryan Marcotte

Bryan Marcotte

“It’s a joy, an experience — a ‘wow’ moment,” he said. “I enjoy seeing people be really happy as they drive away with their new or pre-owned vehicle.”

There have been many ‘wow’ moments for the dealership as well, including those new facilities mentioned above. The café inside the new dealership, called LugNutz, has become a popular eatery in the city, and it has hosted a number of community events for local organizations.

Marcotte is continuing this series of expansion efforts by winning designation as a Model E Certified Elite store, making the dealership one of the first Ford stores in the area to sell electric Ford vehicles. The company will also be investing $1 million in charging infrastructure.

Meanwhile, and as mentioned earlier, Marcotte is continuing and building upon not only a tradition of entrepreneurship, but a tradition of involvement in the community.

That includes everything everything from work at Chicopee Comprehensive High School, where Marcotte established a program where the company mentors, trains, and hires technicians who work at the school, to Holyoke Medical Center, where he serves as vice chair of the board; from the Holyoke Boys & Girls Club — another family tradition; the basketball courts there were recently named in honor of his father, who was on the board for many years — to support of Providence Ministries and especially Kate’s Kitchen, which provides more than 200 meals a day to those in need.

“The city has been so good to us, and we try to be good to the city and give back in every way we can,” he said. “And it’s not just me, but the whole staff.”

 

—George O’Brien

40 Under 40 Class of 2023

Program Officer, Community Foundation of Western Massachusetts: Age 37

Jeffery Markham Jr.Jeffery Markham Jr. is no stranger to the nonprofit world, having worked with them in many capacities, from volunteer efforts to convening them in a major public-health research project. Now, the tables have turned — literally.

“After working with nonprofits, it feels good to be on the other side of the table, giving dollars away, as opposed to trying to find them,” he said of his latest new role, as a program officer for Community Impact and Partnerships at the Community Foundation of Western Massachusetts, spearheading a grant process that will center on community participation in design and distribution of funds.

“We’re shifting our way of thinking toward giving away money in a more trust-based way,” he explained. “The whole school of thought around trust-based philanthropy is, instead of seeking to put some dollars toward a specific goal, the foundation deems it important to give to organizations in a way that puts them at the center of it and allows them to dictate how they want to spend their money.

“In that way, we’re looking to be in a relationship with organizations whose philosophy and overarching values are the same as ours and trust them to steward the money in a way they see fit, and that will have the most impact.”

Markham helps oversee distribution of resources from more than 60 funds at the foundation, delivering more than $3 million to organizations annually.

Before joining the Community Foundation, he was the research project manager for a $2.3 million National Institute of Health-funded research project in the School of Public Health and Health Sciences at UMass Amherst. The community participatory research project investigated the connection between stress and health outcomes in Black men in Springfield and its surroundings.

“It was a community-based resource project that involved community members in the development of the research,” he explained. “All too often, anchor institutions descend on communities, particularly communities of color and low-income communities, and extract information without bringing anything back or having them be a part of the process.”

Markham has also led projects at Caring Health Center and Martin Luther King Jr. Family Services, and has volunteered with Gardening the Community, Men of Color Health Awareness, Democracy Behind Bars, the Western Massachusetts Health Equity Network, and many others.

“I hold dear my commitment to lifting up folks in our community, particularly the young people coming behind me,” he said. “That’s a really important piece of my life — to lift up issues in our community and try to find solutions.”

 

—Joseph Bednar

40 Under 40 Class of 2023

Technology Assurance Manager, KPMG US: Age: 39

Stephanie O’LearyLongmeadow native and Bay Path University graduate Stephanie O’Leary observed that “I’ve completed all my schooling in a town that’s eight square miles.”

While that’s a fact, it’s also true that she’s really going places.

In her five years with KMPG US, a global network of professional firms providing audit, tax, and advisory services, O’Leary has earned three promotions and has been recognized for her dedication and leadership.

Technology-assurance positions tend to be male-dominated, but O’Leary noted that she was one of three women recently promoted in this area. “This was exciting to see because it shows KPMG’s commitment to advancing women and underrepresented groups.”

Since she joined the company five years ago, she has been involved in mentoring new hires and interns, and was selected as a national facilitator to help develop the next generation of KPMG employees.

“I enjoy helping new associates find their way,” she said. “At the same time, there are others in the company looking out for me.”

O’Leary stays involved with Bay Path, serving as president of the Alumni Assoc. Council and as the youngest member of the university’s board of trustees.

“I’m the first person in my family to graduate from college, and I believe everyone who wants an education should have access to it,” she said. “As a fairly recent graduate, I bring a fresh perspective to the board.”

O’Leary speaks regularly with prospective Bay Path students, helps others prepare for job interviews, and makes recommendations for internships. She also led a project to establish a campus food pantry. “It’s hard to get an education if you’re hungry,” she said.

At the Wildcat Pantry, students who may not have the means can get food and personal items to make it through their day and to graduation “If we can make a small difference in a student’s life on campus, I would like that to be part of my legacy as Alumni Association president.”

When a couple friends were diagnosed with cancer, O’Leary decided to train for the Boston Marathon, raising more than $14,000 for Dana-Farber cancer research.

“I thought I’d be a one-and-done marathoner, but they asked me back,” she said. This year, she had a patient partner, a 4-year old in remission from leukemia, and shattered her fundraising goal, collecting more than $15,000.

“When you run for a cause like this, it gives you a lot of perspective,” she said. “The people you meet are truly inspiring.”

 

—Mark Morris

40 Under 40 Class of 2023

Owner, Pandolfi Landscape Construction: Age 37

Nick PandolfiBy the summer of 2017, Nick Pandolfi was at a crossroads in his life and career.

He had a day job — working for the state as groundskeeper for the Massachusetts Veterans Memorial Cemetery in Agawam. But he had a side hustle, if you will, on nights and weekends, doing hardscape installation work such as patios, retaining walls, sidewalks, and more.

He was developing a solid reputation with the latter, and it was starting to take up more and more of his free time — to the point where, eventually, he had to decide between one or the other.

So he took the route of an entrepreneur and made Pandolfi Landscape Construction his sole focus — and his passion.

He started with a small crew, some old equipment, and determination to make sure his life decision was the right one.

“We just started getting out there, working hard … word of mouth traveled quickly,” Pandolfi recalled. “We found ourselves hiring more people very quickly and just growing from there.”

The company soon expanded its portfolio of work to a full range of backyard renovations, including firepits, outdoor kitchens, and plunge pools. And it was certainly helped by the pandemic, which canceled vacations and gave people the time, and inclination, to make investments in their homes and backyards.

“That whole outdoor living experience has really taken off,” he said, adding that, three years after the start of the pandemic, business continues to be robust, and these kinds of investments continue. “And seeing that look on people’s faces when a project is done, and making them happy at the end of the day — that’s very rewarding.”

When not working, Pandolfi is usually in his own backyard enjoying time with his family — his wife, Taryn, and children Brody, Luke, and Gwendolyn — and attending the many sporting events involving his children.

He’s also active in the community. He served for several years on the Planning Board in Agawam, and currently donates time, energy, and talent to New Day Church in Enfield, Conn., the West Springfield Police Club, and Shriners Children’s New England. He said giving back is important, and certainly did so when he learned that a local school’s playground toys had been vandalized. That same day, he ordered new equipment, then assembled and delivered it when it arrived.

He did that quietly, just as he’s grown his business into a thriving venture.

 

—George O’Brien

40 Under 40 Class of 2023

Executive Director, Springfield Redevelopment Authority: Age 36

Amanda PhamAmanda Pham joined the Springfield Redevelopment Authority in 2010, at what would have to be called a watershed moment — for the city, the SRA, and her own career.

Indeed, the long-waited project to redevelop and re-imagine Springfield’s Union Station, built in 1929 but dormant and mostly vacant since the early ’80s, was entering a critical new stage. The pieces — most of them, anyway — were falling in place, and construction was set to commence.

Over the next several years, the clock was essentially turned back at the historic station, and it was returned to not only its former glory, but its former role — as a transportation hub and center of activity for the city.

And Pham, who has bachelor’s and master’s degrees in accounting from Western New England University and American International College, respectively, played a critical role in this $94 million project, coordinating 13 federal, state, and local grants for the project, while also handling lease negotiations and creation of standard operating procedures.

“That was such a big part of my life at the SRA prior to my role as executive director,” said Pham, who has worked for the city of Springfield for 16 years, starting in the School Department and then the Community Development Department. “I got exposure to all the different levels of government; there was managing, tracking, and reporting — relationship building and connecting the dots. I got my first taste of Amtrak, MassDOT, and all those other agencies … it was a great learning experience, and it was great to be part of it.”

The work on the Union Station project not only provided invaluable experience, but it afforded Pham the confidence that ultimately led Mayor Domenic Sarno to appoint her executive director of the SRA in 2021.

She is the first woman to serve in that role, and presides over the agency at a critical time for it and the city, with the SRA taking on a number of important projects, including the redevelopment of several properties directly across Main Street from MGM Springfield, part of the Court Square Urban Renewal Plan, which covers most of the downtown.

Speaking about that project, and the state of the city overall, Pham said, “I felt such great energy before COVID, but then the pandemic pulled everything back. I’m looking to see much more activation. We have so much culture and so much pride in our city; we just need some resources to get back to where we were before COVID.”

 

—George O’Brien

40 Under 40 Class of 2023

Co-owner, Serendipity Psych: Age 35

Dallas PileckiGrowing up, Dallas Pilecki said, “I always wanted to help people. I had a passion for that.”

Opening Serendipity Psych with his business partner, Ariana Avezzie, put that passion to the test, due to some unfortunate timing: three months after the counseling practice opened in Westfield in December 2019, COVID-19 shut the world down.

It was a challenge, for sure, but also an opportunity. Pilecki, a licensed mental-health counselor, used the time to create free workshops, programming, and resource handouts for the community, and built partnerships with local agencies to provide mental-health services to the elderly. Meanwhile, he started delivering services via telehealth, which has become a permanent option, all in the name of making clients feel comfortable.

“We ask people if they want telehealth, in-person, or a community visit,” he said. “We meet people where they are.”

In the years before opening Serendipity, Pilecki worked for other practices, including Baystate Noble Hospital, where he worked on an opioid task force and organized a large community event in 2019 to raise awareness and break stigma around addiction. He’s still passionate about the value of seeking help.

“Serendipity has grown from us wanting to do things our own way and taking time with people who are going through so much more than what’s diagnosed,” he said of the model he and Avezzie created, which draws on the ‘spirit, mind, and body’ emphasis of Springfield College, where he earned bachelor’s and master’s degrees.

“We’re fortunate to have done some pro bono work, and we work with local agencies on caregiver support; when someone is caring for someone with dementia or terminal illness, we offer help to the caregiver,” Pilecki said, adding that they see a wide range of clients, from children to older adults.

He compared his work to that of an “old-fashioned family doctor,” someone who takes the time to know a family’s whole story. “We want that rapport with clients. We want to know them, their jobs, what their stressors are, how they’re dealing with them. All those things matter to us.”

Getting back to that December 2019 opening, maybe ‘unfortunate’ is the wrong word for the timing. Maybe it’s the opposite of the right word.

“We were able to help people during a time when there was so much uncertainty. People didn’t know how to cope; they didn’t know what was coming next,” Pilecki recalled.

“It’s scary to trust somebody,” he added. “Maybe you’re telling us things you’ve never told anyone, but we’re here, and we’re grateful that people trust us.”

 

—Joseph Bednar

40 Under 40 Class of 2023

Interim Regional Manager, Families First; Holyoke City Councilor: Age 37

Israel RiveraHolyoke City Councilor Israel Rivera’s pursuit of a master’s degree in public administration from Westfield State University might not sound out of the ordinary, until he tells his backstory.

At age 19, Rivera was incarcerated for five years for drug-related charges. Upon his release, he gravitated to positive places in the community that he’d known since childhood. To get back on his feet, he sought out the Holyoke Boys and Girls Club and the Holyoke Housing Authority.

“I went back to my old roots with the intent on giving back to my community,” he explained.

After earning an associate degree from Holyoke Community College and a bachelor’s degree in sociology from UMass Amherst, Rivera held positions in community engagement and workforce development, before Families First recruited him as interim regional manager. There, he oversees two programs that build stronger families by encouraging parents to connect and network with each other.

“As parents grow their network, they gain confidence,” he said. “If one person is having a problem, another parent will share what has worked for them with a similar problem. It’s a beautiful thing.”

Rivera is proud to be part of this effort to build stronger families in Western Mass. “As a father of three, these programs strengthen my knowledge as a parent and a community organizer.”

In 2021, Rivera was elected to Holyoke’s City Council and now chairs its public safety committee. “When I took office, I did not think the other councilors would appreciate my background,” he said. “But many have been supportive and want to hear my perspective.”

He hopes his life example will start to change societal attitudes about people who made mistakes in their youth but have matured into adults who are positive citizens. “If we allow formerly incarcerated people to be in society, we have to gradually allow them to fully take part in society.”

For example, after a person is incarcerated, they often face legal discrimination when trying to improve their lives, he noted. “I have friends who would like to apply for a liquor license to open a restaurant or apply for a lottery license to open a bodega, but they can’t because of their past.”

Rivera said he shares his own experience to educate and inspire others about what’s possible. “When I was incarcerated, I dreamed about where I am today. So when someone asks how I’m doing, I say, ‘I’m living the dream.’”

 

—Mark Morris

40 Under 40 Class of 2023

Manager/CPA, Meyers Brothers Kalicka, P.C.; Age 29

Chelsea Russell“There’s never a dull moment.”

That’s not a phrase anyone not in accounting and auditing would probably use to describe that profession. But Chelsea Russell, who has chosen that field, means it when she says it.

“There’s a lot of variety, a lot of excitement — you can do the grind of the work, but you can also go out and meet people in the community and other business owners,” Russell said as she talked about the sum (that’s an industry term) of everything that goes into her career, especially the networking and relationship building, in addition to the number crunching.

Russell was trending toward business management while at Westfield State University, became inspired by one of her accounting professors to focus her career in that direction, and became further inspired by a talk delivered by Jim Krupienski, now a partner at Meyers Brothers Kalicka, on “a day in the life of an accountant.”

She pursued an internship at MBK, one that led — as these opportunities so often do — to a job at the firm. She currently serves as a manager in the Audit and Assurance Department, where she handles large audits in the not-for-profit, commercial, and employment-benefit-plan arenas.

She has become an emerging leader at the firm, serving as co-leader of the Not-for-profit Division, a member of the mission and vision committee, an internal trainer for the Audit and Assurance Department, a member of the Business Development team, and a mentor to audit and accounting associates.

But maybe her most noteworthy contribution at the firm, one she’s passionate about, is her work to develop its Community Outreach program, through which she has established monthly charitable opportunities for the firm to participate in. She has coordinated drives, awareness campaigns, and service for a wide range of organizations in Western Mass., including Square One, Dakin Humane Society, Greater Springfield Habitat for Humanity, the Opera House Players, Friends of the Homeless, Rachel’s Table, and many others.

“It’s become a staple of who we are,” she said of the program. “I always wanted something to make my work more meaningful. I love what I do, and I love my clients … but there was more that we could do with the resources that we have. We’re in Western Mass., and there’s so much need in the community.”

When not working or coordinating support for nonprofits, Russell is engaging in outdoor activities — camping, hiking, kayaking, fishing, and more — with her husband, Tyler, and 8-month-old lab, Copper.

 

—George O’Brien

40 Under 40 Class of 2023

President, Snow & Sons Landscaping: Age 38

Kyle SnowBy his teen years, Kyle Snow was working hard at landscaping and snow removal — when weekends and summer breaks from school allowed him to. Even before that, at a very young age, he was busy working around the Greenfield shop of his family’s business.

Back then, he was already thinking about an eventual full-time role in the family business, but maybe not envisioning quite how dramatically he would grow the firm as its third-generation president.

Indeed, since graduating from UMass Amherst, where he studied business and landscaping studies, and working his way up the leadership ranks of Snow & Sons, he has led the company to exponential growth — to more than 110 team members, in fact, serving more than 2,000 customers across Franklin and Hampshire counties, as well as southern Vermont and New Hampshire, with landscaping, hardscaping, maintenance, fertilization, irrigation, gardening, and winter snow removal, and earning major contracts with the likes of Mount Snow, Yankee Candle, and many others.

In fact, the firm has become so busy that it has been shifting away from one-time services to full maintenance contracts. He’s gratified by that evolution, but emphatically credits his team for his success.

“They really work hard; they provide good service and a really good experience,” Snow said, adding that he’s proud to see his employees grow and develop in their roles. “We have a strong culture and people who do an awesome job providing services to all the customers — not just quality of landscaping, honestly, but the interactions they have with the customer base. We get the most compliments from customers about our people.”

In addition to his leadership of the landscaping enterprise, Snow has built an impressive real-estate portfolio, purchasing multi-unit residential properties across Franklin County over the past decade. Also, in 2022, he branched out and founded Sugarloaf Gardens, opening an expansive nursery located at the foot of Mount Sugarloaf in Sunderland, specializing in trees, shrubs, and perennials.

Meanwhile, under his leadership, Snow and Sons has expanded its philanthropic efforts, benefiting more than 25 Franklin- and Hampshire-county nonprofits over the past three years. On his own time, Snow also coaches basketball at Deerfield Elementary School, and the company maintains a town garden in its Greenfield hometown, planting annual flowers in three different locations.

“We try to be really involved with different efforts,” he said. “It’s important for us to be a part of the community.”

 

—Joseph Bednar

40 Under 40 Class of 2023

Evening Anchor, WWLP-22 News: Age 30

Ciara SpellerCiara Speller says she’s always been a storyteller.

At first, and for many years, she told stories through dance, something’s she’s still passionate about today.

“Through the arts, I was always able to tell a story,” she said, but along the way, she found there were other ways to communicate stories — through poetry, the student newspaper in high school, and other vehicles.

“I was moved to see that my words could touch other people and bring their stories to light,” she said, adding that this passion for telling stories, coupled with a long-held interest in watching the news, often with her grandmother, put her on path to broadcast journalism and, eventually, WWLP-22 News, where she currently serves as evening anchor.

She started as a reporter in 2017, arriving in Springfield soon before the story of serial killer Stewart Weldon broke, a case that brought national media to the area and provided Speller with both exposure and learning experiences on many levels.

She joined the anchor desk less than a year later, and there were other big stories to follow — COVID-19, the tragedy at the Soldiers’ Home in Holyoke, Jan. 6, and many others. But it’s the day-to-day work of keeping area residents informed that Speller likes most about her work.

She told BusinessWest that she always pictured herself on the anchor desk, noting that there are many responsibilities there beyond reading the news, including writing, editing, deploying crews, proofreading, answering calls, making beat calls to police and fire departments, and, in general, setting the tone for that night’s broadcasts.

“I want to make sure that I’m delivering stories that are important to our community … I don’t want to let my community down,” she said. “They welcome me into their homes at night, and I always want to give it my best.

“I want to be like a conversation,” she went on. “I want it to come off as just having a chat — what’s going on — with my friends.”

Speller’s ultimate goal is to sit behind the anchor desk in a much larger market, but while she’s working in Greater Springfield, she has committed herself to getting involved in the community and making a difference there.

Indeed, she currently serves on the board of directors for Girls Inc. of the Valley, is a corporator for Monson Savings Bank, and has volunteered with the nonprofit I Found Light Against All Odds, which assists at-risk youths and their families through numerous charitable events.

 

—George O’Brien

40 Under 40 Class of 2023

Vice President, Northeast IT Systems Inc.: Age 35

Brian SullivanYou might say Northeast IT Systems was on a roll right from the start.

“I met my business partner while we were both in a bowling league,” said Brian Sullivan, the company’s co-founder, with Joel Mollison, and vice president. “We had a shared vision of what Northeast IT could be, and we opened the company in 2012.”

With a computer information systems degree from Holyoke Community College, Sullivan knew he had to convince people he was up to the challenge of making his business a success.

“My mom and dad have a hard work ethic, and that rubbed off on me,” he said, adding that he’s also benefited from a number of mentors through the years.

The company handles business-to-business technology needs, from simple help-desk requests to large projects, such as installing servers and network equipment. Sullivan sees Northeast as a partner for its customers.

“We will even assist companies in developing IT budgets to help them get the most out of their technology,” he said. “We treat every customer network and IT budget like it’s our own.”

He is most proud of partnering with the nonprofit technology training center Tech Foundry to bring interns to Northeast so they can experience what it’s like to work in the field. “It’s a great program to be part of because there was nothing before it that is geared to what we do.”

Sullivan and his colleagues put a priority on mentoring younger team members. “Whether they stay with us long term or not, it’s satisfying to see our team members grow personally and professionally,” he said.

He credits his wife, Shawna, for always supporting his “crazy” ideas. Last year, she suggested a community event to benefit people suffering from Crohn’s disease after she had successfully been treated for it. Sullivan pitched in and applied his experience organizing golf tournaments and other events. The result was the first running of the Movement 5K, raising more than $6,000 for the Crohn’s & Colitis Foundation.

Whether in his professional or personal life, Sullivan always tries to live up to the principles of treating others how he’d want to be treated, valuing communication, and delivering on promises. That philosophy seems to be paying off in the reputation of a firm that aims to … well, bowl clients over.

“Integrity is my number-one priority,” he said. “I’m a handshake guy, so your word is everything.”

 

—Mark Morris

40 Under 40 Class of 2023

Owner, Bella Foodie: Age 39

Ashley Tresoline

Personal chef and food educator Ashley Tresoline lives her company’s motto: “healthy starts from the inside out.”

“The idea is to help people live their best lives by using food to be healthy,” she said. “We also teach kids and adults how to make healthy food taste good.”

Tresoline grew up eating a normal, healthy diet influenced by her Italian grandparents. Then, about 10 years ago, she was diagnosed with multiple sclerosis (MS). “That turned my life upside down,” she recalled.

As she became more ill, Tresoline learned to focus on her diet and what foods can help with MS as well as other conditions. She became educated about the combinations of grains and vegetables that can lessen digestive issues and how it even matters what types of spices we put in our food.

“I studied all this and learned how to use my diet to help me be healthy every day, so when things are bad for me, my body is already in a state of being healthy,” she said.

Using her degree in business management and marketing from Springfield College, Tresoline started Bella Foodie to share her knowledge with others.

“I help my clients live their best lives,” she said. “That can range from supporting them through a health problem or working with someone who wants to be healthier and make their body function at the highest level possible.”

She also brings her message of good health into the community through the Boys and Girls Club of West Springfield and Girls Inc. of the Valley. “I love teaching cooking classes to these kids, because they become so engaged.”

During the pandemic, when in-person sessions weren’t possible, Tresoline hosted classes and connected with clients over Zoom, which helped extend her reach. That reach went worldwide with Food for Life, a show she developed for e360tv, an online streaming network.

“The show is about all things health and wellness,” she explained. “Our guests range from local to international people who share their expertise on a wide range of topics that affect health, food, and everything in between.”

To emphasize the importance of what we eat, Tresoline discussed the example of the seemingly healthy person who suddenly dies.

“We’ve all heard the story of someone who was really active in sports who died of a heart attack,” she said. “Chances are they had a terrible diet. No matter how good you look on the outside, you still need to be healthy on the inside.”

 

—Mark Morris

Business Talk Podcast Special Coverage

We are excited to announce that BusinessWest has launched a new podcast series, BusinessTalk. Each episode will feature in-depth interviews and discussions with local industry leaders, providing thoughtful perspectives on the Western Massachuetts economy and the many business ventures that keep it running during these challenging times.

Go HERE to view all episodes

Episode 150: February 20, 2023

Kate Campiti Interviews Emily Leonczyk, executive vice president of the Markens Group

Business networking. It’s an art and a science, and a skill that all those in business need to effectively market themselves and their venture. On the next installment of BusinessTalk, Emily Leonczyk, executive vice president of the Markens Group, talks at length with BusinessWest  Associate Publisher and Sales Manager Kate Campiti about networking and how to thrive as people once again attend conferences, events, and business gatherings. It’s all must listening, so tune in to BusinessTalk, a podcast presented by BusinessWest and sponsored by PeoplesBank.

 

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Class of 2023 Cover Story Difference Makers

Introducing the Class of 2023

For 15 years now, BusinessWest has been recognizing the work of individuals, groups, businesses, and institutions through its Difference Makers program, with one goal in mind: to show the many ways one can, in fact, make a difference within their community.

The stories below convey a desire to help others, go above and well beyond, and set the bar higher when it comes to what people can accomplish when they work together. That’s true whether we’re talking about Steve and Jean Graham, owners of Toner Plastics, or Claudia Pazmany and Gabrielle Gould, dynamic leaders in Amherst. Or Gary Rome, the charismatic local auto dealer recently named TIME magazine’s Dealer of the Year. Or Nate Costa, whose hockey team, the Springfield Thunderbirds, and his staff working behind the scenes are changing the dynamic in downtown Springfield and beyond. Or the Springfield Ballers, a nonprofit helping to get young people in the game.

See the Digital Edition of the 2023 Difference Makers HERE

Please Join Us for the 2023 Difference Makers Celebration!

Thursday, April 27 5:30 to 9 p.m.

Tickets are $85 and be purchased HERE

Thank you to our partner sponsors: Burkhart Pizzanelli, P.C., the Royal Law Firm, TommyCar Auto Group, and Westfield Bank.

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Cybersecurity Special Coverage

Defense Mechanism

 

The numbers are staggering. According to Cybersecurity Ventures’ 2022 cybercrime report, the cost of cybercrime is predicted to hit $8 trillion in 2023 and will grow to $10.5 trillion by 2025.

The impacts on businesses are already well-established. According to security.org, one in every six businesses that fell victim to cyberattacks faces ransomware, and about half of them pay the ransom. And according to a report last year by Security Intelligence, the share of data breaches caused by ransomware grew 41% in the previous year and took 49 days longer than the average breach to identify and contain.

A study conducted last year by Positive Technologies among financial organizations, fuel and energy organizations, government bodies, industrial businesses, IT companies, and other sectors found that cybercriminals are able to penetrate 93% of company networks and gain access to local network resources.

Such breaches, obviously, affect personal data. In 2020 alone, data breaches exposed more than 37 billion personal records, 82% of which came from only five breaches, security.org notes. Data breaches affect not only companies and organizations, but also the people whose information is in the exposed records. And identity-fraud losses in 2020 cost its 49 million victims $56 billion in total, or roughly $1,100 per victim.

“Cyber insurance premiums are climbing, and it’s becoming increasingly difficult for companies to afford or obtain coverage.”

Clearly, the threat is real, and growing. Here are a few trends to consider when looking at the cybersecurity landscape, and what tech media and organizations are saying about them.

 

Rising Threats, Rising Liability

With the rise in cybercrime has come increased risk for businesses, and that means a much larger cybersecurity sector. According to security.org, the global cyber insurance market was worth $7.8 billion in 2020 and is likely to grow into a $20 billion industry by 2025. About 75% of all cyber insurance premiums are for businesses, and the rest for individuals. But that could be shifting as well.

So, too, is the responsibility companies bear for their own data security, Forbes projects. “Cyber insurance premiums are climbing, and it’s becoming increasingly difficult for companies to afford or obtain coverage,” the publication notes. “To negotiate insurance premiums and better risk coverage, businesses will be required to present evidence across a broad spectrum of security areas in order to prove compliance with leading cybersecurity standards and best practices.”

Organizations will begin to conduct enterprise risk assessments that highlight the maturity level of their cybersecurity program and proactively address any underwriting concerns, it continues, noting that risk assessments can help determine decisions around insurance gaps, limits, and coverage.

“With the distinct possibility of a global recession on the horizon, we expect to see ransomware attacks spike in 2023. However, larger organizations in regions heavily impacted during the ransomware boom are the most prepared for this wave after investing time and money in fighting back.”

As for those internal efforts, Forbes also notes that cybersecurity has become too complex for many organizations to manage on their own, and most companies don’t have the skills or resources to manage a full-fledged security operations center (SOC). For these reasons, many businesses will be forced to think creatively and could decide to outsource their day-to-day security operations.

Locally, one such SOC is being developed at Springfield Union Station, part of a state- and federally funded project announced in November to establish a Cybersecurity Center of Excellence at the site, which will also include a ‘cyber range’ for training.

Mary Kaselouskas, vice president and chief information officer at Springfield Technical Community College (STCC), which will manage the center, noted recently that “a lot of companies don’t have the resources for a fully operational SOC, or can even afford to have managed SOC operations,” so the need for a local SOC is clear.

 

Zero Trust on the Rise

One way businesses are increasingly curtailing cyber threats is through a concept called ‘zero trust.’

According to IBM, the idea, developed by John Kindervag in 2010 while a principal analyst at Forrester Research, is a broad framework that promises effective protection of an organization’s most valuable assets. It works by assuming every connection and endpoint is considered a threat.

Essentially, a zero-trust network logs and inspects all corporate network traffic, limits and controls access to the network, and verifies and secures network resources. A zero-trust security model ensures data and resources are inaccessible by default, and users can only access them on a limited basis under the right circumstances, known as least-privilege access. The strategy also authenticates and authorizes every device, network flow, and connection.

“As hybrid work became a way of life, more organizations have started adopting zero-trust frameworks, meaning all users, apps, and devices that request access are assumed to be unauthorized until proven otherwise,” Security Intelligence notes. “Organizations with a zero-trust approach deployed saved nearly $1 million in average breach costs compared to organizations without zero trust deployed.”

 

Connecting the Globe

Perhaps no cybersecurity trend has been bigger in the last several years than the scourge of attacks related to the supply chain. Analyst firm Gartner predicted that, by 2025, 45% of global organizations will be impacted in some way by a supply-chain attack.

“Cyber criminals look for organizations or industries teetering at the edge and then make their move to tip them over,” said Charles Henderson, an IBM global managing partner and head of IBM Security X-Force. “Last year, we saw that with manufacturing — a strained industry viewed as the backbone of supply chains. With the distinct possibility of a global recession on the horizon, we expect to see ransomware attacks spike in 2023. However, larger organizations in regions heavily impacted during the ransomware boom are the most prepared for this wave after investing time and money in fighting back.”

Global threats often require a global response, which is why, last year, the U.S. State Department announced the launch of the Global Emerging Leaders in International Cyberspace Security (GEL-ICS) Fellowship, in partnership with the Meridian International Center.

The fellowship will support the development of a diverse global network of future cyber policy leaders who share the U.S. and other partners’ vision for cyberspace, and is designed to equip emerging leaders from the governments of these foreign partners with the knowledge and global connections to be advocates of the framework of responsible state behavior in cyberspace, as affirmed by the United Nations General Assembly.

The first cohort of 20 to 25 government officials will engage in a year-long program on international cyberspace policy in 2023. Fellows will visit Washington, D.C., New York City, and San Francisco to engage with U.S. and international leaders from government, industry, and civil society. They will also participate in a series of thematic webinars to support continuing education and foster networking among the fellows and stakeholders.

Additionally, fellows will reconvene on the margins of the 2023 Internet Governance Forum hosted in Japan to mark the end of the program. With each year, fellowship alumni will form a growing, global network of proponents for a stable and secure cyberspace for future generations.

 

Good Time for a Job Search

If there’s a plus to the increasing cyber threat landscape, it’s an explosion in job opportunities. Even at a time when the IT industry is seeing massive layoffs, cybersecurity appears to be a safer harbor than other tech careers.

The global cybersecurity workforce grew to encompass 4.7 million people last year, reaching its highest-ever levels, according to a workforce study by ISC2. However, the same study found there is still a need for more than 3.4 million security professionals, an increase of more than 26% from 2021’s numbers.

The U.S. Bureau of Labor Statistics projects similarly robust need, estimating that the number of cybersecurity jobs will grow by 35% between 2021 and 2031. According to Cyberseek, of those 3.4 million professionals needed globally, about 770,000 opportunities are in the U.S. alone.

Opinion

Editorial

 

In the fall of 2008, the decision makers at BusinessWest decided the region needed a new recognition program. The magazine had, just a year earlier, introduced the phrase ‘40 Under Forty’ to the local lexicon, a program to recognize the emerging leaders in the 413.

What was needed was a program to recognize … well, everyone.

What the concept really needed was a name, and the chosen brand, Difference Makers, encapsulated everything this was about. There are many ways to make a difference within the community we call home, and this new recognition program was designed to make that clear.

It has certainly done that. Over the years, it has recognized individuals (dozens of them), as well as nonprofits and institutions ranging from the Holyoke Merry-Go-Round to the region’s four community colleges. Each year, there are new stories to convey all the ways there are to make a difference — and inspire others to find their own way.

And the Difference Makers class of 2023 continues that tradition. These inspiring stories share similarities in that they involve individuals and nonprofits committed to helping others, but they are all different:

• Nate Costa, president of the Springfield Thunderbirds, is making a difference not just by making hockey part of the fabric of the region — again — but because of the way he has made this team an economic engine, a supporter of local nonprofits, and a pivotal component of ongoing efforts to revitalize downtown Springfield.

• Steve and Jean Graham make a difference on many levels — as employers, as philanthropists who turned the long-vacant train depot in the center of East Longmeadow into a destination where families can gather and enjoy ice cream and much more, and, in Steve’s case, as a wrestling coach and promoter of the sport who has helped young people across the region absorb the many lessons and benefits from getting on the mat.

• Helix Human Services, formerly the Children’s Study Home, is the oldest social-service agency in the region, tracing its roots back to 1865, when it was known as the Springfield Home for Friendless Women and Childrencaring for destitute women and children orphaned by the Civil War. The mission has changed over the years, and the name changed just last month. But its ability to make a difference in the lives of children and families remains a constant.

• Burns Maxey has long been a believer in the transformative power of the arts, and her volunteer efforts leading the board of CitySpace in Easthampton comprise the most recent, and most exciting, example. The rehabilitation of Old Town Hall into an arts and performance space not only renovates a historic building, but promises to spur economic development and create long-term affordability and accessibility for artists.

• Claudia Pazmany and Gabrielle Gould share an office in downtown Amherst, leading the Amherst Area Chamber of Commerce and the Amherst Business Improvement District, respectively. Individually, but especially as a team, they have helped this college town find its way through the darkest of days during the pandemic, and continue to work together in many ways to put this community on the map as a place where businesses can thrive.

• Gary Rome was recently named Auto Dealer of the Year by TIME magazine. You don’t get to take home that hardware simply by selling a lot of cars — although that certainly helps. You earn that honor by selling a lot of cars and by being a force in the community. And he is certainly that, both as a philanthropist and by involving his dealerships and employees in causes ranging from the Ronald McDonald House to the Jimmy Fund to Rays of Hope.

• Sports are more than fun and games. They teach important lessons about teamwork and overcoming adversity. They also build character and give people young and old something to look forward to. In that spirit, the organization known as Springfield Ballers continues to make a difference in the way it helps young people get in the game — and get a leg up in life.

• Finally, Henry Thomas has racked up a half-century of difference-making efforts leading the Urban League of Springfield, from its many education and youth-development initiatives to programs ranging from workforce development to productive-aging outreaches to community support, in many forms. Thomas said he’s optimistic that the younger generations will continue to make a similarly powerful difference in their communities and beyond. So are we.

 

Business Talk Podcast Special Coverage

We are excited to announce that BusinessWest has launched a new podcast series, BusinessTalk. Each episode will feature in-depth interviews and discussions with local industry leaders, providing thoughtful perspectives on the Western Massachuetts economy and the many business ventures that keep it running during these challenging times.

Go HERE to view all episodes

Episode 144: January 9, 2023

George talks to  Rick Sullivan, president and CEO of the Western Mass Economic Development Council

Rick Sullivan

As 2023 begins, there are many question marks —as well as an abundance of cautious optimism — concerning the region and it’s economy. On the next installment of BusinessTalk, BusinessWest Editor George O’Brien and his guest, Rick Sullivan, president and CEO of the Western Mass Economic Development Council, sort through it all, touching on everything from workforce issues to the prospects for needed growth and new jobs. It’s all must listening, so tune in to BusinessTalk, a podcast presented by BusinessWest in partnership with Living Local 413 and sponsored by PeoplesBank.

 

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Law

Five Important Things to Know Going into 2023

By Amelia J. Holstrom, Esq. and John S. Gannon, Esq.

 

Massachusetts employers are used to the ever-changing employment-law landscape. As we close out another year and ring in a new one, it is clear that 2023 will bring new challenges and new requirements for employers throughout the Commonwealth.

AMelia Holstrom

Amelia Holstrom

John Gannon

John Gannon

We’ve rounded up the top five things employers need to know and keep an eye on as we turn the page to 2023.

 

Decision on Micro-units May Be Troubling for Employers

When a union attempts to organize a group of employees at a business, it files a representation petition with the National Labor Relations Board (NLRB), identifying the proposed bargaining unit, which is the group of employees the union seeks to represent and who will be eligible to vote on whether it gets to do so. Sometimes, employers will seek to add additional employees to the union’s proposed bargaining unit, as larger proposed bargaining units may be favorable for employers in representation elections.

In a recent decision, American Steel Construction, the NLRB, which interprets and enforces the National Labor Relations Act (NLRA), gave a powerful tool to unions by clearing the way for small bargaining units, often called ‘micro-units.’ Specifically, the board decided that it will approve a smaller subdivision of employees as a bargaining unit if they meet certain criteria.

Under this standard, unions are likely to be very successful in getting the NLRB to approve micro-units. As a result, employers are placed at risk of having to bargain with several small units of employees in one workplace.

 

NLRB to Surveil Employers’ Surveillance Measures

Businesses regularly monitor employees in the workplace. For example, employers may monitor telephone calls for quality-assurance purposes, install cameras in the workplace or dashcam systems in vehicles, or monitor communications sent and received on employer-owned devices. Such monitoring appears be under attack by the NLRB.

In early November 2022, the general counsel of the NLRB issued a memorandum regarding employee surveillance, in which she urges the NLRB to adopt a “new framework” for determining whether employer surveillance violates the law. Under this framework, violations may occur when the surveillance would tend to interfere with an employee’s rights under the NLRA or “prevent a reasonable employee from engaging” in activity protected by the NLRA.

“In a recent decision, American Steel Construction, the NLRB, which interprets and enforces the National Labor Relations Act (NLRA), gave a powerful tool to unions by clearing the way for small bargaining units, often called ‘micro-units.’.”

This could involve employee surveillance of suspected organizing activity. The employer will then get the opportunity to explain their legitimate, business-based reasons for the surveillance. At that point, the new proposed framework would require the NLRB to weigh the employer’s business needs for the surveillance against the rights afforded to employees under the NLRA. If the NLRB determines that the employer’s reasons outweigh the rights of employees, the NLRB will require the employer to disclose all electronic monitoring, the reasons for doing so, and how the employer uses the information it obtains. This crackdown on employee surveillance impacts unionized and non-unionized workplaces alike.

 

Update That Handbook for New Protected Characteristics

Massachusetts law prohibits employers from discriminating against employees based on a number of protected characteristics, including but not limited to race, color, sexual orientation, and gender identity. Effective Oct. 24, 2022, Massachusetts added natural and protective hairstyles to the list of protected characteristics under the law.

Accordingly, employers need to update their handbooks and other policies to reflect the additions. Your handbook should also include language on many other employment laws, including the state Paid Family and Medical Leave Act.

 

Changes to Paid Family and Medical Leave

Speaking of the Massachusetts Paid Family and Medical Leave Act, last month the Department of Family and Medical Leave released updated model notices reflecting new contribution rates effective January 1, 2023. If you have not already done so, those new notices need to be distributed to your entire workforce as soon as possible. Employers should also ensure that their payroll providers are planning to implement this change.

The department also updated the mandatory PFML workplace poster, which should be posted in a location where it can be easily read by your workforce. The poster must be available in English and each language which is the primary language of five or more individuals in your workforce, if these translations are available from the department.

The department is also considering changes to the PFML regulations intended to clarify employer obligations to maintain employment-related health-insurance benefits while employees are out on leave. Stay tuned in 2023 for developments on these proposed regulations.

 

Speak Out Act Requires Changes to Employment Agreements

On Dec. 7, 2022, President Biden signed the Speak Out Act into law (see story on page 27). The new law prohibits employers from including non-disclosure and non-disparagement provisions applicable to sexual-assault and sexual-harassment allegations and claims in agreements executed before the allegation or claim arises. It does not impact agreements with those provisions entered into after such a claim arises.

Although it may seem insignificant because it only applies to pre-dispute agreements, employers need to carefully review their confidentiality, employment, and other agreements executed by employees and ensure that the non-disclosure and non-disparagement paragraphs in those agreements do not prohibit the employee from disclosing or discussing sexual-assault or sexual-harassment allegations or claims. Employers would be prudent to include language carving out those claims.

Businesses are encouraged to continue to consult with counsel regarding these changes in labor and employment laws. The team at Skoler Abbott also wishes readers a happy and prosperous new year.

 

Amelia Holstrom and John Gannon are attorneys at Skoler, Abbott & Presser, P.C. in Springfield; (413) 737-4753; [email protected]; [email protected]

Opinion

Editorial

 

As we turn the page on 2022 and look ahead to a year filled with question marks, those of us at BusinessWest offer up some thoughts on what we’d like to see in the year ahead.

Some wishes would fall in the category of ‘obvious’ — a slowing of inflation, fewer and less dramatic interest-rate hikes (how about none at all?), improvement on the workforce front, and some real movement on job growth — while others might be less obvious. Here’s a short list:

 

Less Whitewater

The past three years have been a long, grueling grind for area businesses, large and small. They have had to cope with COVID, a workforce crisis, supply-chain issues, dramatic price increases, recession fears, waning consumer confidence, a microchip shortage, incessant employment-law challenges, cybersecurity issues, the various challenges of remote work, early retirement among Baby Boomers … the list doesn’t seem to end, and we certainly forgot a few.

The region’s business community could use a break, a breather, some real ‘party like its 2019’ normalcy, not the new normal. Let’s hope some is coming in 2023.

 

A More Impactful MGM Springfield

Let’s start by saying the casino complex on Main Street has had to deal with everything on the list above, just like everyone else. So it has certainly not had an easy ride since the parade that marked its grand opening in late August 2018. That said, few if any would say that MGM Springfield has had anything close to the kind of economic impact we were all hoping for, if not expecting, when it was blueprinted and then built.

Yes, it has had a stake in several meaningful initiatives, like the project to revitalize the old Court Square Hotel. But, overall, gaming revenues are not what were projected, and the same can be said for vibrancy in the casino area, the list of things to do at the complex, meetings and conventions, and impact. We’ve said it before, and it bears repeating … there are many days when, if you didn’t know there was a casino on Main Street, you wouldn’t know there was a casino on Main Street. This needs to change, and hopefully we’ll see some progress in 2023. Maybe sports betting will help.

 

Continued Growth of the Entrepreneurship Ecosystem

This has been one of the better economic-development stories of the past several years, and the region needs to continue and build upon its efforts to encourage entrepreneurship. As the immense competition for manufacturers and other kinds of businesses, and the jobs they create, only increases, perhaps the most realistic opportunities for growth in this region are of the organic kind. Progress in this fashion comes slowly and, in most cases, undramatically. But we have to continue to plant seeds.

 

Relief on the Workforce Front

We’re not sure if or how it can happen, but the area’s employers need some relief from the crushing workforce crisis. As the stories that begin on page 13 clearly show, workforce is the issue that is keeping business owners and managers up at night. Worse, it’s keeping many businesses from reaching their full potential and realize some of the opportunities that are coming their way.

The region and the state cannot simply wave a wand and bring thousands of people into the workforce. But what they can do is continue and accelerate the work to make this state more attractive, not just for businesses, but for the people who will work at them, by creating more affordable housing and taking other steps to bring people here instead of compelling them to look or move elsewhere to find a job, start a career, or write the next chapter.

Construction

Waiting for a Correction

supply challenges would help builders and buyers move forward on projects with confidence

Dave Fontaine Jr. says a ‘correction’ on cost and supply challenges would help builders and buyers move forward on projects with confidence.
Photo by Joe Santa Maria, Kill the Ball Media

Dave Fontaine Jr. hears talk of a recession that could affect the construction industry, but he prefers to use a different word: correction. After a couple years of soaring costs, he feels one is necessary, and coming.

“I think in the last two years, costs have risen over 20% each year. When you go back over the last 30 years, the average increase per year is 2% to 4%,” said Fontaine, CEO of Fontaine Brothers Inc. in Springfield. “It’s been very difficult for projects to absorb, and for clients to absorb. We’ve seen several projects — some we’ve been involved in, some we’ve watched from the outside — that have either stalled or been canceled because of cost challenges.

“We’re hopefully undergoing a correction. And I like to use that word, the idea being that we need to get back to a correct place. Sometimes [rising costs] are a necessary evil: things get overheated; COVID brought challenges with supply chains, labor, and transport that affected materials and pricing. But I think, frankly, construction costs are in need of a correction. When that happens organically, when we’re able to broaden the supply chain again, get things flowing … we’ll get back to a place where people know what the cost is to build, and move forward with confidence.”

That said, Fontaine noted, “it’s been a really good year; we’ve been busy across all the geographies we serve and all the different sectors as well.”

Bill Laplante, president of Laplante Construction Inc. in East Longmeadow, which specializes in home building and remodeling, had an equally strong report.

“The demand carried over from 2021; demand for remodeling was really high, and a lot of that was just people being home during the pandemic. They were able to work from home and wanted to make a nice office or put a bedroom suite in.”

“We had a fantastic 2022. It was probably one of our best years in the last 20 years,” he said, noting that some of that success was driven by expansion onto Cape Cod, but some was based on demand that carried over from 2021. “Some of it was pandemic-related, but we actually have a really strong outlook for 2023 with the jobs we have in the pipeline.”

He agreed, though, that supply and cost challenges have been discouraging.

“Some materials, things like plastic pipe and conduit, have increased five times the cost. It’s not as simple as a 8% or 9% increase here and there; for some materials, it’s completely off the charts. It makes it difficult to sign a contract and build a house, when you’re not going to be purchasing those materials for four months, not knowing where things are truly going to land. Obviously, once costs go up, you try to plan for the next house.

“The supply-chain issues have been brutal over the last couple years,” he went on. “It seems like it’s something different every week. You can’t get the plastic for the buckets for drywall cement. Then the next week, you can’t get runners for cabinet drawers. The next week, you can’t get a hinge. That’s been very, very difficult. Plus, a lot more planning goes into it, with the increased lead times for windows, doors, and appliances. We need to get selections a lot sooner than we would from our customers so we can get orders placed. With high-end appliances, we’re out 10 to 12 months.”

Fontaine echoed those sentiments. “Lead times are still challenging. There are some items getting better, which is good, and most items are not getting worse, which is also good. But we’re still seeing a lot of difficulty with items like electronic components, chips, boards, stuff like that. That’s affecting things like rooftop units, electrical equipment, and generators.

demand has been up for new homes

Bill Laplante says demand has been up for new homes and remodels alike, despite rising interest rates.

“For us, it’s not anything that’s stopped our projects from opening on time,” he added, “just something we’ve had to pay much more attention to, and we’ve become more creative with how we procure things and meet our schedules.”

 

Ups and Downs

Despite reports that some area contractors had a strong 2022, rising interest rates are expected to impact construction nationally in 2022. The 2023 Dodge Construction Outlook predicts U.S. construction starts will drop by 3% next year.

Meanwhile, the Architecture Billings Index, a forward-looking indicator for construction activity, dropped significantly in October after 20 months of positive growth. And the Associated Builders and Contractors backlog indicator, which tracks work construction firms have booked but haven’t yet begun, fell below its pre-pandemic reading from February 2020, largely due to a decline in the commercial and institutional category.

“The construction sector has already started to feel the impact of rising interest rates,” said Richard Branch, chief economist at Dodge. “The Federal Reserve’s ongoing battle with inflation has raised concerns that a recession is imminent in the new year. Regardless of the label, the economy is slated to significantly slow, unemployment will edge higher, and for parts of the construction sector, it will feel like a recession.”

Some sectors are expected to perform well, he added, including data-center construction, manufacturing starts — especially chip-fabrication plants and electric-vehicle battery plants — and publicly funded infrastructure projects. Meanwhile, the office, warehouse, hotel, and retail sectors are expected to lag. Branch also expects single-family starts to drop about 5% next year.

“There’s got to be more emphasis put on job training and vocational schools. The opportunities out there for tradespeople, and what a skilled tradesperson can make, are incredible.”

Laplante said remodeling, additions, renovations, and home improvements comprise 30% to 40% of his firm’s work, and the pandemic played a role there.

“Again, the demand carried over from 2021; demand for remodeling was really high, and a lot of that was just people being home during the pandemic. They were able to work from home and wanted to make a nice office or put a bedroom suite in. We saw that pretty much across the board. People weren’t traveling overseas; they were putting in poolhouses and sunrooms and outdoor kitchens, things like that.”

While he expects interest rates to slow activity in the home-building and remodeling industry, Laplante said the large size of some of his projects, which can take from six months to a year, tends to dampen any slowdown.

“Smaller remodelers are probably seeing more of an effect with interest rates slowing things down quicker than we will see it,” he said. “And then, of course, we’re working with a lot of customers who aren’t interest-rate-sensitive.”

He added that subcontractors may see a slowdown before builders because they don’t deal with the same project duration.

The Cape Cod expansion is a strategic move partly based on the fact that Laplante was already building there, and it’s also a fairly high-end market, where, as he noted, clients are more willing to weather higher interest rates. “So part of that was a hedge against the economy; you don’t see the deep swings in demand you would see in the Western Mass. market.”

the facade of the former Court Square Hotel

A worker from Fontaine Brothers works on the facade of the former Court Square Hotel.
Photo by Joe Santa Maria, Kill the Ball Media

Fontaine said his company, while also expanding its reach geographically, is taking on more housing work now that it’s starting to become a priority again. “We did a lot of it for a long time, and we’re seeing a lot more public housing, affordable housing, make its way back through the funding pipeline.”

His most notable current project in that realm is the ongoing transformation, with Winn Development, of the Court Square Hotel in Springfield into 71 units of market-rate housing, accompanied by retail on the ground floor.

Fontaine’s longtime presence in the education sector is also strong right now, with projects including the new DeBerry-Swan Elementary School in Springfield, an elementary school in Tyngsborough, a middle school in Walpole, a project at UMass Chan Medical School in Worcester, and the $240 million Doherty Memorial High School, the largest project in the city of Worcester’s history.

 

Help Wanted

After inflation and supply woes, the third challenge construction companies are dealing with remains a workforce crunch, which has affected many other sectors of the economy as well.

“The number of people going into the trades is way, way down,” Laplante said. “There’s got to be more emphasis put on job training and vocational schools. The opportunities out there for tradespeople, and what a skilled tradesperson can make, are incredible.”

To that end, he works directly with area vocational schools to cultivate talent, and often schools that aren’t vocational, per se, but have vocational programs. For example, an intern from Longmeadow High School will come on board soon, and Laplante hired another intern from that school last year.

“Through COVID, we’ve had people who have been borderline on retirement, and COVID pushed them to retire,” Fontaine said of one of the stress points in the construction workforce. “But we honestly haven’t had as significant labor challenges as some of our peers.”

That’s partly due to working with some of the large local unions, which can supply a more reliable workforce, he said. “But we’ve also put a lot of focus the last few years into workforce development, even before COVID. We actively go into the community and work with workforce programs, with community organizations, to bring people into the workforce.”

Those efforts are crucial, he added. “When I look at the next 20 to 30 years, that’s one of the biggest challenges, to be able to recruit people into the trades.”

Fontaine added that his company has been able to integrate a lot of technology into projects over the last few years, which has helped overcome challenges related to cost, lead times, and workforce. “We’re using technology to track lead times and inform other projects, so we avoid those ‘gotcha’ moments, and we’re using technology to coordinate mechanical systems and prefabricate them off-site, which helps with some of that labor and lead-time burden.”

In short, he said, “we’re trying to modernize an industry that’s by nature not modern, to the best extent possible. That’s been a big theme for us the last couple years.”

That said, the main theme across the industry in 2023 could be the impact of those rising interest rates finally coming to roost.

“Our planning process is so long, and the jobs we’re getting ready to start now are jobs that were planned four months ago, and when the financing is finally put together, we’re ready to get shovels in the ground. That’s a house that people ultimately will be moving into in the fall,” Laplante explained. “So, because of that, we see a little more of a lag in the drop in demand based on the interest rates, but it certainly is coming.”

Still, Dodge’s Branch believes any downturn in the construction industry will not be as dire as the Great Recession, which settled over the U.S. almost 15 years ago.

“The funds provided to the construction industry through the Infrastructure Investment and Jobs Act, the CHIPS and Science Act, and the Inflation Reduction Act will counter the downturn, allowing the construction industry to tread water,” he said. “During the Great Recession, there was no place to find solace in construction activity — 2023 will be quite different.”

 

Joseph Bednar can be reached at [email protected]

Law Special Coverage

A 2022 Year-end Wrap Up and a Look Ahead to 2023

By Justin Goldberg, Esq.

Within the broad realm of employment law, this past year was marked by increased protections to employees through changes to independent-contractor classifications, raising of minimum and service wages, increasing benefits for family and medical leave, safeguarding hairstyles of protected classes, and other changes.

Looking ahead to 2023, it certainly appears to be headed down a similar path, with employee safeguards continuing to solidify. Employee security and compensation guarantees to be a highly litigated issue in the coming year.

Here is a look back — and ahead:

 

U.S. Department of Labor Publishes Independent Contractor Proposed Rule

On Oct. 11, the Biden administration, via the U.S. Department of Labor (DOL), proposed to modify Wage and Hour Division regulations so as to revise its analysis for determining employee or independent-contractor classification under the Fair Labor Standards Act.

This was done with the aim to be more consistent with judicial precedent and the act’s text and purpose. This will mark the administration’s second attempt at undoing the Trump-era standard, which it claims denies basic worker protections such as minimum wage and overtime pay.

Justin Goldberg

Justin Goldberg

“Operating costs will undoubtedly increase if they are required to reclassify their independent contractors as employees, due to the tax liabilities and minimum-wage, labor, safety, and other legal requirements that apply to employees.”

Secretary of Labor Marty Walsh was quoted as saying, “while independent contractors have an important role in our economy, we have seen in many cases that employers misclassify their employees as independent contractors, particularly among our nation’s most vulnerable workers,” and that “misclassification deprives workers of their federal labor protections, including their right to be paid their full, legally earned wages.”

Industries such as gig companies, construction, trucking, home care, janitorial services, delivery, personal services, hospitality, and restaurants that use independent contractors as staff should pay close attention to this anticipated development. Their operating costs will undoubtedly increase if they are required to reclassify their independent contractors as employees, due to the tax liabilities and minimum-wage, labor, safety, and other legal requirements that apply to employees.

The Trump-era rule outlined a multi-factor test (five total) to determine if the worker is an independent contractor or an employee; however, it gave far greater weight to two core factors: the nature and degree of the worker’s control over the work, and the worker’s opportunity for profit or loss based on personal initiative or investment.

The Biden administration’s proposal would consider those two factors, but include four others for a total of six: investments by the worker and the employer, the degree of permanence of the working relationship, the extent to which the work performed is an integral part of the employer’s business, and the degree of skill and initiative exhibited by the worker.

These six factors guide the analysis of whether the “economic realities of the working relationship” show a worker to be either dependent on the employer for work or in business for themselves based on a “totality of the circumstances.”

Under the proposed modification, no one factor or set of factors is presumed to carry more weight, and the DOL may also consider additional factors beyond those six, if they indicate the worker may be in business for themselves.

 

Increases in the Minimum Wage and Service Rate

Massachusetts employees making minimum wage are going to see a pay increase of 75 cents per hour, effective Jan. 1, 2023, bringing their pay to $15 per hour. This does not include agricultural workers, whose pay remains at $8 per hour. Workers under the service rate (those who provide services to customers and make more than $20 a month in tips) will see an increase of 60 cents per hour, beginning in 2023, as the service rate is now $6.75.

 

Changes to Massachusetts Paid Family and Medical Leave

In 2022, the maximum weekly benefit for Massachusetts Paid Family and Medical Leave is $1,084.31; however, in 2023, it will increase to $1,129.82. Also beginning in 2023, the contribution rate for employers with 25 or more covered individuals will decrease from 0.68% of eligible wages down to 0.63% of eligible wages. Employers should ensure that their wage deductions and contributions are adjusted accordingly. This is the second straight year the contribution rate has decreased.

Employees are still not permitted to use their accrued sick or vacation leave to ‘top off’ their weekly benefit. While there may have been rumors that Massachusetts was planning to change this in 2023, no such change appears forthcoming.

 

The CROWN Act

In 2022, Massachusetts enacted the Creating a Respectful and Open World for Natural Hair (CROWN) Act, making it the 18th state to pass similar legislation (see related story on page XX). This law is aimed at quashing discrimination on the basis of “traits historically associated with race, including, but not limited to, hair texture, hair type, hair length, and protective hairstyles.”

The law further defines “protective hairstyles” to include “braids, locks, twists, Bantu knots, hair coverings, and other formations.” Employers who violate the CROWN Act will be liable for compensatory damages, as well as possible punitive damages and attorneys’ fees.

The CROWN ACT was inspired by two teenage twin sisters’ alleged violation of a school hair and makeup policy that prohibited extensions.

 

Bottom Line

Given the changes that have taken place — and the changes to come — it is a good idea to have your business schedule a check-in with an employment-law firm as we approach 2023.

 

Justin Goldberg is an attorney who specializes in labor and employment-law matters at the Royal Law Firm LLP, a woman-owned, women-managed corporate law firm that is certified as a women’s business enterprise with the Massachusetts Supplier Diversity Office, the National Assoc. of Minority and Women Owned Law Firms, and the Women’s Business Enterprise National Council.